Crossborders

Crossborders Crossborders doesn't like to think "out of the box" because we don't acknowledge that a box exists.
Crossborders is a team of marketers, journalists, documentarians, writers, technologists, and graphic designers that offers a unique perspective about strategic brand communications and the role, development and distribution of creative, digital content.

Crossborders is comprised of three major divisions: Agency, Studio and CB Labs. The Agency helps clients navigate the online world to build brand advocacy, nurture their reputations and grow their businesses. The Studio creates and deploys award- winning digital content that’s strategic, dynamic, and engaging. And CB Labs develops the most exciting games and apps you and your friends will be downloading tomorrow. http://crossborders.tv/ http://twitter.com/crossborders http://www.linkedin.com/company/crossborders

Mission: The Crossborders team doesn't like to think "out of the box" because we don't acknowledge that a box exists. Our agency defies category specialization because just like snowflakes, no two clients or business challenges are exactly alike and each requires its own custom solution. The answer lies in framing a big strategic vision in which innovation will be unleashed across all platforms, then implementing that strategy through tangible, consumer-ready content.

Don't forget to follow us at our new home: Rain Agency!
11/19/2012
Rain Agency

Don't forget to follow us at our new home: Rain Agency!

RAIN is a digital consultancy that combines data, technology, and creativity to drive business growth for our clients.

This video melted our little hearts! We're excited to become Rain! Be sure to like us on our new page: Rain Agency!
09/20/2012

This video melted our little hearts! We're excited to become Rain!

Be sure to like us on our new page: Rain Agency!

How excited are we to merge with Crossborders? Excited enough to get SpandyAndy involved! Check out our little gift here: http://bit.ly/Ta9S9M

Let's get together, hey hey hey! Crossborders and Rain Agency are now one amazingly robust digital agency. It's like if ...
09/19/2012
Rain

Let's get together, hey hey hey! Crossborders and Rain Agency are now one amazingly robust digital agency. It's like if Superman and Batman became one super hero! Only better...

Read more about the merger and our new Rain family here: http://mediarain.com/

There's no doubt we're first-class nerds. But, we also have a hot cadre of social butterflies to make sure our clients' social media strategy is aimed high.

Twitter’s redesigned profile pages are here! Excited?
09/18/2012
Twitter's Redesigned Profile Pages Are Here [PICS]

Twitter’s redesigned profile pages are here! Excited?

Twitter announced a new look for profile pages on NBC's Today Tuesday and many users have already begun the process of updating their profiles. Today and its staff were among the first to upda

Casey McCormick was our MVP last week. She cries at everything, including the poem Dan presented her with:"She UCB's in ...
09/17/2012

Casey McCormick was our MVP last week. She cries at everything, including the poem Dan presented her with:

"She UCB's in the midnight hours
Write scripts and copy that blossom
Always ready at the drop of a hat
Her name is Casey and she's awesome
No ego, no pride
She'll take one for the team
And make your project better
So now it's time to celebrate
The original go-getter!"

The NY office has your back BYU!
09/14/2012

The NY office has your back BYU!

Portraiture in GIF form- simultaneously retro and modern. Enjoy!
09/06/2012
In Lieu Of Portraits, GIFs That Capture Today’s Cool-Kid Musicians

Portraiture in GIF form- simultaneously retro and modern. Enjoy!

With Instagram colonizing the established photojournalism industry, it’s little surprise that the animated GIF is close on its heels. Baltimore photographer Erik Liam Sanchez is leading the charge. Sanchez works for Chicago music blog Pitchfork, of the much-villainized 10-point rating system, for wh...

Proof there is danger in having a Crumbs Bake Shop open across the street... We have cupcake fever!
08/29/2012

Proof there is danger in having a Crumbs Bake Shop open across the street... We have cupcake fever!

We're creative, we like Mortal Kombat, and we don't bite. Who wouldn't want to work here?!Crossborders is looking for so...
08/23/2012
Crossborders Internship Job Postings - Internships.com

We're creative, we like Mortal Kombat, and we don't bite. Who wouldn't want to work here?!

Crossborders is looking for some ROCKSTAR Fall interns for social media, design, UX/UI and video production. Apply here! bit.ly/QTPL8g

Find crossborders internship job postings to make the most of your education and discover crossborders careers. Search internship listings now at Internships.com

Kickstarter is still kickin'! Take a look at some of the crowdfunding platform's best (and worst) projects.
08/20/2012
The Good, the Bad and the Crowdfunded

Kickstarter is still kickin'! Take a look at some of the crowdfunding platform's best (and worst) projects.

Kickstarter has empowered armchair inventors to make things we really needed—and some we could live without.

When it comes to social media, sometimes the first rule is to stop following rules.
08/16/2012
The Rules of Social Media

When it comes to social media, sometimes the first rule is to stop following rules.

If all you do is respond to complaints, that's all people will send [email protected] Tweet ThisStop & Ask: Would an ACTUAL person talk that [email protected] Tweet ThisEveryone says they don't want to be marketed to.

