OMD combines innovation, creativity, empathy and evidence to make Better decisions, faster on behalf of our clients. www.omd.com Most Creative Media Agency Network, 10 years in a row || Gunn Report
Agency Network of the Year, 2016 || Festival of Media
The Most Medaled Media Agency in Cannes, 2016 || Cannes Lions
Global Media Agency of the Year, 2014 & 2013 || AdWeek
As a part of the Omnicom Group, we represent $42.3 billion global clout, 100+ countries, 140+ offices, and 11,000+ employees.
Our core philosophy drives us to deliver insights that unlock demand potential, ideas that ignite consumer desire and results that accelerate business growth for our clients. We are a dynamic, creative and influential agency network that collectively combines to make OMD the most awarded agency network in the world.
Operating as usual
To all our colleagues and clients, we join you in celebrating #InternationalWomensDay (part of Women’s History Month) and encouraging us all to #breakthebias not just today or this month but every day of every month by empowering women year-round.
At OMD, we seek to #breakthebias beyond Women’s History Month and #InternationalWomensDay, by empowering women year-round and recognizing the richness and intersectionality within this community.
Follow our social channels to stay up to date with programming and highlights!
"Omni's ability to build audiences, get insights on them, personalize against them, build a plan around them, and then buy them makes OMD's approach unique.”
Doug Milliken, VP of Marketing Transformation at The Clorox Company shared while discussing Omni and how it helped deliver record-breaking marketing ROI for Clorox in Adweek's deep dive on the tech platform and orchestration system. He added, "It wasn’t the only reason for consolidating into Omnicom, but it was a significant factor."
Curious how your brand can simplify its marketing approach? Link in bio to learn more about Omni, our one-of-a-kind and one-stop-shop.
Today we commemorate Dr. Martin Luther King Jr. and encourage our friends, family and clients to join @TheKingCenter in their 2022 observance at our link in bio.
Seeking outstanding talent, across multiple disciplines and amazing clients, to join our growing family. If you are ready to be part of a modern, media agency, we’d love to hear from you. Check out open roles at our #linkinbio.
Wishing all our clients, friends, and OMD family a happy and safe #thanksgiving!
George Manas, CEO of OMD Worldwide and Florian Adamski, CEO of Omnicom Media Group, sit down with @campaign_us for the first interview since their recent promotions. Head to our #linkinbio for the full insights.
Congrats to @omnicommediagroup on being awarded the media and SEO account for @aerlingus! Learn more about the new collaboration at our #linkinbio.
The past few months have been amazing as we were able to spend some time with teammates old and new across seven of our OMD offices at our Welcome Back events. We concluded our tour last week in LA. Thank you to all who were able to join and to our remarkable partners at @Google, @iHeartMedia and @experiencebup for creating such a spook-tacular and memorable event.
Congrats to OMD's George Manas who has been tapped to be the new global CEO of @omd_worldwide, where he will continue to the same magic he brought to OMD USA.
George was previously President and Chief Media Officer of OMD USA, where he expanded OMD’s modern media offering, with transformative solutions both before and during the pandemic, where his leadership helped to secure close to $1 billion in new business.
Read more on how he defined the path for the agency’s evolution here: https://lnkd.in/dq_VRdxV.
OMD’s latest talent initiative, OMD Nest, addresses two key roadblocks in the industry: 1) How to recruit more diverse staff and 2) How to address the talent pool drought. “We need to do is be more creative, thoughtful and resourceful in terms of how we’re finding the best talent that’s out there,” said John Osborn, CEO of OMD. Head to @Adweek and read more on our new approach to recruitment in a competitive talent market that values diversity.
"There has never been a more exciting time to be in this business. We're going through such rapid change, such amplified change, that I find it incredibly exhilarating and exciting. It puts more of a premium on what we do for a living..." said OMD CEO John Osborn.
John Osborn talks about staying closer to consumers and colleagues, talent, culture and more with Beet.TV's Andy Plesser. Listen to the full #BeetCast #podcast at our #linkinbio.
