Online Personals Watch

Online Personals Watch Daily Executive News Summaries for Decision Makers.

09/28/2025

My Global Classifieds Conference Presentation, By Mark Brooks

COURTLAND BROOKS - July 4 - In June I presented at the Global Classifieds Conference. 250 people were in attendance. The classifieds industry is mainly focused on real estate, auto and jobs. Personals are beyond tertiary for them, and the...

HINGE - Hinge has launched in Mexico, its first market in Latin America, after growth in the U.S., U.K., and Australia. ...
09/26/2025

HINGE - Hinge has launched in Mexico, its first market in Latin America, after growth in the U.S., U.K., and Australia. Founded in 2012 by Justin McLeod, the app positions itself around getting people to real-life dates and says users set up a date every two seconds in existing markets. The Mexico rollout includes Spanish support and the company's standard safety and inclusion policies. See full article at Hinge website

Hinge launches in Mexico, its first Latin American market, promoting real-life dates with Spanish support. Discover more about its growth!

TECH CRUNCH - TechCrunch Disrupt (Oct 27–29, 2025, Moscone West, SF) will host a panel on AI and modern relationships fe...
09/26/2025

TECH CRUNCH - TechCrunch Disrupt (Oct 27–29, 2025, Moscone West, SF) will host a panel on AI and modern relationships featuring Eugenia Kuyda (Replika), Mark Kantor (Tinder), and Dr. Amanda Gesselman (Kinsey Institute). They’ll examine how recommendation engines shape dating, the psychology of AI companionship, what's gained/lost when intimacy is optimized, and key ethical risks. Early registration savings (up to $668) end Sept 26 at 11:59 p.m. PT. See full article at Tech Crunch

Join us at TechCrunch Disrupt for insights on AI and dating with experts. Don't miss early registration savings ending Sept 26!

REUTERS - On Sept 24, US senators Maggie Hassan and Marsha Blackburn sent Match Group a letter demanding, by Oct 15, det...
09/24/2025

REUTERS - On Sept 24, US senators Maggie Hassan and Marsha Blackburn sent Match Group a letter demanding, by Oct 15, details on how Tinder, Hinge, and OkCupid detect and prevent romance scams. They warn that the apps' design can create a false sense of trust that scammers exploit, citing the FBI's $16 billion in global cybercrime losses last year, including significant losses from romance scams. The letter references Match's past FTC case and asks for concrete anti-fraud measures as the company introduces new AI-driven features. See full article at Reuters

US senators demand Match Group improve anti-romance scam measures on Tinder, Hinge, and OkCupid, citing FBI's $16 billion loss.

PROLIFIC NORTH - Manchester entrepreneur and widowed founder Nicky Wake (Chapter 2 Dating, WidowsFire) has launched The ...
09/24/2025

PROLIFIC NORTH - Manchester entrepreneur and widowed founder Nicky Wake (Chapter 2 Dating, WidowsFire) has launched The Widowed Collective, a not-for-profit CIC offering peer support, practical resources, and social events for anyone who has lost a partner. Membership is free with access to a private forum and online/in-person meetups. The first in-person event is Thu 2 Oct, 6–9pm at The Alchemist, New York Street, Manchester....

Join The Widowed Collective, a new peer support network by Nicky Wake, offering resources and community for those who have lost partners.

FAST COMPANY - At Fast Company's Innovation Festival, Hinge CEO Justin McLeod said Hinge's Q2 growth, revenue up 25% YoY...
09/24/2025

FAST COMPANY - At Fast Company's Innovation Festival, Hinge CEO Justin McLeod said Hinge's Q2 growth, revenue up 25% YoY and paying users up 18%, stems from three principles: keep the free experience strong (charge only for scarce, optional perks like Roses/Boosts), build for underserved users (e.g., Match Note for LGBTQ+, neurodivergent, single parents, people with STIs), and use AI where it’s useful (Prompt Feedback for better profiles, photo selection help, and "Are you sure?" checks before sending risky messages)....

Discover how Hinge's CEO Justin McLeod attributes their 25% growth to innovative principles focusing on user experience and AI advancements.

LINKEDIN - Spencer Rascoff sat down with Tinder's Gen Z employee resource group, about 45 staffers, for a listening sess...
09/24/2025

LINKEDIN - Spencer Rascoff sat down with Tinder's Gen Z employee resource group, about 45 staffers, for a listening session on product strategy. They discussed how to make Tinder simpler, safer, and more relevant, with three clear objectives: addressing creepy behavior and incomplete profiles, focusing product efforts on 22–25-year-olds, and reducing pop-ups to streamline the app. Rascoff says these inputs are shaping upcoming changes, including features that show more of the whole person and social experiences like Double Date. See full article at LinkedIn

Discover how Tinder is evolving with Gen Z insights, focusing on a safer, simpler app experience for 22-25 year olds. Read more!

MUMBRELLA - Facebook Australia has revealed it doesn't have any plans to launch Facebook Dating in Australia, despite ra...
09/24/2025

MUMBRELLA - Facebook Australia has revealed it doesn't have any plans to launch Facebook Dating in Australia, despite ramping up the tools and offering in North America. Facebook Dating is a free platform within the existing Facebook app, which claims to make it easier to find love by meeting and starting conversations with people who share your interests. In Australia, Meta is tied up preparing for the social media minimum age requirements....

Facebook Dating won't launch in Australia as Meta focuses on user age requirements. Discover the latest updates on this dating feature.

STREET INSIDER - Facebook Dating is launching two features in the US and Canada: a chat assistant that recommends matche...
09/23/2025

STREET INSIDER - Facebook Dating is launching two features in the US and Canada: a chat assistant that recommends matches and gives profile tips, and "Meet Cute," a weekly algorithm-picked surprise match. Meet Cute currently delivers one match per week, with higher frequency under consideration. Both features are opt-out and rolling out gradually. Facebook says hundreds of thousands of 18–29-year-olds create profiles monthly and matches in that group are up 10% YOY. The service remains free inside the Facebook app. See full article at Street Insider

Discover Facebook Dating's new chat assistant and weekly 'Meet Cute' feature to enhance your matching experience. Free and fun for users!

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