Index Exchange

Index Exchange We're a global advertising marketplace where premium digital media companies transact ad impressions with accountability and in real-time. Index Exchange is a global advertising marketplace where premium digital media companies sell their ad impressions with accountability and in real-time.
(10)

Built on the pillars of neutrality, openness, and the most reliable technology, Index is the ad exchange that media companies trust. With no other business interests to divide its attention, Index’s sole focus remains on connecting media companies with premium demand at massive scale.

Operating as usual

Venus and Kristen – two leaders from our Product Design team – speak to the power of collaboration, the Index Design Res...
05/28/2021
A Day in the Life: Product Design at Index Exchange

Venus and Kristen – two leaders from our Product Design team – speak to the power of collaboration, the Index Design Research Program, and their favorite out-of-office activities in our latest edition of 'A Day in the Life' #TechLife #ProductDesign #Programmatic

This series is dedicated to showcasing what we're all about here at Index. This month, we sat down (virtually) with Venus Nalchigar and Kristen Morith — two leaders in Product Design at Index Exchange — to discuss collaboration, the Design Research Program, and their hobbies outside of the...

This Mental Health Awareness Month, we've been reflecting on the importance of one of our core values: “Support Each Oth...
05/27/2021
Support Each Other: Our Mantra for Mental Health Awareness Month

This Mental Health Awareness Month, we've been reflecting on the importance of one of our core values: “Support Each Other. It Matters.” Read up on a few of our tangible initiatives across mental health, D&I, and social justice. #MHAM #supporteachother #mentalhealth #mentalhealthawareness #wellbeing #diversityandinclusion #socialjustice

Learn More

Great conversation yesterday between Index's Rob Hazan, Publica's Ben Antier, Oracle's Janelle De Rivera, and IAB Tech L...
05/21/2021
20may21ixopenaccess.splashthat.com

Great conversation yesterday between Index's Rob Hazan, Publica's Ben Antier, Oracle's Janelle De Rivera, and IAB Tech Lab's Amit Shetty on #IXOpenAccess. If you missed the live webinar, watch the recording here https://bit.ly/3oErnjX #OTT #adtech

Terry and a small tea of partners founded Openform after recognizing themselves as frustrated consumers. Hear them speak on how they got to where they are and where they are headed. Terry and a small tea of partners founded Openlane after recognizing themselves as frustrated consumers. Hear them spe...

One of our core company values is "Support Each Other. It Matters." As part of Mental Health Awareness Month, a couple o...
05/21/2021

One of our core company values is "Support Each Other. It Matters." As part of Mental Health Awareness Month, a couple of our employees spoke about what mental health means to them, the importance of supporting each other, and the resources they have found most helpful to support their mental well-being, from @ruokday , to Black Mental Health. Swipe for more.
 
#supporteachother
#mentalhealthawarenessmonth #mentalhealth #wellbeing

Register now for part two of our latest IX Open Access series: “Securing the OTT Supply Chain.” Get our technical take o...
05/19/2021

Register now for part two of our latest IX Open Access series: “Securing the OTT Supply Chain.” Get our technical take on the #programmatic marketplace with speakers from Oracle, IAB Tech Lab, and Publica. https://bit.ly/33RPW3k

Register now for part two of our latest IX Open Access series: “Securing the OTT Supply Chain.” Get our technical take on the #programmatic marketplace with speakers from Oracle, IAB Tech Lab, and Publica. https://bit.ly/33RPW3k

Join Index’s Rob Hazan — plus leaders from Oracle, IAB Tech Lab, and Publica — for a technical look at protecting the OT...
05/17/2021

Join Index’s Rob Hazan — plus leaders from Oracle, IAB Tech Lab, and Publica — for a technical look at protecting the OTT #programmatic marketplace this Thursday, May 20. Register here: https://bit.ly/33RPW3k

Join Index’s Rob Hazan — plus leaders from Oracle, IAB Tech Lab, and Publica — for a technical look at protecting the OTT #programmatic marketplace this Thursday, May 20. Register here: https://bit.ly/33RPW3k

