Necessary Media

Necessary Media Facts tell, stories sell. We’ll help you tell stories that connect with your customers using the power of professional video. I started Necessary Media to tell necessary stories in a necessary way.
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To bring powerful, diverse, inclusive stories to the largest audiences possible. Our development strategy is intentional, focused, and executed by experts trained in television-quality production. That means you receive network-worthy videos without a network budget.

Operating as usual

LET’S GO!!!#voteblue2020 #kamalaharris #thefutureisfemale
10/08/2020

LET’S GO!!!
#voteblue2020 #kamalaharris #thefutureisfemale

CREATE CONTENT that MATTERS. ..If the horrific Presidential debate has shown us anything it is that those of us who beli...
10/02/2020

CREATE CONTENT that MATTERS.
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If the horrific Presidential debate has shown us anything it is that those of us who believe in social justice, equality for all and basic human rights for all who enter this country are in the fight of our lives.
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Words have power and meaning and influence. THE MOST POWERFUL CONTENT TAKES A STAND.
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Evergreen content has its place. It serves a purpose and is a useful, necessary tool. But the best brands are intentionally and authentically doing both evergreen and social justice content.
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Not taking a stand EVER throughout this year is the “all lives matter” of privilege. If you truly care, you are NOT SERVING YOUR CLIENTS or your followers by being neutral.
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My CHALLENGE to everyone who CARES DEEPLY about what is happening in this country is to use your platforms for good. Add your outrage and or support to the issues that are facing this country IN YOUR FEED.
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#necessary #necessarymedia #producer #director #femalefilmmaker #storytelling #contentcreator #content #videoproduction #create #45lies #voteblue2020 #voteforchange #votehimout2020

10/01/2020

100% TRUTH from the Bay Area 💜💜 #Repost @45lies2020 with @get_repost
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Rafael Casal @rafaelcasal

“Last month alone, 100,000 illegal immigrants arrived in our borders, placing a massive strain on communities and schools and hospitals and public resources, like nobody’s ever seen before”

#45Lies #45lies2020

No justice, no peace. Please read this powerful post by Ava DuVernay #Repost @ava with @get_repost・・・Our sis. We live in...
09/24/2020

No justice, no peace. Please read this powerful post by Ava DuVernay #Repost @ava with @get_repost
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Our sis. We live in a world of crooks with titles and criminals with badges that will not give you justice today. But justice will come. And it will come from us. Pushing and pulling, plotting and protesting, piercing and penetrating the blue walls that seek to bind us, control us, terrorize us, subjugate us. Justice will come. Not today. But it will. Until then, we give you what we can. We give you glory. That word means that we will take pride in you. We will honor you. We will never forget you. We can give you this today. And tomorrow. And onward. 🙏🏾

“I’m sometimes asked 'When will there be enough [women on the Supreme Court]?' and I say 'When there are nine,' people a...
09/19/2020

“I’m sometimes asked 'When will there be enough [women on the Supreme Court]?' and I say 'When there are nine,' people are shocked. But there'd been nine men, and nobody's ever raised a question about that."—Ruth Bader Ginsburg, speaking at the 10th Circuit Bench & Bar Conference in 2012
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Thank you for your leadership, your wisdom and your never wavering commitment to justice.

09/12/2020

There will be heroes and villains and of course wine suggestions.” - MJ Towler aka The Black Wine Guy
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NEW CLIENT! NEW CONTENT! I am THRILLED to announce that Necessary Media is producing a brand new podcast, The Black Wine Guy Experience, with the coolest guy in wine, MJ Towler @blackwineguy 🍷🍷🍷
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You MUST follow his feed!! He pairs his wine reviews with pop culture, hip hop, movies, rock n roll and rice and beans! I mean, come on?! SO. GOOD.
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Sign up to find out when the podcast drops at blackwineguy.com
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#necessary #necessary media #producer #director #podcast #podcastproducer #wine #winelovers #winelearning #winestagram #winegeek #wineporn #popculture #hiphop #femalefilmmaker #storytelling #contentcreator #content #videoproduction

This article sums it up perfectly.“Warning: If you're planning to vote for Trump, you're not going to like this post. Th...
08/30/2020
The Consequences of Your Actions

This article sums it up perfectly.

“Warning: If you're planning to vote for Trump, you're not going to like this post.

The thread is about me wanting to set boundaries with Trump supporters who follow me on social media, and Trump supporters I know in real life. Trump supporters want normalcy for themselves while their actions wreak chaos, pain, and death on the bulk of the country. I don't want to give them that normalcy.

I want to enforce a boundary or a consequence. Yes, you can support Trump, but the consequence is I don't want to give you access to my content. .....or read updates about my kids and how school is going. I don't want you to have access (reading or commenting) to my parenting discussions. I don't want to share my paint colors with you.

