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Most Creative Media Agency Network, 10 years in a row || Gunn Report Agency Network of the Year, 2016 || Festival of Media The Most Medaled Media Agency in Cannes, 2016 || Cannes Lions Global Media Agency of the Year, 2014 & 2013 || AdWeek As a part of the Omnicom Group, we represent $42.3 billion global clout, 100+ countries, 140+ offices, and 11,000+ employees. Our core philosophy drives us to deliver insights that unlock demand potential, ideas that ignite consumer desire and results that accelerate business growth for our clients. We are a dynamic, creative and influential agency network that collectively combines to make OMD the most awarded agency network in the world.
Mission: OMD combines innovation, creativity, empathy and evidence to make Better decisions, faster on behalf of our clients. So, they can learn faster and act faster. Create valued connections with customers. Build profitable business outcomes. And ultimately, win the future.
As Asian Pacific American Heritage Month is coming to a close, we’ve compiled a list of books by Asian Pacific American authors. From poetry to non-fiction, these books discuss identity and APA narratives to explore new perspectives this month and beyond. #APAHM
As consumption patterns have shifted to in-home, Omnicom Media Group's Claudia Cahill talks to Ad Age about the evolving music and events landscape. #ThoughtLeadership
How the pandemic upended sports, entertainment sponsorship deals.
OMD’s Sacha Xavier was a featured speaker and led the Programmatic Pandemic session at AdExchanger's virtual #PROGIO Conference. Thoughtful discussion around the new set of rules and best practices, use of (or not to use) current programmatic surplus and good deals, how consumers are reacting to advertising in a changed world and the critical importance of empathy in what we do. As Sacha said, “making sure our message is relevant, that our tone is right, that we're helping people and that we are there for them, pandemic or not." #ThoughtLeadership
OMD’s Sacha Xavier was a featured speaker and led the Programmatic Pandemic session at AdExchanger's virtual #PROGIO Conference. Thoughtful discussion ...
Inspired by spin art from renowned artist Damien Hirst, this globally available Snapchat lens from Snap Inc. allows everyone to make their own spin paintings, right from home. Pour virtual paint as your canvas spins to make millions of possible creations. #Client #AugmentedReality
Today, we’re launching a new augmented reality experience created in close collaboration with renowned artist Damien Hurst. Inspired by his Spin paintings, t...
Omnicom Media Group's Steven Bloom talks to Digiday about publishers' pivot to recovery-centric content. #ThoughtLeadership
While advertisers are leery of sponsoring news publishers' hard news coverage of coronavirus, a growing number are open to sponsoring stories about economic recovery.
Good things happen, when good neighbors come together. Every Wednesday you can join State Farm and iHeartRadio in celebrating all the good neighbors out there with a performance from some of the biggest artists in music. Watch at 7pm ET here: https://www.youtube.com/user/iheartradio
#Client #GoodNeighbor #iHeartLivingRoomSeries
Check out Snap Inc․'s amazing effort to create “the largest yearbook, ever” together with renowned artist JR to celebrate seniors across the country who had their ceremonies cancelled due to #COVID19. The yearbook was featured on #GraduateTogether’s first national graduation ceremony aired on ViacomCBS (and others). See it all here https://bit.ly/2Xerrtt #Client
Catherine Sullivan, CIO of Omnicom Media Group joined investment leaders for an engaging AdAge roundtable on TV's new normal. Watch the interview and hear more industry insights on https://bit.ly/36dStW5.
#ThoughtLeadership
Sacha Xavier, Managing Director at OMD will be speaking at AdExchanger’s virtual PROGRAMMATIC I/O Innovation Conference on May 18-21, 2020. Hear the latest insight from industry innovators on the most critical areas impacting programmatic media. Register for free at https://www.programmatic.io/innovationlabs/
State Farm's #TheLastDance sponsorship scores another deep fake moment. #Client
State Farm ®'s #TheLastDance sponsorship scores another deep fake moment. #Client...
Presented by PepsiCo's Tostitos brand, this is nacho average fundraiser. Guy Fieri and Bill Murray will face off in a virtual nacho cook-off to provide laughs while raising awareness and donations for the Restaurant Employee Relief Fund (RERF).
