Drew University Media and Communications Semester

Drew University Media and Communications Semester The semester allows Drew students to learn from the professionals in the world of communications while critically examining the making of the messages.

Here is another TWT blog post written by Sabine Reedy on Ann Pinkowski Clark, a Construction Electrician! Let us know wh...
05/22/2015
Tradeswomen Tuesday: Ann Pinkowski Clark, a Construction Electrician

Here is another TWT blog post written by Sabine Reedy on Ann Pinkowski Clark, a Construction Electrician! Let us know what you think in the comments below! #DrewNYCMedia

http://www.equalrights.org/tradeswomen-tuesday-ann-pinkowski-clark-a-construction-electrician/

“I love to cook. Actually, I am a certified chef, which is relevant to working in this industry because the blueprints and materials are like a recipe and if you follow it you wind up with something great.” Ann Pinkowski Clark joined the trades in 1986, when she was 19 years old, and has been an ele…

04/29/2015
Equal Rights Advocates | Fighting for Women's Equality

We are finally ready to unveil the third of our ongoing TWT blog posts!

Below you can find the TWT post, a profile on Jamie McMillan, an Ironworker/Welder, which was written by Brooke Kaufman. Make sure to let us know what you think in the comments below!

Want to find more information about the ERA? Then you can check it out here: http://www.equalrights.org.
#DrewNYCmedia #drewingnyc

http://www.equalrights.org/tradeswomen-tuesday-jamie-mcmillan-ironworkerwelder/

Fighting for Women's Equality

Getting our daily caffeine from the machines in Havas! They know us so well!
04/22/2015

Getting our daily caffeine from the machines in Havas! They know us so well!

On our way to New York Penn Station. We're going to Havas Worldwide, followed by class at our usual classroom, and endin...
04/22/2015

On our way to New York Penn Station. We're going to Havas Worldwide, followed by class at our usual classroom, and ending the day with a reception back at Havas! #drewnycmedia #drewingnyc

We are finally ready to unveil the second of our ongoing TWT blog posts!Below you can find the TWT post, a profile on Co...
04/21/2015
Tradeswomen Tuesday: Concetta Defa, Electrician

We are finally ready to unveil the second of our ongoing TWT blog posts!

Below you can find the TWT post, a profile on Concetta Defa, an Electrician, which was written by Sydney Wood. Make sure to let us know what you think in the comments below!

Want to find more information about the ERA? Then you can check it out here: http://www.equalrights.org.
#DrewNYCmedia #drewingnyc


http://www.equalrights.org/tradeswomen-tuesday-concetta-defa-electrician/

With nearly 20 years as an electrician, and currently the Vice-President of Utah Women in the Trades, Concetta Defa (local union 354 – Salt Lake City, Utah), maintains that her love for her trade will always revolve around working on projects that few people could ever imagine, including an Olympic…

Another warm welcome!
04/20/2015

Another warm welcome!

04/20/2015

Today is a very exciting day- we are going to Havas PR for lunch, a lecture, and a discussion of the work of the global PR and integrated agencies #drewnycmedia

Enjoying our day eating lunch outside
04/15/2015

Enjoying our day eating lunch outside

Oh my goodness, we had such an exciting and edifying experience at ABC Studios. More specifically thank you to the ABC-U...
04/15/2015

Oh my goodness, we had such an exciting and edifying experience at ABC Studios. More specifically thank you to the ABC-Univision brainchild Fusion Network for hosting Drew University. We had such a thorough and well-crafted presentation that gave us a great look into the world of broadcast television and media. The breadth and versatility of ABC was astounding. Thank you for giving us a behind the scenes view and for teaching us the details like the robotic cameras and the Ross Overdrive System. (Don't know what that is? Check it out here: http://www.rossvideo.com/control-systems/overdrive/) Also, don't forget to check out the Fusion website here: http://fusion.net.

As part of an externship with the Equal Rights Advocates (ERA), a non profit women's rights organization, each student i...
04/09/2015
Tradeswomen Tuesday: Beth “Glo” Beattie, Ironworker

As part of an externship with the Equal Rights Advocates (ERA), a non profit women's rights organization, each student in our class has interviewed individual Tradeswomen and written blog posts to share the women’s stories as a part of the ERA'a Tradeswomen Tuesday (TWT) blog campaign. And we are finally ready to unveil the first of our ongoing TWT blog posts!

Below you can find the TWT post, a profile on Beth "Glo" Beattie, an Ironworker, which was written by Lindsey Altongy. Make sure to let us know what you think in the comments below!


Want to find more information about the ERA? Then you can check it out here: http://www.equalrights.org.

#DrewNYCmedia #drewingnyc

by Lindsey Altongy “I would absolutely recommend the trades to women looking for a job option. It is definitely a viable career. Look at me: I’m doing it! The world has to change to fit us in!” says Beth “Glo” Beattie, an ironworker from Florida, who now lives in Minnesota. Glo’s story demonstrate…

Today we met with Grey Group, conveniently right around the corner from our classroom!  From the obvious looks of their ...
04/09/2015

Today we met with Grey Group, conveniently right around the corner from our classroom! From the obvious looks of their website, our class can definitely verify that it is a company that has been famously effective since 1917, and will continue to be effective! Grey Group is an advertising firm that not only does advertising, but includes Public Relations, Digital, Media and more. Grey Group works together from all different aspects of the company to come together and provide excellent forms of advertisements for well known companies such as Gilette, Haagen-Dazs, Hasbro, Febreze, Kelloggs, Pantene, and TJ Maxx (and those are only a few of them!) The strategic planning of the team desires to figure out who the audience is, and how to connect to them through advertisements. We had a great visit overall and we're done for the week! Look forward to more Tradeswomen Tuesday publishings and pictures from students over the weekend.

