Annalect

Annalect We are a global marketing solutions company focused on technology, data, analytics, research and social marketing.
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Data driven marketing solutions are often complex, but working with a partner to deploy them should be simple. We’re not a technology or data company claiming to understand marketing. We’re marketers first. By way of Omnicom, we come from creative, media, public relations, direct response and other core marketing disciplines to offer solutions that solve your marketing problems. How do we know they work? Because we’ve been there before, just like you. We provide you with a data driven marketing strategy, powered by a connected system of technology, tools, consultants and activation. Almost as important as what we do, is what we don’t do. We don’t solely rely on a single technology partner, because being technology agnostic ensures that your platform isn’t obsolete after six months. We don’t sell prepackaged solutions, because actually getting to know your business is the only way to maintain success. We don’t hold your data hostage, because nimble and flexible is the future. Subscribe to our weekly insights: http://bit.ly/1wYoir2

75% of marketers agree that lack of data & analytics education and training is the biggest barrier to making better data...
03/18/2019
Careers -

75% of marketers agree that lack of data & analytics education and training is the biggest barrier to making better data-driven business decisions. Want to work at a company that sets you up for greater success? Find your next job here: https://www.annalect.com/careers/

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We wish this pie went on forever! Happy π Day everyone!! From NY to Chicago, San Francisco to LA, our employees show th...
03/14/2019

We wish this pie went on forever! Happy π Day everyone!!

From NY to Chicago, San Francisco to LA, our employees show their infinite love for pi(e).

Studies show vacations can boost productivity, creativity, and prevent burnout. Want to work at a company that values wo...
03/11/2019
Careers -

Studies show vacations can boost productivity, creativity, and prevent burnout. Want to work at a company that values work-life balance? Take a look at our open positions here: https://www.annalect.com/careers/

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Happy International Women's Day to our fearless ladies around the world! We're so inspired by all your hard work, dedica...
03/08/2019

Happy International Women's Day to our fearless ladies around the world! We're so inspired by all your hard work, dedication, and efforts to make our workplace a more challenging, inspiring, and balanced place for the better.
#IWD2019 #BalanceForBetter

As a company whose business revolves around learning more about people—what inspires and excites them—this year for ...
03/08/2019

As a company whose business revolves around learning more about people—what inspires and excites them—this year for International Women’s Day, we decided to look inward. We collected data from Annalect’s women around the globe to surface meaningful insights about our diverse backgrounds and passions, inspirational people in our lives, what we like to do for fun, and a lot more.

To all the magical and fearless women that make Annalect an empowering place to work—and to all the influential and remarkable women in all our lives—happy International Women’s Day!
#BalanceForBetter #IWD2019

While the national average for women in tech is below 20%, we value our talented workforce with equal representation. Co...
03/04/2019
Careers -

While the national average for women in tech is below 20%, we value our talented workforce with equal representation. Come join us!

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Our Annalect India Marketing Sciences Lead, Anshu Dua, was featured in Omnicom Media Group's #OMGEmployeeSpotlight! Take...
02/25/2019

Our Annalect India Marketing Sciences Lead, Anshu Dua, was featured in Omnicom Media Group's #OMGEmployeeSpotlight! Take a look here:

Check out our #OMGEmployeeSpotlight from Annalect #India! 🇮🇳

For all who make our days brighter ♥️ Happy Valentine’s Day!Special thanks to our Annalect Labs team for teaching ...
02/14/2019

For all who make our days brighter ♥️ Happy Valentine’s Day!

Special thanks to our Annalect Labs team for teaching us how to make these adorable light-up circuit valentines!

