Day One Agency

Day One Agency Fresh Thinking. New Energy. Every Day. 2019 Agency of The Year. This is Day One. We work with the world’s leading brands to shape, share & fuel stories that stop people in their scrolls.

Operating as usual

06/25/2020

Our community is our culture. It’s what makes Day One, Day One. It’s what drives us to iterate, innovate and create scroll-stopping stories every day. It’s what led us to our new look. Refreshed energy. Refreshed brand. This is our new home. This is Day One Agency. Check it out here: https://www.d1a.com/

05/29/2020
2020 SABRE Awards

At Day One, our bright, bold and creative work is a reflection of who we are and what we pride ourselves in as an agency. Last night, we were extremely honored to be named 2020 North America Creative Agency of the Year by PRovoke and receive two SABRE Awards for our work with #client Chipotle Mexican Grill. None of this would’ve been possible without our outstanding D1A team and our amazing clients, we’re excited for the great, scroll-stopping work to come down the line!

This week, American Express launched Stand for Small, a coalition of 40+ corporate partners, to show meaningful support ...
04/24/2020

This week, American Express launched Stand for Small, a coalition of 40+ corporate partners, to show meaningful support to small business owners. We're proud to have worked on this launch and help small businesses adapt to a new normal. Read about the coalition and the resources available to small business owners on CNBC: https://www.cnbc.com/select/coronavirus-amex-stand-for-small/

Through the power of partnership, we are proud to join more than 40 leading companies to support U.S. small businesses. Launching today, the #StandForSmall coalition brings together relevant benefits & resources from leading brands into one centralized digital platform. Together, we can give small businesses access to relevant offers, information, tools and services to support them during this critical time. Learn more here: www.standforsmall.com #SmallBusiness

Happy Day One to our two new team members!Gillian Kushner, joins us as our newest SVP Communications. When she’s not pro...
01/13/2020

Happy Day One to our two new team members!

Gillian Kushner, joins us as our newest SVP Communications. When she’s not protecting and publicizing brands, she’s putting her curiosity and copy writing to work with stand-up comedy, improv and satirical writing.

Austin Zerbach joins the Day One team as a Senior Account Executive. On any given day, you can find Austin searching for the best Happy Hour, petting any dog that crosses his path, or planning his next vacation.

Happy Day one to our newest Account Coordinator, Terence Hannigan. On any given day, you can find Terence listening to G...
01/09/2020

Happy Day one to our newest Account Coordinator, Terence Hannigan. On any given day, you can find Terence listening to Grateful Dead (live sets), counting down the days until March Madness, or having a pint of Guinness.

Happy Day One to our two new team members!Adriana Sanchez joins as Director of Digital Strategy. You can find Adriana pr...
01/06/2020

Happy Day One to our two new team members!

Adriana Sanchez joins as Director of Digital Strategy. You can find Adriana practicing hot yoga, at a live music show/concert, in search of a new recipe to try or planning her next trip.

Alyssa Barnett joins as as an Associate Director. She can be found scrolling through Instagram browsing the latest and greatest in the influencer space, and snuggling with her kitten Paisley.

Happy New Year from the D1A team and cheers to a 2020 of Day Ones filled with inspiration, collaboration and bright idea...
12/31/2019

Happy New Year from the D1A team and cheers to a 2020 of Day Ones filled with inspiration, collaboration and bright ideas. And of course, good vibes.

Happy Day One to our new Account Coordinator, Kyle Adams. On any given day,  you can find Kyle enjoying a hot cup of cof...
12/16/2019

Happy Day One to our new Account Coordinator, Kyle Adams. On any given day, you can find Kyle enjoying a hot cup of coffee, sitting on his front porch playing chess with his brother.

Happy Day One to our new Account Manager, Tegan Reyes! In her free time, Tegan enjoys binge-watching teen TV shows, list...
12/09/2019

Happy Day One to our new Account Manager, Tegan Reyes! In her free time, Tegan enjoys binge-watching teen TV shows, listening to true crime podcasts, and reading historical fiction. Welcome to the team!