In case you missed our IX Open Access webinar yesterday, you can watch the recording here: https://bit.ly/3uNnRpY  #ixop...
05/14/2021
ixopenaccess13may21.splashthat.com

In case you missed our IX Open Access webinar yesterday, you can watch the recording here: https://bit.ly/3uNnRpY #ixopenacces #webinar #ott #programmatic

Terry and a small tea of partners founded Openform after recognizing themselves as frustrated consumers. Hear them speak on how they got to where they are and where they are headed. Terry and a small tea of partners founded Openlane after recognizing themselves as frustrated consumers. Hear them spe...

Don't forget to register for our webinar TOMORROW! Join Maddy Want and leaders from Essence and The Trade Desk about the...
05/12/2021
ixopenaccess.splashthat.com

Don't forget to register for our webinar TOMORROW! Join Maddy Want and leaders from Essence and The Trade Desk about the impact of OTT fraud on today’s #programmatic buyers and sellers. Sign up here: https://ixopenaccess.splashthat.com/?utm_source=Facebook&utm_medium=Social&utm_campaign=IXOA-OTT

Terry and a small tea of partners founded Openform after recognizing themselves as frustrated consumers. Hear them speak on how they got to where they are and where they are headed. Terry and a small tea of partners founded Openlane after recognizing themselves as frustrated consumers. Hear them spe...

Save the date! On May 13, Index’s Maddy Want will be discussing the OTT landscape with leaders from Essence, TheTradeDes...
05/04/2021
ixopenaccess.splashthat.com

Save the date! On May 13, Index’s Maddy Want will be discussing the OTT landscape with leaders from Essence, TheTradeDesk, and more. Register here: https://ixopenaccess.splashthat.com/?utm_source=Facebook&utm_medium=Social&utm_campaign=IXOA-OTT

Terry and a small tea of partners founded Openform after recognizing themselves as frustrated consumers. Hear them speak on how they got to where they are and where they are headed. Terry and a small tea of partners founded Openlane after recognizing themselves as frustrated consumers. Hear them spe...

#Programmatic is an agile space, which allowed us to pause and pivot in 2020 to reassess partners' needs. Hear the secon...
01/14/2021
What We Saw Happen: What's Next for the Ad Tech Ecosystem

#Programmatic is an agile space, which allowed us to pause and pivot in 2020 to reassess partners' needs.

Hear the second part of CMO Lori Goode’s conversation with Independent Consultant Matthew Scott Goldstein on how ad tech will continue to adapt and rebound in 2021.

Lori Goode, CMO at Index Exchange, and Matthew Scott Goldstein, independent analyst, advisor and consultant at .msg, continue their discussion about publishe...

With 2020 dramatically accelerating change in the industry, what can we all do to come out on the better side of the pan...
01/13/2021
The Business Impact of a Crisis

With 2020 dramatically accelerating change in the industry, what can we all do to come out on the better side of the pandemic?

Our CMO Lori Goode and Independent Consultant Matthew Scott Goldstein (msg) sat down (virtually) to discuss how we can continue to innovate in a virtual environment and what’s ahead for 2021.

Matthew Scott Goldstein, Independent Analyst, Advisor & Consultant at .msg, and Lori Goode, Chief Marketing Officer at Index Exchange, sit down virtually to ...

How can we breed innovation out of a crisis like COVID? What breakthrough technologies do we expect to emerge over the n...
01/11/2021

How can we breed innovation out of a crisis like COVID? What breakthrough technologies do we expect to emerge over the next year? And will 2021 really mark 'the great return' of our industry?

Follow along on our social media channels this week to hear from our CMO, Lori Goode, and Independent Consultant, Matthew Scott Goldstein, on all this and more.

How can we breed innovation out of a crisis like COVID? What breakthrough technologies do we expect to emerge over the next year? And will 2021 really mark 'the great return' of our industry?

