INTENTION Strategist Szebastian

INTENTION Strategist Szebastian Branding. Outreach. Authority. Normalizing self-worth & vulnerability rebellion. Writing: Cost of BECOMING..🪶

I help founders & creatives build inclusive brands anchored in clarity, truth, courage, resilience, where Intentionality meets Action. Your INTENTION Strategist & Trainer for Branding, Media, PR, Online Safety, Story-Telling, Gender Identity and Love. I am the almostNakedCEO and Entrepreneur-Maker helping CEOs, Brands, Teams and Individuals use the power of their own Creativity, Engagement, Leader

ship to Dream Big and Make It Happen, INTENTIONALLY! Sharing business, personal & philanthropic journey as it unfolds.

"If you are not going to listen to me, not pay attention to what I expect from you, and take our time together for grant...
07/07/2025

"If you are not going to listen to me, not pay attention to what I expect from you, and take our time together for granted, we need to break up."

That’s what my GP said to me this afternoon. Verbatim.

I must admit, that is EXACTLY what I needed to hear.

When you live with Anxiety Disorder, just a prescription isn't enough.

🪶 You need to be heard. Confronted. Taken seriously.
🪶 You need someone who sees beyond the performance.
🪶 You need someone who says what actually lands.

As comical as it was, I narrowly escaped being dumped by none other than my GP. He just knows the exact language that gets through when anxiety’s running the show.

As the almostNakedCEO, part of my mission is to be transparent about my mental health; on the good days and the brutal ones. My intention is straight forward - normalise the mental health conversation for my team, my clients, my connections, my friends and family. Without being weighed down by guilt, shame, or performative perfection.

My Monday started riddled with anxiety disorder coming at me full force.

🪶 And I refuse to hide from it.
🪶 I refuse to power through it with false strength.
🪶 Instead, I am addressing it, head on.

Thanks to a bit of tough love from my GP..
and a whole lot of self-awareness I have fought hard to build.

Mental health isn’t a side note for me.

It is leadership, beginning from myself.
It is part of work-life, it is part of leading, it is part of my integrity.

To normalize this vulnerability and dialogue of Mental Health at work is not just a mission but my responsibility and service to those around me. So, instead of powering-through alone, we work together to manage, support and overcome every tough day as a mutual wellness-collaboration.

This is where our Intentionality meets Action: Normalizing self-worth & vulnerability rebellion, without shame, fear or apology.

Intentionally, -Szebastian - Because. I. Am.



Clocked out means logged off.Mentally.Emotionally. Physically.Reclaiming my superpower after years.
07/02/2025

Clocked out means logged off.

Mentally.
Emotionally.
Physically.

Reclaiming my superpower after years.

Do you know that Mute Swan are a 6000+ year old species? They are native to much of Eurasia, and (as a rare winter visit...
07/02/2025

Do you know that Mute Swan are a 6000+ year old species?

They are native to much of Eurasia, and (as a rare winter visitor) the far north of Africa. They were bestowed the name "mute" for being less vocal than other swan species.

They are one of the heaviest extant flying birds. At maturity, as mute swans are white, though the feathers (particularly on the head and neck) are often stained orange-brown by iron and tannins in the water.

Recharged - 63.81% 🔋Rejuvenated - 61.37% ⌛️Replenished - 47.13% 🌱To many these will come across as a 'strange' and 'unhe...
07/01/2025

Recharged - 63.81% 🔋
Rejuvenated - 61.37% ⌛️
Replenished - 47.13% 🌱

To many these will come across as a 'strange' and 'unhealthy' set of calculations. To me though, this is a good beginning towards a better and greater intention-in-action.

Between 24 June to 30 June:

🛑I paused on purpose
🔌I unplugged to the best of my capability
🎡I got off the Ferris wheel of routine
🚈I hopped on the slow-rail of self-kindness
✈️I flew to those who matter the most
⚓️I anchored down to regain stability
🕊️I tried to free myself from guilt
🦚I danced to the rhythm of silence
🎼I tuned into the core message of my being
🎒I removed the backpack of commitments
⛑️I accepted the first-aid of peace
🕸️I cleared the cobweb of people-pleasing
✍️I took mental notes from my body
🧱I re-laid the foundation of boundaries
⚖️I realigned the scale of self-expectations
🥅I started to redefine the goal post of aspirations🛠️I reorganized my toolkit of inner-strength
🏺Most importantly, I redefined what I treasure

So, this is just the first step in many years, and a small one at that, towards un-learning what is holds me back and re-building what really matters.

With more intentionality, more self-love and more support to the integrity of who I am, and who I want to be, as well as who I never must be.

A lot more needs to unfold, layer by layer, step by step, one day at a time with a promise to myself to be as kind and compassionate towards me, as I am towards people and causes that truly matter to me.

🔑That's it for now, with more to unlock .. with Clarity, Truth, Courage and Resilience towards what fills my heart, and gives tangible shape to my aspirations.

Intentionally, -Szebastian - Because. I. Am.



Ronda in the Province of Málaga, SpainAncient civilisations used this mountain perch in the south of the Iberian Peninsu...
06/30/2025

Ronda in the Province of Málaga, Spain

Ancient civilisations used this mountain perch in the south of the Iberian Peninsula as a strategic location for fortified settlements, with Romans, Moors, and Visigoths each contributing to the modern-day Spanish city we now call Ronda.

Puente Nuevo is the bridge we see on the right side of this picture.

It's one of three bridges that straddle El Tajo canyon, the gap that separates Ronda's two halves. At the base of El Tajo runs the Guadalevín River, supplying Ronda with water and, these days, another breathtaking scene to delight visitors to the city.

