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Slice Communications

Slice Communications At our core, Slice Communications exists to get people to pay attention. As a leading Philadelphia marketing and communications company, our strategic focus on attention has helped our clients achieve and surpass their business goals.

Operating as usual

05/27/2022

May was filled with lots of #SliceSquad birthday! We hope you all enjoyed your special day 🎂🥳

Be the first to get your hands on our two upcoming marketing communications books! “Pay Attention!” and “Social Media is...
05/25/2022

Be the first to get your hands on our two upcoming marketing communications books! “Pay Attention!” and “Social Media is About People” are available for pre-order now 👉 https://bit.ly/3lyJBCX

Email Marketing 101 with Grace is back again! In her latest edition, Grace covers how to make a great first impressions ...
05/20/2022

Email Marketing 101 with Grace is back again! In her latest edition, Grace covers how to make a great first impressions with new subscribers through welcome emails. Check it out: https://bit.ly/3wu6jkF

Let’s hear it for this month’s Slice Squad Spotlight, Kija! As our agency marketing manager, Kija has led the charge in ...
05/18/2022

Let’s hear it for this month’s Slice Squad Spotlight, Kija! As our agency marketing manager, Kija has led the charge in revamping Slice’s employer brand. Check out her blog on why your company should swap its careers page for a culture page 👉 https://bit.ly/3wqtX2w

Let’s face it: running multiple social media accounts for your business can be difficult, especially if you are new to s...
05/16/2022
Developing an Effective Social Media Strategy for your Brand

Let’s face it: running multiple social media accounts for your business can be difficult, especially if you are new to social. Join us as our senior social media account managers break down how to build an effective social strategy. Save your free seat: https://bit.ly/3NxT4Xh

Finding the right social media strategy for your business with Slice Communications

05/12/2022

Meet Cass and Dana 👋 While they are the CEO and CSO at Slice, they're also co-authors of our two upcoming books! Get to know them both and sign up for book updates: https://bit.ly/3LAUHm1

Do you have strong relationships with the media? Do you enjoy pitching different story angles? Then we want to meet you!...
05/10/2022

Do you have strong relationships with the media? Do you enjoy pitching different story angles? Then we want to meet you! We’re looking for an experienced public relations account manager to join the Slice Squad. Learn more about the position and apply here: https://bit.ly/3KSz9Az

Happy Sliceaverary, Marissa 🎉 From intern to content strategist, we are so lucky to have you part of the team all these ...
05/06/2022

Happy Sliceaverary, Marissa 🎉 From intern to content strategist, we are so lucky to have you part of the team all these years!

Too often businesses are not tracking their marketing analytics to make data-driven decisions. Our new eBook is here to ...
05/04/2022

Too often businesses are not tracking their marketing analytics to make data-driven decisions. Our new eBook is here to help break down what to measure and how to effectively pull and report your marketing data. Download here: https://bit.ly/3LGpoXn

Last call for our email marketing webinar! Join us tomorrow as Grace and Charlotte share why email is essential to any m...
05/02/2022

Last call for our email marketing webinar! Join us tomorrow as Grace and Charlotte share why email is essential to any marketing strategy and how to use it to engage with your target audience. Register for free 👉 https://bit.ly/3KSpkTW

With our spring intern’s semester coming to an end, we wanted to highlight the blogs they contributed covering animation...
04/29/2022

With our spring intern’s semester coming to an end, we wanted to highlight the blogs they contributed covering animations, algorithms, and DEI. Check out Cary, Gia, and Johanna’s blogs here ➡️ https://bit.ly/3MEzR5D

04/28/2022

Sending best wishes to our sole April birthday, strategy superstar Marissa 🌟🎉

While the Slice Squad thinks our new books are a must-read, don’t just take our word for it! See what other marketing th...
04/25/2022

While the Slice Squad thinks our new books are a must-read, don’t just take our word for it! See what other marketing thought leaders have to say. Stay in the loop on the book’s release dates and more ➡️ https://bit.ly/3LAUHm1

April’s Slice Squad Spotlight is our marketing strategy analyst, Andrew! Whether he’s digging through marketing data or ...
04/20/2022

April’s Slice Squad Spotlight is our marketing strategy analyst, Andrew! Whether he’s digging through marketing data or helping develop strategies, Andrew is all about making data-driven marketing decisions.