Follow along on our social media channels this week to hear from our CMO, Lori Goode, and Independent Consultant, Matthew Scott Goldstein, on all this and more.

This year has been a challenging one for all of us. That’s why, in lieu of traditional gifts, we partnered with Givsly t...
12/16/2020

This year has been a challenging one for all of us. That’s why, in lieu of traditional gifts, we partnered with Givsly to turn our holiday budget into a force for good. We’ve made a donation to UNICEF in honor of our partners, a cause committed to ensuring special protection for the most disadvantaged children worldwide.

We look forward to further supporting our partners, and our communities, in the months and years ahead. Happy holidays from all of us at Index.

How can we all work together to usher in greater tolerance, empathy, and understanding, in and outside of the office? Re...
12/08/2020
Building a more inclusive workplace

How can we all work together to usher in greater tolerance, empathy, and understanding, in and outside of the office? Read more from IX’s Latasha Sukhu on building a more inclusive workplace via Campaign US.

As we approach the tail-end of a particularly tumultuous year, it’s time to build personal plans and strategies that achieve real inclusion in our industry.

11/24/2020
Cyber Monday is Aroound the Corner!

#CyberMonday, one of the busiest days of the year for our partners and our exchange, is right around the corner! For IX, this means:

- ↑ Audience Engagement
- ↑ #AdSpend
- Close Partner Support

Learn why Cyber Monday is so important for the #DigitalAdvertising industry.

For our exchange, and our partners, #CyberMonday is often among the busiest days of the year. Learn how we prepare for t...
11/24/2020
Cyber Monday 2020: How We’re Supporting Partners on the Biggest...

For our exchange, and our partners, #CyberMonday is often among the busiest days of the year. Learn how we prepare for this massive #ECommerce day and provide close partner support to both our Buyers and Publishers.

#AdSpend #DigitalShopping #DigitalAdvertising

For many, Cyber Monday means filling virtual shopping carts and entering coupon codes. At Index Exchange, however, the holiday is synonymous with increased audience engagement, sky high ad spend, and close partner support, as it is often among the busiest days of the year for our partners and...

In our latest #IXOpenAccess #webinar, we brought together leaders from Mindshare and Meredith Corporation to discuss eve...
11/10/2020
A Look Back: IX Open Access — Driving Results for Publishers and...

In our latest #IXOpenAccess #webinar, we brought together leaders from Mindshare and Meredith Corporation to discuss everything from the strategies they've implemented to navigate the new normal to the rise of SPO.

Read our key takeaways from the conversation:

Driving Results for Publishers and Buyers During the Busiest Season of the Digital Year. In our latest edition of IX Open Access, Alex Gardner, Chief Revenue Officer at Index Exchange, joined Aleksandra Injac, US Programmatic Lead at Mindshare, and Jessica Kadden, Vice President of Programmatic...

Missed #IXOpenAccess? Curious about the opportunities Publishers and Marketers are leveraging for the busiest season of ...
11/02/2020
IX Open Access with Mindshare and Meredith

Missed #IXOpenAccess? Curious about the opportunities Publishers and Marketers are leveraging for the busiest season of the digital year?

View the event on demand to hear from IX's Alex Gardner, Mindshare's Aleksandra Injac., and Meredith Corporation's Jessica Kadden.

The digital marketing industry is grappling with the pandemic's impact on Ad Spend, swirling questions about the future of Identity, as well as the upcoming US election, Cyber Monday, and the holidays. Strengthening and tightening the relationship between Publishers, Marketers, and Technology Partne...

RSVP to attend our #IXOpenAccess webinar! Tune in to hear IX’s Alex Gardner, Mindshare's Aleksandra I., and Meredith Cor...
10/20/2020

RSVP to attend our #IXOpenAccess webinar! Tune in to hear IX’s Alex Gardner, Mindshare's Aleksandra I., and Meredith Corporation's Jessica Kadden discuss the programs and initiatives Publishers and Marketers are leveraging to unlock new demand opportunities, save costs, and gain efficiency during the busiest season of the digital year.

