Karla Pámanes - Brand Design

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San Antonio, TX
Karla Pámanes - Brand Design

Let’s make people fall in love with your business through strategic brand & web design.

09/17/2026

I have an intern!! 🎉

Meet Bruce! He’s a bilingual student at Hunter College with plans to study International Business at Baruch College. He’s interested in entrepreneurship, marketing, finance, and getting real-world experience in how businesses actually work.

We’re already on week two, and I’ve thrown him right into real-life projects. 😂 Right now, I’m teaching him how to build a website for a nonprofit, and over the next few weeks he’ll be helping me with marketing, content, and all kinds of behind-the-scenes business things.

I’m so excited to have Bruce on board, share what I’ve learned with him, and learn from him too!

And a big thank you to TheDream.US and Parker Dewey for making the Dream Builders Internship possible. 💗

09/15/2026

Happy Hispanic Heritage Month! 💗 Except for las piedritas en el arroz.

09/14/2026

Your business has grown. You’ve evolved. Your offers are better. Your audience has changed.

But has your brand kept up? 👀

Sometimes the brand that got you here isn’t the brand that’s going to take you where you want to go next.

I just shared 7 signs you’ve outgrown your brand—from feeling embarrassed to send people to your website to constantly tweaking your visuals because nothing feels quite right anymore.

If you’ve been wondering, “Is it time for a rebrand?” this one’s for you.

✨ Head to my blog to read: karlapamanes.com/blog

📸 by: TetøRød | background: AI 🤖

09/13/2026

Over the summer, Lennon and I worked on a fun little series of videos together. We’re still trying to figure out all the tech stuff behind the scenes 😂 but here’s a little sneak peek of one of them!

Lennon interviewing me for a round of This or That. 😊

09/10/2026

This one will always hold a special place in my heart. 💛

Yumday was the very first full brand identity I ever created, back in 2018. And it later became an award-winning one! 🏆🥹

And the story behind it makes it even more special.

Lia ✨ Lia Ballentine ✨ and I used to work together for Scripps Networks in Knoxville, TN, and at the time, we were both starting to build our own businesses on the side. She had this fun idea centered around celebrating food and food holidays, and I was beginning to explore what it could look like to build a business around design.

Yumday became the first brand where I got to go beyond designing a logo and really think about the entire visual identity. I didn’t know it then, but that project would completely change the way I wanted to serve clients. Brand identity design eventually became my signature service and the work I’m known for today.

And Yumday grew right alongside us. What started as an idea around celebrating food evolved into curated snack boxes featuring women- and BIPOC-founded brands, and eventually a brick-and-mortar shop in Wilmington, NC. 🛒✨

That chapter of Yumday has now come to a close, but I love looking back at everything this little brand became and everything it represents in my own journey.

And Lia? She’s still as rad as her brand. ⚡️ I feel so lucky that a former coworker became a client and, even better, a friend. 🥰

I can’t wait to see what she does next!

09/08/2026

We skipped Monday, but Monday did NOT skip us. 😅 Anyone else feeling it today?!

09/06/2026

About this week 💗

09/03/2026

Q4 is around the corner.

And you promised yourself this was the year you were finally going to give your brand the glow-up it deserved.

And yet...

Here we are.

September.

Because business got busy.

Clients needed you. Deadlines piled up. Emails kept coming. Life kept life-ing.

So your own brand went to the back burner.

Again.

The website you cringe a little when you send people to.

The logo that doesn’t reflect the business you’ve built.

The brand that still looks like the version of you from five years ago.

You’ve grown.

Your business has grown.

Your brand just hasn’t caught up yet.

And you kept telling yourself...

“When things slow down.”

But we both know how that goes.

Q4 is coming whether your brand is ready or not.

BUT.

It’s September.

It’s not too late.

You still have time to head into Q4 — and 2027 — with a brand that actually looks and feels like the business you’ve worked so hard to build.

And if you’re reading this thinking, “Okay Karla, DAMN. I came here to scroll, not to be personally attacked.” 😂

I got you.

Let’s give that brand the glow-up you keep saying you’re going to give it. 🩷

09/02/2026

One of my favorite perks of being self-employed: blocking my calendar for a morning walk. ☀️

We’re on week three of back-to-school life, and I definitely slacked the first week while I adjusted to mornings again. Plus, the Texas heat was already doing its thing by 8 a.m. 🫠

But this week? So beautiful.

After helping get the kiddo out the door, I’ve been starting my walk around 8:30, and it’s been less than 80 degrees (79 counts 😂).

And this morning I was thinking about how I never, ever regret going for a walk.

I’m not sure what my favorite part is: the movement, clearing my mind, hearing the birds chirping, or waving hello to complete strangers like we’re old friends when really we’re just people saying good morning as we walk past each other. 😂

Maybe it’s all of it.

10/10. Highly recommend the morning walk. 💯

Address

San Antonio, TX

Website

http://karlapamanes.com/links

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