Rebecca and Rebekah came into work wearing nearly identical outfits (and have nearly identical names). Who wore it best?...
08/15/2012

Rebecca and Rebekah came into work wearing nearly identical outfits (and have nearly identical names). Who wore it best? The answer is both!

Happy Shark Week! Here's a guide to navigate the event in the digital sphere!
08/14/2012
Shark Week 25: 7 Ways to Play Along Online

Happy Shark Week! Here's a guide to navigate the event in the digital sphere!

For the 25th anniversary of Shark Week, Discovery wants to get you "closer than ever before" to the the sharks with its digital blitz.

As part of an experiment by Audi, Lindsay Rule made it from Boston to San Francisco relying only on the kindness of stra...
08/13/2012

As part of an experiment by Audi, Lindsay Rule made it from Boston to San Francisco relying only on the kindness of strangers and the electronic networks that now tie us all together. http://bit.ly/RNrhmE

If you've been stuck waiting on the long invite line for Pinterest its time to rejoice, Pinterest is now open to the pub...
08/10/2012
Pinterest Drops Invites, Now Open to Everyone

If you've been stuck waiting on the long invite line for Pinterest its time to rejoice, Pinterest is now open to the public!

Pinterest announced Wednesday that it began open registration, dropping its invite-only approach. Users can now sign up for the social photo sharing website without waiting for an invitation,

Behind the scenes: How CB celebrates a rainy day!
08/10/2012

Behind the scenes: How CB celebrates a rainy day!

In an absolute stunner, newbie Cassia Brookes took down veteran Jeff Yoches, 21-19, in Round 1 of the CB Olympic Ping Po...
08/09/2012

In an absolute stunner, newbie Cassia Brookes took down veteran Jeff Yoches, 21-19, in Round 1 of the CB Olympic Ping Pong Tournament!

If you’re tired of seeing ugly scaffolding around the city, the Softwalks initiative is trying to change all that
08/09/2012
NYC Initiative Turns Unsightly Scaffolding Into Miniature Parks - PSFK

If you’re tired of seeing ugly scaffolding around the city, the Softwalks initiative is trying to change all that

New York urban renewal concept aims to create more functional public places from sidewalk construction sites -- transforming them from an eyesore to a community asset.

We all know Ashton Kutcher as a jokester, but can his new Youtube network shed some light on real world issues?
08/08/2012
Katalyst’s Thrash Lab Channel Launches “Dream Bigger”

We all know Ashton Kutcher as a jokester, but can his new Youtube network shed some light on real world issues?

Ashton Kutcher didn’t go from sweeping cereal dust from the floors of a General Mills plant in his native Iowa to collecting A-list paychecks in Hollywood without dreaming big. It’s not surprising then that the actor and social media entrepreneur would harbor grand ambitions for the latest venture f...

Half a billion active users? Check. 4000 of the smartest people in the world as employees? Check. Falling stock price? C...
08/06/2012
You Know What’s Cooler Than A Billion Dollars? A Billion Users. | TechCrunch

Half a billion active users? Check. 4000 of the smartest people in the world as employees? Check. Falling stock price? Check. What does it really mean?

Editor's note: Benjy Weinberger is foursquare's West Coast Engineering Lead. He previously worked on infrastructure and revenue engineering at Twitter, and before that spent eight years at Google, working on search and ads engineering. [Full disclosure: I have never worked at Facebook, and own no...

Beautiful day for a shoot!
08/06/2012

Beautiful day for a shoot!

If you’re the person that tweets, instagrams, “likes” and checks-in to everything you do, it may be time for a lit...
08/03/2012

If you’re the person that tweets, instagrams, “likes” and checks-in to everything you do, it may be time for a little social rehab. But don’t feel bad, we’ll be right there with you! http://bit.ly/Q9S4Yx

Facebook and Twitter allow us to air our grievances in a matter of seconds- which means people shift from one issue to t...
08/02/2012
London 2012: Wow. Pow. Ciao

Facebook and Twitter allow us to air our grievances in a matter of seconds- which means people shift from one issue to the next faster than ever. Has the idiom “there’s no such thing as bad publicity” become true?

Fast Company is the world's leading progressive business media brand, with a unique editorial focus on innovation in technology, ethonomics (ethical economics), leadership, and design. Written for, by, and about the most progressive business leaders, Fast Company and FastCompany.com inspire readers ...

After receiving our Craftistas Kit’s the team dove right in. From measuring to make sure we had pinpoint angles to sew...
08/01/2012

After receiving our Craftistas Kit’s the team dove right in. From measuring to make sure we had pinpoint angles to sewing all the pieces together, we created our own fantastic craftistas masterpiece. Take a look!

After being bought six-weeks ago by NYC based Betaworks, Digg is up with a brand new sleek design.
08/01/2012
Digg - What the Internet is talking about right now

After being bought six-weeks ago by NYC based Betaworks, Digg is up with a brand new sleek design.

The most interesting and talked about stories, videos and pictures on the web. Breaking news on Technology, Politics, Entertainment, and more!

