Double Forte

08/05/2025

Want to make headlines, not just follow them? In our latest blog post, we break down how trend jacking can put your brand in the media spotlight. Check it out here: https://double-forte.com/pr-trend-jacking/

By Lauren Trieschmann From jalapeños in Sauvignon Blanc to dirty sodas and the rise of elevated at-home espresso drinks, consumer trends are evolving faster than ever, fueled largely by social media and digital sharing. With new viral trends popping up daily, it’s important for public relations (...

07/30/2025

Not all plants are good next to your precious apple trees! Check out what Andy Ferguson, co-owner of Ferguson's Minnesota Harvest, shared with Martha Stewart's Emily Hayes and what to consider when planting next time.

Protect your apple harvest by avoiding these plants that can harm tree growth, attract pests, or compete for nutrients.

07/22/2025

Brit & Co is here with 19 Barista-approved additions to your at-home ☕️ setup, featuring expert commentary from Torani's Consumer & Customer Market Insight Manager Andrea Ramirez and the brand's very own Pistachio Syrup!

This is exactly how to make good coffee at home.

07/15/2025

Emily Caldwell at The Manual took a deep dive into Torani’s 100-year history ☕️. ⁠
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The feature highlights Torani’s evolving inspirations, its commitment to staying ahead of the curve, and the launch of its most dazzling creation yet: the “Flavor of the Century” Diamond Syrup.⁠ https://www.themanual.com/food-and-drink/torani-coffee-syrups/

07/08/2025

Mezcal, spritz on spritz, bitter is better were the noted trends at this year's Bar Convent Brooklyn (BCB) event! Learn more about our team's key takeaways from one of the wine and spirits industry's top events in this week's blog!

This June, the Double Forte team tackled Bar Convent Brooklyn (BCB), an event where we tasted and walked around a venue filled with over 230 exhibitors featuring premium craft spirits, no- and low-alcohol brands and mixers from both domestic and international markets.

07/02/2025

Ever wonder why your fruit tree may be dropping fruit, and if it is a cause for concern? Check out what Andy Ferguson, co-owner of Ferguson's Orchards, had to say, along with a few expert tips on what to do when this happens.

Discover why your fruit trees are shedding fruit prematurely and learn expert solutions to boost your yield. From poor pollination to pest problems, here's how to fix it.

06/24/2025

Have you heard? 2025 is the 'Year of the Sauce!' Samantha Bibbs, a food technologist at Silver Spring Foods, spoke to The Food Institute and shared her expert opinion as to why this might be!

Sauces are no longer just a sidekick – they're driving one of 2025’s biggest food trends, blending bold flavors with convenience.

06/18/2025

Alternative news sources are on the rise, but traditional fact-based media outlets are more important than ever before! Check out our latest POV, where we examine this new media landscape and the best way to navigate it.

Our newest POV examines the rise of alternative news sources and the best way to navigate this new media landscape.

06/10/2025

Wellness in 2025 is about more than just self-care—it’s about integrating technology, tradition, and community for a richer, healthier life.

Our latest blog takes a look at the future of wellbeing and brands leading the way -- read it here:

From gut-friendly nutrition to mindful tech breaks, today’s trends reflect a desire for deeper connection—to ourselves, to others, and the planet. Here’s a look at the most exciting wellness trends of 2025—plus the brands leading the way.

06/03/2025

Social media is ever-changing. Meta, X and TikTok continue to push out experimental features (sometimes to the detriment of their users) to stay ahead of the game. Check out this week’s blog to learn about three exciting new features that could upend the platforms as we know them.

Social media is in flux. From Twitter rebranding itself to “X” after Elon Musk’s (unfortunate) takeover to TikTok’s (potential) federal ban that continues to loom over its head, social media is always making headlines, for better or worse.

05/27/2025

Who's your summer grill fighter? ⁠
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Delicious grill recipes from are here: https://www.silverspringfoods.com/recipes/main-course/

04/29/2025

crushed it with a new line of signature sauces 😋⁠
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Inspired by consumer insights and emerging flavor trends, this new lineup includes Honey Chipotle Aioli, Garlic Parmesan Aioli, Horseradish Bistro Aioli, and Hot Honey Chili Sauce, each offering a bold, delicious experience.