DISH Media provides advertisers with intelligent solutions to efficiently maximize exposure to desired audiences across Dish and Sling. At DISH Media, every advantage matters.
Based on a deep understanding of our audience, we mine and point our data to bring out the person at the heart of the equation. Who are they? Where do they live? What do they do? Why do they do it? Behind every data point, there's a face, and behind every face, there's a story. By tuning into consumers and humanizing their data and their stories, we improve timing, relevance, and ultimately, ROI. Only by understanding people and their behavior, can we get to the things that really matter - real people, real-life moments, and real results.
Operating as usual
Reserve your webinar seat today: https://adweek.it/3gK2AJE
Joanna O’Connell and Kevin Arrix discuss the findings from a recent cross-industry Forrester Consulting research study on the future of #addressable TV.
Reserve your webinar seat today: https://adweek.it/3gK2AJE
Joanna O’Connell and Kevin Arrix discuss the findings from a recent cross-industry Forrester Consulting research study on the future of #addressable TV.
Download the guide to addressable TV and learn why brands are incorporating #addressable into their #marketing mix.
http://ow.ly/RBsO50EGtvB
Download the guide to addressable TV and learn why brands are incorporating #addressable into their #marketing mix.
http://ow.ly/RBsO50EGtvB
Tune in for the Brand Innovators #BILivecast, airing LIVE TOMORROW May 5th at 3:40 pm EST featuring a session with Danone's Mary Katherine Wolt and DISH Media's Andrew Troy. RSVP HERE: http://ow.ly/1KXP50EEjT9
Tune in for the Brand Innovators #BILivecast, airing LIVE TOMORROW May 5th at 3:40 pm EST featuring a session with Danone's Mary Katherine Wolt and DISH Media's Andrew Troy. RSVP HERE: http://ow.ly/1KXP50EEjT9
Want to find out why #advertisers are prioritizing #addressable TV?
Join Joanna O’Connell and Kevin Arrix as they discuss the findings from a recent study conducted by Forrester Consulting on behalf of nine companies across the TV ecosystem. https://adweek.it/3gK2AJE
Want to find out why #advertisers are prioritizing #addressable TV?
Join Joanna O’Connell and Kevin Arrix as they discuss the findings from a recent study conducted by Forrester Consulting on behalf of nine companies across the TV ecosystem. https://adweek.it/3gK2AJE
Clarifying the underlying issues that impact #addressable video's multi-level adoption and expansion.
"In three to five years addressable will absolutely be a mainstream part of the TV advertising mix,” says Tim Myers, GM, Addressable Operations & Strategic Partnerships at Dish Media.
DISH GM Tim Myers reveals the results of their pivotal study "The Transformation of Television" and the role that addressable plays in it.
Tune in to the How to Catalyze Audience-Based Selling in the US panel at TVOT Live! with Andrew Troy and other key industry players TODAY April 29th at 12 pm EST.
Register here: http://ow.ly/QqI250EAJF7
Tune in to the How to Catalyze Audience-Based Selling in the US panel at TVOT Live! with Andrew Troy and other key industry players TODAY April 29th at 12 pm EST.
Register here: http://ow.ly/QqI250EAJF7
See why Addressable TV is a top priority for media buyers in 2021, and much more in a new study commissioned with Forrester Consulting: eraofaddressable.com
Cadent DISH Media LiveRamp Verizon Media Canoe Comscore INVIDI Technologies ViacomCBS WarnerMedia
See why Addressable TV is a top priority for media buyers in 2021, and much more in a new study commissioned with Forrester Consulting: eraofaddressable.com
Cadent DISH Media LiveRamp Verizon Media Canoe Comscore INVIDI Technologies ViacomCBS WarnerMedia
Check out Jim D'Antoni TOMORROW at the Brand Innovators Media Buying Summit #BILivecast, moderating a fireside chat with Ben Jankowski, Senior Vice President, Group Head, Global Media, Mastercard RSVP here: http://ow.ly/9G6350EyTMb
Check out Jim D'Antoni TOMORROW at the Brand Innovators Media Buying Summit #BILivecast, moderating a fireside chat with Ben Jankowski, Senior Vice President, Group Head, Global Media, Mastercard RSVP here: http://ow.ly/9G6350EyTMb
Don't miss Jim D'Antoni keynote this THURSDAY, April 29th at 2:15 pm EST! Register here: http://ow.ly/MAaq50EyTar
Don't miss Jim D'Antoni keynote this THURSDAY, April 29th at 2:15 pm EST! Register here: http://ow.ly/MAaq50EyTar
Tune in to the Addressable-TV Advertising: Practical Wisdom from the Pioneers panel at TVOT Live! with Kevin Arrix and other key industry players TODAY April 27th at 5:20 pm EST. Register here: http://ow.ly/ZmzL50EyUBU
Tune in to the Addressable-TV Advertising: Practical Wisdom from the Pioneers panel at TVOT Live! with Kevin Arrix and other key industry players TODAY April 27th at 5:20 pm EST. Register here: http://ow.ly/ZmzL50EyUBU
Comscore, Inc. announces an expanded strategic partnership with DISH Media that will extend its data license to Sling TV.