Tune into the webcast today, Friday May 15 at 5pm EST
as Carla Hall, Shaquille O’Neal, and Terry Crews will be on hand to host and judge the competition on the Food Network's Facebook Live.
AdExchanger highlights OMD report on social pricing trends for an in-depth analysis of the digital marketplace. #ThoughtLeadership
While advertisers can find bargain-basement pricing for quality reach on social and programmatic display, it’s a different story for premium video formats such as CTV, according to a report aggregating pricing trends across Omnicom Media Group’s client base. The report, published by Mark Oste...
Join Bacardi and cocktail bar, Grind, for a #WorldCocktailDay mixology MasterClass this Wednesday at 2:30pm EST, live streamed from Grind's (@grind) Instagram page.
#WorldCocktailDay #VirtualHappyHour #Client
According to a recent Bacardi survey, since the #stayathome movement began, many have taken interest in becoming cocktail connoisseurs. The #1 drink on... 10 comments on LinkedIn
Catherine Sullivan, the Chief Investment Officer of Omnicom Media Group North America, talks to TheNewYorkTimes about the real value of the Upfronts. #ThoughtLeadership
Catherine Sullivan, the Chief Investment Officer of Omnicom Media Group North America, talks to The New York Times about the real value of the Upfronts...
For this year's Asian Pacific American Heritage Month, OMD and OmnicomMediaGroup hosted a virtual cooking class sponsored by YouTube and Google with Chinese-Italian hospitality coach and sommelier Michael Nicastro. Michael started his career at an ad agency, moved into the restaurant industry and was joined by his Grandmother “Popo” as he brought his story full circle by sharing the traditional Congee dish with us.
ViacomCBS Sunday Night Movies are back! Head to the movies from the comfort of your couch with blockbusters that make us laugh, tug at our heartstrings and leave us at the edge of our seats. Watch on CBS 8/7c or Stream on CBS All Access. #Client #CBSMovieNight
Talking to Beet.TV, Omnicom Media Group Chief Investment Officer Catherine Sullivan urges industry to leverage this moment to accelerate the move to an audience-based world.
The current crisis is causing the media industry to "rethink what we do." It is making the TV Upfront less essential versus the time when clients want to negotiate, ...
A must see for all marketers! NFL EVP of Club Business and League Events, Peter O'Reilly and NFL Chief Information Officer, Michelle McKenna explain how the NFL pulled off a virtual draft with less than a month to prepare. #Client
NFL EVP of Club Business and League Events, Peter O'Reilly, and NFL Chief Information Officer, Michelle McKenna, explain how the NFL pulled off a virtual dra...
We’re so proud of Ancestry and The Content Collective in partnership with OMD for their The Webby Awards nomination! Show your support and vote for ‘Railroad Ties’ in the Best Video: Documentary category in the 24th Annual Webby People’s Voice Awards. Voting is open until Thursday, May 7.
Sign up and cast your vote today at https://bit.ly/35ERyNX.
Six descendants of fugitive slaves and abolitionists come together in Brooklyn to discover more about their lineage. Documenting each person learning about t...
In partnership with the United Way Worldwide, GE Appliances is supporting heroes by donating appliances to first responders and healthcare workers through its GEA4Heroes program.
GEA and OMD worked with Bravo Marketing and Watch What Happens Live to organize a donation of brand new washer/dryer sets to four New York City Fire Department (FDNY) houses in need of an upgrade. One set of appliances went to the FDNY Ten House - Engine 10 and Ladder 10 located just around the corner from OMD New York City. #Client #WWHL #MomentOfMazel
Plan your own virtual #CincoDeMayo party or happy hour at home with Bacardi's #Cazadores. #Client
Do you know what’s great about celebrating Cinco de Mayo at home? More tacos for you.
Check out our Story Highlights for everything you need to throw your own virtual party at home - including a taco recipe, courtesy of @chefrichardsandoval. #ClosestCinco
📸: @fooodeelicious
Love National Football League's effort with Special Olympics to host the first ever-first ever virtual PLAY 60 training camp and redefining indoor play. #StayHomeStayStrong #Client
We teamed up with the Special Olympics to host the first-ever virtual PLAY 60 Training Camp leading up to the 2020 #NFLDraft.
