Digital Mark 360

12/01/2021

Digital Mark 360 updated their address.

Digital Mark 360 updated their address.

06/16/2020

Organic versus paid social? 🤔

Which one's your preferred go to option?
---
http://mvnt.us/m1124395

06/09/2020

Traditional marketing might not be as appealing as it once was, but with the help of digital marketing, it can still achieve great results.

To optimize B2B banners and billboards, use geotargeting to locate the right audience at the right time and in the right place.

Reach your audience in a strategic location that matters to them, so its message is most likely to be seen and remembered, and personalize the content based on their buying personas. Ta-da! Guaranteed success!

06/03/2020

Combine traditional marketing with digital marketing to get better results!
🔽🔽🔽
Cold calling might be a very time-consuming strategy, but if you utilize intent data, it will turn into MAGIC...

Intent data collect behavioral information about individuals' online activities, making it easier to target people closer to conversion with your cold calling!

05/21/2020

21 Interactive Content Stats That Marketers Need to Know in 2020!

http://mvnt.us/m1117498

05/19/2020

Since the beginning of the quarantine, people have become more active online, which makes perfect sense. It also means that if you were ever thinking about starting with digital marketing for your business, now might be a perfect time, even against all odds.

Google has reported that:
❤️ people use multiple devices for content consumption
❤️ search for critical info online more often
❤️ connect virtually
❤️ adjust their routines to be more internet-focused
❤️ and find virtual entertainment to pass their boredom.

05/14/2020

Google May 2020 Core Update rolling out

Google May 2020 Core Update rolling out:
http://mvnt.us/m1115851
---
Are you curious how it went? Well, here are some thoughts from Moz blog:
http://mvnt.us/m1115848

This is the second Google core update of 2020.

05/12/2020

Social Media Marketing Examples of What to Stop, Start, and Keep Doing in 2020

Do you feel like you need to revamp your social media strategy? Here are some tips on what to do and what not to do😍 :

http://mvnt.us/m1115353

Learn what still works when it comes to social media marketing, what's working better than ever — and what you should leave behind in 2020.

05/07/2020

During this unprecedented economic downturn caused by Covid-19, it might be really hard to find proper benchmark data to compare your business's SEO and marketing statistics to. Today, has released a deal performance for April that will help you find the right benchmark. Furthermore, they suggests that we can start to be cautiously optimistic for the results in May! 🤞

05/05/2020

Do you need to increase sales and customer loyalty? Try remarketing, which is a powerful way to re-engage customers who have previously interacted online with your brand! 👍

http://mvnt.us/m1114105

05/01/2020

The arts and craft industry has been achieving the greatest average conversion rate of 4.01% in 2020, as compared to 2.04% average e-commerce industry conversion rate. So, if you are a handyman, jewelry maker, or painter, it is worth investing in paid ads on social media or Google Ads! 👍😉

04/28/2020

Link building is crucial for any website to improve their ranking because search engines use it to a) judge how important the website is, b) to understand around which topic the website is built, and c) to identify potential spam. All in all, links from important and high authority websites can make a difference between ranking and not ranking webpages.🙋✍️

04/23/2020

Announcing: The Keyword Research Master Guide [New for 2020]

Moz just published a new free keyword research guide, so be sure to check it out if you think your keyword strategy need to be adjusted to reach the right customers, at the right time, at the right place, which is especially important now, considering our tighter marketing budgets.

http://mvnt.us/m1111747
---

Why a new guide? Often in SEO, we get so preoccupied with technical SEO (pagination, site speed, the latest Python course, etc.) that we forget the basis of winning SEO begins and ends with keywords. Not choosing keywords before you start with SEO means shooting in the dark — a likely losing gambl...

04/21/2020

United States Cracks Down on Fake Review Site - Search Engine Journal

Beware of fake review sites. 😱
---
http://mvnt.us/m1111264
---

FTC settlement highlights ways some affiliate sites may be in violation.

04/16/2020

Managing your FB and IG ads can be especially tricky considering today's extraordinary circumstances. However, if you would like to leverage that people spend more time on social media now, extend your current ads rather than creating new ones. The reason being is that newly designed ads need to be reviewed, which will take extra time because of the unique conditions. So, our recommendation is to extend the delivery period of your current ads.
---
Hang in there guys and stay safe!
---

04/14/2020

Do you wonder whether your Google Ads are still relevant or how the online consumer behavior changed in the recent weeks? Take advantage of Google's recently published summary of how the search behavior has changed due to the Covid-19. They have summed the finding into these 5 points:
---
1. Assembling critical information
2. Discovering new connections
3. Adjusting to changes in their routines
4. Praising everyday heroes
5. Taking care of themselves and others

04/09/2020

Manage your PPC budget efficiently during the COVID-19 crisis. Rather than pausing your campaigns, cut back on generic upper-funnel keywords that are expensive and have lower conversion rates. That way, you won't experience a slightly slow start caused by the initial learning phase of Google ads.