The agreement is a significant step in the transformation of television and cross-platform measurement of advanced advertising.
In the latest DISH Media Beet.TV series, Michael Kubin, EVP, Media at INVIDI Technologies discusses the evolution of addressable TV ad buying and more insights from our new commissioned study, The Transformation of Television: Embracing the Era of Addressable TV. Read the full report at http://ow.ly/uRYm50EgIrc
A pioneer in the addressable TV advertising space is ramping up to enable the latest incarnation of the opportunity.INVIDI began 18 years ago, helping TV providers enable th...
For the brands prioritizing flexibility and managing spend, the most optimal way to buy live sports is through programmatic on OTT.
Andrew Tint, Head of Programmatic Partnerships at DISH Media breaks down the benefits of adding programmatic to your playbook in our latest DISH Media Linkedin Series Article: "Elevating Your Live Sports Play with Programmatic".
Published: April 20, 2021. The beginning of Spring brings a familiar feeling across the country marking the new season and reigniting the passions of sports fans from across the nation. Well, unless you’re a Detroit Tigers fan like me, then it brings mostly disappointment.
In the latest DISH Media Beet.TV series, David Porter, SVP, GM Addressable Advertising at Canoe discusses upfront sales strategies and complexity, plus more insights from our new commissioned study, The Transformation of Television: Embracing the Era of Addressable TV. Read the full report at http://ow.ly/uRYm50EgIrc
ATLANTA - As the upfront TV ad sales season gets going, will connected and addressable TV finally make a big splash, or will it fail to convince buyers it doesn't have to be so ...
In the latest DISH Media Beet.TV series, Mike Dean, SVP, Advanced Advertising at ViacomCBS discusses the need for more buy-side participation in the addressable tv space plus more insights from our new commissioned study, The Transformation of Television: Embracing the Era of Addressable TV. Read the full report at http://ow.ly/uRYm50EgIrc
The new-wave opportunity to precision-target TV ads at individual households may be novel and may be plagued by operational inefficiencies - but that doesn't mean ad buyers shou...
Education is key to increasing addressable TV spend, study says. Read more in "The Transformation of Television:Embracing the Era of Addressable TV" eraofaddressable.com
Cadent DISH Media LiveRamp Verizon Media Canoe Comscore, Inc. INVIDI Technologies ViacomCBS WarnerMedia
Education is key to increasing addressable TV spend, study says. Read more in "The Transformation of Television:Embracing the Era of Addressable TV" eraofaddressable.com
Cadent DISH Media LiveRamp Verizon Media Canoe Comscore, Inc. INVIDI Technologies ViacomCBS WarnerMedia
DISH Media has been nominated by Adweek for the 2021 Readers’ Choice: Best of Tech Partner Awards in the category of Best in Addressable TV Solutions! Voting for this round will be open until May 3rd, VOTE here. http://ow.ly/BbCF50Enuo3
DISH Media has been nominated by Adweek for the 2021 Readers’ Choice: Best of Tech Partner Awards in the category of Best in Addressable TV Solutions! Voting for this round will be open until May 3rd, VOTE here. http://ow.ly/BbCF50Enuo3
In the latest DISH Media Beet.TV series, Elsa Blumberg, VP, Media & Market Research Analytics at WarnerMedia discusses how the addressable TV marketplace is evolving and acknowledges complexity insights from our new commissioned study, The Transformation of Television: Embracing the Era of Addressable TV. Read the full report at http://ow.ly/uRYm50EgIrc
Once upon a time, the ability to target ads at individual linear households was confined to just two minutes of local cable air-time per hour.But new services have expanded ...