Happy Day One to our new Associate Director of Story, Eliza Florendo. You can find Eliza hunting down the best Szechuan ...
12/02/2019

Happy Day One to our new Associate Director of Story, Eliza Florendo. You can find Eliza hunting down the best Szechuan food in the city, probably (definitely) shopping, and convincing anyone who will listen that iced coffee year 'round is completely normal. Welcome to the team!

Happy Day One to our newest hires: Masha Murakhovsky, Kyle Pressley, and Isaac Lee!Masha Murakhovsky joins as a Director...
11/18/2019

Happy Day One to our newest hires: Masha Murakhovsky, Kyle Pressley, and Isaac Lee!

Masha Murakhovsky joins as a Director, Digital Strategy. You can find Masha planning her next trip, awwwing at cute cat videos on TikTok or figuring out what new skincare item she should include in her daily regimen.

Kyle Pressley joins as a Senior Recruiter. Kyle can usually be found rummaging through antique stores, cooking Italian food, and exploring neighborhoods around the city.

Isaac Lee joins #D1AWest as our newest Designer. On any given day, Isaac can be found binging anime, losing in his favorite video games, raving about the glorious burger at Father's Office, or listening to Brockhampton songs.

Happy Day One to our newest Account Coordinator, Taylor Warner! On any given day, Taylor can be found looking for the be...
11/11/2019

Happy Day One to our newest Account Coordinator, Taylor Warner! On any given day, Taylor can be found looking for the best frozen margarita in the city, planning her next vacation (Dominican Republic) or hosting parties for every holiday.

Happy Day One to our two new team members!Daniella Weinberg joins as VP, Communications. She can be found catching up on...
11/04/2019

Happy Day One to our two new team members!

Daniella Weinberg joins as VP, Communications. She can be found catching up on the news and current events, running to a yoga or fitness class and ending the day with West Wing reruns.

Mariah Dupree joins as as Events Coordinator. Mariah can usually be found watching early 2000’s reality TV and getting lost on YouTube.

A warm welcome to Justin Adelman, our new Associate Director, Digital Strategy. On any given day, you can find Justin ho...
10/28/2019

A warm welcome to Justin Adelman, our new Associate Director, Digital Strategy. On any given day, you can find Justin hosting “family dinner” at his apartment like Julia Child, jamming out to New Music Friday, or slaying in Mario Kart. Happy Day One!

“Data and analytics are important. (But) we are a consumer agency at the end of the day trying to break through the scre...
10/22/2019
PRovoke19: 'There's A Lot To Be Said For Being True To Yourself'

“Data and analytics are important. (But) we are a consumer agency at the end of the day trying to break through the screen, whatever that screen is, who is on the other side of that screen and how do you get them to care,” said Josh Rosenberg, founder and CEO of Day One Agency. “That’s our philosophy.”

Speaking on Monday at the Entrepreneurs’ Forum that gets PRovoke19 underway, Rosenberg’s comments were part of a larger discussion that explored what it would take to launch an independent PR firm in 2019 — and how that differs from how panelists got their businesses off the ground.

Read more on the panel: https://www.holmesreport.com/latest/article/provoke19-%27there%27s-a-lot-to-be-said-for-being-true-to-yourself%27

Kicking off the Holmes Report's Entrepreneurs' Forum at PRovoke19, agency owners explored what they would do differently if they were launching an agency today.

Happy Day One to three new hires!Chelsea Hassler joins as VP, Story. On any given day, Chelsea can be found somewhere be...
10/21/2019

Happy Day One to three new hires!

Chelsea Hassler joins as VP, Story. On any given day, Chelsea can be found somewhere between Queens and Brooklyn with an iced coffee in one hand and a book in the other, mentally composing the perfect tweet.

Julie Cid joins as Director, Story. Julie can be found waking up absurdly early to go take photos of the city while it sleeps (because from 6 to 9am on Sundays it does!), exploring the shelves at The Strand or plotting her next worldly adventure.

