Sweet Influencers

Sweet Influencers Sweet Influencers is a next-gen influencer marketing agency built for ROI, not just reach.

11/19/2025

Franchise teams stuck in planning mode? That’s when competitors start winning.

In this quick video, Liberty Bernal shares why top brands don’t wait for a perfect plan — they launch smart, track results, and scale with confidence.

💬 DM her to get started on a strategy that moves.

11/17/2025

Want to know what the best franchise influencer campaigns have in common? They focus on local traction — not viral moments.

Watch this quick insight from Liberty Bernal on why your creators should be where your customers are.

💬 DM Liberty to start building a smarter influencer strategy.

11/14/2025

Burnt-out teams. Untrackable campaigns. It’s not the creators — it’s the lack of structure.
If you're launching influencer campaigns without a system… watch this.

11/12/2025

You don’t need more reach. You need local trust.
Watch this if your influencer strategy is stuck in national-only mode.

11/10/2025

Your creators aren't just for content. They're part of your marketing system — if you let them be.

🎥 Watch this if you’ve been treating influencers like a content side hustle.

10/30/2025

You’ve heard of influencer marketing. But do you actually know the difference between a nano, micro, and macro influencer?

Hint: it’s not just about the numbers. This quick breakdown shows which tier drives what kind of impact—and how smart brands are blending them to boost ROI.

✅ More trust
✅ Higher conversions
✅ Strategic visibility

Watch the video + message us if you want a custom plan for your brand.

10/28/2025

FOR BRANDS: Delayed decisions can be more expensive than bad ones. If your influencer program’s stuck in limbo, this 45-second video is for you.
DM me if this resonates — always happy to share what “start small, scale smart” actually looks like.

10/27/2025

FOR BRANDS: “Free” content from influencers sounds great… until it isn’t. Take one minute to watch this video, one truth brands need to hear.

10/23/2025

If your team is managing influencers manually, this will hit. Short video, big lesson.

10/20/2025

When creator Glamorama didn’t get a free collab with JL Patisserie, she showed up anyway, then dragged them in a “review.”

Liberty breaks down what went wrong — and what creators need to stop doing!

10/07/2025

👀 A chef vs. a “small” influencer
One thought he had the power.
The other proved him wrong.

Result?
☠️ Chef out of a job
🚪 Café shut down
📈 +500K followers

All this started with just 10,000 followers.

Brands love to dismiss microinfluencers as “too small to matter.” Kis Café just became the cautionary tale for why that’s a massive mistake.

I break down the full story, and the 4 brutal lessons every brand needs to hear, in The Kis Café Collapse: A Microinfluencer Case Study.

⚡️ Watch before your next campaign

10/01/2025

Domino’s skipped the celebrity deals — and crushed it on TikTok.
They let mid-tier creators get weird, meme it up, and just be real.
The result? 10%+ engagement.
Most brands try to control too much and end up blending in. Domino’s let the creators lead — and it paid off.
Want this kind of win for your franchise? DM me or tag a brand that’s ready for their Domino’s moment.
At Sweet Influencers, we build these kinds of campaigns every week.

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Scottsdale, AZ
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