“Our aim here is to create a common framework for the way we engage with and talk about data so that everyone can feel confident they’re getting the most out of it, in a way that is transparent and privacy compliant.” - Kevin Arrix, SVP, DISH Media on the launch of the TV Data Initiative.
DISH Media TransUnion Eyeota Blockgraph VideoAmp TVSquared and MadHive have announced a new effort to maximize the data-driven TV marketplace.
Read more: https://media.dish.com/about-us/news-press/
“Our aim here is to create a common framework for the way we engage with and talk about data so that everyone can feel confident they’re getting the most out of it, in a way that is transparent and privacy compliant.” - Kevin Arrix, SVP, DISH Media on the launch of the TV Data Initiative.
DISH Media TransUnion Eyeota Blockgraph VideoAmp TVSquared and MadHive have announced a new effort to maximize the data-driven TV marketplace.
Read more: https://media.dish.com/about-us/news-press/
We're looking to unlock the full potential of the new TV data ecosystem in the US. @Adweek explains the new industry initiative that was announced today.
Dish Media, TransUnion and VideoAmp are some of the companies involved.
In the latest DISH Media Beet.TV series, Jay Prasad, Chief Strategy Officer at LiveRamp discusses the importance of unified measurement and granularity in identifying audiences along with insights from our new commissioned study, The Transformation of Television: Embracing the Era of Addressable TV. Read the full report at http://ow.ly/uRYm50EgIrc
A new report shows ad buyers have a laundry list of changes they would like to see to addressable TV ads, if audience-based buying is to become more popular.But recent chang...
Tune in to MediaPost: Automotive spotlight presentation "Driving Results with Data-Enhanced Solutions" with Dan Kelly on Wednesday, April 7th at 4:25 pm EST!
https://www.mediapost.com/marketing-automotive/
Tune in to MediaPost: Automotive spotlight presentation "Driving Results with Data-Enhanced Solutions" with Dan Kelly on Wednesday, April 7th at 4:25 pm EST!
https://www.mediapost.com/marketing-automotive/
In the latest DISH Media Beet.TV series, Scott Worthem, Global Executive VP of Strategic Partnerships and Business Development at Comscore, Inc. discusses agencies' interest in addressable advertising along with insights from our new commissioned study, The Transformation of Television: Embracing the Era of Addressable TV. Read the full report at http://ow.ly/VKgQ50EgIrg
National broadcasters increasingly will make more of their advertising inventory addressable, giving marketers a way to show different commercials to different households during...
For studios looking to promote their releases in a post-Covid world, Sling TV has proven to be a winning resource for reaching movie fans in their own homes. Learn more about how SLING helped Operam.com successfully maximize their audience and PVOD sales for #BillandTedFacetheMusic during its 2020 summer premiere.
https://media.dish.com/about-us/news-press/
For studios looking to promote their releases in a post-Covid world, Sling TV has proven to be a winning resource for reaching movie fans in their own homes. Learn more about how SLING helped Operam.com successfully maximize their audience and PVOD sales for #BillandTedFacetheMusic during its 2020 summer premiere.
https://media.dish.com/about-us/news-press/
"Being flexible has gone from a catchphrase to table stakes, and the global crisis of the past year has certainly increased the demand for flexibility on the part of everyone." - Kevin Arrix, SVP, DISH Media in "Smashing the Barriers to Addressable TV" http://ow.ly/LJn050EdDLE
Addressable TV brings the benefits of digital advertising to TV, enabling marketers to plan and buy better and measure the impact of every media dollar spent. Yes, challenges exist, but companies are expressing increased confidence in the future of addressable TV. Distributors must acknowledge the m...