See one of Snap Inc.'s latest OOH ad in Williamsburg, Brooklyn. Placed in major cities across the world, each Snapcode activates location specific lenses. “As people start emerging out in the world, we thought it would be a good opportunity to show them something surprising and fun,” says Snap Inc. CMO Kenny Mitchell. Kudos to the teams at OMD and Snap Inc for their work on #OpenyourSnapchat, Snap’s largest global marketing campaign.
Read more about the initiative at our #linkinbio.
See one of Snap Inc.'s latest OOH ad in Williamsburg, Brooklyn. Placed in major cities across the world, each Snapcode activates location specific lenses. “As people start emerging out in the world, we thought it would be a good opportunity to show them something surprising and fun,” says Snap Inc. CMO Kenny Mitchell. Kudos to the teams at OMD and Snap Inc for their work on #OpenyourSnapchat, Snap’s largest global marketing campaign.
Read more about the initiative at our #linkinbio.
Last month, we gave the 21st night of September a whole new meaning with our OMD Chicago happy hour and fun-filled Welcome Back event! Thank you to our wonderful partners at @Spotify and @Google for helping us give our teams a warm welcome back to the office.
Congratulations to OMD's Jason Colon, Head of Acquisition and Growth Marketing, for being named to Business Insider's 50 rising Stars of Madison Ave list! Learn more about how Jason Colon influenced the company by taking the lead in revamping Omnicom's media planning process, his work with McDonalds and much more at our #linkinbio.
Photos from OMD USA's post
A huge shout-out to our friends at @iheartmediaofficial and @experiencebup for helping this event come together! And most of all, to our people for joining us as we reconnected with teammates for a day of in-office fun and an off-site Happy Hour in person (finally).
OMD USA
Kristen Colonna, Chief Strategy Officer of OMD USA, talks to Beet.TV about the need for a post #COVID19 fresh assessment of media strategies.
Kristen Colonna, Chief Strategy Officer of OMD USA, talks to Beet.TV about the need for a post #COVID19 fresh assessment of media strategies....
Empathy is the backbone of OMD’s planning process. And, it has never been more relevant and important to our clients’ success than now as Catherine Sullivan – Omnicom’s Chief Investment Officer, North America – NBCU and Xander discussed in Adweek Future of TV panel. For more insights, watch the panel at: https://bit.ly/3de1AIf
Advertisers hope new formats will win over adaptive consumers.
As we all look to ensure we have the most inclusive workplaces, it is crucial to understand what our verbal and non-verbal communications might be conveying. In this timely analysis, Career coach and Forbes columnist Rachel Montañez explores how we unintentionally make other people feel demeaned, excluded or negated. https://bit.ly/3hzJWls
Actions speak louder than words. OMD is proud to sign the ANA AIMM pledge committing to long-term action. As an organization and an industry, OMD joins our peers in pledging to fight against systematic racism and institutional bias. Learn more about the pledge here – all are welcome to sign: https://www.anaaimm.net/
This Tuesday we invite you to Elevate: The Future of TV, addressing the accelerated pace of change in linear and digital TV. Omnicom Media Group Chief Investment Officer, Catherine Sullivan will be a panelist discussing new ad formats, offerings and how they’ll impact the coming upfront season and the industry going forward. Registration for the event is free and available at https://bit.ly/3hiUbKW.
AboutSpeakersAgendaPartnersContact MENU Monday, June 15 - Thursday, June 18, 2020 Join us for Adweek at Home, a weeklong virtual gathering of marketing and creativity’s most influential voices that kicks off June 15. Topics include how to tackle storytelling and brand marketing in these uncertain ...
