Uppercut

Uppercut At Uppercut, our editors and artists go above and beyond to collaborate, ensuring every project achieves the highest standards. From in-house VFX artists skilled in compositing, motion graphics, and beauty retouching, to our partnership with Racket Club w

Operating as usual

11/16/2021

Imagination runs wild through the streets of NYC in the latest collab from Vogue and SWAROVSKI, starring Julia Garner. Edited by Tyler Horton.

EDITOR | Tyler Christian Horton
UC PRODUCER | Kacy Donaldson
HOP | Lisa Sadek

PRODUCTION CO | Object & Animal
DIRECTOR | Christine Yuan
DP | Ben Carey
PRODUCER | Jeffrey Schroeder

AGENCY | Condé Nast
CREATIVES | Jacob Brown
PRODUCERS | Stephanie Converse, Jackson Foley, Sasha Stoecklein, Asafe Pereira

COLOR | Ethos, Kaitlyn Battistelli
MIX | Christian Stropko
MUSIC | Ali Helnwein

“We’re firm believers that times of upheaval and big shake-ups are times to reinvent, expand the model, build teams, and...
11/15/2021
Little Black Book | LBBOnline

“We’re firm believers that times of upheaval and big shake-ups are times to reinvent, expand the model, build teams, and add capabilities.”

Our Founder Micah Scarpelli and MD Lisa Houck are featured in LBBonline - Little Black Book where they chat about Uppercut’s expansion over the last few years, the importance of investing in young talent, and keeping the soul of the company alive. Read their Creative Conversation below.

Little Black Book,Celebrating the world’s best advertising creativity and the people behind it. Find global and local news, work, talent and jobs on the industry’s first fully-searchable and free-to-view platform.

11/11/2021

When helping your niece with her TikTok dance ends up being more than you bargained for. Joaquin Machado edits “Little Brother” for Affirm’s Holiday Smart campaign.

EDITOR | Joaquin Machado
ASSISTANT EDITOR | Janna Kay Swanson
UC PRODUCER | EP | Jen Sienkwicz

PRODUCTION CO | SUPERPRIME

AGENCY | Momentum Worldwide
PRODUCER | Caprica Stanley

COLOR | @Color Collective
MIX | Honeymix
MUSIC | Racket Club

11/09/2021

Rémy Martin, Chef Diana Dávila, and Stephen "Chef Papi" Rodriguez invite you to Sabor de Sobremesa -- linger at the table and savor the moment after a meal with friends and family. Edited by Paul La Calandra.

EDITOR | Paul La Calandra
ASSISTANT EDITOR | Devin Stevens
UC PRODUCER | Nicholas Markus
HOP | Lisa Sadek

PRODUCTION CO | Superdoom
DIRECTOR | Jaimie Sanchez
PRODUCER | Scott Kaplan

AGENCY | FRED & FARID
CREATIVES | Michael Hess, Laurent Leccia, Emma Kolb
PRODUCER | Eric Cammins

COLOR | Color Collective Alex Jimenez
VFX | Uppercut, John Geehreng
MIX | Vinyl, Weston Fonger
Music | Racket Club | Barking Owl

11/03/2021

It’s officially the most wonderful time of the year! Kicking off the holiday season with Harry & David “Moment That Matter,” edited by Micah Scarpelli.

EDITOR | Micah Scarpelli
ASSISTANT EDITOR | Sarah Welty
UC HOP | Lisa Sadek
MD | Lisa Houck

DIRECTOR | Dan Addelson

AGENCY | Energy BBDO
CREATIVES | Josh Gross, Nick Cade, Erich Funke
PRODUCER | Kelsey Barrentine, John Pratt

COLOR | Framestore, Beau Leon, Jamie Runkle
VFX | John Geehreng, Marcus Wei
MIX | Sonic Union, Rob Ballingall, Carolyn Mandlavitz