AJ lead a workout routine that discussed the importance of staying physically active and healthy at-home during these times.
Taking care of ourselves and each other has never been more important. GNY Red Cross Board Chair and OMD USA CEO John Osborn leads a team of volunteers to distribute 900 NYC Health Heroes care packages to frontline workers at Jamaica Hospital Medical Center. #ThankYouHealthCareHeroes
Celebrating inspirational stories are what the Shorty Awards are all about. So, in addition to congratulating our PepsiCo bubly team, we want to congratulate ALL the brands recognized. Tune in this weekend to see JB Smoove host and a special musical performance by Fetty Wap featuring Grammy violinist Miri Ben-Ari, LIVE on May 3rd, 2020 at 7:00pm ET.
The Shorty Awards honor the best of social media by recognizing the influencers, brands and organizations on Facebook, Twitter, YouTube, TikTok, Instagram, T...
Adweek opinion editor Nicole Ortiz talks to OMD NA Chief Strategy Officer and Adweek VOICE network contributor Kristen Colonna about how the pandemic is impacting brands’ relationships with consumers. #AdweekTogether #COVID19 #ThoughtLeadership
Adweek's Voice columnists offer insights for the future.
OMD USA's cover photo
To show appreciation for the frontline heroes committed to our health and safety, McDonald's is offering free Thank You Meals as a token of appreciation for their selfless service. #Client
🚨Friends. Family. Community. WE NEED YOU! ❤ Please help us help our frontline workers. We want to give them a FREE thank you meal. If you know anyone who could use one, please like, tag in comment or share to let them know. We’d truly be proud to take their order.
Campaign Magazine speaks to Flo Adamski about behavioral shifts revealed in OMD's latest Rapid Response study.
Optimum Sports, ESPN and State Farm ® tell Business Insider how #TheLastDance sponsorship came together. #Client
It scrapped a live shoot and a red-carpet event and threw together a campaign featuring archived footage of ESPN anchor Kenny Mayne in a few weeks.
By practicing social distancing, you can help prevent the spread of #COVID19. Do it for yourself, your loved ones and your community so we can all stay healthy. We are all in this together. #AloneTogether #StayHome #AdCouncil
Visit http://fritolay.com/action to learn more about what Frito-Lay is doing and how you can make an impact to support coronavirus relief. #Client #COVID19
By practicing social distancing, you can help prevent the spread of #COVID19. Do it for yourself, your loved ones and your community so we can all stay healthy. We are all in this together. #AloneTogether #StayHome #AdCouncil
Shreya Kushari, Chief Client Officer at OMD joined a virtual Q&A with She Runs It yesterday to discuss how brands are reacting to #COVID19. Shreya reminds us that we are in this together and we will come out of this. On the bright side, crisis precedes #innovation. #LessonsFromLeaders
Are the #COVID19 resources being offered meeting the dynamic needs of real, everyday Americans? Read insights from Ad Council on how to how to effectively connect while being #AloneTogether.
It’s hard to have a conversation with anyone today without referencing what’s arguably on everyone’s minds right now: the novel coronavirus pandemic. In one week alone—from March 27 to April 2—there were more than 101 million mentions of covid-19, the respiratory disease caused by the new ...
New research from OMD reveals how #COVID19 is accelerating shifts in media consumption.
To tune out of coronavirus conditions.
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Catherine Sullivan, CIO of Omnicom Media Group joined investment leaders for an engaging AdAge roundtable on TV's new normal. Watch the interview and hear more industry insights on https://bit.ly/36dStW5. #ThoughtLeadership
For this year's Asian Pacific American Heritage Month, OMD and OmnicomMediaGroup hosted a virtual cooking class sponsored by YouTube and Google with Chinese-Italian hospitality coach and sommelier Michael Nicastro. Michael started his career at an ad agency, moved into the restaurant industry and was joined by his Grandmother “Popo” as he brought his story full circle by sharing the traditional Congee dish with us.
