Sweet Influencers

Sweet Influencers Sweet Influencers is a next-gen influencer marketing agency built for ROI, not just reach.

10/07/2025

👀 A chef vs. a “small” influencer
One thought he had the power.
The other proved him wrong.

Result?
☠️ Chef out of a job
🚪 Café shut down
📈 +500K followers

All this started with just 10,000 followers.

Brands love to dismiss microinfluencers as “too small to matter.” Kis Café just became the cautionary tale for why that’s a massive mistake.

I break down the full story, and the 4 brutal lessons every brand needs to hear, in The Kis Café Collapse: A Microinfluencer Case Study.

⚡️ Watch before your next campaign

10/01/2025

Domino’s skipped the celebrity deals — and crushed it on TikTok.
They let mid-tier creators get weird, meme it up, and just be real.
The result? 10%+ engagement.
Most brands try to control too much and end up blending in. Domino’s let the creators lead — and it paid off.
Want this kind of win for your franchise? DM me or tag a brand that’s ready for their Domino’s moment.
At Sweet Influencers, we build these kinds of campaigns every week.

09/22/2025

Ever wondered what a full-time content creator actually does all day?
Spoiler: It’s way more than just posting cute videos.
💡 Behind-the-Scenes Breakdown:
Morning = creative flow, emails, planning shoots
Midday = filming TikToks/Reels, voiceovers, story content
Afternoon = editing, brand feedback, caption writing
Evening = DMs, community building, and upskilling
Around here, we call it Monday Funday—because building your dream life should energize you, not drain you.
Whether you're just starting out or scaling your creator biz—routine is your secret weapon.
👊 Drop a suggestion in the comments of what you do each day!

09/16/2025

If Orangetheory Fitness me $100K for an influencer campaign, here’s exactly how I’d spend it — and why every dollar would work harder.
We’d use micro and mid-tier creators for scale, nanos for local buzz, and Spark Ads to extend top content.
This isn’t a spray-and-pray tactic. It’s precision marketing.
📩 DM me or drop your brand name below — I’ll break down how your budget should flow to actually convert.
Let's make your next campaign your best one yet.

09/05/2025

🍪 Crumbl is crushing influencer marketing.
They’ve nailed it: crave-worthy content, foodie influencers, and consistent posts.
Meanwhile, other brands are missing the mark — using the wrong creators or posting once a month and hoping it works.
If your brand’s social media isn’t converting, the problem isn’t the algorithm… it’s the strategy.
📥 DM me for your free influencer report card.
Let’s turn your campaign into a sweet success. 💡✨

08/28/2025

If you want brands to find you, not the other way around—here’s how:
Post Soft Collabs – feature products naturally to prove you use them.

Pin Your Style – your top post should feel like a mini portfolio.

Share Your Process – BTS builds authority.

Create a “Collabs” Highlight – make it easy for brands to see your work.

Think Like a Brand Strategist – drop insights that show you understand results.
📌 The takeaway: You’re not just selling content—you’re selling strategy, style, and trust.

08/26/2025

Tuesday Tips: Build a Link in Bio That Actually Converts
Too many creators treat their link like a dumping ground. Don’t be that creator. Here's how to fix it:
✅ Lead with one clear call-to-action—make it easy to say “yes”
✅ Replace logos with benefit-led copy (“Watch My Viral Strategy”)
✅ Add urgency + proof (“1,200+ downloads”)
✅ Track performance like a funnel—optimize monthly
✅ Give it a branded personality. This isn’t corporate. It’s you.
Want a free “Link in Bio Audit Checklist”? Drop a 🔗 in the comments and I’ll DM you.

08/04/2025

🔥 New creators: here is some Monday Funday truth about brand deals no one tells you.
You get your first offer. You’re hyped. But there’s no contract. No clear deliverables. Then comes the ghosting, endless revisions, and delayed payment. 😤
Here’s what you need to do:
✅ Always get a contract—even a one-pager
✅ Set clear boundaries on usage rights, revisions, and payment
✅ Pay attention to red flags early—they won’t get better
The creators who treat this like a business are the ones who win long term. 👏

08/01/2025

🔥 The Future of Brand Deals: It’s Not About Size Anymore
Nano creators (under 10K followers) are driving unmatched trust and engagement.
Micro influencers offer scalability and specificity.
And nichefluencers? They’re turning targeted content into serious ROI.
Consumers are done with over-polished influencers.
They want voices they relate to—people who get them.
✅ If you’re a creator: refine your niche.
✅ If you’re a brand: think localized, not loud.

Let’s talk about building smarter campaigns → contact in first comment!

07/31/2025

🚩 3 Red Flags Every Creator Should Know 🚩
It’s —time to sip some truth.

1️⃣ “We’ll pay you in exposure.”
Translation: they don’t value your time or talent.
2️⃣ No timeline, no format, no deliverables?
That’s a recipe for chaos and scope creep.
3️⃣ Guilt-tripping around rates = 🚫
If they can’t negotiate respectfully, they’re not worth your energy.
Creators: You are a partner, not an intern.
If it doesn’t feel right—it probably isn’t.

Share this with someone who’s been lowballed one too many times.

07/30/2025

Not all creators are the same—and understanding your archetype changes everything. It’s Wednesday Wisdom…here goes:

📚 Educator – turns knowledge into income
🎭 Entertainer – masters attention + emotional pull
🧠 Curator – builds trust through taste + tools
🤝 Connector – creates loyal communities + conversations

If your growth feels stuck, you may be creating against your type.

👇 Drop a comment with your archetype or the one you’re stepping into next.

07/26/2025

⏳ Tired of spending hours editing, captioning, pitching, and designing content?

Here are 6 AI tools influencers are using to automate everything from scripts to reels to media kits:
🧠 ChatGPT (your ghostwriter)
🎬 Opus Clip (turn longform into shortform gold)
🎨 Runway ML (pro-looking edits without pro gear)
💬 Captions.ai (accessible, clean, branded subs)
🎙️ Descript (edit video like a doc)
📊 Brandbird or Magic Design (pitch decks that convert)

If you're doing it all manually in 2025… you’re falling behind.

Drop a 🛠️ if you're upgrading your creator toolkit this year.

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Scottsdale, AZ
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