Show. Sioux Falls

Show. Sioux Falls Show Sioux Falls is your window into the heart of our city—connecting Sioux Falls to the world. 🔗🌍

SOS 🇺🇸
10/02/2025

SOS 🇺🇸

Spooky season is upon us! 👻
10/01/2025

Spooky season is upon us! 👻

✨ The Glow of Rodeo Storytelling: Katy Luca | Rodeo Journalist & Storyteller ✨ | | | .siouxfalls | .athletics 🐴At the ...
09/28/2025

✨ The Glow of Rodeo Storytelling: Katy Luca | Rodeo Journalist & Storyteller ✨

| | | .siouxfalls | .athletics 🐴

At the Cinch Playoffs Governor’s Cup, competitors face the ultimate pressure — their shot at qualifying for the National Finals Rodeo. For Katy Lucas, standing beside them with a mic isn’t just “doing a job.” It’s an honor.

“They put the work in, I want to work hard to help them explain to everyone what it took to get there.”

That’s what makes Katy more than a broadcaster. She’s lived rodeo — from competing herself, to wearing the crown as Miss Rodeo Canada, to now becoming one of the most recognizable voices on the Cowboy Channel.

Through it all, one thing has never changed: her deep love for the sport and her mission to share the unbelievable stories of its athletes.

“These are the stories I grew up hearing about around the dinner table — now I get to share them with more people.”

But behind the poise on air, Katy admits there’s a weight that comes with the work. Striving for perfection — the right facts, the right delivery, guiding athletes in high-pressure interviews — it’s a pressure she’s still learning to balance.

That honesty is what makes her so authentic. She’s not just reporting rodeo; she’s carrying its stories forward with grit, grace, and a unique voice the sport needs.

📍 Sioux Falls has had the privilege of watching Katy in action this weekend, and it’s clear: her work resonates just as much as the rides themselves.

Katy’s presence is undeniable. She carries herself with a glow that elevates not just the sport, but the people within it. Watching her work was a reminder that storytelling is about more than coverage — it’s about connection

⚡️ Final Round: Cinch Playoff Rodeo | Sioux Falls ⚡️The energy is electric inside the Denny Sanford PREMIER Center as th...
09/28/2025

⚡️ Final Round: Cinch Playoff Rodeo | Sioux Falls ⚡️

The energy is electric inside the Denny Sanford PREMIER Center as the final round of the Cinch Playoff Rodeo kicks off today. Riders are leaving it all in the arena, putting the finishing touches on their season before heading to the National Finals Rodeo in Las Vegas this December.

This isn’t just another night — it’s the last chance to stamp their name on the season, to ride with grit, and to prove they belong on rodeo’s biggest stage. Sioux Falls is the stage tonight, and the atmosphere is set for an unforgettable showdown.

📍 Sioux Falls, SD
🔥 Governor’s Cup Finals
🐎 Road to the NFR

🐴 Rocker Steiner: Rodeo’s Game-Changer 🔥 | .siouxfalls | | | .athletics 🐴At just 20 years old, Rocker Steiner has beco...
09/28/2025

🐴 Rocker Steiner: Rodeo’s Game-Changer 🔥

| .siouxfalls | | | .athletics 🐴

At just 20 years old, Rocker Steiner has become one of the most talked-about names in rodeo. With his explosive ba****ck riding style, unshakable confidence, and signature presence, he’s captured the attention of fans far beyond the arena.

Rocker isn’t just competing — he’s shifting the culture. Known for bringing rockstar energy and a fearless edge, he’s become a face of rodeo’s future, drawing in new audiences while earning respect from veterans of the sport.

A world champion contender and PRCA standout, Rocker continues to push the boundaries of what it means to be a rodeo athlete. His performances aren’t just rides — they’re moments that remind fans why they fell in love with the sport in the first place.

⚡️ Passion. Grit. Energy. That’s Rocker Steiner.
And he’s only just getting started.