Blake Lynch joins as Digital Strategist at D1A West. You can find Blake binge watching Netflix and scouring the internet for new art and music.

A big welcome to all!

VP Blake Cadwell was quoted in the The New York Times talking about how TikTok is entering high school classrooms.  “Tik...
10/21/2019
High Schools to TikTok: We’re Catching Feelings

VP Blake Cadwell was quoted in the The New York Times talking about how TikTok is entering high school classrooms.

“TikTok is such a theatrical platform, You’re trying to build your cast for whatever you’re doing, and high school is a natural environment where you’re with lots of people, so you can do these skits or challenges.”

Read more: https://www.nytimes.com/2019/10/19/style/high-school-tiktok-clubs.html

Teens love the app, and now it’s getting the stamp of approval with teacher-approved clubs. Did school just get ... fun?

Happy Day One to our newest Account Manager, Taylor Heath! On any given day Taylor can be found at home with a face mask...
10/07/2019

Happy Day One to our newest Account Manager, Taylor Heath! On any given day Taylor can be found at home with a face mask on and sage burning or on a vacation curating content – there’s no in between.

Today we welcome two new hires to our growing team! Director of Digital Strategy, Megan Brown and Account Director, Jasm...
09/30/2019

Today we welcome two new hires to our growing team! Director of Digital Strategy, Megan Brown and Account Director, Jasmine Nesi!

Megan is usually walking her pup Alexa in Central Park, cheering on her favorite baseball team while correcting the umpire's calls or researching her next travel adventure.

On any given day, Jasmine can be found running around Prospect Park, searching for the best chicken & waffles or trying to get through her never ending podcast episode queue.

A very Happy Day One to both!

Our CEO Josh Rosenberg spoke with Ad Age about Day One’s investment in and dedication to creativity. At Day One, we stri...
09/26/2019
Amp spotlight: Where the money's going in 2020

Our CEO Josh Rosenberg spoke with Ad Age about Day One’s investment in and dedication to creativity. At Day One, we strive to generate ideas and campaigns that break through the screen and earn a reaction. Read more: https://adage.com/article/best-practices-and-how/amp-spotlight-where-moneys-going-2020/2198441

Fall planning season is upon us, and for the ad world, that means zeroing in on what kinds of investments are going to make the biggest impact next year. Whether that means putting dollars behind bringing in the brightest talent possible, embracing innovation, expanding (or refining) client…

Welcome to Cody Bryan, our new Senior Account Executive! Cody can be found attempting to sing along to any Beyoncé track...
09/23/2019

Welcome to Cody Bryan, our new Senior Account Executive! Cody can be found attempting to sing along to any Beyoncé track, searching for the perfect white t-shirt or planning his next wine night with friends. 🐝👕🍷

Happy Day One to our new Account Executive, Izzy Persico! On any given day, Izzy can be found going on a NYC pizza tour ...
09/23/2019

Happy Day One to our new Account Executive, Izzy Persico! On any given day, Izzy can be found going on a NYC pizza tour or looking for a cute puppy to play with. 🍕🐶🧡

A warm welcome to our newest Account Coordinator, Nadia Persaud. You can normally find Nadia cooking up something new in...
09/17/2019

A warm welcome to our newest Account Coordinator, Nadia Persaud. You can normally find Nadia cooking up something new in the kitchen or relaxing with a hot cup of tea and a good book. 🍽🍵📚

We’re excited to welcome our new Operations Manager, Stephanie Johnson! Stephanie can be found enjoying nature with frie...
09/10/2019

We’re excited to welcome our new Operations Manager, Stephanie Johnson! Stephanie can be found enjoying nature with friends or painting and drawing while watching reality shows about ghosts and hauntings. Happy Day One! 🏞👻

A warm welcome to our newest Account Director, Maryanne Milano! On any given day, Maryanne can be found stressing about ...
09/09/2019

