Fall already?!? Happy autumn equinox 🍂 What's your favorite thing about fall?
Your mental health is incredibly important and in many ways, its good news that more people are seeking care and support from mental health professionals than ever before but waiting lines for therapists can be tough to get past 🕰️ On this week's 207, Rich talks about the benefits of online resources like digital therapy. Check out his insights below!
Don't waste time hunting down important marketing news and strategy advice. Get highly detailed blogs, links to important articles, video guides, and downloadable resources in your inbox once a month by subscribing to flyte's Navigator. 📬 Don't trust us? Nearly 10K marketers and business owners already subscribe 😉
It's true, more Google searches are "zero-click," and this is partially by Google's design 😧 before you freak out, think about how you can take advantage of this trend.
Users are looking for information directly on the search result--and you can deliver 🎁 Read our blog about using Google Posts to your advantage
The time has come! No more excuses 🙅 your business needs to use Facebook Business Suite to manage your pages, ad accounts, access, etc 📣 We know, FB Business Suite can be confusing and frustrating, but with stories of more and more hackers every day, security is of the utmost importance 🔒
To learn about how to use this tool, read our Ultimate Guide to FB Business Manager:
Businesses play a big role in building and characterizing our communities. We're so awed and proud to have these business owners in our local circle, let's give them some love!
Margaret D. Innes of Studio E
Kasey Ivan of Kasey Ivan Photography
Hope Rovelto of Little Chair Printing
James Dillon III of The Third and Only Photography
Chef Cara Stadler of Bao Bao Dumpling House
You can read their insights as business owners and learn about the work they're doing in our community by reading our blog or exploring their websites!
You want to give customers everything they need to move from one stage to the next on their journey 🚶To do so, you need to think about what questions they might be asking to make them aware, consider, and purchase❓🧐
Learn more about how to meet your customers with answers in our Content Marketing for the Customer Journey blog
According to the National LGBT Chamber of Commerce, in 2021 there were 1.4 million LGBTQ-run companies in the US, accounting for 1.7 trillion a year in revenue. Today we're spotlighting a few more local LGBTQ-owned business and their insightful owners.
Andrew Ashey of AAmp Studio
Jonathan Carr of Nothing Bundt Cakes
John Sundling of @johnsundlingdesign
Jaime Wing of Jaime Wing
Tanya Alsberg & Jennifer Armstrong of @jakdesigns
Check out their insights in our blog, explore their brands on social media, and most importantly, support these awesome businesses by buying from them or using their services now and all year round.
Ever heard the phrase in one ear, out the other? 👂 School is wrapping up and summer is here, but data shows that this break from studies can cause a decline in math & reading skills 🧮 📚 Rich shares some apps and games that can help keep those skills sharp on the latest 207 segment 🎮
Unfortunately, Facebook Business Manager isn't always the most intuitive platform to navigate. If you've been frustrated with it in the past, or are just being introduced to it now––you're in luck!
In this video, Izzy Siedman, Digital Marketer at flyte, gives you a helpful rundown of Facebook Business Manager:
🚀 What it is
🚀 Why you should use it
🚀 How to set up an account
🚀 How to share access
A beautiful website for a beautiful cause 💜
Memory Lane TV provides an engaging plot-free and multi-sensory series of programs for individuals living with memory loss, as well as their care partners.
A big congrats and thank you to MLTV for what you do, and for being so wonderful to work with!
MEMORY-LANE.TV - Health, Stress, Dementia & Memory https://www.memory-lane.tv/
Rich Celebrates Employee Appreciation Day
Work from home won't stop Rich Brooks from celebrating employee appreciation day! 🎉🧑💻🎉
Funny how 22 entrepreneurs working in diverse industries can have very similar advice when it comes to running a business 🧐 Though they each had something unique to offer, there were some common themes that popped up.
Check out the full article about What You Need to Know When Starting a Business in the link below:
Before you jump into creating your avatar 💁 buying digital real estate 🏠 or setting up your virtual shop 🛍️ let's first understand what the Metaverse is, where it came from, and how we think it's going to evolve going forward. Rich Brooks gives a breakdown on this virtual reality in the latest segment of 207.
Not all email strategies are created equal, and more importantly, not all businesses have the same email needs. In this Email Marketing webinar, Rich touches on some specific tools that eCommerce businesses can use to leverage their email subscribers. 🔨📫🔧
Do you have that one drawer in your office with a bunch of old electronics--maybe even a flip phone? Well, Rich Brooks can tell you how to get rid of it all, the RIGHT way. Learn how to protect your personal data and dispose of old electronics sustainably (or for profit!) in the latest 207 segment.
The best client relationships are the ones where we learn just as much from them as they do from us. When Leslie Josel, Owner and Principal of Order Out Of Chaos called us in need of help with SEO, we were ready to dive in. And when we needed insight into the offline customer relationships that make their brand so successful, her team was able to teach us so much!
Looking forward to lots more collaboration!
Nothing beats launching into the new year with a new website! We loved working with this local Maine credit union to build a beautiful new site that would meet all their customers' needs. Thanks to the NDFCU team for being great partners in this project! 🎉
Got a nerd in the family? Rich gives some suggestions for geeky gifts (that you can get last-minute) on the latest 207 segment--and yes, NFT's are one of them. So don't panic, buy a digital present this year! 💻 🎁 🎄
Social media has always faced scrutiny, but in the last few months, Facebook in particular has been criticized for its negative effects on the mental health of young people. Catch Rich Brooks discussing how exactly this happens and what we can do to help mitigate negative effects on the latest 207 segment.
The purpose of Facebook Business Manager is to bring everything under one roof--and that goes beyond just Facebook accounts. Find out what aspects of your business can be managed through this platform and how to set it up for success.
This week, Rich Brooks went "bobbing for apps" on 207--spooky apps that is! If you're looking for fun ways to get in the Halloween spirit, he has some suggestions for games you can play, from creepy robot teddy bears to a dating game for ghosts! 🎃 🎮 👻
Each social platform is unique, both in the strategies needed to be successful and in the audiences that use them. Check out some of the unique demographics of Pinterest users and then read our blog on how to Advertise on Pinterest.
We're back to reveal just a few ingredients of our SEO secret sauce. These are three SEO tools our team uses daily to help research and improve our clients' rankings in organic search:
3. Google Data Studio
We don't always get everything right (like Rich not mentioning that these baked goods were pumpkin chocolate chip cookies 😍) but we're always happy to help out a neighbor. Thanks, Cathy Paglio, for your heartfelt note and sweet treats!
cc. The Center for Grieving Children, Maine
Worried about robots stealing your job?
AI technology is advancing quickly and it's important to consider the potential negative impacts of these advancements when planning how to integrate them into our systems. Rich Brooks answers some questions about the dangers of AI on the most recent 207 segment.
Today, we're taking a close look at just one psychological behavior that marketers can leverage to help users convert.
Loss aversion plays a huge role in how people weigh their options. By using these three strategies, you can take advantage of this tendency.
Want more Psychological Hacks to Increase Conversions? Read our blog below.