This weekend, Sioux Falls fans have had the chance to witness it up close at the Cinch Playoffs Governor’s Cup — proof that our city has become a stage for rodeo’s biggest names and brightest stars. Rocker’s presence here highlights just how far the sport has come, and how deeply it connects to new audiences everywhere it goes.

🔥 Rocker Steiner: Rodeo’s Game-Change🔥 | .siouxfalls | | .athleticsAt just 20 years old, Rocker Steiner has become one ...
09/28/2025

🔥 Rocker Steiner: Rodeo’s Game-Change🔥

| .siouxfalls | | .athletics

At just 20 years old, Rocker Steiner has become one of the most talked-about names in rodeo. With his explosive ba****ck riding style, unshakable confidence, and signature presence, he’s captured the attention of fans far beyond the arena.

Rocker isn’t just competing — he’s shifting the culture. Known for bringing rockstar energy and a fearless edge, he’s become a face of rodeo’s future, drawing in new audiences while earning respect from veterans of the sport.

A world champion contender and PRCA standout, Rocker continues to push the boundaries of what it means to be a rodeo athlete. His performances aren’t just rides — they’re moments that remind fans why they fell in love with the sport in the first place.

⚡️ Passion. Grit. Energy. That’s Rocker Steiner.
And he’s only just getting started.

This weekend, Sioux Falls fans had the chance to witness it up close at the Cinch Playoffs Governor’s Cup — proof that our city has become a stage for rodeo’s biggest names and brightest stars. Rocker’s presence here highlights just how far the sport has come, and how deeply it connects to new audiences everywhere it goes.

09/28/2025

lit up Sioux Falls tonight at the Governor’s Cup!

A young star with raw energy, he’s electrifying the sport and drawing new fans everywhere he goes. The arena felt it. The city felt it. This was one of those moments.

| .siouxfalls | | | | .athletics 🐴

🔥Hamilton’s Walk-Off Moment At The Governor’s Cup In Sioux Falls 🐂 | | | .siouxfalls | .athletics 🐴Last night, Ky Hami...
09/28/2025

🔥Hamilton’s Walk-Off Moment At The Governor’s Cup In Sioux Falls 🐂

| | | .siouxfalls | .athletics 🐴

Last night, Ky Hamilton came up clutch in Sioux Falls during Round 1 of the Governor’s Cup at the Cinch Playoffs Rodeo — delivering a walk-off ride that lit up the arena.

I captured the moment right after, as Ky spoke with Katy Lucas from The Cowboy Channel in his post-ride interview — the energy and focus still fresh from the pen.

📍 Sioux Falls, SD — Cinch Playoffs Rodeo

⭐️ Show. Up & Show. Out ⭐️

#

What an incredible experience 🤠
09/27/2025

What an incredible experience 🤠

⭐️ Giveaway Winners Announced! ⭐️Big congrats to our Rodeo + .siouxfalls Giveaway winners:🎟 — Winner of 4 tickets to t...
09/25/2025

⭐️ Giveaway Winners Announced! ⭐️

Big congrats to our Rodeo + .siouxfalls Giveaway winners:

🎟 — Winner of 4 tickets to the Cinch Playoffs Rodeo this weekend, PLUS a free Show. Sioux Falls shirt for having the most tags on our post! Michael gets to choose whether he’ll attend Friday, Saturday, or Sunday.

👕 — Free Show. Sioux Falls shirt for having the most tags as well!

👕 — Free Show. Sioux Falls shirt from the second part of the randomizer!

We’re grateful to collab with the Cinch Playoffs Rodeo and thankful for everyone who jumped in and participated. Your energy and support fuel everything we do.

See you at the this weekend — Sioux Falls, let’s Show. Up & Show. Out! 🤘🔥

⭐️ Show. Up & Show. Out ⭐️
09/22/2025

⭐️ Show. Up & Show. Out ⭐️

The thorn isn’t there to destroy. It’s there to protect the rose 🥀
09/21/2025

The thorn isn’t there to destroy. It’s there to protect the rose 🥀

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