A warm welcome to our newest Account Director, Maryanne Milano! On any given day, Maryanne can be found stressing about what to eat next, planning (daydreaming) her next trip and/or taking an absurd amount of pics of her dog Luca—it's likely they're all happening at once. Happy Day One! 🥙🏜🐶

A very happy Day One to our new Producer, Alex Resnick! On any given day Alex can be found researching cool places to vi...
09/04/2019

A very happy Day One to our new Producer, Alex Resnick! On any given day Alex can be found researching cool places to visit, enjoying a classic negroni, dealing with the highs and lows of being a NY Giants fan and thinking up ridiculous movie ideas. 🗺🏈🎥

Happy Day One to our new Digital Strategist, Alexis DeBrunner! On any given day, Alexis can be found researching her nex...
08/28/2019

Happy Day One to our new Digital Strategist, Alexis DeBrunner! On any given day, Alexis can be found researching her next ramen spot or enjoying a spicy margarita at the bar under her apartment 🍲🍹🧡

Welcome to Keshvar Alikhani, our newest Director of Story at #D1AWest! She loves to get lost on TikTok and hiked to Base...
08/28/2019

Welcome to Keshvar Alikhani, our newest Director of Story at #D1AWest! She loves to get lost on TikTok and hiked to Base Camp of Mt. Everest a few years back. Happy Day One! ⏱🏔🧡

Good vibes were in the air as we celebrated our #D1ASummer19 party! With cocktails from #clients Tequila Cazadores, Aber...
08/22/2019

Good vibes were in the air as we celebrated our #D1ASummer19 party! With cocktails from #clients Tequila Cazadores, Aberfeldy, and Craigellachie, we toasted the team's amazing contributions and partied the night away 🧡🥂

This week, we welcomed the The New York Times' Taylor Lorenz for a #D1ASpeakerSeries on the evolution of Internet cultur...
08/20/2019

This week, we welcomed the The New York Times' Taylor Lorenz for a #D1ASpeakerSeries on the evolution of Internet culture. Taylor spoke about everything from how #GenZ is driving meme culture, to why TikTok is such an exciting territory for creators.

Some takeaways:

“A lot of the Gen Zers I interview are hyper-online. They’re either running meme accounts or drop-shipping. Gen Z is great at monetizing themselves."

"TikTok has developed an interesting place in Internet and teen culture and has become a breeding ground for memes.”

Welcome to our newest Senior Account Executive, Mary Mackie! On any given day, Mary can be found either biking or runnin...
08/19/2019

Welcome to our newest Senior Account Executive, Mary Mackie! On any given day, Mary can be found either biking or running on the West Side Highway or eating at the Emmett’s Pizza… thin crust only. Happy Day One!

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307 Seventh Avenue, Fl 21
New York, NY
10001

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Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 9am - 5pm

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Fresh Thinking. New Energy. Every Day. 2020 Creative Agency of the Year. 2019 Agency of the Year. This is Day One.

Day One is a creative communications agency with the ambition of stopping the world in its scroll with stories that earn a place in culture. Our Shape, Share, Fuel approach to storytelling is founded on the belief that no one shares “content,” they share stories.

Combining the best of PR, digital, and social agencies, we have attracted world-renowned brands to the agency including Abercrombie & Fitch, American Express, Chipotle Mexican Grill, Comcast, Facebook, Ferrara, H&M, Motorola and Nike. Day One has topped the list of the industry's fastest growing independent agencies since we were founded in 2014.