Feeling festive in our holiday sweaters, making gingerbread houses, and eating Chinese take-out!  @ 195 Broadway
12/14/2018

Feeling festive in our holiday sweaters, making gingerbread houses, and eating Chinese take-out! @ 195 Broadway

Building big things today! We partnered with Amazon Web Services to host a Women Builders Day in NYC where 50+ tech ladi...
11/15/2018

Building big things today! We partnered with Amazon Web Services to host a Women Builders Day in NYC where 50+ tech ladies from various backgrounds got hands-on experience building Intelligent Data Lakes in AWS. Thank you to all our participants and to AWS for a wonderful event💛 #BuildOn

These ladies bring a whole new meaning to #omniwomen! We are so proud of all the amazing talent and hard work that has g...
11/08/2018

These ladies bring a whole new meaning to #omniwomen! We are so proud of all the amazing talent and hard work that has gone into the making of Omni - a big thank you to Erin, Sofia, Meri, Alyssa and Athena for sharing their behind-the-scenes experiences! #womenempoweringwomen

There’s still time to get out there and vote! Make your voice count - we did!  🗳✅ #electionday #vote2018
11/06/2018

There’s still time to get out there and vote! Make your voice count - we did! 🗳✅ #electionday #vote2018

Calling all tech ladies! We've partnered with Amazon Web Services to bring you a Women Builders' Day in NYC on November ...
10/31/2018
AWS Women Builders' Day New York

Calling all tech ladies! We've partnered with Amazon Web Services to bring you a Women Builders' Day in NYC on November 15th. This free, full-day workshop will give female builders hands-on experience building Intelligent Data Lakes with AWS Big Data & Analytics and AI/ML Services. Spots are limited! Click the link here for more information and to register now! #witny https://awswomenbuildersdaynewyork.splashthat.com/

AWS is hosting a Women Builders' Day in partnership with our client, Annalect.  The Women Builders' Day is a free, full-day technical event where female builders will get a chance to build Intelligent Data Lakes with AWS Big Data & Analytics and AI/ML Services that you can bring back to your orga...

Celebrating Annalect’s 8th anniversary in the NYC office with our favorite annual holiday, Hallowect 🎃! Team theme ...
10/26/2018

Celebrating Annalect’s 8th anniversary in the NYC office with our favorite annual holiday, Hallowect 🎃! Team theme decorating, miniature golf, and tons of fun! Congratulations to the winning teams & killer costumes ⛳️🦖🎮🃏🔬🚧📵🎈🏝 @ Annalect

Celebrating Annalect’s 8th anniversary in the NYC office with our favorite annual holiday, Hallowect 🎃! Team theme ...
10/26/2018

Celebrating Annalect’s 8th anniversary in the NYC office with our favorite annual holiday, Hallowect 🎃! Team theme decorating, miniature golf, and tons of fun! Congratulations to the winning teams & killer costumes ⛳️🦖🎮🃏🔬🚧📵🎈🏝

Join Annalect and Amazon Web Services on November 7th in Charlotte, NC to learn about Redshift Spectrum and how Annalect...
10/25/2018
Amazon Redshift Spectrum Tech Talk

Join Annalect and Amazon Web Services on November 7th in Charlotte, NC to learn about Redshift Spectrum and how Annalect is using AWS to solve its ever-growing data challenge! Link to register here:

Anonymized person-level data is the fundamental component of all Annalect product offerings, and the ultimate goal is comprehensive coverage of most of the global addressable population.  For even just the U.S. market, when you include behavioral data, such as web click stream or location visits, t...

From LA to Chicago to New York, we know the best way to celebrate our hard work at the end of summer is with America’s...
09/04/2018

From LA to Chicago to New York, we know the best way to celebrate our hard work at the end of summer is with America’s favorite pastime ⚾️ Hope everyone had a great Labor Day Weekend!

Years in the making and ingrained in everything we do – we’re proud to officially announce the launch of Omni, Omnic...
07/12/2018
Omnicom Boosts Data Effort With New Marketing Platform

Years in the making and ingrained in everything we do – we’re proud to officially announce the launch of Omni, Omnicom's people-based precision marketing and insights platform powered by Annalect.

Find out what Omni is capable of via The Wall Street Journal here:

Computer vision holds exciting promise with its ability to recognize and make sense of contents within images. Here are ...
04/30/2018
7 Ways Computer Vision Helps Marketers See Better Performance

Computer vision holds exciting promise with its ability to recognize and make sense of contents within images. Here are seven applications of the technology we anticipate will have a visible impact for marketers:

Explore seven marketing use cases of computer vision to see why the technology holds promise and unlocks new capabilities.