10/26/2021

Ahead of Veteran’s Day in November, the Ad Council launches “Don’t Wait, Reach Out,” which encourages struggling Veterans to seek support before they get to a crisis point. Made as part of the Department of Veteran Affairs’ 10-year strategy to end Veteran su***de. Edited by Milena Petrovic. #VetsReachOut

EDITOR | Milena Petrovic
ASSISTANT EDITOR | Devin Stevens
UC PRODUCER | Nicholas Markus
HOP | Lisa Sadek

PRODUCTION CO | Anonymous Content
DIRECTOR | Jovan Todorovic

AGENCY | TWBA / Chiat / NY
CREATIVES | Ricard Valero, Lauren Byers, Wesley Rhodes
PRODUCER | Chris Klein

COLOR | Mikey Rossiter
VFX | PrimerVFX
MIX | Mir Media Group
MUSIC | Duo Tone Audio | Sonic Tree

10/25/2021

Johnson & Johnson shares how they are committed to building a future where everyone can thrive in their own “World of Well,” edited by Garrett Tezanos.

EDITOR | Garrett Tezanos
ASSISTANT EDITOR | Allen Rounsley
PRODUCER | Lisa Sadek
PRODUCTION CO | Somesuch
DIRECTOR | Vincent Haycock
DP | Guillermo Garza
AGENCY | BBDO Group
COLOR | Daniel de Vue
VFX | Marcus Wei
GFX | Maxime Benjamin
MIX | Joe O'Connell Sonic Union
MUSIC | Racket Club
CREATIVE DIRECTOR / COMPOSER | Nick Crane
MUSIC PRODUCER | Adrian Womack

10/21/2021

Sports fans, storytellers, and iconic characters unite in “More to be a Fan Of” for The Disney Bundle -- a one stop streaming service from ESPN, Hulu ,and Disney. Edited by Mike Sobo.

EDITOR | Mike Sobo
ASSISTANT EDITOR | Nick Bruce
PRODUCER | Chris Muldoon
MD | Lisa Houck
HOP | Lisa Sadek

AGENCY | Preacher @preacher
CREATIVES | Rob Baird, Krystle Loyland, Seth Gaffney, Kellyn Blount, Greg Hunter, Justin Grady, Jeff Anderson, Marissa Servantez, Stacey Higgins, Aggie Ryan, Miiko Martin
PRODUCER | Tyler Divine

COLOR | Tim Masick
VFX | John Geehreng, Marc Goldfine, Marcus Wei
GFX | Maxime Benjamin
MIX | Eric Warzecha

10/20/2021

Ladonna is crunching tons of polygons in “Agents of Innovation” for Invesco US QQQ, edited by Joaquin Machado.

EDITOR | Joaquin Machado
ASSISTANT EDITOR | Janna Kay Swanson
EP | Jen Sienkwicz

PRODUCTION CO | Epoch Films

AGENCY | Townhouse

COLOR | Dimitri Zola, MPC LA

10/18/2021

“Brawn Bears” are here to help make every home a haven. Billy Mead’s latest for IKEA.

EDITOR | Billy Mead
DIRECTOR | Tom Noakes
PRODUCTION | PRETTYBIRD
AGENCY | Mother New York

Levi's shares some "Tricks of the Tailor" with San Francisco 49ers linebacker Fred Warner. Edited by Devin Stevens for C...
10/07/2021
‘Tricks of the Tailor:’ Why You Should Never Throw Out Your Denim

Levi's shares some "Tricks of the Tailor" with San Francisco 49ers linebacker Fred Warner. Edited by Devin Stevens for Complex Clothing x Levi's.

EDITOR | Devin Stevens
UC PRODUCER | Nicholas Markus
HOP | Lisa Sadek
PRODUCTION CO | Complex
DIRECTOR | Spencer Gillespie
PRODUCER | Mia Jamilano
CREATIVE | Ariel Weaver, Jonathan Chavez
EP | Jarrett DePasuale
COLOR | Taylor Schafer
VFX | Marcus Wei
MIX | Vinyl, Weston Fonger

Watch Levi’s® repair and customize denim for San Francisco linebacker Fred Warner in this new ‘Tricks of the Tailor’ video. He extends the life of his clothing.