OMD has created a collection of #PrideMonth video conference backgrounds as a way to celebrate and show our support of the LGBTQ+ community. To download, open the images and right-click to save. For other ways to commemorate #PrideMonth, consider supporting some Black LGBTQ+ small businesses from these lists:
https://bit.ly/37do2Qn
https://bit.ly/3cTFI4w
"Listening is not enough," stressed John Burke, Bacardi’s Chief Marketing Officer as brands navigate responses to the reckoning over racial injustice. John Burke joined Florian Adamski, CEO of OMD Worldwide and Nada Stirratt, Facebook's VP of Global Marketing Solutions to discuss marketing in today’s culturally charged landscape. See the full conversation at https://bit.ly/3dQ3tMh
From a global pandemic to the death of George Floyd: Companies are addressing culturally-charged and rapidly evolving crisis after crisis.. From Campaign US
OMD USA
“Don’t go halfway,” Lina Shields, CMO of Eli Lilly and Company suggested to brands fighting for racial equality in AdExchanger's interview with industry CMOS. Read on for ways corporations can get active in their communities, partner with local government to incite change and other ways to get involved. https://bit.ly/2UpbuQy #Client
Advertisers responded to COVID-19 with cookie-cutter platitudes, such as “In these uncertain times” and “We’re in this together.” Now, the same brands are grappling with how to respond to protests across the country in the wake of George Floyd’s murder by Minneapolis police department...
We are sharing out a list of resources that span places to lend your voice to petitions, ways to amplify black voices and links to find educational spaces and/or causes to donate (if you’re so inclined). Hoping it can be of help. If you would like to, please share this with friends, family and/or clients. https://linktr.ee/omdusa
OMD's George Manas talks to AdExchanger about the difference between recovery and reset. #COVID #ThoughtLeadership
OMD's George Manas talks to AdExchanger about the difference between recovery and reset. #COVID #ThoughtLeadership...
Now Cigna customers can access Talkspace therapy and psychiatry from the comfort of their home. With this partnership, the 14 million enrolled in Cigna's employer-sponsored health plans can use the Talkspace network of licensed therapists via video and text. Lean more at bit.ly/2TtpAjo. #Client #MentalHealthAwarenessMonth
As a nod to nostalgia and a socially responsible way to go to the movies, State Farm and Screenvision Media have partnered to create a summer drive-in movie series scheduled to run through August across 166 drive-in theaters nationwide. #Client
As a nod to nostalgia and a socially responsible way to go to the movies, State Farm ® and Screenvision Media have partnered to create a summer drive-in...
We are proud to be recognized as a leader in The Forrester Wave™: Global Media Agencies, Q2 2020 evaluation. To read the full article head to https://lnkd.in/gAqipAD
We are proud to be recognized as a leader in The Forrester Wave™: Global Media Agencies, Q2 2020 evaluation. To read the full article head to https://lnkd.in...
As Asian Pacific American Heritage Month is coming to a close, we’ve compiled a list of books by Asian Pacific American authors. From poetry to non-fiction, these books discuss identity and APA narratives to explore new perspectives this month and beyond. #APAHM
As consumption patterns have shifted to in-home, Omnicom Media Group's Claudia Cahill talks to Ad Age about the evolving music and events landscape. #ThoughtLeadership
How the pandemic upended sports, entertainment sponsorship deals.
195 Broadway
New York, NY
10007
Marketing, Advertising, Strategy, Analytics, Media Planning, Media Buying, SEO, Social Media, SEM, Communications Planning, Insights, Sponsorship, Content, ROI, Programmatic, eCommerce, AdTech
Be the first to know and let us send you an email when OMD USA posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
Send a message to OMD USA:
Catherine Sullivan, CIO of Omnicom Media Group joined investment leaders for an engaging AdAge roundtable on TV's new normal. Watch the interview and hear more industry insights on https://bit.ly/36dStW5. #ThoughtLeadership
For this year's Asian Pacific American Heritage Month, OMD and OmnicomMediaGroup hosted a virtual cooking class sponsored by YouTube and Google with Chinese-Italian hospitality coach and sommelier Michael Nicastro. Michael started his career at an ad agency, moved into the restaurant industry and was joined by his Grandmother “Popo” as he brought his story full circle by sharing the traditional Congee dish with us.