Learn more about Ronda here - https://lnkd.in/gYft_7rV

Photo Source: 'Learn about this picture' by Microsoft Bing.

The bird is ready to steal home from me, and steal me from home, so I can be home away from home, in hope that one day I...
06/28/2025

The bird is ready to steal home from me, and steal me from home, so I can be home away from home, in hope that one day I will be building a home, that feels like home!

And this is the moment when I also officially approved what my story, my journey, my footprint will be named.

Breaking the rules of storytelling begins NOW!

Intentionally, - Szebastian - Because. I. Am.


Earlier today, I was rude to someone purely out of my ego. I said things that were unnecessary. I stretched my disrespec...
06/06/2025

Earlier today, I was rude to someone purely out of my ego. I said things that were unnecessary. I stretched my disrespectful tone instead of stopping to think what I was saying and to whom, and how they were only trying to do what I wanted.

Although, I apologized and they are okay now but the reality is, are they really?

I did hurt their feelings.
I did do them wrong.
I was unpleasant.
I was wrong.
I was rude.

I am posting about this publicly because I want to hold myself accountable. I don't deserve any praise or 'well done on apologizing' because none of it will change that I used my voice wrong, to be unkind, to someone who was only trying to do something for me.

I want to remember this date.
I want to come back to this, again and again.
I want to understand WHY I behaved the way I did.

And I want to address it, publicly, for me to learn humility in situations like this and for others like me to know that we have no right to treat others with unkindness no matter what position, knowledge, resources we have.

I am a CEO, an offspring of human rights advocate couple, and I am someone who is very involved with charities, equality campaigns and human rights advocacy. For me, to behave like this is unacceptable.

Will I give myself grace? Maybe - when it is time. But for now, I need to dive deeper to understand how and why I did what I did - and for absolutely no reason or fault of anyone. Certainly not of the person I was unkind to.

I have more to learn, better to do.

And I am sorry!

The person who sent this, thank you. The person who needs this, please know you're not alone.
05/29/2025

The person who sent this, thank you.
The person who needs this, please know you're not alone.

Three very contradictory realities of my journey in this moment, co-exising right now ..▶️  4 clients, 1 family member, ...
05/27/2025

Three very contradictory realities of my journey in this moment, co-exising right now ..

▶️ 4 clients, 1 family member, and 2 community candidates making very positive shifts and moves.

▶️ Heartbroken by the atrocities towards a whole people perpetrated by our very West have me so disgusted by ALL governments, if they even deserve that label.

▶️ Have made a set of very determined and decisive moves in my own journey, and after a long time, an important part of me is fiercely alive again.

Navigating a landscape of giant contrasts while accepting various hats I wear while being the same person within .. complex, yet unapologetic.

Strangely, I am at peace with every choice, while I still care, hurt, focus, dedicate, witness, aspire all at once, and extremely deeply, Non-negotiably.

Intentionally, - Szebastian - Because. I. Am.

Intentionality to me is courage.Courage to start again. To take over. To reclaim.To be the version that isn't built over...
05/23/2025

Intentionality to me is courage.

Courage to start again. To take over. To reclaim.

To be the version that isn't built overnight but is forged in quiet, in fire, and full view of my own truth.

I have been showing up. I have been leading. I have been serving. With heart and integrity.

But I have not always made room for what I need next.

I cannot allow that to be the case anymore.

Since August 2022, I have been shedding the old skin, stripping back the disconnected noise, and returning to my core.

No, I am not starting again. I am reclaiming; my agency, clarity, power, and unapologetic self-worth.

This is NOT a reinvention.

It is Un-Learning to Re-Build, a deliberate evolution, driven by my mantra: CTCR.

Clarity.
Truth.
Courage.
Resilience.

Or as I say with a smile: Cut The Crap.

This path hasn’t always been pretty or polished but it has been real, rooted and truly becoming.

Every messy step was a refining, not a failing.

So no, I am not here to stage a comeback.

I am here to command the next chapter, with intentionality that isn't ashamed or afraid.

Intentionality that is

▶️ With self-worth sovereignty.
▶️ Without apology.
▶️ Without people-pleasing.

In fact, if you have ever felt behind or tangled in self-doubt, I want you to know this:

▶️ You are not late.
▶️ You are becoming.
▶️ You do not need to shrink.
▶️ You do not need to apologize.
▶️ Your 'next step' is sacred.

OWN IT!

As for me, 01 June 2025 is my new year.
It is not a reset. It is not do-over. It is not a crisis.
It is a reclaim.

Intentionality. Driven. Reclaim.

On MY Terms.

PS: Normalize Vulnerability like it's a fashion, and you are the number 1 supermodel leading the trend without a care in the world.



This is why I don't allow free calls. This not so gentleman informs 8 min into the meeting time that he can't make it. R...
05/23/2025

This is why I don't allow free calls.

This not so gentleman informs 8 min into the meeting time that he can't make it.

Reason?, "My friends dragged me to the pub!"

Mate, you'll not be receiving the services of my team.

We can not work with a person who doesn't value our time.

Not Sorry!

Nah. Not 'why me'. For me, it is, 'What did I learn about my strengths?''What weaknesses do I need to work on?' 'Who to ...
05/14/2025

Nah. Not 'why me'.
For me, it is,

'What did I learn about my strengths?'
'What weaknesses do I need to work on?'
'Who to protect my peace from?'

Because, I have one life. I'll live it to be bigger, better, bolder on my own terms.

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New York, NY

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