ViacomCBS Sunday Night Movies are back! Head to the movies from the comfort of your couch with blockbusters that make us laugh, tug at our heartstrings and leave us at the edge of our seats. Watch on CBS 8/7c or Stream on CBS All Access. #Client #CBSMovieNight
In partnership with the United Way Worldwide, GE Appliances is supporting heroes by donating appliances to first responders and healthcare workers through its GEA4Heroes program. GEA and OMD worked with Bravo Marketing and Watch What Happens Live to organize a donation of brand new washer/dryer sets to four New York City Fire Department (FDNY) houses in need of an upgrade. One set of appliances went to the FDNY Ten House - Engine 10 and Ladder 10 located just around the corner from OMD New York City. #Client #WWHL #MomentOfMazel
By practicing social distancing, you can help prevent the spread of #COVID19. Do it for yourself, your loved ones and your community so we can all stay healthy. We are all in this together. #AloneTogether #StayHome #AdCouncil
Visit http://fritolay.com/action to learn more about what Frito-Lay is doing and how you can make an impact to support coronavirus relief. #Client #COVID19
In challenging times, the choices you make are critical. And their impact is significant. Help slow the spread of coronavirus and #StayAtHome. Just because we’re apart doesn’t mean we’re alone. We’re all in this together. #AloneTogether #AdCouncil
Voting? Seems straightforward. But 100 years ago, women did not have the right to vote. This #WomensHistoryMonth, Ancestry is launching #MakeThemCount, a campaign honoring the trailblazers who shaped women’s suffrage and the ratification of the 19th amendment 100 years ago. Visit ancestry.com/history/womens-suffrage and discover your connection to women’s voting rights and the history of women’s suffrage. Voting season is upon us. You have the right to vote, so don’t forget to vote. #Client
The future of AR is now. As in, right now. 2020 is poised to be the year AR/VR will have a significant impact on marketing and client business. To help illuminate the competitive advantage AR/VR is already providing, Tom Emrich, AR/VR industry expert, enthusiast and VP of Product at 8th Wall, presented 20 Augmented Reality Trends and how these help us give our clients a competitive advantage. Stay ahead of the eight ball with Tom’s AR trends on beauty, experiential, the workplace, gaming industries and more at https://bit.ly/2Vt4Sls. #BetterDecisionsFaster #augmentedreality #virtualreality
Hey Valentine, you’re all that and a bag of chips! Give your loved ones the perfect sweet (and salty) treat with these Lay’s #ValentinesDay Chip Cookies. #Client
Paint the town red? No thanks, we'd rather paint it black. Pepsi Zero Sugar is serving a new matte black look with the same refreshing taste of Pepsi that everyone love. Grab your sleek Pepsi Zero Sugar cans for Super Bowl LIV. #Client
Can't nobody tell Sam Elliot nothin'. Except, maybe someone should let him know about Doritos new Cool Ranch recipe? A flavor and crunch that's bigger, bolder and wild enough for the Wild West, ranch just got cooler in time for Super Bowl LIV. #Client
A taste so good, it's scary. Heeeere's #MTNDEWZeroSugar! All the sweetness of the original Mountain Dew without any of the sugar. #DoTheDew and stock up for Super Bowl LIV. #Client
Get your head in the game. The snack game, that is. Just in time for Super Bowl LIV, Cheetos Popcorn is here in Flamin' Hot and Cheddar. Grab some bags and get your Super Bowl party poppin'. #ItsCheetle #Client #CantTouchThis
Wishing all our clients, partners and OMDers a joyous holiday season and a prosperous new year! Happy holidays from your OMD family.
