DISH Media

10/16/2020

Addressable TV Delivers. Let us show you how. https://media.dish.com/insights/success-stories/brand-audience-addressable/auto/
#Auto #Addressable #Advertising

10/13/2020

Reminder ❗ Tune in and join us for the Adweek Convergent TV Summit this week. Catch Kevin Arrix, SVP, DISH Media in a fireside chat "Embracing an Open and Interoperable Approach".
http://ow.ly/1jTI50BK3FI

10/08/2020

Addressable TV has revolutionized how brands engage with their target consumers, with remarkable results. See how a pharma company found success at: https://media.dish.com/insights/success-stories/brand-audience-addressable/pharma/

#Pharma #Addressable

10/06/2020

Catch Kevin Arrix, SVP, DISH Media with Stuart Feil, Adweek’s Vice President, Branded Content in the "Embracing an Open and Interoperable Approach" panel.

Join the discussion and register for free: http://ow.ly/2jDN50BK3FH

10/05/2020

Advertising Week 2020

Tune in to the "The Future of Addressable: All Screens and Streams" Panel on Thursday, October 8th at 12 pm EDT for an informative conversation on current addressable needs and what lies ahead for the ecosystem with DISH Media's Kemal Bokhari alongside with LiveRamp, Roku, and Publicis Media. https://lnkd.in/dSnuqTj

The time is now! AW2020 is a reimagined virtual event broadcasting live this week from New York (Oct 5-8), with on-demand content from Week 1 (Sept 29-Oct 2). The agenda is purpose-built to bring the marketing, media, technology, and creative industries together to drive change. Our global community...

10/02/2020

Tune in to the "Mastering Addressability in a CTV-first World" Panel Monday, October 5th at 10 am EDT for an exciting conversation on addressable targeting with DISH Media's Dave Antonelli along with Magnite, Ampersand, and LiveRamp. https://live.advertisingweek.com/

09/25/2020

PDMI West Virtual | The PDMI

Check out the PDMI West Virtual Post-Event Roundup with DISH Media's Dan Kelly, Shop LC's Douglas Bognar, and Modern Postcard's Christopher Foster joined by Thomas Haire for a conversation about three trending topics that dominated #PDMI West Virtual.
http://ow.ly/QOD050BBpr9

PDMI West Virtual, a 3-day educational event featuring 8 one-hour webinars, will take place Sept. 14-16.

09/24/2020

Breaking Down Addressable: Start Your Media Campaign with Your Core Target

We are excited to share the first article in our education series from the DISH Media leadership team. Read the story below and look out for more soon!

https://www.linkedin.com/pulse/breaking-down-addressable-start-your-media-campaign-core-dan-kelly

Let's face it, 2020 has been brutal! As challenging as 2020 has been, we are glad to see that audience-first buying is getting the importance that it deserves. DISH Media has been in the addressable space since its conception in 2012 and since then we have seen the slow adoption of addressable utili

09/23/2020

TOMORROW, don't miss out on our roundtable discussion: "Leveraging Data in FinServ to Refine and Simplify Your Buy". Join us at the MediaPost Financial Services Conference. https://www.mediapost.com/marketing-financial/

09/18/2020

We RSVP'd for the 2020 ANA Media & Measurement Conference next week. Join us! https://www.ana.net/content/show/id/ms-roi-sep20

09/18/2020

Catch Kevin Arrix, SVP, @DISHMedia at the Connected TV Advertising Summit next week. Register here: https://ctvads2020.videonuze.com/ #CTVAds2020 #ConnectedTV #CTV #Advertising VideoNuze

09/17/2020

5 Things You Should Know About Addressable Ads as More Dollars Shift to Digital

5 Things You Should Know About Addressable Ads as More Dollars Shift to Digital

The momentum behind addressable TV, delivering household-specific advertising based on an advertiser-defined target—regardless of programming or time of day in both live and playback modes—has reached an important inflection point for both consumers and

09/16/2020

Tune in TOMORROW to the "Building Trust in SSAI" panel with Jessica DuFresne, General Manager, Media Sales with DISH Media and other industry experts at #IABTechLabReboot
http://ow.ly/3ci250Bss8F

09/11/2020

Tune in to the "Crunch, Toss, Start Over: The 2020 Marketing Playbook" panel with Sean Robertson and other industry experts at #PDMIWestVirtual

09/10/2020

Take 20 | The PDMI

We loved participating in the Attribution Solutions episode of #PDMI's NEW online video series, Take 20. Click on the link below to learn more and watch it now!

http://ow.ly/rHCi50BnlSs

Created by the PDMI’s Brand Response Council, Take 20 is a new series of quick-hitting, 20-minute live conversations featuring leaders in the performance marketing world speaking about the hottest topics in the industry.