ViacomCBS Sunday Night Movies are back! Head to the movies from the comfort of your couch with blockbusters that make us laugh, tug at our heartstrings and leave us at the edge of our seats. Watch on CBS 8/7c or Stream on CBS All Access. #Client #CBSMovieNight
In partnership with the United Way Worldwide, GE Appliances is supporting heroes by donating appliances to first responders and healthcare workers through its GEA4Heroes program. GEA and OMD worked with Bravo Marketing and Watch What Happens Live to organize a donation of brand new washer/dryer sets to four New York City Fire Department (FDNY) houses in need of an upgrade. One set of appliances went to the FDNY Ten House - Engine 10 and Ladder 10 located just around the corner from OMD New York City. #Client #WWHL #MomentOfMazel
By practicing social distancing, you can help prevent the spread of #COVID19. Do it for yourself, your loved ones and your community so we can all stay healthy. We are all in this together. #AloneTogether #StayHome #AdCouncil
Visit http://fritolay.com/action to learn more about what Frito-Lay is doing and how you can make an impact to support coronavirus relief. #Client #COVID19
In challenging times, the choices you make are critical. And their impact is significant. Help slow the spread of coronavirus and #StayAtHome. Just because we’re apart doesn’t mean we’re alone. We’re all in this together. #AloneTogether #AdCouncil
Voting? Seems straightforward. But 100 years ago, women did not have the right to vote. This #WomensHistoryMonth, Ancestry is launching #MakeThemCount, a campaign honoring the trailblazers who shaped women’s suffrage and the ratification of the 19th amendment 100 years ago. Visit ancestry.com/history/womens-suffrage and discover your connection to women’s voting rights and the history of women’s suffrage. Voting season is upon us. You have the right to vote, so don’t forget to vote. #Client
The future of AR is now. As in, right now. 2020 is poised to be the year AR/VR will have a significant impact on marketing and client business. To help illuminate the competitive advantage AR/VR is already providing, Tom Emrich, AR/VR industry expert, enthusiast and VP of Product at 8th Wall, presented 20 Augmented Reality Trends and how these help us give our clients a competitive advantage. Stay ahead of the eight ball with Tom’s AR trends on beauty, experiential, the workplace, gaming industries and more at https://bit.ly/2Vt4Sls. #BetterDecisionsFaster #augmentedreality #virtualreality
Hey Valentine, you’re all that and a bag of chips! Give your loved ones the perfect sweet (and salty) treat with these Lay’s #ValentinesDay Chip Cookies. #Client
Paint the town red? No thanks, we'd rather paint it black. Pepsi Zero Sugar is serving a new matte black look with the same refreshing taste of Pepsi that everyone love. Grab your sleek Pepsi Zero Sugar cans for Super Bowl LIV. #Client
Can't nobody tell Sam Elliot nothin'. Except, maybe someone should let him know about Doritos new Cool Ranch recipe? A flavor and crunch that's bigger, bolder and wild enough for the Wild West, ranch just got cooler in time for Super Bowl LIV. #Client
A taste so good, it's scary. Heeeere's #MTNDEWZeroSugar! All the sweetness of the original Mountain Dew without any of the sugar. #DoTheDew and stock up for Super Bowl LIV. #Client
Get your head in the game. The snack game, that is. Just in time for Super Bowl LIV, Cheetos Popcorn is here in Flamin' Hot and Cheddar. Grab some bags and get your Super Bowl party poppin'. #ItsCheetle #Client #CantTouchThis
Wishing all our clients, partners and OMDers a joyous holiday season and a prosperous new year! Happy holidays from your OMD family.