Levi's shares some “Tricks of the Tailor” with San Francisco 49ers linebacker Fred Warner. Edited by Devin Stevens for C...
10/07/2021
‘Tricks of the Tailor:’ Why You Should Never Throw Out Your Denim

Levi's shares some “Tricks of the Tailor” with San Francisco 49ers linebacker Fred Warner. Edited by Devin Stevens for Complex Clothing x Levi's. Watch the full film through the link below!

EDITOR | Devin Stevens
UC PRODUCER | Nicholas Markus
HOP | Lisa Sadek
PRODUCTION CO | Complex
DIRECTOR | Spencer Gillespie
PRODUCER | Mia Jamilano
CREATIVE | Ariel Weaver, Jonathan Chavez
EP | Jarrett DePasuale
COLOR | Taylor Schafer
VFX | Marcus Wei
MIX | Vinyl @vinylmixnyc Weston Fonger

Watch Levi’s® repair and customize denim for San Francisco linebacker Fred Warner in this new ‘Tricks of the Tailor’ video. He extends the life of his clothing.

09/28/2021

Verizon #TrueCalling “A Safe Place” follows Newark West Side High School Principal Akbar Cook and his mission to keep everyone safe. When the pandemic hit, Cook started Lights On, a recreational program that keeps kids off the street from 6 p.m. to midnight on Fridays during the school year. The program became a safe haven, not just for students, but for the entire community by providing food to anyone who needed it. After receiving national attention, the program caught the attention of Oprah Winfrey who provided funding for at least three years.

EDITOR | Tyler Christian Horton
ASSISTANT EDITOR | Nick Ljubicich
UC PRODUCER | Nicholas Markus
EP | Julia Williams
PRODUCTION CO | Mirmade Productions
DIRECTOR | Haya Waseem
PRODUCER | Miranda Rose Kahn
AGENCY | 140 Verizon
CREATIVES | Tofer Moran, Christian Chico, Viktor Angwald
PRODUCER | Melissa Urbay
COLOR | Taylor Schaefer
VFX | John Geehreng
MIX | Sonic Union | Julienne Guffain
MUSIC | Racketclub

“Everyone made fun of Kanye when he worked on “Donda” from a single room in the Mercedes-Benz Stadium, but it kind of re...
09/24/2021
Virtual Roundtable: Editing

“Everyone made fun of Kanye when he worked on “Donda” from a single room in the Mercedes-Benz Stadium, but it kind of reminded me of my work-life balance over quarantine. Just substitute the stadium with a one-bedroom in NYC and subtract the friends standing around doing push-ups.”

Another 🔥 feature this week! Danielle Sclafani joins postPerspective's Virtual Roundtable and chats about the evolution of tools and workflows over the past year.l

By Randi Altman We reached out to editors and those who make editing products to ask about the evolution of both tools and workflows. (Looking at you, COVID-19.) The biggest trends of the past year…

“There’s a misconception outside of our industry that visual effects are all computer-generated, otherworldly visuals, w...
09/22/2021
Peer Review: Chelsea Pistono | shots

“There’s a misconception outside of our industry that visual effects are all computer-generated, otherworldly visuals, when in reality, there is a huge part of the job in which the goal is to ensure that the work goes completely unnoticed.”

Chelsea Pistono lifts the lid on the unsung heroes of the commercial construction process and gives a shout-out to the magicians that combine tech and art in shots.net “Peer Review.”

Chelsea Pistono, Senior Flame Artist at Uppercut, lifts the lid on the unsung heroes of the commercial construction process, explaining how VFX isn't all computer-generated, otherworldly visuals and giving a shout-out to the magicians that combine tech and art.