Let’s make some noise for the host with the most, James Corden! A big congrats to the team at CBS The Late Late Show with James Corden on receiving a Critics' Choice Awards nomination for Best Talk Show. #Client #OneOMD
It’s time to break out the happy dance! CBS TV show Mom is having a major mom-ent, receiving a Critics' Choice Awards nomination for Best Comedy Series. Congrats, team! #Client #OneOMD #CriticsChoice
When good is great, it calls for celebrating! CBS The Good Fight received 4 Critics' Choice Awards nominations, including Best Drama Series. Congrats to the cast and crew. #Client #OneOMD #CriticsChoice
It’s time to treat yourself! What better way to celebrate #NationalCookieDay than with this sweet recipe from Quaker Oats? #Client #OneOMD
This #VeteransDay, honor Veterans by hiring Veterans. The Call of Duty Endowment program has helped more than 63,000 veterans find high-quality employment. Help us end Veteran unemployment. Activision #HireHonor #Client #OneOMD #BetterDecisionsFaster
Media and marketing companies create messaging that shapes culture. We can do the same for climate change. That’s why OMD is joining #TheFutureIsCalling pledge to donate talent and resources to tackle the crisis. Join us! thefutureiscalling.com #potentialenergycoalition
Fashion Week is upon us, with OMDers lookin’ like a snack at the first-ever Flamin’ Haute Fashion Show sponsored by Cheetos! Dive in to the details of the night in our instagram highlights under Flamin’ Haute to share in our cheesy delight! #OneOMD #CheetosFlaminHaute Cheetos #Client
It’s September again… and that back to school feeling is in the air. Sharpen your pencils! #OneOMD #BetterDecisionsFaster #BackToSchool #ThrowBack
It’s a little quieter around the office without the #OMD Summer #Intern Class of 2019. We miss you already and hope that you were able to #learn as much from us as we did from you. #BestOfLuck to all in your #academic year! #OneOMD #OMDSummerInternship19 #BetterDecisionsFaster #CEO #JohnOsborn #WednesdayWisdom
Here’s to the 2019 US Women’s National Team’s World Cup win! What an inspiration of confidence, determination, and the power of hard work. We hope you were able to stop by the NYC Ticker Tape parade today & come be a part of the action! #USWNTParade #WomensWorldCup2019 #TickerTapeParade #OneOMD
OMD’s #FourthofJuly favorites! Make sure you’re ready with our checklist of essentials to make it a fantastic holiday weekend. Comment down below which are some of your faves! 1. Picnic basket ready Bubly & Frito-Lay 2. Last-minute red, white, and blue outfit accessories & decorations at JCPenney's Fourth of July Sale! 3. Celebrate #NationalPicnicMonth with Pasta salad in minutes Barilla 4. Nothing says the 4th of July like a quick, cold, & refreshing treat from McDonald's (we especially love the🍦 Sundays) *captured on iPhone Apple #OneOMD #Clients
We ended June on a great note celebrating #WorldPride with #ThoughtLeaders #WhembleySewell of them. & Condé Nast, #GuyGriggs of The New York Times, #GeorgeDeBolt of Showtime & our very own #MariaHakimi chatting about key moments of change and the #powerful #influence of #Stonewall50. #OneOMD
❤️🧡💛💚💙💜 A happy #PRIDE month from all of us at #OMD! Heres to recognizing and #celebrating the importance of inclusion and diversity in every way ❤️🧡💛💚💙💜 #OneOMD #AllWeNeedIsLove #Pride2019 #LGBTQIA+#Stonewall50
Continuing the #celebration of #AsianAmerican and #PacificIslander #Heritage Month, last night, we listened to #immigrant stories. What is the best way to do that? Through #storytelling and #food. Happy to have ThinkChinatown walk us through this rich and diverse #culture. #AAPIHM #OneOMD #Video Thanks to our amazing employee's for organizing, special thanks to #SaraPorritt.
So cool that our CEO, @John Osborne, was on the jury for 'Best #VR Film' at the Tribeca X Awards. Part of the Tribeca Film Festival, Tribeca X celebrates the best of #creative #storytelling and #branded #entertainment. The #winner of this year's award for Best #VR film: 'The 100%' by Stand Up To Cancer which meaningfully told a #ballet dancer's #cancer story through an immersive #AR experience. Truly #inspirational! #Tribeca2019
Adweek’s Global Media Agency of the Year 2020 Adweek’s Global Media Agency of the Year 2019 Cannes Lions Most Medaled Media Agency 2018
OMD combines innovation, creativity, empathy and evidence to make Better decisions, faster on behalf of our clients. So, they can learn faster and act faster. Create valued connections with customers. Build profitable business outcomes. And ultimately, win the future.
With more than 12,000 people working in over 100 countries, OMD is the world’s largest media network. Named Adweek’s Global Media Agency of the Year 2020 and 2019, OMD is also currently ranked the world’s most effective media agency network in the Effie Effectiveness Index.
OMD is an Omnicom Media Group agency and part of Omnicom Group. Omnicom Media Group is the media services division of Omnicom Group, Inc. (NYSE: OMC). For more information please visit http://www.omd.com/
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