Yes, you can support Trump, but I will fundamentally think of you differently. “

https://www.designmom.com/the-consequences-of-your-actions/

I suppose it’s because, like the author of the tweet, I also know Trump supporters in real life. They already know I think Trump is gross, and they know that I frequently criticize Trump supporters as a group. But I’ve hesitated to tell them directly that I’ve lost respect for them individuall...

08/24/2020

NEW WEEK, NEW CONTENT.
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We created this promo for our badass clients @thetraininglabnyc. Who doesn’t want to go to this mountain retreat?!
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Does your brand need compelling content that stops the scroll? Reach out! We got you. We are back in the field , shooting and producing the content you need.
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Necessary Media is a NYC based production company. 🎥🎬 We tell the stories of remarkable brands, meaningful causes and leaders in business and life. 👊🏾👊🏼👊🏻👊👊🏿. #necessary #necessary media #producer #director #femalefilmmaker #storytelling #contentcreator #content #videoproduction #create #mycreativebiz

MUST WATCH. 💯🔥..“Despite the recent high-profile successes of films like Black Panther and Get Out, Hollywood's studio h...
08/18/2020

MUST WATCH. 💯🔥
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“Despite the recent high-profile successes of films like Black Panther and Get Out, Hollywood's studio heads have still been unconscionably slow to tap Black creators—and slower still to give Black women the call. That Lovecraft Country and Candyman arrive in a year as disrupted and disruptive as 2020 feels almost cosmically right. (Similarly, the news that DaCosta's next gig will take her to the MCU for Captain Marvel 2 feels like a cosmic corrective to the dude-director problem.)” -Wired.
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This is necessary media. 🙌🏼♥️

08/15/2020

Children are STILL being held in detention centers. We MUST take action by speaking out against injustices and voting out hate.
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@necessary_media_ was honored to partner with ‪@butterflyeffectmigration, @wearepwitp and @momsrising to create this video. 🦋⠀

The Butterfly Effect: Migration is Beautiful art project is led by youth activists in the Bay Area who are creating a visual representation of the migrant children in detention in order to raise awareness and inspire action to end child detention.⠀

Together, we can stand up against hate and #FreeThemAll. “Butterflies symbolize that migration is beautiful, and they are all different and beautiful in their own way, just like people.” #familiesbelongtogether

EQUALITY. LOVE. PRIDE. Happy Pride!! 🌈🌈🌈#pride #pride2020 #loveislove #equality #lgbtqrights
06/28/2020

EQUALITY. LOVE. PRIDE. Happy Pride!! 🌈🌈🌈#pride #pride2020 #loveislove #equality #lgbtqrights

👏🏼👏🏼Happy last day of 3rd grade!!💯💯..Cheers to my daughter on her truly admirable adaptation to distanced learning and p...
06/26/2020

👏🏼👏🏼Happy last day of 3rd grade!!💯💯
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Cheers to my daughter on her truly admirable adaptation to distanced learning and powering through what felt like the longest school year EVER.
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We celebrated with her favorite thing in the world horseback lessons! And just as she’s moved up to 4th grade she also moved up a horse! She’s now riding a bigger, more challenging horse named Jagger. (With her own new helmet ⛑)
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Mommy and Daddy love you forever monkey moo! 🌟💞💕🙌🏼

Black Lives Matter. ..Reading, listening, referring others to, purchasing from, and crediting Black Creatives Matters. ....
06/25/2020

Black Lives Matter.
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Reading, listening, referring others to, purchasing from, and crediting Black Creatives Matters.
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As a woman of mixed race (European and Latinx) who has benefitted from my whiteness, my job is to read, listen, refer and credit Black Creatives and do the Anti-Racism work they have written.
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As a Creative who has benefitted from my whiteness, I am clear that it is NOT MY JOB to lead these conversations. My job, as Monique Melton says, is to “center and amplify Black voices”.
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As the founder of an inclusive media company, I promise you, my clients, followers, and friends, that Necessary Media will support, listen, learn, and do the Anti-Racism work that Black Creatives have and are continuing to produce, publish, and create. EVERY. SINGLE. DAY.
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I invite to you join me.
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#blacklivesmatter #blackcreativesmatter #amplifyblackvoices

#Repost @makerchamp with @get_repost ・・・Prints for sale for $35 at paulachampagne.com/shop. ⠀⠀⠀⠀⠀⠀⠀⠀⠀Available for a lim...
06/19/2020

#Repost @makerchamp with @get_repost
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Prints for sale for $35 at paulachampagne.com/shop. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Available for a limited time. Link in bio.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Juneteenth: Freedom* since 1865⠀⠀⠀⠀⠀⠀⠀⠀⠀
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*Terms and conditions apply.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨Printed on 100% recycled matte uncoated paper. Shipping included. US orders only. Half of profits ($11/print) will be donated to my local bail fund, The Massachusetts Bail Fund. The other half will go to a black-owned business (it me). All sales are final.✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Juneteenth commemorates June 19, 1865, the day that Union Army General Gordon Granger entered the city of Galveston, Texas and informed the last slave holding state that indeed all of the enslaved peoples were freed. This was 2+ years after the Emancipation Proclamation. 1865 was also the year that the Thirteenth amendment to the US constitution was passed.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Juneteenth is also a reminder of the lasting social, political and economic impacts of slavery.

