15/10/2024
"THERE'S A SPECIFIC TIME YOU SHOULD BE POSTING"
⚠️Nope, wrong!
It really doesn't matter. Of course you know your audience better than anybody so if you're EST and most of your audience is PST, sure schedule that post out when it makes sense.
But bottom line, you need to focus on WHEN folks in general are consuming content. Research says:
🔔First thing in the morning: 50% of people check their phones in the early morning during the week.
🔔During work hours: Almost half of phone checks (30 per day) occur during work hours.
🔔Late at night: 44% of people check their phones late at night during the week.
🔔During school: 97% of teens say they use their phones during the school day, often for social media, YouTube, and gaming.
So as you can see, the answer is...ALL THE TIME. WE'RE ON THESE PHONES ALL THE TIME.
Don't overanalyze just post it.
