Truffle Pig

Truffle Pig WE ARE EXPLORERS, HUNTERS AND CREATORS

Truffles are like great content. Rare, prized and loved by everyone. But it takes a certain kind of beast to find them. To get truffles, you need a Truffle Pig. Leveraging the mass audience of DailyMail, the disruptive power of Snapchat, and the creative expertise of WPP, Truffle Pig has everything under one roof. Or one hoof, depending on who you ask.

Get ready to hear more in 2018 from your favorite Instagram influencers after they changed the world of advertising in 2...
01/18/2018
Study: Instagram influencer marketing jumped 198% in 2017

Get ready to hear more in 2018 from your favorite Instagram influencers after they changed the world of advertising in 2017, via Mobile Marketer http://bit.ly/2rnHfxF

Coach, Nordstrom, Forever 21 and Lulus were some of the most active brands in the fashion and accessories category, which was the most popular industry group by posts with an #ad tag.

Snapchat users are frustrated with the new redesign of the app and are calling Snapchat to revert to the old version. Wh...
01/17/2018
Snapchat’s big redesign bashed in 83% of user reviews

Snapchat users are frustrated with the new redesign of the app and are calling Snapchat to revert to the old version. What do you think of the new update? Via TechCrunch http://tcrn.ch/2EOPPqQ

Confusingly jamming Stories in between private messages has sparked backlash amongst the first users of Snapchat's sweeping redesign. In the few countries..

Need some help with your 2018 resolutions? Take some inspo from Facebook who's aiming to #BeMoreMeaningful, and Twitter ...
12/20/2017
Facebook, Twitter Aim For More Impactful Exchanges

Need some help with your 2018 resolutions? Take some inspo from Facebook who's aiming to #BeMoreMeaningful, and Twitter who's working to #PromoteAMoreCaringCommunity. We like it! Via MediaPost
http://bit.ly/2oWXLDl

Facebook is making changes to its News Feed to provide more opportunities for "meaningful" interactions, while reducing passive consumption of low-quality content.

This #Facebook chat plug-in is tipped to revolutionize customer service for businesses, via MediaPosthttps://www.mediapo...
12/07/2017
The Game-Changing Facebook Plug-In: Customer Chat

This #Facebook chat plug-in is tipped to revolutionize customer service for businesses, via MediaPost
https://www.mediapost.com/publications/article/311205/the-game-changing-facebook-plug-in-customer-chat.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=106473&hashid=62JbmxMKmiQ60KU6qbnQ4YJQbRA

It will foster two-way communication between brand and consumer, while simultaneously boosting engagement rates and encouraging sales.

Tagging friends in funny Facebook videos is a staple on the platform; so much so that they're now testing pre-roll ads i...
12/05/2017
Facebook Tests Pre-Roll Ads On Watch

Tagging friends in funny Facebook videos is a staple on the platform; so much so that they're now testing pre-roll ads in Watch. How will users react? MediaPost
https://www.mediapost.com/publications/article/310983/facebook-tests-pre-roll-ads-on-watch.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=106398&hashid=4wLCme4JyYI_Vw0T-a-dJy17VdQ

The decision comes just months after Facebook head Mark Zuckerberg told investors that pre-rolls weren't in the company's future. Unveiled in August, Watch represents Facebook's more ambitious video effort to date. It was designed to complement the various videos that users find in their News Feeds.

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