Social Media Concepts NY

Social Media Concepts NY Founded by Pat Lewis, Social Media Concepts NY specializes in promoting women entrepreneurs, startups, businesses and organizations.

Pat Lewis, Founder of Social Media Concepts NY, is an entrepreneur who jumped on the internet bandwagon very early on. Ahead of the curve, she partnered two start-ups, including MET Design, a web development and online marketing company started in 1998. Some of their clients included IBM, ABCNews, Merrill Lynch, Hilton Hotels, Sarabeth's Kitchen, and the National Association of Women Business Owners (NAWBO). Pat also co-founded Billijam, Inc. in 2004, which produced digital art environments and installations to transform public spaces within hotels, restaurants, bars, lounges, spas, subways, and other busy locations to visually promote brands. As Billijam was the only web company at the time to combine art and videos for messaging in public spaces, Clear Channel chose them to develop 'Digital Art Spots' to bring their clients' brands to the streets of New York via their wireless Digital Street Network (DSN). Pat incorporates her vast marketing, branding and media knowledge to guide her clients in today's complicated, ever-changing digital world. She is currently working with socially conscious organizations, women's organizations, and female entrepreneurs and start-ups in developing and expanding their digital brands and stories across all social platforms. In her spare time, Pat is an amateur photographer and videographer. She has received several grants and awards for her video projects. Links: http://bit.ly/1GkC9n5 http://clearchanneloutdoor.com. Pat incorporates her vast marketing, branding and media knowledge to guide her clients in today's complicated, ever-changing digital world. She is currently working with socially conscious organizations, women's organizations, and female entrepreneurs and start-ups in developing and expanding their digital brands and stories across all social platforms. In her spare time, Pat is an amateur photographer and videographer. She has received several grants and awards for her video projects. https://patlewisnyc.wixsite.com/socialstrategist

Mission: Promoting women entrepreneurs, start-ups and organizations.

"Strong crisis communication across social media marketing is essential right now.No matter what continent you’re on or ...
04/18/2020
6 Tips for Marketers to Improve Crisis Communication With Their Customers

"Strong crisis communication across social media marketing is essential right now.

No matter what continent you’re on or the type of work you do, your world has almost certainly been turned upside down.

Everyone’s life has been dramatically changed over the matter of a few weeks, even if it felt like it was overnight."

#socialmedia #crisis #communications

Crisis communication is the name of the game. See how marketers can effective reach their audiences without coming across as exploitive.

"Earlier this month, She Runs It hosted a discussion between the Ad Council’s own Chief Media Partnerships Officer Kathy...
04/13/2020
The Power of Welcoming Change: She Runs It, In the Know VIP Fireside Chat with Donna Speciale & Kathy Kayse - AdLibbing.org

"Earlier this month, She Runs It hosted a discussion between the Ad Council’s own Chief Media Partnerships Officer Kathy Kayse and TV ad exec Donna Speciale. In this illuminating talk, the two chatted about adapting to change, the impact of female leadership, and the lessons learned from two successful careers in media and advertising."

She Runs It hosts a powerful conversation between Ad Council's own Kathy Kayse and TV ad exec Donna Speciale. Check out a few of their words of wisdom:

"Trending social media apps like Instagram and Snapchat have undoubtedly gained immense popularity and are dominating th...
04/06/2020
Best 21 Social Media Apps That Will Rule in 2020

"Trending social media apps like Instagram and Snapchat have undoubtedly gained immense popularity and are dominating the social media via mobile devices. And this is something that even social media websites haven't been able to deliver.

However, the scene is a bit different if we look at the brand names. For instance, WhatsApp and Facebook Messenger have locked horns in a closed position to be on the top. Interestingly, these two apps are owned by Facebook Inc. and that’s the reason the competition is not that aggressive between the top social media platforms."