In the latest DISH Media Beet.TV series, Beau Ordemann, Head of Connected TV Sales & Strategy, Verizon Media discusses the US addressable TV ecosystem along with insights from our new commissioned study, The Transformation of Television: Embracing the Era of Addressable TV. Read the full report at http://ow.ly/wgrG50EbiBd
The new power of connected and addressable TV technology offers a remarkable promise - the ability to transform TV from a one-to-many medium in which everyone saw the same ad, t...
New Research: Nine companies explore the current and future state of addressable TV in a new study we commissioned from Forrester Consulting. Download the study to learn more. eraofaddressable.com
Cadent DISH Media LiveRamp Verizon Media Canoe Comscore, Inc. INVIDI Technologies ViacomCBS WarnerMedia
New Research: Nine companies explore the current and future state of addressable TV in a new study we commissioned from Forrester Consulting. Download the study to learn more. eraofaddressable.com
Cadent DISH Media LiveRamp Verizon Media Canoe Comscore, Inc. INVIDI Technologies ViacomCBS WarnerMedia
“The business overall is moving more and more towards data-driven, impression-based measured media — and addressable TV is all that.”
In the latest DISH Media Beet.TV series, Kevin Arrix, SVP, DISH Media discusses the new research study, The Transformation of Television: Embracing the Era of Addressable. Read the full report at eraofaddressable.com
Addressable television is a key priority for marketers that aim to personalize their advertising among different households that watch the same programming, a new survey suggest...
Addressable TV and emerging media channels are the #1 priority for brands and agency TV buyers in 2021. Read more in the new study, “The Transformation of Television: Embracing the Era of Addressable TV”. eraofaddressable.com
Addressable TV and emerging media channels are the #1 priority for brands and agency TV buyers in 2021. Read more in the new study, “The Transformation of Television: Embracing the Era of Addressable TV”. eraofaddressable.com
On March 31st at 2pm EST, join the Tavant live panel discussion on ‘Strategies to enable advertising targeting and measurement in a privacy-regulated world’ with Kemal Bokhari, General Manager - Data & Analytics, DISH Media and other #AdTech veterans and learn more about topics in advertising and consumer data privacy. https://bit.ly/3fbh4RI
#mediaentertainment #advertising #Webinar
Join our live panel discussion on ‘Strategies to enable advertising targeting and measurement in a privacy-regulated world’, where AdTech veterans will explore the shift in advertising world due to increasing consumer data privacy regulations. As cookie, IP address and Mobile Ad ID tracking poli...
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Join DJ Khaled, Noah Cyrus, Michelle Williams and others in the fight to help slow the spread of coronarvirus by staying at home. Just because we're staying at home doesn’t mean that we can’t all be #AloneTogether. #StayHome
Happy Holidays from DISH Media!
Kevin Arrix, SVP at DISH Media ,discusses the technology that has led to Sling TV seeing 5x GROWTH in the programmatic advertising business. (Part 2) #OTT #DISH #Sling #Spotx https://www.spotx.tv/resources/blog/spotxer/sling-unlocks-300-ad-revenue-growth-with-dynamic-ad-insertion/
Kevin Arrix, SVP at DISH Media ,discusses the technology that has led to Sling TV seeing 5x GROWTH in the programmatic advertising business. (Part 1) https://www.spotx.tv/resources/blog/spotxer/sling-unlocks-300-ad-revenue-growth-with-dynamic-ad-insertion/ #OTT #DISH #Sling #Spotx
Rethinking the way we see TV helps you be smarter about your ad buys. That's how you #MakeaRealImpression #tv #television #adsales #dishmedia #rebrand
The 2019 “April Anarchy” 5th floor ping-pong tournament is underway! 🏓 #pingpong #officeculture
Our team had a great couple days in New Orleans at our Offsite! With informative strategy sessions and quality team bonding, we are set to continue leading the charge. Thank you to our sponsors IPONWEB, comScore and LiveRamp for making it all possible! #DMS2018Offsite
DISH Media provides advertisers with intelligent solutions to efficiently maximize exposure to desired audiences across DISH and Sling TV. Through innovative platforms, viewer measurement tools, and access to custom audiences on DISH and Sling TV via addressable and programmatic, advertisers employ strategically positioned, demographically targeted buys that enhance their national media campaigns.
Narrative Healing with Lisa Weinert
175 Varick St