Wingman Media

Wingman Media Wingman Media is an award-winning media planning and buying agency based in Los Angeles, specializing in companies that sell considered purchases.
(3)

Operating as usual

Post-Pandemic Digital Media Trends: The pandemic accelerated the world’s digital transformation, changing things along t...
07/01/2021
2021 Digital Media Trends – Wingman Media Agency

Post-Pandemic Digital Media Trends: The pandemic accelerated the world’s digital transformation, changing things along the way. Here’s what to look out for.

Digital Media in a Post-Pandemic World: New Trends in 2021 and Beyond The digital age is upon us. It has been for some time. When COVID-19 spread into a global pandemic, the ubiquity of digital media accelerated much faster than many anticipated. What was once a leisurely luxury quickly turned into....

Here are the top  trends and that will drive digital advertising in 2020. http://bit.ly/2Saw0nW
12/23/2019

Here are the top trends and that will drive digital advertising in 2020.
http://bit.ly/2Saw0nW

Brands getting the most from digital advertising are those staying ahead of the game. Let’s look at what lies ahead for ...
12/20/2019

Brands getting the most from digital advertising are those staying ahead of the game. Let’s look at what lies ahead for the digital marketing industry in 2020. http://bit.ly/2rWd1Th

The California Consumer Privacy Act (CCPA) puts tighter restrictions on how businesses collect and process personal data...
12/19/2019
A Simple Guide to CCPA Compliance – Wingman Media Agency

The California Consumer Privacy Act (CCPA) puts tighter restrictions on how businesses collect and process personal data. Use this guide to find out how to be compliant when the new law goes into effect January 1, 2020.

Use this guide to find out how the California Consumer Privacy Act (CCPA) applies to you and what you should do to ensure your business is compliant.

Special thanks to Clutch.co for naming Wingman Media a 2020 Media Buying Agency Global Leader #ClutchGlobal #MediaAgency
12/03/2019

Special thanks to Clutch.co for naming Wingman Media a 2020 Media Buying Agency Global Leader #ClutchGlobal #MediaAgency

Brands getting the most from television advertising are those staying ahead of the game. Let’s look at what lies ahead f...
11/15/2019
Must-Know TV Advertising Trends in 2020

Brands getting the most from television advertising are those staying ahead of the game. Let’s look at what lies ahead for the TV ad industry in 2020. http://bit.ly/2Kjzb7Y

Industry report discusses new opportunities to drive meaningful engagement from television in 2020. Covers ways to leverage new types of TV advertising.

TV advertising has certainly come a long way since the first spot aired back in 1943. Check out this brief timeline to s...
11/14/2019

TV advertising has certainly come a long way since the first spot aired back in 1943. Check out this brief timeline to see where we started, where we are now and what to expect in 2020.

Data is the heart of a successful marketing strategy. Here's a checklist to help you decide which data management tools ...
10/30/2019

Data is the heart of a successful marketing strategy. Here's a checklist to help you decide which data management tools are right for your business. http://bit.ly/33VeOpb

Does your creative agency dig deep enough to discover creative gold? This 5 step creative process helps advertisers driv...
10/29/2019

Does your creative agency dig deep enough to discover creative gold? This 5 step creative process helps advertisers drive more sales from their advertising http://bit.ly/32BE0k5

Is it time to move on from your current media agency? Here are 8 signs your agency-client relationship is in trouble. ht...
10/21/2019

Is it time to move on from your current media agency? Here are 8 signs your agency-client relationship is in trouble. http://bit.ly/2p1aypc

Thinking about taking your media planning and buying in-house?  Advertisers often mistakingly believe they are ready for...
10/16/2019
5 Reasons to Hire a Media Planning & Buying Agency – Wingman Media Agency

Thinking about taking your media planning and buying in-house? Advertisers often mistakingly believe they are ready for a DIY media planning strategy, but here are 5 reasons to reconsider. http://bit.ly/2IRBYo6

Thinking about taking your media planning in-house? Before you take on a do-it-yourself media strategy, consider these 5 important benefits of working with a media planning and buying agency.

Our clients in the Real Estate Industry often ask if radio is a smart media channel for their marketing mix. We think it...
10/02/2019

Our clients in the Real Estate Industry often ask if radio is a smart media channel for their marketing mix. We think it is. See why in our new 2019 Report, "Radio Still Moves the Dial for the Real Estate Industry." http://bit.ly/2oovYf3

Key research findings show that radio advertising still moves the dial for the home improvement industry. http://bit.ly/...
09/26/2019

Key research findings show that radio advertising still moves the dial for the home improvement industry. http://bit.ly/2lbA4Gf

Is your creative driving maximum conversions? Check out how our CEO spokesperson creative strategy helped a home improve...
09/17/2019
Case History | California Deluxe Windows | Wingman Media Agency

Is your creative driving maximum conversions? Check out how our CEO spokesperson creative strategy helped a home improvement client lower CPLs 52% and Increase Conversions More Than 24% http://bit.ly/30PSPyC

Read the case history to learn how Wingman's media strategies for radio helped our client, California Deluxe Windows, to lower cost per lead 52% and increase conversions more than 24%.