Check out his blog on data storytelling: https://bit.ly/3uUfLy3

Agency Marketing Manager, Kija talked about the importance of diversity, equity, and inclusion in marketing and communic...
04/19/2022

Agency Marketing Manager, Kija talked about the importance of diversity, equity, and inclusion in marketing and communications strategies in NonProfit PRO. Check it out: https://bit.ly/3EAVHEt

Many businesses might think email marketing is a thing of the past, but Slice’s email marketing experts disagree. Join u...
04/18/2022
Email Marketing Isn't Dead Webinar

Many businesses might think email marketing is a thing of the past, but Slice’s email marketing experts disagree. Join us as we explore why email is still an essential marketing tool and how to use it effectively to engage with your audience. Save your free seat: https://bit.ly/3KSpkTW

How Email Marketing Can Help You Reach People, Even in the Social Media Era

As marketers, we know this industry is constantly changing from platforms updating to new technology emerging. That’s wh...
04/15/2022

As marketers, we know this industry is constantly changing from platforms updating to new technology emerging. That’s why we created an all-encompassing 2022 best practices guide on social media, email marketing, and public relations. Download now: https://bit.ly/3jJWZTC

We are so excited to welcome our newest addition to the Slice Squad, Mary! When she’s not channeling her creativity to w...
04/12/2022

We are so excited to welcome our newest addition to the Slice Squad, Mary! When she’s not channeling her creativity to write client content, you can find Mary exploring nature with her dog, Ollie.

What better way to kick off this Monday morning than by showing our paw-some pets some love on #NationalPetDay 🐾
04/11/2022

What better way to kick off this Monday morning than by showing our paw-some pets some love on #NationalPetDay 🐾

04/08/2022

We have a lot of exciting things planned this quarter you don’t want to miss! Stay in the know on our upcoming books, workshops, publications, and more. Subscribe to the Slice newsletter: https://bit.ly/3iWFEXp

With Q1 coming to an end, now is the perfect time to analyze your marketing efforts and make data-driven adjustments. Jo...
04/06/2022

With Q1 coming to an end, now is the perfect time to analyze your marketing efforts and make data-driven adjustments. Join us for an interactive workshop to step out of your day-to-day tasks to review, analyze, and refocus your marketing goals. Sign up for free: https://bit.ly/3DKTWnL

04/04/2022

Happy #Sliceaversary to Dea, Mark, and Tiffany 🎉 The #SliceSquad wouldn’t be the same without you!

04/01/2022

APRIL FOOLS! Although we adore our pets, we are no animal communications experts.

However, we are experts in getting, keeping, and using attention. That’s why we have 2 marketing communications books coming soon! Sign up to stay in the loop ➡️ https://bit.ly/3LAUHm1

Our furry friends have been at our side while working from home these past two years. From joining our Zoom meetings to ...
04/01/2022

Our furry friends have been at our side while working from home these past two years. From joining our Zoom meetings to being our go-to lunch buddy, we’ve formed a special bond with them so much so that we’ve become animal communications experts.