We’re not afraid of a good challenge, getting our hands dirty, and having some fun along the way! First Datashop🛠 i...
02/12/2018

We’re not afraid of a good challenge, getting our hands dirty, and having some fun along the way! First Datashop🛠 in the books! #doersbydesign @ New York, New York

"The breadth of technologies keeps me on my toes. There is never a dull day at Annalect – I literally learn something ...
01/05/2018
Employee Spotlight: Melody Bobo, Director Platform Strategy - Annalect

"The breadth of technologies keeps me on my toes. There is never a dull day at Annalect – I literally learn something new every day!" Read more from Melody Bobo, our Director of Platform Strategy within Annalect Consulting, in the latest installment of our Employee Spotlight series!

Our Employee Spotlight series is designed to provide a deeper look into our talent here at Annalect across all different roles, teams, and experience levels.

2017 has already been a record year for holiday shopping, here are a few digital trends that highlight data and technolo...
12/20/2017
Six Ways Digital Has Changed Holiday Retail and E-Commerce Sales

2017 has already been a record year for holiday shopping, here are a few digital trends that highlight data and technology's critical role in it all:

Explore six holiday retail trends changing the consumer journey, including AI-driven product recommendations and conversion optimization at every touch.

12/10/2017
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Do you have a passion for data and a knack for articulating complex ideas into digestible solutions? You may be a great fit for our Associate Director of Partner Success role based in San Francisco. Apply here: http://ow.ly/kRm430h6HX9

12/03/2017

We're seeking an experienced Senior Manager to join our Data Science team here in New York. Are you or anyone you know interested? Apply here: http://ow.ly/SYFq30gXt9y

12/02/2017

Are you an expert in cloud technology with a passion for data strategy and solutions? Apply for our open Director role to join our Data Cloud team in NYC today: http://ow.ly/cls530gXsyS

Everyone's got their head in the cloud these days, and for good reason. Cloud computing has not only disrupted computer-...
12/01/2017
Cloud Computing: Why Everyone’s Looking Skyward - Annalect

Everyone's got their head in the cloud these days, and for good reason. Cloud computing has not only disrupted computer-dependent business processes as we know them, it is now an expected approach to traditional and next-gen IT. Want to know more? Read our latest post now:

Get primed on cloud computing, including a summary of the services it offers, public vs. private architectures, and when to consider "serverless" cloud.

11/19/2017
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We're seeking a Senior Associate to join our Marketing team in New York. Applicant should have strong writing skills and a deep interest in how data and technology impacts our industry. Interested? Apply now: http://ow.ly/TvTj30gELci

We're in search of a Senior Manager to join our Business Operations team in NYC. Are you or anyone you know interested? ...
11/18/2017
Senior Manager, Business Operations

We're in search of a Senior Manager to join our Business Operations team in NYC. Are you or anyone you know interested? Apply here: http://ow.ly/ydlh30gEFP5

Annalect uses data and technology to help clients transform overall marketing strategy and deliver personalized experiences across all consumer tou...

Ad fraud is an evolving and complex challenge we face, with fraudsters continuing to find new ways to plague our industr...
11/16/2017
Know Your Enemy: How to Hack it as a Fraudster - Annalect

Ad fraud is an evolving and complex challenge we face, with fraudsters continuing to find new ways to plague our industry. Like any enemy, in order to beat them, we must learn to think like one. Here’s how to hack it as a fraudster in just a few steps:

In order to beat fraudsters, it is important to think like one. Here's how to hack it as a fraudster in just a few steps.

Are you an experienced finance professional seeking a new opportunity in New York? Apply for our open Finance Manager, B...
11/12/2017
Finance Manager, Business Operations

Are you an experienced finance professional seeking a new opportunity in New York? Apply for our open Finance Manager, Business Operations role here: http://ow.ly/iMWE30gvkW3

Position Overview As a result of consistent business growth, Annalect, an OmnicomMediaGroup company is seeking a finance professional with 6-10 yea...