Small town America is CHANGING. 💪🏽💪🏾💪🏼❤️Peaceful march for change in upstate New York, organized by high school students...
06/07/2020

Small town America is CHANGING. 💪🏽💪🏾💪🏼❤️Peaceful march for change in upstate New York, organized by high school students 🗣🗣💯. #blacklivesmatter #nojusticenopeace #silenceisviolence #defundthepolice @ Livingston Manor, New York

Repost from @wearepwitp #BreonnaTaylor should be celebrating her 27th birthday today. Instead, we are demanding the long...
06/05/2020

Repost from @wearepwitp #BreonnaTaylor should be celebrating her 27th birthday today. Instead, we are demanding the long awaited #JusticeForBreonnaTaylor. Sign the petition: https://www.change.org/p/andy-beshear-justice-for-breonna-taylor?source_location=discover_feed

Breonna was senselessly murdered by the careless actions of Louisville Metro Police Department — the very people sworn to protect her. Breonna was an EMT, who dedicated her career to helping and saving others. Today, let’s honor her and make our voices loud.

More information on how to honor her and seek justice in our Instagram story (@WeArePWITP). #birthdayforbreonna #nojusticenopeace #policebrutality #blackfuturesmatter #sayhername

06/02/2020
THIS.
06/02/2020

THIS.

#blackouttuesday
06/02/2020

#blackouttuesday

Enough is enough.
05/31/2020

Enough is enough.

Repost from @ibramxk “ I want to make some things plain. Police violence has historically been the source of the violent...
05/29/2020

Repost from @ibramxk

“ I want to make some things plain. Police violence has historically been the source of the violent rebellions of Black people and their allies. Police violence begets violent resistance. If you want to end the violent resistance, then end the police violence. It is coldblooded to expect any group of people who are being constantly terrorized, brutalized, and killed by police officers to never react in violent rage. It is coldblooded to demonize violent protesters and not the violent source of their rage.

It makes me think about the bully who constantly harms the bullied away from cameras. Then after one brutal killing on camera, the bullied strike back violently against the bully. Then the cameras arrive to see the bullied striking the bully. Then the blame strikes the bullied and exonerates the bully.
However, let’s not equate violence against property to violence against people. These demonstrators primarily engaged in violence against property. By contrast, officers around the country have been primarily engaged in violence against people.

And don't call for non-violent demonstrations if you aren't calling for non-violent police. Then again, when has U.S. policing ever been non-violent? A history of violent and lawless policing has caused people to fear cops and their defense attorneys (i.e. prosecutors). That's why people want to abolish the police”.

05/18/2020

New week. New content.💪🏾💪🏽💪🏼 SOUND ON
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This is not the time to stop connecting and communicating with your clients, customers, followers and those who you serve (and seek to serve) with your talents.
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We created this piece for @thetraininglabnyc as a way to keep the emotional bond between them and the family they have created alive and thriving.
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There is still so much you can do to connect. We are here to help you make that happen and execute at the highest level.
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#necessary #necessary media #producer #director #femalefilmmaker #storytelling #contentcreator #content #videoproduction #create #mycreativebiz #fitness #fitnessmotivation #fitfam #workoutmotivation #fitspo #creatinginquarantine #strongertogether #meaningfulmarketing #connect #engage #inspire 📸@wodpix edit:@floraguillon 💪🏼💪🏾💪🏽

To my daughter ♥️. Thank you for choosing me to be your mom.  Your unfiltered soul inspires me everyday. It’s an honor t...
05/10/2020

To my daughter ♥️. Thank you for choosing me to be your mom. Your unfiltered soul inspires me everyday. It’s an honor to watch you grow.
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And it’s super fun to workout without you!
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#mom #girlmom #girlmomlife #proudmomma #necessary #necessarymedia #producer #director #femalefilmmaker #storytelling #contentcreator #content #videoproduction #create #mycreativebiz

Quarantine is hard. Parenting is hard.  Parenting in quarantine has some next level moments of hard. ..I am now not only...
04/24/2020