For apps to become a more seamless part of our lives, they may need to run continuously in the background of our devices...
07/31/2012
Irreducible | TechCrunch

For apps to become a more seamless part of our lives, they may need to run continuously in the background of our devices. How do you feel about apps tracking your activity without you actively prompting them to?

The future is in apps you don't open.

Prepare yourself for some SUPER-SIZED pictures as facebook begins to roll out its new Photos timeline!
07/31/2012
Facebook Upgrades Photo Viewing, Sharing

Prepare yourself for some SUPER-SIZED pictures as facebook begins to roll out its new Photos timeline!

Facebook has enhanced image-viewing on its website.

Time to call up Kate Hudson! Looks like she has a future role playing our Research Intern Rachel. Find out more about Ra...
07/30/2012

Time to call up Kate Hudson! Looks like she has a future role playing our Research Intern Rachel. Find out more about Rachel in this week’s intern spotlight!

Name: Rachel Schachtman

Position: Research Intern

School and Major: NYU Physics and Computer Science

Last Song You Listened To: Some Die Young, Laleh

If Hollywood made a movie about your life, whom would you like to see play the lead role as you: Kate Hudson, because she can pull off my hair

Weirdest thing you've seen since coming to NYC: Someone running completely barefoot in the bike path

Biggest pet peeve: People walking in the middle of the sidewalk

Hidden talent: I played violin for 15 years

Favorite Blog: Foodporndaily.com

Why you love Crossborders: I love everything digital and its cool to work with a company that does everything under one roof

Instagram has completely disrupted the digital photography market, by adding lots of amateur photographers to the mix. H...
07/26/2012

Instagram has completely disrupted the digital photography market, by adding lots of amateur photographers to the mix. How are professional photographers handling the newly added competition? http://bit.ly/NLlxWN

Is your next favorite reality show going to be on Twitter?
07/26/2012
Twitter May Launch Reality TV Shows [REPORT]

Is your next favorite reality show going to be on Twitter?

Twitter, the next big reality TV platform? The is reportedly talking to producers and networks about launching several reality TV shows.

With social media allowing us to curate our public lives however we choose, is anything we’re digesting on Facebook, T...
07/25/2012
My Gross Life: Let’s Be Honest On Instagram

With social media allowing us to curate our public lives however we choose, is anything we’re digesting on Facebook, Twitter and Instagram really as it seems?

As someone who works in social media, I spend a lot of time on Twitter and Facebook, and therefore I am constantly being reminded about what other people are do...

Has Skype been eavesdropping on our personal phone calls? According to some hackers, if they haven’t, they soon will b...
07/25/2012
Can Skype 'wiretap' video calls? - CNN.com

Has Skype been eavesdropping on our personal phone calls? According to some hackers, if they haven’t, they soon will be!

The video calling service Skype recently made a change to how it routes calls.

For the small price of $400,000 you can put your face on 2.5 million MetroCards around the city!
07/23/2012
M.T.A. Opens Front of MetroCard to Advertising

For the small price of $400,000 you can put your face on 2.5 million MetroCards around the city!

Transportation authority officials said the whole card, except for the black stripe, would be available to marketers in a move to raise much-needed revenue.

Who knew that one day we would be able to turn our Instagram pics into chocolate bars?
07/20/2012
Chocolate Bars Made Out Of Instagram Pics

Who knew that one day we would be able to turn our Instagram pics into chocolate bars?

Cocoagraphs are artisan chocolate bars printed with edible Polaroid-style photographs and are particularly well-suited for Instagram photos.

We hope you're ready to share your best story of the humiliation of moving back home with KFC. Why? Because you can win ...
07/18/2012
KFC & Comedy Central Produce "Growing Up And Getting Out" Web Series

We hope you're ready to share your best story of the humiliation of moving back home with KFC. Why? Because you can win rent money for a year, a moving-out party, and $600 in KFC gift certificates. Enough said.

The series is about a man who has had to move back into his parents' basement. KFC is inviting young consumers in a similar situation to upload a photo and a description of their funniest moments moving back home to its Free Rent Contest website.

One of the first drawings of Kitty, a character in our award winning iPhone game, The Adventures of Timmy: Run Kitty Run...
07/17/2012

One of the first drawings of Kitty, a character in our award winning iPhone game, The Adventures of Timmy: Run Kitty Run! Check out the game here: http://bit.ly/MdkFeb

Blast from the past! Check out one of the very first drawings of Kitty.

It's 2012, and while we might not have Jetson-style hovercrafts yet (fingers crossed on that one), we do have Animograph...
07/16/2012
Are Animated Fonts The Future Of Type?

It's 2012, and while we might not have Jetson-style hovercrafts yet (fingers crossed on that one), we do have Animography. What are your thoughts on animated fonts?

We’ve talked a lot about logos in the past, highlighting the fact that a logo can’t just be designed for print anymore, that it needs to work as well for an email footer as a TV commercial as an animated banner ad. So if we all expect logos to be multimedia savants, why aren’t we asking the same fle...

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