The mobile apps have made the competition among social media platforms even more aggressive. Take a look at our list to see which social media app is leading this exciting race

"The crisis has changed how many communicators interact with their communities, especially online. Here’s how your socia...
04/03/2020
How social media strategies should adapt to COVID-19 - PR Daily

"The crisis has changed how many communicators interact with their communities, especially online. Here’s how your social media channels can be a part of the solution."

The crisis has changed how many communicators interact with their communities, especially online. Here’s how your social media channels can be a part of the solution. Everything is moving online, whether its your weekly poker game or your 10 a.m. meeting with your sales team. That’s OK for all t...

"Forward-thinking developers, publishers, and third-party vendors will see the value in this upcoming hyperlocal enterta...
03/25/2020
Gaming's Pendulum Will Swing Back To Destination Experiences

"Forward-thinking developers, publishers, and third-party vendors will see the value in this upcoming hyperlocal entertainment source, and develop in-person, onsite activities to enhance the experience. With increased occasions for people to connect, brands also have the opportunity to add value, and become a relevant part of these new moments by creating meaningful experiences."

@MediaPost

Gaming continues to expand globally as technology matures, while at the same time growing roots on a local basis to bring back social opportunities.

"Millennials and Gen Z’ers have rewritten almost every rule of marketing, and attitudes toward Brand loyalty are no exce...
03/18/2020
Cult Brands: The New Rules Marketers Need to Know»

"Millennials and Gen Z’ers have rewritten almost every rule of marketing, and attitudes toward Brand loyalty are no exception. These digitally native generations, weaned on the Internet, are both savvy and skeptical. They don’t trust a Brand for what it says (the level of trust in corporations has dropped 19% in just three years) and will only reward one for what it stands for—just 25% say they’ll buy from a company whose practices they don’t support."

Faith Popcorn's BrainReserve

Faith Popcorn's BrainReserve » New rules help companies develop fierce followings–not just Brands to like, but Cult Brands to join and obsessively follow.

"Social media sites have also grown in numbers by leaps and bounds. As per the statistics revealed on Statista, approxim...
09/13/2019
65+ Social Networking Sites You Need to Know About in 2019 - Make A Website Hub

"Social media sites have also grown in numbers by leaps and bounds. As per the statistics revealed on Statista, approximately 2 billion users used social networking sites and apps in 2015. And, with the increased use of mobile devices, this number is likely to cross the 2.6 billion mark by 2018."
https://makeawebsitehub.com/social-media-sites/

#socialmedia #networking

Here's our list of the most popular social media sites being explored by the world today. Learn about some amazing social sites that you can start on today.

#fakecontent #bullying #socialmedia"Major marketers, social-media giants and advertising-agency groups have formed a coa...
06/18/2019
Big Advertisers and Social Media Form Alliance to Fight ‘Unsafe’ Content Online

#fakecontent #bullying #socialmedia

"Major marketers, social-media giants and advertising-agency groups have formed a coalition to tackle hate speech, bullying and divisive fake content online.

The companies said the effort, called the Global Alliance for Responsible Media and announced during the ad industry’s annual Cannes Lions festival, will develop specific steps to protect both people and brands from what marketers call “unsafe” content."

https://on.wsj.com/2L0CtOr

The companies said the effort, called the Global Alliance for Responsible Media and announced during the ad industry’s annual Cannes Lions festival, will develop specific steps to protect both people and brands from what marketers call “unsafe” content

Adweek #SocialMediaWeek"We live in an increasingly connected world. And while the concept of social media is certainly n...
05/17/2019
3 Takeaways From New York's Social Media Week

Adweek #SocialMediaWeek

"We live in an increasingly connected world. And while the concept of social media is certainly nothing new, its ubiquity has reached unprecedented heights, connecting users across the globe and providing unmatched opportunities for brands to speak directly to consumers.

New York’s recent Social Media Week allowed us to reflect on social media’s evolving impact on our lives and how we can create a future that uses it for positive and net good. The conference provided a unique opportunity to discuss some of the key insights that will impact the way we use social."

