
04/08/2024
SEASON 12 // EPISODE 2 - Jeff Krakoff, owner of Krakoff Communications, Inc.
LISTEN ANYWHERE you get your favorite podcasts, including the following:
APPLE PODCASTS:
https://podcasts.apple.com/us/podcast/proprietors-of-pittsburgh-podcast/id1484811151?i=1000651816094
SPOTIFY:
https://open.spotify.com/episode/7sockNshmpwrGUK1qcLpX0?si=qwek1C_4SGuHsuAM5VhSGg
OUR WEBSITE:
https://www.proprietorsofpittsburgh.com/episodes/bet-on-yourself-jeff-krakoff-owner-of-krakoff-communications
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In this episode, Jeff tells the story of how his company evolved over its 30-year history. It all started with a life-changing phone call when he was just a budding copywriter for an independent agency. He decided to “bet on himself” and start his own firm. In 2007, after 14 years in business, Jeff decided that he needed a change, so he took a senior position in a large PR firm. Seven years later, he was once again yearning for his role as an entrepreneur. He rebooted Krakoff Communications with new goals and ambitions in mind. He has grown his firm over the years, and he is currently joined by his son, Josh Krakoff, who came on board after graduating from college. At the end of our conversation, Jeff leaves us with some practical and motivating advice. Enjoy this episode!