Digital Remedy

01/07/2026

Your omnichannel campaigns are losing efficiency to fragmentation 🚨
Different DSPs. Different reports. No clear picture of what actually drives conversions.

Echo fixes that. Digital Remedy’s unified measurement platform delivers one source of truth across programmatic, bringing channels, DSPs, and first-party data together so insights turn into action, fast.

Want to see what Echo can do for your campaigns? Reach out to connect with an expert ⬇️
https://bit.ly/4axgACm

01/06/2026

In The Measure’s article, After an Uncertain 2025, Bold Predictions for 2026, industry leaders share how they expect advertising to change in the year ahead, from AI adoption, streaming behavior, ad tech innovation, local advertising, and measurement.

Digital Remedy CRO Matthew Fanelli weighs in on why 2026 will be the year incrementality moves from a "nice-to-have" to a must-have, changing how campaigns are measured and how media channels are evaluated.

👉 Read the full article: https://bit.ly/4sgLN2W

01/01/2026

Happy New Year ✨

A new year brings new opportunities and plenty to build on. We're taking what we’ve learned last year and applying it with even more confidence and focus in 2026. New ideas, and real momentum ahead!

Good luck to everyone setting resolutions this week. We’re rooting for you!

12/30/2025

AI Becomes Part of Everyday Planning in 2026

In TV Technology’s AI in 2026: More Collaboration, Less Hype, industry leaders weigh in on where AI is headed next.

Digital Remedy CRO Matthew Fanelli shares why AI is becoming the “silent architect” of every media plan, moving from a supplemental tool to the default engine behind planning. With continuously updating behavioral intelligence, AI is turning weeks of manual work into real time insight.

“In 2026, the fastest-growing brands will be the ones whose media plans never start at zero.”

See the full set of industry predictions ⬇️
https://bit.ly/3KRw5e3

Industry pundits weigh in on what to expect from artificial intelligence in the new year

12/19/2025

Streaming Media’s Roundup: Streaming Industry Predictions for 2026 is here, bringing together some of the most compelling outlooks on where streaming is headed next.

Digital Remedy CRO Matthew Fanelli joins the roundup with his take on two connected shifts shaping the future of streaming and CTV:

⭐️ Retention over spectacle
Streaming platforms move beyond “Peak TV” playbooks, trading subscriber spikes for retention-driven programming architectures focused on predictable engagement

⭐️ AI as the planning engine
AI becomes the default behind media planning, carrying forward live behavioral intelligence so campaigns no longer start from zero each cycle and weeks of work shrink into hours.

Read the full roundup to see Matthew’s predictions ⬇️
https://bit.ly/4q5JSNv

12/17/2025

Cheers to the season! 🎉

We hope this season brings you a little extra time to unwind, connect, and spend time with the people who matter most.

We’re grateful for our partners, clients, and team who bring so much heart and creativity into our work.

Sending warm holiday wishes from everyone at Digital Remedy ❄️

12/16/2025

AI is becoming a reliable teammate for CTV advertisers, and eMarketer’s new feature with Digital Remedy CEO Martin Kristiseter breaks down what that really means for day to day work.

In the conversation, Martin shares how AI is easing some of the biggest challenges in CTV, including time-heavy creative demands and the ongoing struggle to reach the right viewers in a fragmented environment. He explains how AI can process billions of signals in seconds, which fuels stronger performance and more personalized creative. It is also improving targeting, allowing our team to run thousands of CTV campaigns a day with stronger accuracy and better outcomes.

And while AI is taking on more of the heavy lifting, Martin reinforces that it isn’t replacing strategy. It gives marketers more room to focus on storytelling and the thinking that shapes great campaigns.

Read the full feature here
https://bit.ly/4pFPtK6

12/12/2025

If there’s a new angle to explore, Tina Kolk is already there. 🔍

Our Core Value Nominee for Curiosity, Tina is known for pushing the envelope with ideas that break new ground and introduce fresh approaches to our work. She digs into the details, checks her work with serious care, and brings a level of quality that encourages the whole team to raise their game.

Tina, we’re celebrating you and the curiosity that keeps our work moving forward.

Curious minds thrive here. Take a look at our open roles: https://bit.ly/4iPKMdT

12/10/2025

Reach the Podium in Programmatic 🏅

Events we're competing in:
🎿 Bidding Slalom weaving through auction floors
🏂 Creative Snowboarding shredding through A/B tests with style
⛸️ Audience Targeting Figure Skating nailing perfect segments
🏒 Budget Allocation Hockey making strategic plays across channels
🛷 Campaign Velocity Bobsled pushing ROAS down the track
⛷️ Cross Channel Skiing enduring across display video native and audio
🥌 Frequency Capping Curling sweeping to control the perfect path

Current standings:
- Incremental sales lift: Personal best
- ROAS: Breaking records
- CPM: Downhill momentum

Who else is training for 2026? No participation medals in media buying, just campaign results.
https://bit.ly/4oFKVC1

12/08/2025

Celebrating our incredible team members marking December work anniversaries!

Your dedication, talent, and spirit fuel everything we do. We're grateful for the impact you make every day and proud to celebrate these milestones with you 🙌

Drop a 🎉 in the comments to help us celebrate!

12/04/2025

Our MediaPost webinar with Roux Advertising is now on demand! If your team is trying to work more efficiently without adding more hands to the mix, this one’s worth a watch.

Dan Hammond and Geoffrey Fuglaar shared how Roux uses AI with purpose to move from cluttered workflows to clearer decision paths and make more room for strategic work. The session includes real examples where these smarter workflows made a noticeable impact.

Watch the replay ⬇️
https://bit.ly/3YaU2ja

12/03/2025

🎿 Packing our bags and puffy coats! Mark Williams and Mike Caponigro are heading to the MediaPost TV & Video Insider Summit in Deer Valley next week!

Catch Mark's session: "AI That Actually Delivers". The AI hype is loud, but talk doesn't move metrics. Mark will show the real difference between AI features bolted onto platforms vs. AI-native infrastructure, and why it matters for CTV.

What makes ScoutAI different:
✅ AI-powered planning with strategic recommendations
✅ Instant insights—answers in seconds, not days
✅ Continuous learning where each campaign gets smarter

Most platforms add AI features. We built AI-native. In CTV, that's the difference between incremental improvements and exponential advantage.

At the summit? Message Mark or Mike to connect.