Our new book teaches you the tricks of the trade regardless of the animal. Coming soon to bookstores (and pet shops) 🐾

03/28/2022

We finish our month-long celebration of woman leaders with Melisa of HumanCare, Nicole of Univest Financial, Anastasia of My Alarm Center, and Dina of Aprimo. Read their individual stories on how they lead within their organizations: https://bit.ly/3JcRlEX

03/28/2022

We finish our month-long celebration of woman leaders with Melisa of HumanCare, Nicole of Univest Financial, Anastasia of My Alarm Center, and Dina of Aprimo. Read their individual stories on how they lead within their organizations: https://bit.ly/3JcRlEX

03/25/2022

Tovi of Best Egg, Krystal of Houwzer, & Alexandra of Simplex Health have shifted their leadership styles throughout the pandemic resulting in significant growth opportunities for their teams. Check out their stories here: https://bit.ly/3JcRlEX

Slice’s email experts break down how to properly collect emails to grow your lists the right way. Learn the basics of op...
03/23/2022

Slice’s email experts break down how to properly collect emails to grow your lists the right way. Learn the basics of opt-in consent for marketing emails: https://bit.ly/3qniE87

03/21/2022

Having a work culture where team members feel a sense of belonging is the top priority for Natasha of Strother Enterprises, Inc., Jodi of Frontline Education, and Amy of Delta Dental Insurance Company. Read their full blogs here: https://bit.ly/3JcRlEX

As we highlight women leaders throughout Philadelphia ZeeAnn Mason from the @AmRevMuseum, Elizabeth Hefner from  Sunday ...
03/18/2022

As we highlight women leaders throughout Philadelphia ZeeAnn Mason from the @AmRevMuseum, Elizabeth Hefner from Sunday Breakfast Rescue Mission, and Rasagna Holt from KGTiger Corporation all value collaboration as a key part of their leadership. Read their stories here: https://bit.ly/3JcRlEX

March’s Slice Squad Spotlight is none other than Caroline! As our senior social media account manager, Caroline has beco...
03/16/2022

March’s Slice Squad Spotlight is none other than Caroline! As our senior social media account manager, Caroline has become our financial services social media pro. Check out her new blog on social tips for the industry that doesn’t traditionally have an online presence ➡️ https://bit.ly/3MT43e1

As we continue to celebrate women leaders all month long, today we recognize Christal of Peloton, Stephanie of the Boys ...
03/14/2022

As we continue to celebrate women leaders all month long, today we recognize Christal of Peloton, Stephanie of the Boys & Girls Club of Atlantic City, Malini of PHS : Pennsylvania Horticultural Society, and Susan of PJM Interconnection. They speak about the importance of setting an example for others and more. Check out their stories: https://bit.ly/3JcRlEX

Address

901 Market St Suite 3020 3rd Floor
Philadelphia, PA
19107

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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Pay Attention.

Slice Communications exists to get people to pay attention to our clients. It is who we are as people, what gets us up in the morning, and what keeps us going. Since our founding, we have put our collective innate need for attention to work for our clients. We are proud that we have helped them achieve their business goals and grow strategically.

