09/24/2025
FAST COMPANY - At Fast Company's Innovation Festival, Hinge CEO Justin McLeod said Hinge's Q2 growth, revenue up 25% YoY and paying users up 18%, stems from three principles: keep the free experience strong (charge only for scarce, optional perks like Roses/Boosts), build for underserved users (e.g., Match Note for LGBTQ+, neurodivergent, single parents, people with STIs), and use AI where it’s useful (Prompt Feedback for better profiles, photo selection help, and "Are you sure?" checks before sending risky messages)....
Discover how Hinge's CEO Justin McLeod attributes their 25% growth to innovative principles focusing on user experience and AI advancements.