We're hiring! Seeking a Senior Application Developer to join our Product team in NYC. Applicants should have a passion f...
11/11/2017
Senior Application Developer, Data Engineer

We're hiring! Seeking a Senior Application Developer to join our Product team in NYC. Applicants should have a passion for technology, development, data, and design. Find out more & apply here: http://ow.ly/DcjW30gvaGo

Annalect is looking for a Senior Application Developer to join our product team to build Annalect products on top of our big data infrastructure. A...

"I love organizing complex concepts into learning experiences so that people can understand them. There’s nothing more...
11/07/2017
Employee Spotlight: Trudi Miller, Senior Learning & Development Manager

"I love organizing complex concepts into learning experiences so that people can understand them. There’s nothing more rewarding than helping someone have an 'aha!' moment..." Read on to learn more about Trudi Miller, our Senior Learning & Development Manager, in the latest installment of our Employee Spotlight series!

Our Employee Spotlight series is designed to provide a deeper look into our talent here at Annalect across all different roles, teams, and experience levels. You can expect to learn about passions inside and outside of our office walls.

11/05/2017

We're looking for an Associate Experience Manager to support our Programmatic Creative Platform in NYC. Apply here: http://ow.ly/uYMo30glwFw

Are you an experienced developer with a passion for tech? Apply for our open DevOps Engineer role in NYC today! http://o...
11/04/2017
DevOps Engineer (Python, Linux, AWS)

Are you an experienced developer with a passion for tech? Apply for our open DevOps Engineer role in NYC today! http://ow.ly/7heQ30glw0b

At Annalect, we work with clients to develop data driven marketing strategies, powered by a connected system of technology, tools, consultants and ...

We're hiring! Looking for an Analyst to join our Partner Success team in New York. Apply today: http://ow.ly/dHkZ30gbikx
10/29/2017
Analyst, Partner Success

We're hiring! Looking for an Analyst to join our Partner Success team in New York. Apply today: http://ow.ly/dHkZ30gbikx

Annalect is the data solutions and analytics agency of Omnicom Media Group. Annalect builds innovative and helpful applications for clients and...

Seeking an experienced Director to join our Marketing Science team in San Francisco. Are you or anyone you know interest...
10/28/2017
Director, Marketing Science

Seeking an experienced Director to join our Marketing Science team in San Francisco. Are you or anyone you know interested? Apply here: http://ow.ly/syY230gbhoL

As every CMO knows, employing technology, data and analytics to business challenges is the cost of entry, not a nice to have. Unlocking the value...

Very fun day celebrating Hallowect in the New York office! Team decorating and costume contest success!
10/27/2017

Very fun day celebrating Hallowect in the New York office! Team decorating and costume contest success!

We're seeking a Platform Strategy Director to join our Consulting team in NYC. Applicant should have a strong passion fo...
10/22/2017
Director Platform Strategy

We're seeking a Platform Strategy Director to join our Consulting team in NYC. Applicant should have a strong passion for digital marketing technology and a firm grasp of the landscape. Apply now: http://ow.ly/ZM5m30g1EYh

The Director, Platform Strategy is responsible for ensuring the delivery of high-quality consultative guidance in ad technology, rooted in driving...

We're hiring! Seeking an Associate Experience Manager to join our team in New York. Are you or someone you know interest...
10/21/2017
Associate Experience Manager

We're hiring! Seeking an Associate Experience Manager to join our team in New York. Are you or someone you know interested? Apply now!

Data is only as good as what you do with it. And today we have the opportunity through advanced marketing sciences and advertising technology to...

Gen Z will be remarkably different than the millennials that precede it. Here are 6 profound ways marketing will have to...
10/20/2017
Six Ways Gen Z Will Reshape Marketing in a Post-Millennial World

Gen Z will be remarkably different than the millennials that precede it. Here are 6 profound ways marketing will have to adapt for brands to meet the needs of this large and uniquely diverse demographic:

Diversity, connectivity, and brand-agnosticism are key factors redefining marketing as Gen Z grows up.

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