01/22/2026
The executives I work with understand chaos theory.
They can map manufactured disruption.
They see narrative manipulation coming.
They've read Taleb, understand complex adaptive systems, and know their cognitive biases.
But here's what keeps happening: When actual chaos hits, supply chain collapse, market volatility, organizational crisis, they freeze. Or worse, they make reactive decisions from a dysregulated nervous system that they later have to walk back.
The gap isn't knowledge. It's embodied capacity to navigate uncertainty when cognition fails.
For 30 years, my partner Shiloh Sophia has been training leaders in a practice I used to dismiss: Intentional Creativity through medicine painting.I'm former Air Force, chaos theorist, built hospitality operations across Asia.
But I watched too many capable people, people who understood what was happening stay stuck in analysis, so we built something new: The complete integration of chaos navigation theory and embodied creative practice.
Not art therapy. Not team building. Tactical resilience training that uses creativity as the nervous system regulation tool.
Apothecary 6.0 opens March 15. This is the Founders Edition, the first and last time we're teaching it in this format.If you're leading through manufactured disruption and you don't have a practice that works when your prefrontal cortex goes offline...You're managing risk with one hand tied behind your back.
What's your go-to practice when strategic thinking fails?
Curious what's actually working for leaders right now.