A Media Operator

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A Media Operator A Media Operator is a subscription-based media company for those building digital media companies.

Food Safety News, a publisher that’s mostly B2B, was founded in 2009 by a lawyer specializing in food safety litigation,...
06/10/2025

Food Safety News, a publisher that’s mostly B2B, was founded in 2009 by a lawyer specializing in food safety litigation, and has been a loss-making machine since then.

Food Safety News, a publisher that’s mostly B2B, was founded in 2009 by a lawyer specializing in food safety litigation, and has…

Reports of affiliate revenue’s death may be at least partially exaggerated.The income stream does appear to be under str...
06/09/2025

Reports of affiliate revenue’s death may be at least partially exaggerated.

The income stream does appear to be under strain: alongside its 21% cuts to headcount announced last week, Business Insider told staff the brand will be “exiting the majority of our commerce business,” citing its overreliance on volatile search referral traffic.

Despite a Google crackdown on spammy affiliate content, several publishers have reported growing affiliate revenue in the past year.

MJH Life Sciences recently bought NewBeauty, an online and print publisher in the beauty industry, in its second major f...
06/09/2025

MJH Life Sciences recently bought NewBeauty, an online and print publisher in the beauty industry, in its second major foray into consumer-facing media.

MJH Life Sciences recently bought NewBeauty, an online and print publisher in the beauty industry, in its second major foray into consumer-facing…

Business Insider, Forbes, CNN, Time, Mail Online… What do all of these brands have in common? They have all reported tha...
06/09/2025

Business Insider, Forbes, CNN, Time, Mail Online… What do all of these brands have in common? They have all reported that their affiliate revenue is down. And all brands that, for better or worse, had no business operating affiliate businesses to begin with.

Business Insider, Forbes, CNN, Time, Mail Online… What do all of these brands have in common? They have all reported that their…

Newsrooms tend to be isolated from the rest of media organizations. There’s a good reason for that: to keep the moneymak...
06/09/2025

Newsrooms tend to be isolated from the rest of media organizations. There’s a good reason for that: to keep the moneymaking away from influencing the coverage.

Newsrooms tend to be isolated from the rest of media organizations. There’s a good reason for that: to keep the moneymaking away…

The traffic era is coming to an end, so in its place, we need to focus more energy on maximizing the revenue we generate...
06/09/2025

The traffic era is coming to an end, so in its place, we need to focus more energy on maximizing the revenue we generate from our current readers.

Last week, I published a video on LinkedIn talking about how publishers need to spend more time focused on LTV. The traffic…

Google’s search engine has been sending less and less traffic to publishers. It’s expected to drop even faster now that ...
06/09/2025

Google’s search engine has been sending less and less traffic to publishers. It’s expected to drop even faster now that AI Mode has launched in the U.S. So should publishers even be bothering with Google now? And if so, which bits of its ecosystem are still worth the effort?

Google’s search engine has been sending less and less traffic to publishers. It’s expected to drop even faster now that AI Mode…

In 40 years, Schneps Media has launched and acquired some 70-plus magazines and newspapers, a thriving events business a...
06/09/2025

In 40 years, Schneps Media has launched and acquired some 70-plus magazines and newspapers, a thriving events business and, of course, an array of podcasts.

In 40 years, Schneps Media has launched and acquired some 70-plus magazines and newspapers, a thriving events business and, of course, an…

Since the emergence of OpenAI’s ChatGPT in late 2022, a flurry of media publishers has gone on to launch their own AI ch...
06/09/2025

Since the emergence of OpenAI’s ChatGPT in late 2022, a flurry of media publishers has gone on to launch their own AI chatbots and answer engines, but are readers actually using them?

Since the emergence of OpenAI’s ChatGPT in late 2022, a flurry of media publishers has gone on to launch their own AI…

Education media group EducationScape is diversifying out of journalism and investing in technology that cuts legal risks...
05/28/2025

Education media group EducationScape is diversifying out of journalism and investing in technology that cuts legal risks for companies far outside its sector.

EducationScape is diversifying out of journalism and investing in technology that cuts legal risks for companies far outside its sector.

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