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Is your company’s social media policy embracing employees as brand advocates? Here’s how to get buy-in and promotion from your staff, according to Cassandra Bailey at Slice Communications. https://trib.al/LTHEZSF
Happy International Women's Day! We are honored to have our CEO, Stephanie Koch, as the feature interview for Slice Communications to commemorate this important day celebrating strong females throughout the globe.
To round off this year’s newest Board members we welcome Brandi Boater from IBM, Tom Carusona from Insomnia Cookies, Dea Tuwalski from Slice Communications, and Ryan Burchinow from CMI Media Group and Compas.
LAST CHANCE TO REGISTER for tomorrow's free event, Challenge Your 2022 Marketing Strategy with Cass Bailey, CEO of Slice Communications! You won't want to miss this one. It's a free virtual workshop that will help you take on your 2022 marketing and communications plans with a fresh perspective. Register now: https://alvernia-cel.ticketleap.com/challenge-your-2022-marketing-strategy/ #marketingandadvertising #marketingstrategy #communications #marketing #webinar #poweredbyopake
Make sure that one of your #2022Goals is to challenge your marketing strategy and click below to register for our free virtual event on Wednesday, January 19 to help you do so! Cassandra Bailey, CEO of Slice Communications, will lead a free workshop where you will be able to safely question and challenge their marketing strategies and programs. She will ask hard questions about your buyers and targeted #influencers, introduce new #marketing techniques, and challenge you to completely recreate your #marketingstrategy in 2022. Register Here: https://alvernia-cel.ticketleap.com/challenge-your-2022-marketing-strategy/
It's not new for brands to leverage social media for a little April Fool's shenanigans. From Lyft’s Prank Mode to Google’s Mic Drop campaign, Slice Communications takes a look at some of those memorable campaigns! https://bit.ly/3ufyqRM
On International Women’s Day this year, Slice Communications featured an interview with BDU’s Lisa Peskin on leadership and what she feel has changed for leaders over the past year. Check it out now! https://businessdevelopmentuniversity.com/resources/women-leaders-2021/
Cassandra Bailey, CEO of Slice Communications a digital marketing agency based in Philly, knows how to facilitate an engaging virtual event. Catch her interview of The Social Angle with Melissa and Vin below.
Kudos to Slice Communications for a great #SMDayPHL event yesterday! Our #SocialMediaIntelligence team analyzed key #socialmedia conversation themes using Talkwalker: #COVID19 has created the need for flexibility, speed, relevance & authenticity in social content strategies, as emphasized by Liz Lenahan from Twitter (the speaker who drove the most conversation). Sure, there is fear of the unknown, but social #marketers are excited, passionate & hopeful to re-invent their brand's content strategies in the post-#COVID world, as emphasized by Curtis Midkiff, Jr. from Kroger. Staying on top of daily-changing cultural #trends has never been more important for timely, engaging & purpose-driven content, as emphasized by James Gregson of LEGO and Desarae Bradham of City of Philadelphia Government Public Health. People want more #dogs presenting next year, such as Three PM Design’s Murray the Puggle (the second most engaging post all day). Check out a few screenshots from our #analysis below, and reach out so we can help you execute your flexible, timely, relevant & authentic brand reinvention using insights from #SocialIntelligence: https://northstarsg.com/solutions/social-media-intelligence-solutions/ #StrategyExecution #SocialAnalytics #Analytics
What a day at #SMDayPHL by Slice Communications! Our #SocialMediaIntelligence Team's analysis in Talkwalker is showing us some great conversation drivers, which are continuing into the evening! Some additional key takeaways from the afternoon session regarding use of #SocialIntelligence in #socialmedia strategy: Cigna's #brandreputation monitoring model that uses social conversation analysis to benchmark against competitors CMI/Compas & GSK using audience segmentation to analyze #COVID conversation by topic (auto-immune vs. oncology) and audience type (physicians vs. consumers) Kroger's #SocialAnalytics framework that helps decision-makers cut through the noise to listen to audience needs, benchmark content performance and vet influencers Tomorrow, we'll provide a final analysis of social conversation themes from the event! Until then, for more on our Social Intelligence Solutions: https://northstarsg.com/solutions/social-media-intelligence-solutions/ #StrategyExecution #Analytics
#SMDayPHL by Slice Communications has been great so far! Our #SocialMediaIntelligence team is attending and analyzing in real-time via Talkwalker. Some key takeaways so far regarding the use of #SocialIntelligence in #socialmedia strategy: LEGO's internal team structure that allows for real-time #sociallistening that informs same-day content creation NRG Energy's analysis of sustainability topic conversation to inform #CSR messaging strategy The Wharton School's competitor #thoughtleadership content analysis to understand the importance of short-form video content U.S. Green Building Council (USGBC)'s use of #campaign pre-planning to ensure all metrics are being tracked correctly before launch. Continue to follow along for more key takeaways today and tomorrow! To learn more about our Social Intelligence solutions: #StrategyExecution #SocialAnalytics #Analytics
Some of our team members attended the virtual Social Media Day Philadelphia Conference hosted by Slice Communications today! We are so fortunate to still have been able to gain experience and knowledge despite COVID-19 restrictions.