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In case you missed it. TikTok is transforming how employers discover new talent and how job seekers can market themselves. Find out more in “How TikTok Resumes Is Changing the Job Hunt” by Digital Strategy Coordinator Danielle Lee at Day One Agency. https://bit.ly/3lSxMHo
Get ready to learn how TikTok is influencing the future of hiring. Digital Strategy Coordinator Danielle Lee at Day One Agency breaks down how TikTok is trailblazing a new way for employers to recruit talent in our latest article, “How TikTok Resumes Is Changing the Job Hunt.” Click here to learn more https://bit.ly/3lSxMHo.
Are you using influencer marketing for your campaigns? If so, do you know how to contract efficiently with influencers? This Wednesday 6/23, join our training & presentation with our panel of experts, including Lowenstein Sandler LLP's Matt Savare and Day One Agency's Josh Rosenberg & Zeny Shifferaw. Register here: https://bit.ly/35ynm8f
Woot Woot! Our client Black Forest USA just launched a spankin’ new integrated social purpose initiative DC was thrilled to help bring to life. They’ve turned their brand purpose into a promise—“real good requires real action.” DC is part of an inter-agency team that developed the campaign which includes a custom website, video, updated packaging and more to mark the brand’s commitments in four key areas: products, packaging, process, and partnerships. A few highlights of their “real action” moves include: • To use real ingredients in all products • Transition to fully sustainable packaging by 2025 • Plant 1.5 million trees across U.S. forests by 2022 (as part of a National Forest Foundation partnership) • Reduce the impact on the planet by reducing carbon, water, and waste as part of the manufacturing process. Shout out to our amazing client Ferarra and partners, Golin, Day One Agency, VMLY&R COMMERCE, Bluedog Design, and Hello Design. This is fun, inspiring work!
Shout out to our friends at Day One Agency for helping our mission in celebrating and supporting the global creative community by becoming a Gold Corporate Member!
We're thrilled about our new board. A huge welcome to new Members: Rebecca Honeyman of SourceCode Communications, David Imre of imre, Diana Littman of MSLGROUP, Ellen Ryan Mardiks of Golin, Josh Rosenberg of Day One Agency, and Trisch Smith of Edelman. Great things ahead, for sure, with the leadership of Heather Kernahan of Hotwire, Chris Foster of BCW Global, Mike Santoro of Walker Sands, and Cheryl Gale of March Communications! #publicrelationsfirm #agencyleadership #worldsmostsuccessfulagencies
"And I hope that we all emerge from this time as more empathetic leaders for our colleagues, clients and communities," Day One Agency CEO & Co-Founder Josh Rosenberg states in his essay "Creating A More Adaptive, Empathetic Team." Read more: http://annenberg.usc.edu/relevance #PRFuture #ASCJ #RR2021
One week from today, on December 10th at 3pm ET, join us and Day One Agency for an important virtual panel discussion about #influencermarketing and inclusion. Our esteemed panelists will discuss the state of the industry, diversifying influencer discovery, and strategies to progress the industry. RSVP today! https://theonestoinclude.splashthat.com/ #inclusionmatters #Inclusion #Marketing #marketingindustry #panel #pandeldiscussion
Thank you to Colin Jost for your support of E.A.T’s latest initiative. Colin was set to host our 5th Year Anniversary event in New York City, presented by JP Morgan Chase. The event did not occur due to COVID-19. NYC was opening their arms to us, so now we want to help those in need. Please visit eatnyc.givesmart.com to help us raise funds for food allergy research and to assist the New York Common Pantry and Food Equality Initiative to offer allergy safe options. Watch now to learn how you can help. Colin Jost Saturday Night Live New York Common Pantry Food Equality Initiative, Inc. JPMorgan Chase Bow Tie Cinemas Silverstein Properties BBDO New York Day One Agency
#Featured of the Day 26 2020 Day One Agency by Day One Agency https://www.csslight.com/website/16963/Day-One-Agency
In our next #BHM Member spotlight, we’re featuring Day One Agency for their programming to help their colleagues learn, celebrate and engage black culture during #BlackHistoryMonth2020 and beyond. Check out their Spotify playlist featuring some of their favorite Black musicians here: https://spoti.fi/2OPgwDc
The company debuted an all-modern version of its vintage Razr with a futuristic party that cleverly nodded to the phone’s history. #BizBash #BizBashLA Motorola MKG The Copper Key Catering & Events Stories Illuminated Volt Lites Day One Agency FormDecor Furniture Rental Taylor Creative Inc. Town and Country Event Rentals The Container Yard