Good morning!  We have all arrived in class with our coffee and we are ready to start they day!  We're going to visit Gr...
04/08/2015

Good morning! We have all arrived in class with our coffee and we are ready to start they day! We're going to visit Grey Global Group right down the block. We'll have updates and pictures by the end of the day :)

AOL
04/08/2015

AOL

04/08/2015

Today, we had the opportunity to meet with the social media team at Aeropostale. This was a really cool experience for the class because for such a big company, they are represented on social media by only 3 employees. At this visit we learned how there are so many different channels of media that can be taken advantage of. The team taught us to always create a conversation on social media, in order to engage our audience and make them feel like they are not just another consumer. Consumers want to feel like an individual, and if that happens, result in repeated purchases! What was interesting here was that the senior executives do not really interfere with the social media team since they have so much confidence in them and know that they will do their hardest work. If we could relay one point of information from that trip, it would be to never post the same information on different channels at the same time. The team explained how consumers are following all of the different channels, and the more variety the better! Check out their girl at www.instagram.com/aeropostale, or like them on facebook! This was another successful visit in Manhattan.

04/08/2015

Today we had the opportunity to visit with a company nearby our school, SmithSolve. We did not go into New York City, but we were able to find a company that is accessible for those who do not desire to work in New York City. SmithSolve is a healthcare PR firm located in Morristown, New Jersey. We learned that their company first started off as a day-to-day consultant, and eventually became an agency. SmithSolve communicates their values, inspires their action, and everything that you learn, you need to apply on the job. This company creates relationships with people they would have never created relationships with before, and they love every second of it. SmithSolve does a lot of branding, including redesigning websites (Alexion for example!), social media, and editing. Through their empathy and compassion, each employee at this company is really dedicated to their job. Check them out at www.smithsolve.com!

Impressive welcome!
04/06/2015

Impressive welcome!

We have just finished our afternoon presentation at Geometry Global. They are an advertising company that specializes in...
04/06/2015

We have just finished our afternoon presentation at Geometry Global. They are an advertising company that specializes in brand activation in order to build brand demand. At Geometry Global, they ask questions that probe why an individual may be predisposed to buying a certain product so that they can better understand why they want it. Geometry Global believes that in order to inspire a change in behavior, they need to understand the people. Thank you Geometry Global for the stimulating and exciting experience. Also, many thanks for the three professional tips: always proofread what you write, keep your word and your punctuality, and ask what you can do to help the company.

04/06/2015

Trying to see how many people we reach with our Facebook post...if you see this post, please LIKE it! Thank you! Drew University #drewnycmedia #drewingnyc

03/17/2015

Just a final thank you to Kristin Mason and her colleagues, Lance Gould and Liz Rich, for taking the time to speak with us on Monday. It was a great and insightful experience, also really cool to take a peak into the studio at HuffPost Live.

03/16/2015

Today we're going to be introduced to AOL, and we will talk with Kristin Mason, a client partner at AOL. #DrewNYCmedia #drewingNYC

03/08/2015

There are no updates this week because we're all enjoying Spring Break! Hopefully all other Drewids are as well :-)

On our own venture for lunch today, some of us went to Tres Carnes, and some went to Cosi.  (They were both delicious!)
03/02/2015

On our own venture for lunch today, some of us went to Tres Carnes, and some went to Cosi. (They were both delicious!)

Thank you to student Michael Pellessier for creating our logo!
03/02/2015

Thank you to student Michael Pellessier for creating our logo!

More pictures from our visit with Hachette.
03/02/2015

More pictures from our visit with Hachette.

Around the City
03/02/2015

Around the City

Our room reservation, every Monday and Wednesday located on 23rd and 6th.
03/02/2015

Our room reservation, every Monday and Wednesday located on 23rd and 6th.

02/25/2015

Staying on campus today, working on the Tradeswomen Tuesday project for our externship with Françoise Jacobsohn, the Project Manager at Equal Rights Advocates (ERA) New York City.

02/23/2015

And we're back in the city for another exciting yet freezing day! Today we're heading down to the Time Warner building and meeting with Turner Broadcasting. First a discussion and then a tour of the Media Research Lab. Stay tuned for pictures later on!

02/20/2015

Here is a quick look back to our first onsite experience at Peppercomm. At the award winning communication and marketing firm, students had the pleasure of learning from the welcoming Peppercomm employees. Topics ranged from analyzing business outcomes, to understanding PR vernacular like B2B and they even advised students on how to create an outstanding internship application. Peppercomm was also voted one of the top places to work in PR in 2014 by PRNews. Good to know! Thanks Peppercomm!

https://drewnycmedia.wordpress.com/Check out our Word Press site!
02/16/2015
drewnycmedia

https://drewnycmedia.wordpress.com/

Check out our Word Press site!

Hello world! 14 Saturday Feb 2015 Posted by drewnycmedia in Uncategorized ≈ 1 Comment This is your very first post. Click the Edit link to modify or delete it, or start a new post. If you like, use this post to tell readers why you started this blog and what you plan to do with it. Happy blogging!

The full group with our first speaker, Heath McLendon.
02/04/2015

The full group with our first speaker, Heath McLendon.

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New York, NY
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