As we get into the full swing of Q4, it's no surprise that the demand landscape is completely different this year. Hear ...
10/15/2020
Q&A with Alex Gardner, Chief Revenue Officer at Index Exchange

As we get into the full swing of Q4, it's no surprise that the demand landscape is completely different this year. Hear more from IX's Chief Revenue Officer, Alex Gardner, and get his take on the upcoming, and unprecedented, final quarter of 2020 via AnyClip.

The Video Content Data Platform

Wondering what makes an organization truly #Agile? Our Director of Agile Product Delivery, Mark O'Donovan, breaks down h...
10/15/2020
Not Just A Buzzword – 3 Ways We’ve Embraced All Things Agile

Wondering what makes an organization truly #Agile? Our Director of Agile Product Delivery, Mark O'Donovan, breaks down how our engineers implement agile working styles on a daily basis.

At Index Exchange, we’re committed to driving innovation in the programmatic advertising ecosystem and technology sector at large. We’ve been building solutions for publishers and buyers alike for more than 17 years and have learned a lot along the way. Over the last few years, we have made...

Lori Goode and Jessica Breslav have joined Index Exchange as our first-ever CMO and CCO, respectively. We’re thrilled to...
10/08/2020
Index Exchange Hires First-Ever Chief Marketing Officer and Chief...

Lori Goode and Jessica Breslav have joined Index Exchange as our first-ever CMO and CCO, respectively. We’re thrilled to have their experience and acumen on our team!

Read more about their backgrounds here. → https://www.indexexchange.com/index-exchange-hires-first-ever-chief-marketing-officer-and-chief-customer-officer/

New Hires and C-Suite Promotions Come Amid Company’s Focus on Omnichannel Capabilities and Global Growth Toronto, Canada, October 7, 2020 -- Index Exchange, one of the world’s largest independent ad exchanges, today announced it has hired Lori Goode as Chief Marketing Officer and Jessica Breslav...

09/21/2020
AOP

"The secrets to great ad tech partnerships."

We asked our Best Media Technology Partner finalists Beeswax @BrandMetricsAB @FenestraTech Index Exchange @permutive @placementsio @trackonomicsltd how they get the most out of their tech partnerships find out here: http://orlo.uk/bRn9V #AOPAwards #TheFinalistsGuide #EditorialExcellence

As August came to a close, both #AdSpend and CPMs strengthened YOY through #LaborDayWeekend.With back-to-school in full ...
09/10/2020
Getting Past Flat – Marketplace Pulse: September 9

As August came to a close, both #AdSpend and CPMs strengthened YOY through #LaborDayWeekend.

With back-to-school in full swing and Fall on the horizon, read Will Doherty's break down of #AdSpend trends heading into September.

#BuyerTrends #AdTrends #Programmatic #ProgrammaticAdvertising

We took a longer than normal break between newsletters. With the summer quickly coming to an end and folks away on holiday, it felt like a good time to step away from industry analysis. I thought by virtue of living in some kind of time soup this summer would feel longer than...

With UFC, Premier League, MLB, NBA, and WNBA now hosting games, sports are back. While this is very much welcome by many...
08/13/2020
This is Today. Today is Yesterday. And Tomorrow is also Today. –...

With UFC, Premier League, MLB, NBA, and WNBA now hosting games, sports are back. While this is very much welcome by many of us, it is also a lucrative opportunity for Publishers.

Read more from Will Doherty in the latest Marketplace Pulse.

#AdSpend #SpendTrends #sportsbetting #sportstech #AdTech

And Tomorrow is also Today. Momentum is important. You don’t realize how important it is until you lose it. In this business, we like to talk about momentum using expressions like “tailwinds”, “flywheel effects”, and the crown jewel of them all - “growth”. In a...

Passionate about the tech that defines our world, our engineers have leaned heavily into #MachineLearning, specifically ...
08/13/2020
An Introduction to Machine Learning – Our Supply Traffic Filter

Passionate about the tech that defines our world, our engineers have leaned heavily into #MachineLearning, specifically in the realm of supervised learning. Our ML-enhanced pipeline, “Supply Traffic Filter,” is one example of how we’ve invested in the space.