Let’s make some noise for the host with the most, James Corden! A big congrats to the team at CBS The Late Late Show with James Corden on receiving a Critics' Choice Awards nomination for Best Talk Show. #Client #OneOMD
It’s time to break out the happy dance! CBS TV show Mom is having a major mom-ent, receiving a Critics' Choice Awards nomination for Best Comedy Series. Congrats, team! #Client #OneOMD #CriticsChoice
When good is great, it calls for celebrating! CBS The Good Fight received 4 Critics' Choice Awards nominations, including Best Drama Series. Congrats to the cast and crew. #Client #OneOMD #CriticsChoice
It’s time to treat yourself! What better way to celebrate #NationalCookieDay than with this sweet recipe from Quaker Oats? #Client #OneOMD
This #VeteransDay, honor Veterans by hiring Veterans. The Call of Duty Endowment program has helped more than 63,000 veterans find high-quality employment. Help us end Veteran unemployment. Activision #HireHonor #Client #OneOMD #BetterDecisionsFaster
Media and marketing companies create messaging that shapes culture. We can do the same for climate change. That’s why OMD is joining #TheFutureIsCalling pledge to donate talent and resources to tackle the crisis. Join us! thefutureiscalling.com #potentialenergycoalition
Fashion Week is upon us, with OMDers lookin’ like a snack at the first-ever Flamin’ Haute Fashion Show sponsored by Cheetos! Dive in to the details of the night in our instagram highlights under Flamin’ Haute to share in our cheesy delight! #OneOMD #CheetosFlaminHaute Cheetos #Client
It’s September again… and that back to school feeling is in the air. Sharpen your pencils! #OneOMD #BetterDecisionsFaster #BackToSchool #ThrowBack
It’s a little quieter around the office without the #OMD Summer #Intern Class of 2019. We miss you already and hope that you were able to #learn as much from us as we did from you. #BestOfLuck to all in your #academic year! #OneOMD #OMDSummerInternship19 #BetterDecisionsFaster #CEO #JohnOsborn #WednesdayWisdom
Here’s to the 2019 US Women’s National Team’s World Cup win! What an inspiration of confidence, determination, and the power of hard work. We hope you were able to stop by the NYC Ticker Tape parade today & come be a part of the action! #USWNTParade #WomensWorldCup2019 #TickerTapeParade #OneOMD
OMD’s #FourthofJuly favorites! Make sure you’re ready with our checklist of essentials to make it a fantastic holiday weekend. Comment down below which are some of your faves! 1. Picnic basket ready Bubly & Frito-Lay 2. Last-minute red, white, and blue outfit accessories & decorations at JCPenney's Fourth of July Sale! 3. Celebrate #NationalPicnicMonth with Pasta salad in minutes Barilla 4. Nothing says the 4th of July like a quick, cold, & refreshing treat from McDonald's (we especially love the🍦 Sundays) *captured on iPhone Apple #OneOMD #Clients
We ended June on a great note celebrating #WorldPride with #ThoughtLeaders #WhembleySewell of them. & Condé Nast, #GuyGriggs of The New York Times, #GeorgeDeBolt of Showtime & our very own #MariaHakimi chatting about key moments of change and the #powerful #influence of #Stonewall50. #OneOMD
❤️🧡💛💚💙💜 A happy #PRIDE month from all of us at #OMD! Heres to recognizing and #celebrating the importance of inclusion and diversity in every way ❤️🧡💛💚💙💜 #OneOMD #AllWeNeedIsLove #Pride2019 #LGBTQIA+#Stonewall50
Continuing the #celebration of #AsianAmerican and #PacificIslander #Heritage Month, last night, we listened to #immigrant stories. What is the best way to do that? Through #storytelling and #food. Happy to have ThinkChinatown walk us through this rich and diverse #culture. #AAPIHM #OneOMD #Video Thanks to our amazing employee's for organizing, special thanks to #SaraPorritt.
So cool that our CEO, @John Osborne, was on the jury for 'Best #VR Film' at the Tribeca X Awards. Part of the Tribeca Film Festival, Tribeca X celebrates the best of #creative #storytelling and #branded #entertainment. The #winner of this year's award for Best #VR film: 'The 100%' by Stand Up To Cancer which meaningfully told a #ballet dancer's #cancer story through an immersive #AR experience. Truly #inspirational! #Tribeca2019
Adweek’s Global Media Agency of the Year 2020 Adweek’s Global Media Agency of the Year 2019 Cannes Lions Most Medaled Media Agency 2018
OMD combines innovation, creativity, empathy and evidence to make Better decisions, faster on behalf of our clients. So, they can learn faster and act faster. Create valued connections with customers. Build profitable business outcomes. And ultimately, win the future.
With more than 12,000 people working in over 100 countries, OMD is the world’s largest media network. Named Adweek’s Global Media Agency of the Year 2020 and 2019, OMD is also currently ranked the world’s most effective media agency network in the Effie Effectiveness Index.
OMD is an Omnicom Media Group agency and part of Omnicom Group. Omnicom Media Group is the media services division of Omnicom Group, Inc. (NYSE: OMC). For more information please visit http://www.omd.com/
PlainTruth Ent NYC Recording Studios
139 Fulton St Rm 714