OOB We create and cultivate brands people want in their lives.
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Thank you all for making Paul Caiozzo's positive call to arms for the advertising industry the most read article on http...
07/31/2018
Muse by Clio

Thank you all for making Paul Caiozzo's positive call to arms for the advertising industry the most read article on https://musebycl.io/

Home to inspiring stories of creativity

"Office of Baby’s siggi’s effort arrives on the heels of its lauded broadcast work for zulily, out-of-home executions fo...
06/28/2018
Office Of Baby’s New Digital Campaign For Siggi’s Humorously Proves How Sweetness Can Have Its Limits - Source Creative

"Office of Baby’s siggi’s effort arrives on the heels of its lauded broadcast work for zulily, out-of-home executions for StreetEasy as well as its campaign to herald the opening of bedding and bath brand Parachute’s flagship New York City operation."

  When can being too sweet be a turnoff? Let New York-based creative agency Office of Baby showcase how, with its new campaign for siggi’s, the Icelandic lower-sugar yogurt and fastest-growing established dairy yogurt brand over the last three years. Keeping with the clever, humorous and sligh...

06/19/2018

We are alive. We are very bad at social media. We miss all 100 or so of you and promise to not be so distant.

If you are in NYC, be sure to visit the new Parachute Home store, at 129 Grand St, New York, NY 10013. It's incredible.
05/21/2018
TRUST

If you are in NYC, be sure to visit the new Parachute Home store, at 129 Grand St, New York, NY 10013. It's incredible.

On the heels of opening its first flagship store in NYC, bedding and bath brand Parachute Home has unveiled its 2018 OOH campaign.

Created by independent agency OOB, the new Parachute effort melds subtle humor, clever messaging and imagery to emphasize the stress-free joys of staying indoors enveloped in soothing sheets, towels and bathrobes.

Check out the campaign, which just earned Editor's Pick in Ad Age/Creativity, below!

http://bit.ly/2LiPH7d

01/11/2018

Office of Baby is looking for a full-time studio artist. We promise unique work, well-managed timelines, hands-on direction and mentorship that ideally sees you moving into design or art direction. Our agency is transparent, honest and everyone has a say in the projects we do or don't take on. Responsibilities would include design, comp, mechanicals and presentations for clients, our self-owned brands and pro bono work. Please email [email protected]

There was some amazing work in 2017, so to see our collaboration with Zocdoc on a best of 2017 list is truly an honor. T...
12/21/2017
ZocDoc: New Insurance Card Design

There was some amazing work in 2017, so to see our collaboration with Zocdoc on a best of 2017 list is truly an honor. Thank you, Creativity.

Office of Baby (and AI) Help to Clear Up All That Confusion Around What You're Covered For

Social media experts: We're looking for a creative way to post this article, and humbly mention that we've worked with 2...
12/21/2017
3 next-gen retailers on the rise

Social media experts: We're looking for a creative way to post this article, and humbly mention that we've worked with 2 out of 3 of the companies listed here. And also, as a bonus, we'd love to reach other renegade companies looking for a marketing partner. DM with ideas.

Brandless, Capsule and Zola are bringing their fresh take to retail–and developing loyal fans in the process.

Thank you Communication Arts. We're honored that you let Michael Hagos say things. Also, if you do happen to sleep, you ...
11/21/2017
Parachute ads | Communication Arts

Thank you Communication Arts. We're honored that you let Michael Hagos say things. Also, if you do happen to sleep, you should really consider Parachute Home sheets.

Office of Baby’s ads for Parachute entices people to enjoy quality sheets and sleep the day away.

Thank you FastCo for the amazing article, Zocdoc for being incredible partners and to the person who put the word brilli...
11/02/2017
Zocdoc Gives The Health Insurance Card A Brilliant Makeover

Thank you FastCo for the amazing article, Zocdoc for being incredible partners and to the person who put the word brilliant in the headline.

Misreading your health insurance card could cost you. ZocDoc has a better alternative.

10/30/2017
Parachute Launches First Brand Campaign

We're thrilled to partner with Parachute Home on their first brand campaign. If you don't have Parachute sheets and towels you are leaving a lot of comfort and pleasure on the table. Those are things you should never leave on any table.

Developed with Office of Baby, the "Very Comfortable" creative is designed to suggest its product line of sheets, towels, and robes are so comfortable people won't want to get out of bed.

Insurance cards are difficult to read. People have trouble finding necessary information even when staring right at thei...
10/26/2017
ZocDoc: New Insurance Card Design

Insurance cards are difficult to read. People have trouble finding necessary information even when staring right at their own card. We worked with Zocdoc to redesign the insurance card. This simple, easy to read card is available for free to any insurance company who would like to start using it. In the meantime, Zocdoc developed the Insurance Checker. A simple tool that reads your own card and tells you what it says. Download the Zocdoc app now to start using it.

Office of Baby (and A.I.) Help to Clear Up All That Confusion Around What You're Covered For

As former residents of Howard Street and current missers of Howard Street the answer is yes.
10/19/2017
Is This the Coolest Street in New York?

As former residents of Howard Street and current missers of Howard Street the answer is yes.

Howard Street is a four-block stretch in Soho that has some of the best shopping in the city—and is thriving despite the neighborhood’s retail woes.

Help pops up again, at an exhibition in London.
09/25/2017
Can graphic design save your life?

Help pops up again, at an exhibition in London.

A new exhibition at London's Wellcome Collection looks at how graphic design influences our views on health and medicine.

Also extremely proud of our friends at Zocdoc who are featured twice in the innovation awards for Patient Powered Search...
09/18/2017
Innovation by Design Awards 2017

Also extremely proud of our friends at Zocdoc who are featured twice in the innovation awards for Patient Powered Search.

Fast Company's sixth annual Innovation By Design Awards are now announced. Read on for this year's best products, services, interfaces, and ideas.

Super beyond proud of our friends at Capsule for being honored as one of the most innovative companies of 2017.
09/13/2017
Innovation by Design Awards 2017

Super beyond proud of our friends at Capsule for being honored as one of the most innovative companies of 2017.

Fast Company's sixth annual Innovation By Design Awards are now announced. Read on for this year's best products, services, interfaces, and ideas.

08/17/2017

All of our Facebook growth is organic.

08/03/2017
StreetEasy: Find Your Place by Office of Baby

Vote for us on The Drum. Unless you were going to give us less than five stars. We demand all five stars from you.

“Find Your Place” showcases all of the amenities and options available to buyers and renters on StreetEasy and captures how each New Yorker’s personal journey fuels their real estate search.

06/29/2017

We're looking for some freelancers to join us on a cultural outing to Coney Island. Must have experience attending mandatory corporate functions, posing for instagram worthy snaps and pretending to be our friend. Please contact [email protected]

Address

25 Peck Slip
New York, NY
10038

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