Platforms have the opportunity to foster community and connections.

#Google #shopping #comparison #consumers"Among other revelations at its annual Marketing Live conference yesterday, Goog...
05/15/2019
Shopping Homepage Aims To Be Google's Gimbels To Amazon's Macy's

#Google #shopping #comparison #consumers

"Among other revelations at its annual Marketing Live conference yesterday, Google unveiled a personalized Google Shopping homepage that will replace Google Express. It’s a significant further incursion into Amazon territory even as Jeff Bezos’ operation has been increasingly enticing the advertising dollars that have fueled the search engine over the decades.

Google’s new page “lets consumers compare and filter by features like price or brand, and gives them a chance to buy directly from retailers on Google, in a nearby store or elsewhere online. The revamp will place a Google shopping cart across many of its properties,” writes Megan Graham for CNBC."

Google's new page lets consumers filter by features like price or brand, and then buy directly from retailers on Google, in a nearby store or elsewhere online.

Influencer Marketing in the Travel industry: Strategy, Metrics and Best Practices
05/10/2019
Influencer Marketing in the Travel industry: Strategy, Metrics and Best Practices

Influencer Marketing in the Travel industry: Strategy, Metrics and Best Practices

Influencer marketing is changing the game for the travel and hospitality industry – be it celebrity or micro influencers- and redefining word-of-mouth marketing for lifestyle industries. In this feature we share some strategies, metrics and best practices from one of the most loved hotel chains in...

"Do you have your social media marketing strategy squared away for 2019?If not, we don’t blame you.Because 2018 was a wh...
04/03/2019
How to build your social media marketing strategy for 2019

"Do you have your social media marketing strategy squared away for 2019?
If not, we don’t blame you.

Because 2018 was a whirlwind year for social marketing to say the least."

Brands can't afford to "wing it" when it comes to social media anymore. Here's what you need to develop a foolproof social media marketing strategy in 2019.

"There is no doubt that voice search has arrived and is here to stay.Voice engagement will present a challenge for onlin...
03/07/2019
Voice Search Statistics 2019 For Marketers: Critical Stats and Facts

"There is no doubt that voice search has arrived and is here to stay.

Voice engagement will present a challenge for online marketers.

However, the point of this article is to dive into voice search statistics for 2019 and see if, in fact, someday you may very well need to say things just like that."

Learn more about voice search with these statistics for 2019: Are you ready for the search game to change over the next few years? Read this now and be ahead of the curve today, stats and information key. Are you ready for the future of voice searching?

#brands #influencer #marketing MediaPost"So, you’re about to launch an influencer marketing program and can’t wait for a...
02/20/2019
How Brands Can Get The Most Bang From Influencer Partnerships

#brands #influencer #marketing MediaPost

"So, you’re about to launch an influencer marketing program and can’t wait for all the magic to unfold before your eyes.
But before you set that program on autopilot and move on to the next priority, are you confident you’ve established ways to get the most out of your influential partners?"

How can you make sure your partners are powered up to do the best they can in telling your brand story?

#millennials #socialmedia #engagement #loyalty"Millennial consumers will increasingly contact businesses directly throug...
01/29/2019
Millennials demand more social media engagement in exchange for loyalty | ZDNet

#millennials #socialmedia #engagement #loyalty

"Millennial consumers will increasingly contact businesses directly through social media to provide feedback rather than using traditional company surveys in 2019, according to IT solutions company TELUS International."

Social media is at the crossroads of customer experience and customer satisfaction –- and all businesses need to have a strong social presence. But how loyal are millennials?

Here’s What Will Influence Millennial Holiday Purchase Decisions
10/10/2018
Here’s What Will Influence Millennial Holiday Purchase Decisions

Here’s What Will Influence Millennial Holiday Purchase Decisions

Millennials expect to spend more this holiday season than other generations, according to a new Accenture survey that also examines what they play to buy and social media’s growing role as a shopping platform.