04/02/2020

Since we got hit with the coronavirus and the majority of businesses needed to close down their stores, so we are relying on digital tools more than ever. Online conferences, classes, and events have substituted many of the occurrences usually taking place at a physical location. However, if you have never organized a virtual event, it can be quite a challenge, so here are some tips to get you started:
---
1. Define the format of your event – is it a workshop, one-man show, or a discussion?
2. Find a live streaming platform that will suit your needs the best
3. Choose time and date and market the event
4. During the event itself make sure you keep your audience engaged
5. Record everything, so you can later re-watch it, use it as a follow-up, or in some promotional materials
6. Be consistent with the form and recurrence of the events
7. Lastly, be available for any questions at the very end

03/31/2020

One way to get prepared to address Covid-19 as a small business owner is by not forgetting about the power of SEO tools.

For example, by doing research and creating a new FAQ page dedicated to questions related to how the coronavirus will affect your customers or your business will show your preparedness, dedication, and flexibility.

03/26/2020

If you are a small business that relies mostly on local customers to buy products or services from you, might be just the thing for you. By optimizing your Google My Business, Google Ads, and website content for search queries that contain "near me" phrase, you will be able to boost online and offline traffic.

03/24/2020

Here are some reasons why you shouldn't stop SEO efforts during a pandemic:
http://mvnt.us/m1105709

03/19/2020

Google prepares to move all sites over to mobile-first indexing, the company confirms 70% of sites have already made the shift.
Are you ready for this change? If not, you can check the status of your page in Search Console under settings. Best of luck!

03/17/2020

“Ethical PPC is the practice of online advertising that promote services or products with expertise, authenticity, and transparency.”
http://mvnt.us/m1104525

03/12/2020

Facebook, Instagram, or Twitter?

While Instagram and Twitter appeal more to younger demographics - 18-29 - Facebook is a perfect platform if you are targeting the older population, as 65% of people on FB ages 50 and up.

03/10/2020

Due to corona virus, search marketing conferences all over the world are being postponed. When will they be rescheduled?
http://mvnt.us/m1104519

03/05/2020

Marketing Tip #3 for contractors - If you have not done so already, create a website or a blog, where you can share your resume, portfolio, offered services, and contact information. Once done, it is important to optimize it for search engines, so Google will prioritize your content when users search for relevant keywords and phrases = more awareness, consideration, and quality leads for you.

03/02/2020

Marketing Tip #2 for contractors - Reviews, reviews, and reviews 📝🌐! It is far more important and trustworthy what others say about your business that what you say about yourself. So, publish or ask people to post a review/ reference / or testimonial on your website, social media, and other professional profiles like LinkedIn, Yelp, or YellowPages.

02/27/2020

Since digital marketing has evolved at an incredible rate in recent years, it became absolutely essential for contractors to understand and implements its strategy.
--
Tip #1 - Show your expertise and confidence in your respective field on social media, forums, or blogs by contributing, discussing, and answering customers' questions.👍

02/25/2020

Can you believe that McDonald's limited edition Quarter Pounder Fan Club's merchandise is already sold out! Since the quarter pounder 🍔 is a very popular item on their menu, creating this limited product line was a genius and strategic move from McDonald's.
--
Not only McDonald's, but other companies like KFC, Chillie's, and Dunkin' released candles that smelled like signature menu items. 🕯️ Did you order one?

02/21/2020

Instagram's potential advertising reach is unbelievable 849.3 million users 👥 with 1/3 of the most viewed stories coming from businesses 👔!

02/20/2020

When creating a keywords list for your Google Ads campaign:
1. Think like a customer 👨‍👩‍👦‍👦
2. Select some specific and some general keywords to broaden your reach
3. Divide keywords based on a category like products, or geographic location and group them in an ad group ➗

02/14/2020

Happy Valentine's Day! What are your plans for tonight? 😊🌹💕

02/14/2020

Are you out of ideas for your weekly newsletter? 🤔

Well, what about trying user-generated content to switch the focus from your company to its customers, audience, and employees? It is a fun way to come up with fresh and highly relevant ideas for your target market. For example, you can use community forums, comments, or questions from social media as your inspiration.👍😍

02/07/2020

TikTok is a new fast-growing social media resource tapped only by 4% of US marketers, even though it offers great potential since it already attracted 1.5 billion users. So, if your target market is people in their 20s, and you are ready for an upgrade, try to give your social media campaign a boost with a TikTok profile!

02/05/2020

Don't underestimate the power of local search marketing because:

78% of mobile searches result in offline sale
52% of all searches are local
85% of customers use search engines to find local businesses

Are you convinced yet?