10/13/2025
BREAKING: Michael Jordan stunned basketball fans worldwide when he announced a $50 million sponsorship deal with USC basketball phenom Juju Watkins, making her the new face of a bold Air Jordan campaign.
The partnership celebrates youth, excellence, and the evolution of greatness, uniting one of basketball’s most legendary icons with one of its brightest rising stars. It’s more than a deal — it’s a generational bridge between legacy and the future of the game.
“Greatness inspires greatness — this isn’t just business, it’s history in motion,” Watkins said proudly, as fans and athletes across the nation reacted with awe and excitement.
With Jordan’s legacy and Watkins’ unstoppable rise, the Air Jordan brand isn’t just making sneakers — it’s rewriting the story of what it means to be legendary.
𝙄𝙣𝙛𝙤. 𝙖𝙩. 𝙘𝙤𝙢𝙢𝙚𝙣𝙩𝙨 ⬇️⬇️⬇️