Sean Fazende is featured in shots.net On My Radar, where he chats about flipping through vinyl, getting lost with the he...
09/21/2021
On My Radar: Sean Fazende | shots

Sean Fazende is featured in shots.net On My Radar, where he chats about flipping through vinyl, getting lost with the help of his ear buds, and why he’s happy to never use digibetas again.

Uppercut editor Sean Fazende finds flipping through vinyl therapeutic, gets lost with the help of his ear buds, and is glad to see the back of digi betas, as he reveals what's on his radar.

09/16/2021

🍓🍍🍒🍉 It’s a treat day, sweet day, and you deserve a piece day! Sean Fazende edits Edible Arrangements “Be. Sweet. Today.”

EDITOR | Sean Fazende
ASSISTANT EDITOR | Janna Kay Swanson
UC PRODUCER | Kacy Donaldson
EP | Jen Sienkwicz

PRODUCTION CO | Tomorrow
DIRECTOR | Drew Kirsch
DP | Ross Richardson
PRODUCER | Stephan Bielecki

AGENCY | Tombras
CREATIVES | Heather Thrash, Melanie Fitts, Tori Young
PRODUCER | Halle Griffee

COLOR | Company 3, Vancouver, Billy Gabor
VFX | Chelsea Pistono, Marcus Wei
MIX | Company 3, Vancouver Sound #company3sound, Shawn Coleman
MUSIC | Store Front Music Storefront Music

09/15/2021

Guy Fieri is the ultimate sandwich coach in the latest for King's Hawaiian. Edited by Joaquin Machado.

EDITOR | Joaquin Machado
EP | Jen Sienkwicz
AGENCY | Haymaker
PRODUCTION COMPANY | Epoch Films
DIRECTOR | Dugan O’Neal
MUSIC | Barking Owl
VFX & COLOR | MPC_Film

09/14/2021

ESPN is evolving with the sports world, and inviting fans to “Join the Evolution.” Edited by Mike Sobo.

EDITOR | Mike Sobo
ASSISTANT EDITOR | Sarah Welty, Jake Jennewein
UC PRODUCER | Chris Muldoon
EP | Julia Williams

AGENCY | Preacher/Austin
CREATIVES | Rob Baird, Greg Hunter, Kellyn Blount, Mel Lin , Tyler Booker
SENIOR PRODUCER | Tyler Divine
EP | Stacy Higgins

COLOR | Company 3, Vancouver, Joseph Bicknell, Kevin Breheny, Anna Kelman
VFX | John Geehreng, Chelsea Pistono, Marcus Wei
MIX | Heard City, Tom Morris, Seth Phillips, Evan Mangiamele, Sasha Awn
MUSIC | De'Wayne, Claude Mitchell, Kevin Wilson

09/09/2021

Peloton introduces Peloton Apparel, built to move, designed for style, and inspired by the Peloton community. Edited by Paul La Calandra.

EDITOR | Paul La Calandra
ASSISTANT EDITOR | Devin Stevens
UC PRODUCER | Nicholas Markus
EP | Julia Williams

PRODUCTION CO | Good One Inc.
DIRECTOR | Steve Fuller
EP | Brian Song

AGENCY | adam&eveDDB
CREATIVES | Patrick Glorieux, Matthew McFerrin
EP | Philip Erney

COLOR | Company 3 | Sofie Borup
VFX | Uppercut | John Geehreng
MIX | WAVE | Aaron Reynolds Wave Studios NY

08/26/2021

It's about grit and heart.
Mike Sobo edits the latest for House of Hoops. #BuiltBytheGame

EDITOR | Mike Sobo
ASSISTANT EDITOR | Sarah Welty
UC PRODUCER | Chris Muldoon
EP | Julia Williams

PRODUCTION CO | Lola Productions, Inc
DIRECTOR | Fred Focus
DP | Kevin "GK" Frederick
PRODUCER | Francesca Berchielli-Jones

AGENCY | Ole Agency
CREATIVES | Jeremy Hanover, Kameron Richie, Dan Solomito, Matty Donohue, Matti Johnson
PRODUCER | Ashley Bay

COLOR | Taylor Schafer
VFX | John Geehreng, Marcus Wei
MIX | Racket Club, Mike Dobson
MUSIC | Racket Club, Eric Hachikian

08/25/2021
postperspective.com

“I like to think that I shape stories and make them worth watching. Commercials, music videos, branded content, short films… whatever the medium, it’s all about telling a story and making it entertaining.”
Paul La Calandra chats with postPerspective about his career and editing process in Behind the Title.