An Introduction to Machine Learning - Our Supply Traffic Filter. With self-driving cars, voice-controlled personal assistants, and recommendation engines built into your favourite streaming services, it seems like we are only at the tip of the iceberg when it comes to Machine Learning (ML). For...

We're expanding our partnership with White Ops to maintain high quality standards across all our global inventory channe...
08/13/2020
Index Exchange Partners with White Ops to Deliver Invalid Traffic...

We're expanding our partnership with White Ops to maintain high quality standards across all our global inventory channels and regions.

Learn how we are protecting buyers against #AdFraud and #InvalidTraffic.

Index Exchange Partners with White Ops to Deliver Invalid Traffic Protection Against Sophisticated Bots Across All Global Inventory Channels White Ops Advertising Integrity helps scale Index Exchange’s commitment to invalid traffic protection and adds fraud protection to video, in-app and CTV...

How are industries like #Auto and #Energy faring in month six of quarantine? Did startups do better than expected? Is #W...
08/13/2020
The Blue Jean Committee – Marketplace Pulse: August 13

How are industries like #Auto and #Energy faring in month six of quarantine? Did startups do better than expected? Is #WFH truly the future for the corporate world?

Will Doherty breaks down industry #AdSpend trends in the latest Marketplace Pulse.

#BuyerTrends #programmatictrends #programmatic #advertisingtrends #workingfromhome #startup

By design, this newsletter is positive. With so much uncertainty and challenging circumstances, I think it's important to focus on the good out there. And while there is plenty of it, there is a limit to my positivity. And its video conferencing. It is an energy vampire...

Let’s rewind to a time before quarantine and face masks: 2019. As we set our sights on 2020, one of our goals was to inv...
08/06/2020
IX Traffic Filter: Meeting 2020’s Business Challenges with Machine...

Let’s rewind to a time before quarantine and face masks: 2019. As we set our sights on 2020, one of our goals was to invest in efficiency on behalf of our publishers and buyers.

Read how we're meeting 2020’s business challenges head-on via #MachineLearning.

Let’s rewind to a time before quarantine and face masks - the year 2019. As we set our sights on 2020, one of our goals at IX was to invest in efficiency on behalf of our publishers and buyers. We could never have...

We're thrilled to now be the the first exchange live with LiveRamp IdentityLink, globally.With the solution now also ava...
07/28/2020
Index Exchange and LiveRamp Take Their Partnership Global

We're thrilled to now be the the first exchange live with LiveRamp IdentityLink, globally.

With the solution now also available across EMEA and APAC, publishers and buyers can take advantage of people-based marketing across the open web.

#ThirdPartyCookies #PeopleBasedMarketing #Programmatic

Marketers can now use Identity Link wherever the two companies operate.

Missed #IXOpenAccess? Curious how clients can make the most of every dollar spent in programmatic as we return to the ne...
07/28/2020
IX Open Access with The Trade Desk

Missed #IXOpenAccess? Curious how clients can make the most of every dollar spent in programmatic as we return to the new normal? Watch, or revisit, the full event on demand to hear IX's Andrew Casale and The Trade Desk's Jeff Green discuss everything from the new normal, #Identity, #ThirdPartyCookies, #IDFA, #CTV, Facebook, and the economics of the media business.

In Index Exchange’s inaugural IX Open Access webinar, Andrew Casale, President and CEO of Index Exchange, and Jeff Green, CEO and Founder of The Trade Desk, discuss the lessons they’ve learned throughout programmatic history, how The Trade Desk and Index Exchange are helping clients make the mos...

Address

20 W 22nd St
New York, NY
10010

Alerts

Be the first to know and let us send you an email when Index Exchange posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Videos

Nearby media companies


Other New York media companies

Show All

Comments

I like New York City!
مرحبا