Malware Has a New Way to Hide on Your Mac
10/05/2018
Malware Has a New Way to Hide on Your Mac

Malware Has a New Way to Hide on Your Mac

By only checking a file's code signature when you install it—and never again—macOS gives malware a chance to evade detection indefinitely.

How to Sell on Instagram: How Kettlebell Kings Drives Leads and Sales
10/04/2018
How to Sell on Instagram: How Kettlebell Kings Drives Leads and Sales

How to Sell on Instagram: How Kettlebell Kings Drives Leads and Sales

Kettlebell Kings generates 400-600 new leads per week from social media, with half of those leads coming directly from Instagram. And ‘hundreds of thousands of dollars’ in revenue can be directly attributed to leads generated on Instagram.

"FACEBOOK’S PRIVACY PROBLEMS severely escalated Friday when the social network disclosed that an unprecedented security ...
10/01/2018
Everything We Know About Facebook's Massive Security Breach

"FACEBOOK’S PRIVACY PROBLEMS severely escalated Friday when the social network disclosed that an unprecedented security issue, discovered September 25, impacted almost 50 million user accounts. Unlike the Cambridge Analytica scandal, in which a third-party company erroneously accessed data that a then-legitimate quiz app had siphoned up, this vulnerability allowed attackers to directly take over user accounts."

Up to 50 million Facebook users were affected—and possibly 40 million more—when hackers compromised the social network's systems.

As Google Maps Renames Neighborhoods, Residents Fume!
08/03/2018
As Google Maps Renames Neighborhoods, Residents Fume

As Google Maps Renames Neighborhoods, Residents Fume!

Google’s digital maps have become the world’s default atlas and the arbiter of what neighborhoods are called, even when many residents disagree.

Why You Need a Social Media Strategy -- and 6 Steps to Get Started
07/24/2018
Why You Need a Social Media Strategy -- and 6 Steps to Get Started

Why You Need a Social Media Strategy -- and 6 Steps to Get Started

Visibility is key for getting promoted. If you’re not part of the conversation on social, you’re missing out on a huge career opportunity to share your ideas with the world and create important connections. Try these tips to amplify your voice and grow your community.

Address

New York, NY

General information

SPECIALITIES • Social Media (Publishing, Promotion & Engagement) • Social Media Marketing • Emerging Media • Content Generation • Trending • Social Technologies

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00

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Our Story

Pat Lewis, Founder of Social Media Concepts NY, is an entrepreneur who jumped on the internet bandwagon very early on. Ahead of the curve, she partnered two start-ups, including MET Design, a web development and online marketing company started in 1998. Some of their clients included IBM, ABC News, Merrill Lynch, Hilton Hotels, Sarabeth's Kitchen, and the National Association of Women Business Owners (NAWBO).

She also co-founded Billijam, Inc. in 2004, which produced digital art environments and installations to transform public spaces within hotels, restaurants, bars, lounges, spas, subways, and other busy locations to visually promote brands. As Billijam was the only web company at the time to combine art and videos for messaging in public spaces, Clear Channel chose them to develop 'Digital Art Spots' to bring their clients' brands to the streets of New York via their wireless Digital Street Network (DSN). Links: http://bit.ly/1GkC9n5 http://clearchanneloutdoor.com.

Pat incorporates her vast marketing, branding and media knowledge to guide her clients in today's complicated, ever-changing digital world. She is currently working with socially conscious organizations, women's organizations, and female entrepreneurs and start-ups in developing and expanding their digital brands and stories across all social platforms.

In her spare time, Pat is an amateur photographer and videographer. She has received several grants and awards for her video projects.

Links: https://twitter.com/PLewisNYC http://www.facebook.com/pat.lewis.1422 https://patlewisnyc.wixsite.com/strategist