Quarantine is hard. Parenting is hard. Parenting in quarantine has some next level moments of hard.
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I am now not only the annoying mom, I am the mean, short tempered annoying teacher of 3rd grade.
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I am a working mom who no longer has an external office I can go to and get work done.
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Even on good days I don’t want to homeschool. I also desperately need space and time to myself.
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I worry my daughter will only remember this period by how many times I yelled at her to “focus” or “pay attention” or “for the love of god finish your assignment.” 😩
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Then there are moments like this. Group hug and head rubs. Too tired to argue and fight with each other anymore. We are in a love time out.
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Day by day. Getting through this. Deep breathing to remember what really matters.
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#coronavirus #corona #staysafestayhome #pandemiclife #parentingishard #parentinglife #lockdownlife ##necessary #necessary media #producer #director #femalefilmmaker #storytelling #contentcreator #content #videoproduction #create #mycreativebiz

Have you finished Netflix yet?!? 😉Just in time! The podcast we produced is now on iTunes!! 💪🏽💪🏾💪🏾💪💪🏻 Check out:  Mind.Bo...
03/30/2020

Have you finished Netflix yet?!? 😉

Just in time! The podcast we produced is now on iTunes!! 💪🏽💪🏾💪🏾💪💪🏻

Check out: Mind.Body. Business. Real Talk with Ruben Belliard.

As the owner of @thetraininglabnyc Ruben Belliard is obsessed with fitness. His podcast goes deep into all aspects of the fitness industry with raw, real conversations designed to share valuable insights with listeners of all fitness levels.

Check it out! Subscribe, rate and review! 🙏🏼♥️💯 let me know what you think! Have ideas for future episodes? Let me know! .
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#necessary #necessary media #producer #director #femalefilmmaker #storytelling #contentcreator #content #videoproduction #create #mycreativebiz #podcastlife #podcaster #podcasts #podcastersofinstagram #podcast #client #creatingduringcovid

03/28/2020

Content creation is still going strong! 💪🏼💪🏽💪🏿💪🏾💪 .
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My team and I created this promo 💯% remotely and delivered it 24 hrs. 🙌🏼🙌🏿🙌🏾🙌🏽
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The planet is consuming content right now. We are here to help you tell your stories, connect with audiences and make a difference in people’s lives.
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Thank you to The Training Lab for trusting us to deliver the goods! Check out their virtual workouts- they will sweat the isolation blues right out of you. 💪🏽💪🏼💪🏾💪🏿💪.
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DM us for a free info session to learn how we can create for you!
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#necessary #necessary media #producer #director #femalefilmmaker #storytelling #contentcreator #content #videoproduction #create #mycreativebiz #virtualworkout #virtual #contentduringcovid19 #workoutmotivation #sweat #videooftheday #promo #digitalcontent #marketingdigital #viral #tellyourstory #femaletrainersrock #thetraininglabnyc #workoutinyourlivingroom #getoffthecouch

03/27/2020

Client teaser for their new content 💪🏼.

Created 💯% virtually 💻🎬🔥

Virtual directing! Excited to still create compelling content for my clients. #creatingduringcovid19 #cantstopwontstop
03/27/2020

Virtual directing! Excited to still create compelling content for my clients.

#creatingduringcovid19 #cantstopwontstop

Reading gives us someplace to go when we have to stay where we are.– Mason CooleyEXACTLY.  I have not read any fiction s...
03/21/2020

Reading gives us someplace to go when we have to stay where we are.
– Mason Cooley

EXACTLY. I have not read any fiction since I started Necessary Media 3 years ago. It felt indulgent and truthfully there was so much “work” to be fine and so much I had to learn about entrepreneurial life that I couldn’t justify reading anything that didn’t support my business knowledge.
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Thank you Covid 19 for allowing me to get back to what I lOVE, reading fiction specifically mysteries and thrillers and well crafted takes with a dark side.
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I HIGHLY recommend My Sister the Serial Killer by Oyinkan Braithwaite. I absolutely couldn’t put it down. It is dark, twisted and then the main character Korede’s dry sense of humor and her loyal but ever tested relationship with her charmed but deadly sister Ayoola - seals it as a desert island classic for me. Brilliant! 5 stars.
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I also really enjoyed 8 Perfect Murders by Peter Swanson. It easily grabs your interest and lures you into its puzzle. But for me the HUGE plus of this book is all the other classic and little known mysteries it references with in the story. You don’t have to search for the next good read- this story gives you lists of them!
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What are you reading during the pandemic? Please share!! Reading is 💯 necessary media right now. 📙📚🤓🤩
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#necessary #necessary media #producer #director #femalefilmmaker #storytelling #contentcreator #content #videoproduction #create #mycreativebiz #mystery #bookstagram #booklover #booklove #mysterybooks #readmorebooks #mustread #thrillerbooks #crime #suspense

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