Great reminder on how to design effective outdoor advertising!
This week's billboard creative design tips from from the IBOUSA website. The IBOUSA is a professional organization for independent regional billboard operators. Insider thanks Chris Cowlbeck for permission to reprint. QUICK Test – print your design, go back 30’ and if you can’t read it in 4 seconds, change it! Product Identification Make sure you can read the advertiser’s name. [ 557 more words ]