08/23/2021

Fall marks the return to campus and students getting back to all the things they missed - dancing, game nights, loved ones, new friends, and people. Victoria's Secret PINK “Back To _____,” edited by Garrett Tezanos.

EDITOR | Garrett Tezanos
ASSISTANT EDITOR | Sarah Welty
UC PRODUCER | Lisa Sadek
EP | Julia Williams

DIRECTOR | Maya Margolina
DP | Daniel Stewart

COLOR | Kath Raisch Company 3
VFX | Chelsea Pistono Marcus Wei
MIX | Weston Fonger Vinyl Mix
MUSIC | Racket Club

08/18/2021

Breaking through limits
Sean Fazende edits “The Only Way is Through” for Under Armour.

EDITOR | Sean Fazende

PRODUCTION CO | Mssng Peces
DIRECTOR | Tj O' Grady Peyton
DP | Corey C. Waters
PRODUCER | Rebecca Davis

AGENCY | 72andSunny
CREATIVES | Zach Hilder, Nate Virnig, Chris Ruh, Garrett Radford
PRODUCER | Abbie Noon

COLOR | Company 3, Siggy
MIX | Lime Lime Studios

08/12/2021

Still feeling that Tokyo 2020 energy with this motivating film featuring US Women’s Soccer Team star Megan Rapinoe. Directors cut by Oliver Würffell for SHISEIDO, edited by Danielle Sclafani.

EDITOR | Danielle Sclafani
ASSISTANT EDITOR | Sarah Welty
UC SR. PRODUCER | Lisa Sadek
EP | Julia Williams

CLIENT | SHISEIDO
CREATIVE DIRECTOR | Toshi Tanabe

PRODUCTION CO | Rejell
DIRECTOR | Oliver Würffell
DP | Jeremy Snell

COLOR | MPC
COLORIST | Ricky Gausis

VFX | John Geehreng

AUDIO HOUSE | Racket Club
MIXER | Christian Stropko
PRODUCER | Adrian Womack

08/11/2021

Here’s to the trailblazing Yelpers, the everyday heroes who boldly review so we can all enjoy. “Yelp, Onward,” edited by Sean Fazende.

EDITOR | Sean Fazende
ASSISTANT EDITOR | Sarah Welty
UC PRODUCER | Lisa Sadek
EP | Julia Williams

PRODUCTION CO | Moxie Pictures
DIRECTOR | Frank Todaro
DP | Neil Shapiro
PRODUCER | Robert Fernandez

AGENCY | GIANT SPOON
CREATIVES | Ian Grody, Carla Johnson, Erin Hauswirth
PRODUCER | @Devin Glass

COLOR | Jamie O'Bradovich
VFX | John Geehreng, Marcus Wei
MIX | Rob Mciver, Fernando Ascani

07/26/2021

Enjoying a bite with the ones you love ❤️
Publix celebrates the joy of eating together, edited by Micah Scarpelli.

EDITOR | Micah Scarpelli
ASSISTANT EDITOR | Taylor Schafer
EP | Jen Sienkwicz

PRODUCTION CO | SMUGGLER
DIRECTOR | Henry Alex Rubin

AGENCY | 22squared
CREATIVES | Luke Sokolewicz, Ryan Stafford, Garen Bogosian
PRODUCER | Lori Lawery

COLOR | @Company3
MIX | soundlounge Tom Jucarone

“Find a good mentor and never be afraid to ask as many questions as are needed to understand the answer. The only dumb q...
07/21/2021
Meet Your Makers: Jen Sienkwicz | LBBOnline

“Find a good mentor and never be afraid to ask as many questions as are needed to understand the answer. The only dumb question is the one not asked.”
Our ATL EP Jen Sienkwicz lends some advice to aspiring producers and chats about her first role in production and the power of research in LBBonline - Little Black Book “Meet Your Makers.”