09/08/2020

‘Omni-Video Is Critical Going Forward’: Dish Media’s Kevin Arrix – Beet.TV

In a recent video interview with Beet.TV, Kevin Arrix, SVP at DISH Media, talks about the importance of omni-video as advertisers look for more flexibility in reaching audiences among a wider variety of video platforms.

https://www.beet.tv/2020/09/omni-video-is-critical-going-forward-dish-medias-kevin-arrix.html

Advertisers are looking for more flexibility in reaching audiences among a wider variety of video platforms, including traditional linear TV and the growing number of digital ch...

09/02/2020

DISH Media

Today, we are excited to announce that DISH Media is partnering with Verizon Media to make DISH addressable inventory available via the Verizon Media DSP.
Read more here: http://ow.ly/V45k50BfRmf

Connect your brand with target consumers on Sling TV and DISH via our addressable and programmatic advertising solutions.

08/31/2020

Advancing Television

Listen in to the discussion of the challenges and opportunities that Advanced TV brings to the marketplace in the MediaVillage Leadership Conversation with Kevin Arrix, SVP of DISH Media, Jamie Power, COO of advanced TV for Cadent, Marcien Jenckes, President of Comcast Advertising, and veteran advertising expert, MediaVillage.com columnist Bill Harvey.

http://ow.ly/ZJPI50Bb0x1

MediaVillage founder Jack Myers speaks with industry leaders Kevin Arrix of DISH Media, Jamie Power of Cadent TV, Marcien Jenckes of Comcast, and addressable media expert Bill Harvey on advanced TV.

08/25/2020

@kevinarrix, SVP, DISH Media, joined by others will be answering the most pressing questions related to #addressableTVadvertising

Tune in on Wednesday, September 9th at 1:05PM Eastern to @TVOT's The Road to Linear Addressable TV panel!

08/12/2020

Take 20 | The PDMI

We loved participating in the premiere episode of #PDMI's NEW online video series, Take 20. Click on the link below to learn more and watch it now!
https://www.thepdmi.com/take-20

#themarketingplaybook

Created by the PDMI’s Brand Response Council, Take 20 is a new series of quick-hitting, 20-minute live conversations featuring leaders in the performance marketing world speaking about the hottest topics in the industry.

08/07/2020

It is our pleasure to announce that Jim D'Antoni, Director, National Media Sales at DISH Media will be moderating the Fireside Chat with Cara Whitley, CMO at Century 21 Real Estate on the Brand Innovators' Marketing Innovation: C-Suite Livecast Series on Tuesday, August 11!

📺Register to watch this Livecast here: http://ow.ly/eimC50ATyC0

07/31/2020

DISH Media Scales Programmatic and Addressable TV in Response to COVID-19 Budget Shifts

As state re-opening timelines continue to fluctuate across the country, coupled with the economic crisis facing customers, strategic buying and data-backed solutions are the number one way to efficiently reach your audience with minimal waste says Dave Antonelli, Director of Ad Strategy and Revenue at Sling TV

#regionaltargeting #audiencetargetedTV #impressionbasedfocus #covidresponse

The advertising industry has embraced flexibility and data-driven programmatic and addressable media. Was DISH Media prepared? Are media buyers and brands responding?

07/27/2020

All politics are local. Reach precise voting audiences using demographics or voter registration, all in a privacy-compliant way. Visit www.d2mediasales.com to learn more.

07/24/2020

While OTT advertising is undoubtedly growing at a significant rate, there still remains a large gap between the overall usage of AVOD services, and their respective share of the pie. What can be done to accelerate the adoption of OTT advertising? Join us at #OTTBlitzWeek

https://www.fiercedigitaltechevents.com/ott-blitz-week

07/23/2020

Let’s Recognize and Celebrate Our Differences, Dish’s Sean Robertson – Beet.TV

Sean Robertson, Director of Partnerships at DISH Media weighs in on recent events of racial injustice and what real inclusion looks like in the workplace and the advertising and media industry.

http://ow.ly/GOmk50AGeh6

Diversity in the workplace is an imperative but it has to happen in the context of the wider issues of racial separation in our society, says Sean Robertson, a veteran of the ad...

