Verse No great story is a straight line. Introducing Verse, the leading digital platform that lets makers weave stories using tools that add meaning and context.
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As multimedia journalists, Verse co-founders Antonio Bolfo and Michael Lanza saw technical limitations in how filmmakers, photographers and artists could tell stories. Traditional online formats felt incomplete and underdeveloped and they knew there had to be a better way. They assembled a team of experts with deep experience across news, gaming, film and advertising. The resulting platform sets a new standard for artful storytelling that combines emotional impact with measurable and meaningful engagement. Verse allows you to free your story with an easy to use interface that puts interactivity in everyone's hands.

Verse
10/01/2018

Verse

What do you consider the most important part of your story? Focal points center the subject of your video across devices...
08/16/2018

What do you consider the most important part of your story? Focal points center the subject of your video across devices. Seamlessly communicate the same message across different platforms.

To share your story, remember to publish it by going to the "Publish Settings" tab and then grabbing its sharing url fro...
08/14/2018

To share your story, remember to publish it by going to the "Publish Settings" tab and then grabbing its sharing url from the "Published URL" section.

Hotspots allow you to place interactive calls to action on the screen. You can send your viewers to another part of your...
08/11/2018

Hotspots allow you to place interactive calls to action on the screen. You can send your viewers to another part of your story whether it be a chapter or subchapter, or you can send them out to an external webpage.

Track what parts of your story need completion by seeing which chapters have a green check mark next to them or a gray e...
08/08/2018

Track what parts of your story need completion by seeing which chapters have a green check mark next to them or a gray exclamation mark.

Explainers allow you to take bite-size content and organize them into an interactive experience that allows the user to ...
08/06/2018

Explainers allow you to take bite-size content and organize them into an interactive experience that allows the user to choose which videos they'd like to watch. You can even nest videos inside of videos by clicking and dragging them underneath each other in the chapter settings to the right.

When creating a slideshow in Verse, you have the option of using either video or photos. You can time your slides by che...
08/03/2018

When creating a slideshow in Verse, you have the option of using either video or photos. You can time your slides by checking the auto-advance box in the the slideshow chapter settings.

Ready to create your own interactive story, but don't know where to begin? Every Verse account comes with several intera...
08/02/2018

Ready to create your own interactive story, but don't know where to begin? Every Verse account comes with several interactive story templates to help you get started and if you still have questions, please reach out to us on messenger.

Trying to perfect your Verse experience? Check out all the options Verse offers in customizing the player when using you...
07/31/2018

Trying to perfect your Verse experience? Check out all the options Verse offers in customizing the player when using you embed your story. You can find these options when you select the publish tab.

What do you consider the most important part of your story? Focal points center the subject of your video across devices...
07/25/2018

What do you consider the most important part of your story? Focal points center the subject of your video across devices. Seamlessly communicate the same message across different platforms.

07/23/2018
Make or Break

Erik Paluszak has brittle bone disease, but he doesn’t let that define him. Meet his alter ego, Velvet Crayon. a Coney Island musician and performer in this interactive documentary. Click here to watch: http://bit.ly/2uCpDdm

07/13/2018
Extra Inning

Each year, Major League Baseball signs hundreds of amateur players from Latin America, but few actually make it to the big leagues. Brooklyn's Pedrin Zorrilla Baseball League is the last stop after pro ball. Experience their stories in this interactive documentary. http://bit.ly/2fOjpmr

07/10/2018
The Deadliest Race on Earth

The Isle of Man is a quaint, quiet island nestled between England, Scotland and Ireland in the Irish Sea. But two times each year, it's home to the fastest, toughest and most dangerous race on earth... The Isle of Man TT. http://bit.ly/2BNopRt via STAT

06/28/2018
Make or Break

Erik Paluszak has brittle bone disease, but he doesn’t let that define him. Meet his alter ego, Velvet Crayon. Join Erik on his adventure to follow his dreams of being an entertainer in this interactive documentary, “Make or Break.” Check it out: https://verse.com/stories/575-make-or-break/

06/22/2018
Bugging Out 101 | Verse

"Everyone lives under the perception... This is not going happen to me." Are you ready for the worse?

Dive into this interactive video to see how preppers are ready for anything — http://bit.ly/2vMC5rJ

05/23/2018
Studio on the Street

Brothers David and Salvador Suriano are not your normal wedding photographers. You won't believe how they've got their customers for the last 30 years in Brooklyn. Hear their story in this interactive video: http://bit.ly/2x4YDsa

05/22/2018
Make or Break

Erik Paluszak has brittle bone disease, but he doesn’t let that define him. Meet his alter ego, rock and roll performer Velvet Crayon. Watch the full interactive video story here: http://bit.ly/2uCpDdm

Interactive videos proves to be an amazing tool in education.
05/13/2018
How Immersive Tech is Bringing New Opportunities into the Classroom

Interactive videos proves to be an amazing tool in education.

Spread the loveImagine a classroom where students are traveling back in time or inside the human body from their desks. With immersive technology, this is possible! Immersive technology is just what the terms dictate – technology that allows you to immerse yourself in it. Immersive technology incl...

"The Smarticle is a story format designed for mobile that aims to meet readers where they are in their knowledge of a de...
05/12/2018
What The Guardian has learned trying to build a more intelligent story format — one that knows what you know

"The Smarticle is a story format designed for mobile that aims to meet readers where they are in their knowledge of a developing story by only presenting them with the elements that are most useful to them." Interactivity will come in all forms and sizes.

Like Circa before it, The Guardian aims to atomize a big breaking story into its individual parts — and then be smart about showing you the right ones at the right time.

"Snapchat gives The Economist something most publishers are hungry for in today’s media environment: an audience of yo...
05/08/2018
What The Economist learned in its first year on Snapchat Discover

"Snapchat gives The Economist something most publishers are hungry for in today’s media environment: an audience of young, mobile-first consumers of news and analysis." We need to rethink story.

Our editors reveal how they crunch smart analysis for a young audience

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