Little Black Book, EP at Uppercut Atlanta on making the move from the agency world, her first role in production and the power of research

07/19/2021

Artist Adam Fu designs three bold new pieces for the release of Snake Eyes, made with Complex and Paramount Pictures. Edited by Devin Stevens

EDITOR | Devin Stevens
UC PRODUCER | Nicholas Markus Nicholas Markus
EP | Julia Williams
GFX | Max Benjamin

PRODUCTION CO | Complex Complex
DIRECTOR | Jarrett DePasquale
PRODUCER | Jarrett DePasquale

AGENCY | Hidden Content
CREATIVES | Ant Gentile
PRODUCER | Jacob Wasserman

COLOR | Taylor Schafer
MIX | Sound Lounge

PEOPLE News! Keep em’ coming! Excited to welcome the stellar Mike Sobo to our editor roster in NYC. Learn more about Mik...
06/22/2021
Uppercut adds editor Mike Sobo in New York | shots

PEOPLE News! Keep em’ coming! Excited to welcome the stellar Mike Sobo to our editor roster in NYC. Learn more about Mike through the shots.net link below.

Sobo’s distinctive knack for bringing emotional resonance, musicality, and imaginative storytelling into perfect harmony in his varied projects is a stellar complement to the burgeoning studio.

06/18/2021

Business woman and designer Tina Lawson shares her story and family legacy with Facebook, in celebration of Juneteenth. Growing up in Galveston, Texas, where #Juneteenth originated, she personally experienced the power of celebrating and honoring her community.

EDITOR | Danielle Sclafani
ASSISTANT EDITOR | Allen Rounsley
UC PRODUCER | Lisa Sadek
EP | Julia Williams

PRODUCTION CO | Off Site Productions
DIRECTOR | Josef Adamu
DP | Sade Ndya
PRODUCER | Vertel Scott

AGENCY | Game Seven
CREATIVES | Terell Drayton, Josef Adamu
PRODUCER | Kameron Richie

COLOR | Primary Color
COLORIST | Kya Lou
VFX | Uppercut John Geehreng
MIX | Racket Club
MUSIC | Racket Club

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Comments

We still can’t get over how vibrant and energetic the Uppercut project turned out. No wonder Gensler won a #bestofawards2021 for this space. Who wouldn’t feel inspired working here?! 📸: Katie Bricker Photography #teamturnerboone #gensler #gensleratl #bestof2021 #design #creativity #uppercut
🎉Congratulations to all of the inspiring #BOBawards winners 🎉 We are so proud to have been the furniture partner on TWO award-winning spaces! It was a pleasure working with the talented folks at Gensler on the Inspire Brands and Uppercut projects. We couldn’t be happier for them 🥳
#tbt 2003 when I moved to NYC w/ these knuckleheads from Chicago & somehow we all become successful. Micha is the middle is an editor at Uppercut. Mark on the right owns & runs Verbos Electronics w/ his wife out of Berlin where they now live. I’d say for 3 guys who arrived in NYC broke as f**k we did far beyond what any of us could have imagined. don’t ever lose your dreams. 💫
Think of others as you shop for the week ahead. Let's be safe. Let's be calm. Let's be kind. We teamed up with 22squared and Uppercut on this spot for Publix, mixed by @Rob Sayers.
Uppercut Owner/Editor Micah Scarpelli and Composer/Producer Nick Crane team up to launch Racket Club, a music production studio, read more here:
Uppercut promoted their Assistant Editor, Tyler Horton, to Editor--read more about the new promotion on the blog: