12/08/2025
Facebook Ads Vs. Google Ads - Which is better?
Both can be beneficial but there are some differences.
Facebook usually is cheaper:
Facebook Ads
⚡️Cheaper cost per 1,000 impressions
⚡️Targeting based on interests + behaviors
⚡️Great for local businesses
⚡️Great for top-of-funnel traffic
⚡️Fast delivery — the algorithm learns quickly
Google Ads
⚡️More expensive cost per click
⚡️Audience is already searching but CPCs are higher
⚡️Strong for bottom-of-funnel intent
Facebook = faster reach + cheaper visibility
Google = higher intent + more expensive
Most businesses benefit from both eventually.
Send us a message if you need help setting up Facebook ads. We can get you targeted results depending on your budget.