Annalect

Annalect We are a global marketing solutions company focused on technology, data, analytics, research and social marketing.
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Data driven marketing solutions are often complex, but working with a partner to deploy them should be simple. We’re not a technology or data company claiming to understand marketing. We’re marketers first. By way of Omnicom, we come from creative, media, public relations, direct response and other core marketing disciplines to offer solutions that solve your marketing problems. How do we know they work? Because we’ve been there before, just like you. We provide you with a data driven marketing strategy, powered by a connected system of technology, tools, consultants and activation. Almost as important as what we do, is what we don’t do. We don’t solely rely on a single technology partner, because being technology agnostic ensures that your platform isn’t obsolete after six months. We don’t sell prepackaged solutions, because actually getting to know your business is the only way to maintain success. We don’t hold your data hostage, because nimble and flexible is the future. Subscribe to our weekly insights: http://bit.ly/1wYoir2

Tis the Season! Check out these highlights from our EMEA team’s Holiday lunch! #annalect #festivities #happyholidays
12/13/2019

Tis the Season! Check out these highlights from our EMEA team’s Holiday lunch! #annalect #festivities #happyholidays

Our NYC team was “led” by our talented engineering team in creating these awesome LED decorations! #annalect #itslit  @ ...
12/12/2019

Our NYC team was “led” by our talented engineering team in creating these awesome LED decorations! #annalect #itslit @ New York, New York

Congratulations to Sr Analyst of Digital Services, Suhas Vijendra, for receiving PHD Media's Employee Of The Month Award...
11/22/2019

Congratulations to Sr Analyst of Digital Services, Suhas Vijendra, for receiving PHD Media's Employee Of The Month Award due to his high-quality output and stellar work!

Yesterday at Annalect’s Q4 Town Hall, our very own Annalectuals talked about our 2019 data and tech accomplishments, col...
11/15/2019

Yesterday at Annalect’s Q4 Town Hall, our very own Annalectuals talked about our 2019 data and tech accomplishments, collaboration, and what’s in store for 2020. We had a blast with Ask the Prime Minister with our global CEO, and enjoyed a career panel that featured a delicious treat! #teamwork #futureforward #annalectuals #data #tech @ Rockwood Music Hall

Check out these highlights from our US data science team’s offsite to The MET for Museum Hack! #annalect #datascience #t...
11/07/2019

Check out these highlights from our US data science team’s offsite to The MET for Museum Hack!
#annalect #datascience #themet #metropolitanmuseumofart @ The Metropolitan Museum of Art, New York

“Let’s turn on the juice and see what shakes loose!” Great job to our Chicago team for their awesome Beetlejuice costume...
11/01/2019

“Let’s turn on the juice and see what shakes loose!”
Great job to our Chicago team for their awesome Beetlejuice costumes.
Our EMEA offices had a “wicked” party, but some in London couldn’t make their WebEx sessions from the dungeon.
Meanwhile, our Indiana and remote teammates came up with some fantastic costumes!
#halloween #annalect #hallowect 👻🎃☠️

Here’s some of our NYC team’s amazing costumes from their Hallow-ect celebration! 🎃 👻 #annalect #halloween #hallowect #n...
10/31/2019

Here’s some of our NYC team’s amazing costumes from their Hallow-ect celebration! 🎃 👻
#annalect #halloween #hallowect #newyorkcity @ New York, New York

We’re proud of our Enablement Team superstar Michelle Bier for teaming up with The Star Boutique, Inc. to help teenage g...
10/22/2019

We’re proud of our Enablement Team superstar Michelle Bier for teaming up with The Star Boutique, Inc. to help teenage girls affected by homelessness. We raised over $300, donating 5 boxes of school supplies, personal care items, and clothes.

Aloha, Facebook! Annalect India celebrated their 7️⃣ Year Anniversary with a Hawaiian themed party.  CFO Steve Tobengauz...
10/18/2019

Aloha, Facebook! Annalect India celebrated their 7️⃣ Year Anniversary with a Hawaiian themed party. CFO Steve Tobengauz and MD John Briar were on-hand to attend. The team put on a fashion show, sang and danced during the parties in Gurgaon and Bangalore. 🎉

Annalect's cover photo
07/01/2019

Annalect's cover photo

As a company whose business revolves around learning more about people—what inspires and excites them—this year for #Fat...
06/14/2019

As a company whose business revolves around learning more about people—what inspires and excites them—this year for #FathersDay, we decided to look inward. We collected data from Annalect’s men around the globe to surface meaningful insights about their diverse backgrounds and passions, who inspires them, what they like to do for fun, and a lot more.

Happy Father's Day to all the dads and influential men in our lives that make a difference every day!

Annalect's cover photo
06/05/2019

Annalect's cover photo

Annalect
06/05/2019

Annalect

Join Amazon Web Services and Annalect for a Tech Talk in Charlotte on Thursday, June 13th to learn how to leverage conta...
06/04/2019
Amazon Web Services, Inc.

Join Amazon Web Services and Annalect for a Tech Talk in Charlotte on Thursday, June 13th to learn how to leverage containers, go serverless, and build robust, scalable applications! Register now:
#aws #techtalk #cloud #containers #fargate #serverless

Containers allow you to easily package your application's code, configurations and dependencies into easy to use building blocks that deliver environmental consistency, operational efficiency, developer productivity, and version control, regardless of deployment environment. AWS Fargate lets you run...

Walking for a great cause with Omnicom and #dataattheheart♥️ #jointhemovement
05/17/2019

Walking for a great cause with Omnicom and #dataattheheart♥️ #jointhemovement

On Thursday, May 16th, Annalect is joining Omnicom in the American Heart Association ❤️ Heart Walk in NYC! #jointhemovem...
05/10/2019

On Thursday, May 16th, Annalect is joining Omnicom in the American Heart Association ❤️ Heart Walk in NYC! #jointhemovement and help us reach our goal by donating here: http://ow.ly/yf7H50u6Vm1

Join Amazon Web Services and Annalect on May 16th at the Kilbourne Library in Worthington, OH to learn about Big Data an...
05/06/2019
Amazon Web Services, Inc.

Join Amazon Web Services and Annalect on May 16th at the Kilbourne Library in Worthington, OH to learn about Big Data and how we are using AWS to help solve our ever-growing data challenge! Register now:
#aws #annalect #redshift #spectrum #bigdata

The Challenge: The data keeps growing! Anonymized, person-level data is the fundamental component of all Annalect product offerings. The ultimate goal is comprehensive coverage of most of the global population. Even for just the U.S. market, when you include behavioral data such as web click stream....

75% of marketers agree that lack of data & analytics education and training is the biggest barrier to making better data...
03/18/2019
Careers -

75% of marketers agree that lack of data & analytics education and training is the biggest barrier to making better data-driven business decisions. Want to work at a company that sets you up for greater success? Find your next job here: https://www.annalect.com/careers/

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We wish this pie went on forever! Happy π Day everyone!! From NY to Chicago, San Francisco to LA, our employees show the...
03/14/2019

We wish this pie went on forever! Happy π Day everyone!!

From NY to Chicago, San Francisco to LA, our employees show their infinite love for pi(e).

Studies show vacations can boost productivity, creativity, and prevent burnout. Want to work at a company that values wo...
03/11/2019
Careers -

Studies show vacations can boost productivity, creativity, and prevent burnout. Want to work at a company that values work-life balance? Take a look at our open positions here: https://www.annalect.com/careers/

...

Happy International Women's Day to our fearless ladies around the world! We're so inspired by all your hard work, dedica...
03/08/2019

Happy International Women's Day to our fearless ladies around the world! We're so inspired by all your hard work, dedication, and efforts to make our workplace a more challenging, inspiring, and balanced place for the better.
#IWD2019 #BalanceForBetter

As a company whose business revolves around learning more about people—what inspires and excites them—this year for Inte...
03/08/2019

As a company whose business revolves around learning more about people—what inspires and excites them—this year for International Women’s Day, we decided to look inward. We collected data from Annalect’s women around the globe to surface meaningful insights about our diverse backgrounds and passions, inspirational people in our lives, what we like to do for fun, and a lot more.

To all the magical and fearless women that make Annalect an empowering place to work—and to all the influential and remarkable women in all our lives—happy International Women’s Day!
#BalanceForBetter #IWD2019

While the national average for women in tech is below 20%, we value our talented workforce with equal representation. Co...
03/04/2019
Careers -

While the national average for women in tech is below 20%, we value our talented workforce with equal representation. Come join us!

...

Our Annalect India Marketing Sciences Lead, Anshu Dua, was featured in Omnicom Media Group's #OMGEmployeeSpotlight! Take...
02/25/2019

Our Annalect India Marketing Sciences Lead, Anshu Dua, was featured in Omnicom Media Group's #OMGEmployeeSpotlight! Take a look here:

Check out our #OMGEmployeeSpotlight from Annalect #India! 🇮🇳

For all who make our days brighter ♥️ Happy Valentine’s Day!Special thanks to our Annalect Labs team for teaching us how...
02/14/2019

For all who make our days brighter ♥️ Happy Valentine’s Day!

Special thanks to our Annalect Labs team for teaching us how to make these adorable light-up circuit valentines!

Feeling festive in our holiday sweaters, making gingerbread houses, and eating Chinese take-out!  @ 195 Broadway
12/14/2018

Feeling festive in our holiday sweaters, making gingerbread houses, and eating Chinese take-out! @ 195 Broadway

Building big things today! We partnered with Amazon Web Services to host a Women Builders Day in NYC where 50+ tech ladi...
11/15/2018

Building big things today! We partnered with Amazon Web Services to host a Women Builders Day in NYC where 50+ tech ladies from various backgrounds got hands-on experience building Intelligent Data Lakes in AWS. Thank you to all our participants and to AWS for a wonderful event💛 #BuildOn

These ladies bring a whole new meaning to #omniwomen! We are so proud of all the amazing talent and hard work that has g...
11/08/2018

These ladies bring a whole new meaning to #omniwomen! We are so proud of all the amazing talent and hard work that has gone into the making of Omni - a big thank you to Erin, Sofia, Meri, Alyssa and Athena for sharing their behind-the-scenes experiences! #womenempoweringwomen

There’s still time to get out there and vote! Make your voice count - we did!  🗳✅ #electionday #vote2018
11/06/2018

There’s still time to get out there and vote! Make your voice count - we did! 🗳✅ #electionday #vote2018

Calling all tech ladies! We've partnered with Amazon Web Services to bring you a Women Builders' Day in NYC on November ...
10/31/2018
AWS Women Builders' Day New York

Calling all tech ladies! We've partnered with Amazon Web Services to bring you a Women Builders' Day in NYC on November 15th. This free, full-day workshop will give female builders hands-on experience building Intelligent Data Lakes with AWS Big Data & Analytics and AI/ML Services. Spots are limited! Click the link here for more information and to register now! #witny https://awswomenbuildersdaynewyork.splashthat.com/

AWS is hosting a Women Builders' Day in partnership with our client, Annalect.  The Women Builders' Day is a free, full-day technical event where female builders will get a chance to build Intelligent Data Lakes with AWS Big Data & Analytics and AI/ML Services that you can bring back to your orga...

Celebrating Annalect’s 8th anniversary in the NYC office with our favorite annual holiday, Hallowect 🎃! Team theme decor...
10/26/2018

Celebrating Annalect’s 8th anniversary in the NYC office with our favorite annual holiday, Hallowect 🎃! Team theme decorating, miniature golf, and tons of fun! Congratulations to the winning teams & killer costumes ⛳️🦖🎮🃏🔬🚧📵🎈🏝 @ Annalect

Celebrating Annalect’s 8th anniversary in the NYC office with our favorite annual holiday, Hallowect 🎃! Team theme decor...
10/26/2018

Celebrating Annalect’s 8th anniversary in the NYC office with our favorite annual holiday, Hallowect 🎃! Team theme decorating, miniature golf, and tons of fun! Congratulations to the winning teams & killer costumes ⛳️🦖🎮🃏🔬🚧📵🎈🏝

Join Annalect and Amazon Web Services on November 7th in Charlotte, NC to learn about Redshift Spectrum and how Annalect...
10/25/2018
Amazon Redshift Spectrum Tech Talk

Join Annalect and Amazon Web Services on November 7th in Charlotte, NC to learn about Redshift Spectrum and how Annalect is using AWS to solve its ever-growing data challenge! Link to register here:

Anonymized person-level data is the fundamental component of all Annalect product offerings, and the ultimate goal is comprehensive coverage of most of the global addressable population.  For even just the U.S. market, when you include behavioral data, such as web click stream or location visits, t...

From LA to Chicago to New York, we know the best way to celebrate our hard work at the end of summer is with America’s f...
09/04/2018

From LA to Chicago to New York, we know the best way to celebrate our hard work at the end of summer is with America’s favorite pastime ⚾️ Hope everyone had a great Labor Day Weekend!

Years in the making and ingrained in everything we do – we’re proud to officially announce the launch of Omni, Omnicom's...
07/12/2018
Omnicom Boosts Data Effort With New Marketing Platform

Years in the making and ingrained in everything we do – we’re proud to officially announce the launch of Omni, Omnicom's people-based precision marketing and insights platform powered by Annalect.

Find out what Omni is capable of via The Wall Street Journal here:

Computer vision holds exciting promise with its ability to recognize and make sense of contents within images. Here are ...
04/30/2018
7 Ways Computer Vision Helps Marketers See Better Performance

Computer vision holds exciting promise with its ability to recognize and make sense of contents within images. Here are seven applications of the technology we anticipate will have a visible impact for marketers:

Explore seven marketing use cases of computer vision to see why the technology holds promise and unlocks new capabilities.

We’re not afraid of a good challenge, getting our hands dirty, and having some fun along the way! First Datashop🛠 in the...
02/12/2018

We’re not afraid of a good challenge, getting our hands dirty, and having some fun along the way! First Datashop🛠 in the books! #doersbydesign @ New York, New York

"The breadth of technologies keeps me on my toes. There is never a dull day at Annalect – I literally learn something ne...
01/05/2018
Employee Spotlight: Melody Bobo, Director Platform Strategy - Annalect

"The breadth of technologies keeps me on my toes. There is never a dull day at Annalect – I literally learn something new every day!" Read more from Melody Bobo, our Director of Platform Strategy within Annalect Consulting, in the latest installment of our Employee Spotlight series!

Our Employee Spotlight series is designed to provide a deeper look into our talent here at Annalect across all different roles, teams, and experience levels.

2017 has already been a record year for holiday shopping, here are a few digital trends that highlight data and technolo...
12/20/2017
Six Ways Digital Has Changed Holiday Retail and E-Commerce Sales

2017 has already been a record year for holiday shopping, here are a few digital trends that highlight data and technology's critical role in it all:

Explore six holiday retail trends changing the consumer journey, including AI-driven product recommendations and conversion optimization at every touch.

12/10/2017
Check out this link

Do you have a passion for data and a knack for articulating complex ideas into digestible solutions? You may be a great fit for our Associate Director of Partner Success role based in San Francisco. Apply here: http://ow.ly/kRm430h6HX9

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