07/16/2020

CTV Is for Everyone: US CTV Viewership Report

We’re excited to be featured in SpotX’s new global research report centered around #CTV. Download the report and see why adding a digital video campaign to your strategy can be beneficial.

➡️http://info.spotx.tv/ctv-is-for-everyone-viewership-report

#CTVIsForEveryone #SlingTV

SpotX’s latest research takes a closer look at US CTV viewership behavior and audience profiles. Download today to get the latest advertiser insights.

07/10/2020

Check out a great panel discussion "How Business Has Changed Forever and Whats Next" with Sean Robertson, Director of Partnerships at DISH Media joined by Nick Woodhouse, President and CMO of Authentic Brands Group and David Brickley CEO / Owner at STN Digital!

🎧 Audio: https://apple.co/31RuYlw

📺 Video: https://lnkd.in/gtuMhHt

#marketing #digitalmarketing #streaming

07/01/2020

DISH’s Robertson Sees Programmatic TV Rising In Pandemic – Beet.TV

Sean Robertson, Director of Partnerships at DISH Media says Programmatic TV is giving pandemic-era advertisers the control they want. Watch now to learn why.

The COVID-19 pandemic has up-ended all the norms of traditional TV ad buying, with the usual upfront ad sales season largely suspended.That is what happens when brands, unce...

06/19/2020

A United TV Advertising Front, and How to Start It

Now is the time to unify the many branches of advertising-supported television into a force holding its own with digital and others. Read up on last week’s Leadership Conversation on Advanced TV with Kevin Arrix , SVP of DISH Media , Jamie Power, COO of advanced TV for Cadent, Marcien Jenckes, President of Comcast Advertising, and veteran advertising expert/ MediaVillage.com columnist Bill Harvey.

https://www.mediavillage.com/article/a-united-tv-advertising-front-and-how-to-start-it/

Now is the time to unify the many branches of advertising-supported television into a force holding its own with digital and others. Read up on last week’s Leadership Conversation on AdvancedTV

06/15/2020

PDMI Virtual Summit

In case you missed it, watch Sean Robertson, Director Partnerships DISH Media, on PDMI Virtual Summit panel: Getting Creative in Expanding Video Media! Watch it now here: https://lnkd.in/d25Y3Xm

Join the Performance-Driven Marketing Institute (PDMI) for its first-ever Virtual Summit — a free two-day series of educational webinars designed to keep performance and direct-to-consumer marketers up to speed with industry developments and more.

06/05/2020

Register for the webinar here: https://zoom.us/webinar/register/WN_R0HkAwloQEOMXQFRHG6xtg

05/18/2020

Where Does CTV Fit into the Uncertain Upfront Environment?

The rise of connected TV viewing and the decline of linear TV audiences, all while ad budgets are wrapped in a shroud of coronavirus-related uncertainty, has both buyers and sellers yearning for more flexibility, according to Kevin Arrix , SVP of Media Sales at DISH Media.

http://ow.ly/wL6350zJsoN

Programmatic can offer buyers more flexibility, but sellers still want to see big commitments.

05/04/2020

Join DJ Khaled, Noah Cyrus, Michelle Williams and others in the fight to help slow the spread of coronarvirus by staying at home. Just because we're staying at home doesn’t mean that we can’t all be #AloneTogether. #StayHome

04/30/2020

Optimizing Reach with DISH Media's Reach Booster. Jim D'Antoni on Media Innovation.

“Advertisers need to bet on strategies and tools that will bring them directly to the consumers that will be interested in their products, and that’s where addressable and Reach Booster succeed." Jim D’Antoni, DISH Media's Director of National Sales.

https://www.mediavillage.com/article/optimizing-reach-with-dish-medias-reach-booster-jim-dantoni-on-media-innovation/

DISH Media has the solution to maximizing reach with a linear campaign. Their new Reach Booster takes addressable to the next step to target higher while monitoring frequency. Jim D'Antoni explains

04/23/2020

Sling TV

Finally, football is back! 🏈 Watch the NFL Draft for FREE with the SLING Happy Hour Draft Special at 8pm ET. No credit card required. SLING.com

Finally, football is back! 🏈 Watch the NFL Draft for FREE with the SLING Happy Hour Draft Special at 8pm ET. No credit card required. SLING.com