Today's data savvy brands are actively leveraging people-based marketing (PBM) to target more effectively. New to PBM? G...
09/05/2019
Beginner's Guide to People-Based Marketing | Wingman Media Agency

Today's data savvy brands are actively leveraging people-based marketing (PBM) to target more effectively. New to PBM? Get the 411 with our Beginner's Guide to #PeopleBasedMarketing http://bit.ly/30idCKT

This guide discusses people-based marketing (PBM), its value over traditional marketing strategies and how to execute media campaigns that leverage PBM.

Want to drive 4x more response from your radio spots? Try a  two-minute #RadioAdvertorial http://bit.ly/30m3Wir
09/02/2019
The Two-Minute Radio Advertorial

Want to drive 4x more response from your radio spots? Try a two-minute #RadioAdvertorial http://bit.ly/30m3Wir

People hate commercials, so we made them longer! Find out how a two-minute radio advertorial brings four times more leads than a typical 60-second radio ad.

Advertisers that use a DMP, DSP, and/ or SSP should pay close attention to data match rates. Match Rates are an indicati...
08/27/2019
Why match rates matter & how to improve them | Wingman Media Agency

Advertisers that use a DMP, DSP, and/ or SSP should pay close attention to data match rates. Match Rates are an indication of your ability to target the right audience at scale across all your media channels. Here are 5 tips for securing high #MatchRates. http://bit.ly/30hoVD3

This blog post discusses the importance of match rates for planning targeted media campagins and provides tips on how to improve them.

Data Management Tools are the heartbeat of data-driven advertising. They connect the dots across your customer data silo...
08/22/2019

Data Management Tools are the heartbeat of data-driven advertising. They connect the dots across your customer data silos and create actionable insights for targeting audiences with precision. But not all systems are created equal. Put your data management systems to the test with our free evaluation checklist! http://bit.ly/2HecznZ
#DataManagementTools

Great new podcast by AdExchanger on the evolution of television measurement.
04/26/2018
Podcast: iSpot.tv CEO Sean Muller Is Disrupting TV Measurement | AdExchanger

Great new podcast by AdExchanger on the evolution of television measurement.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Sean Muller had very little knowledge of television when he launched iSpot.tv six years ago. Rather, he had an aha moment while Googling information about commercials seen while watching TV with his wife. It was impo...

Deloitte's new digital media trends survey uncovers several key insights that illustrate major shifts in media consumpti...
03/29/2018
Digital media trends survey

Deloitte's new digital media trends survey uncovers several key insights that illustrate major shifts in media consumption.

​Digital media consumers across generations are increasingly in the driver’s seat—and their expectations are at an all-time high. Some major shifts are now occurring. What are the implications for technology, media, and telecommunications companies?

The Advertising Research Foundation is expected to announce new initiative for the development of industry guidelines fo...
03/28/2018
ARF To Unveil Consumer Data Privacy Initiative

The Advertising Research Foundation is expected to announce new initiative for the development of industry guidelines for consumer data privacy and protection. #privacycompliance #datasecurity #wingmanmedia https://t.co/zOHcKBpGnM

On the eve of its annual conference in New York City this week, the Advertising Research Foundation is expected to announce a new initiative for the development of industry guidelines for consumer data privacy and protection. The initiative, which will be unveiled by ARF CEO Scott McDonald Wednesday...

Elon Musk on doing the impossible:
03/28/2018

Elon Musk on doing the impossible:

"The Working Daypart has become a key component in the consumer journey and yet many brands are not taking full advantag...
03/27/2018
Brands Are Missing Out on an Important Daypart

"The Working Daypart has become a key component in the consumer journey and yet many brands are not taking full advantage of the opportunity to reach this audience so close to the moment of consideration and/or purchase." https://hubs.ly/H0br3tF0

The Working Daypart has become a key component in the consumer journey and yet many brands are not taking full advantage of the opportunity to reach this audience so close to the moment of consideration and/or purchase.

Google hopes their new Shopping Actions program will help retailers capture more purchases on desktop, cell phones and s...
03/21/2018
Exclusive: 'Where can I buy?' - Google makes push to turn product...

Google hopes their new Shopping Actions program will help retailers capture more purchases on desktop, cell phones and smart home devices.

Alphabet Inc's Google routinely fields product queries from millions of shoppers. Now it wants to take a cut of their purchases, too.

Wingman Advertising
03/08/2018

Wingman Advertising

01/30/2018
Grading YouTube’s Latest Brand-Safety Safeguards | AdExchanger

Nice article on YouTube's (belated) brand safety efforts.
Grading YouTube’s Latest Brand-Safety Safeguards | AdExchanger https://t.co/0lORJTrdYf by @adexchanger

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Dominique Netto, head of client services at [m]PLATFORM - GroupM. After the brand-safety sagas of 2017, Alphabet appears to be using some of that $27.7 billion Q3 revenue to ...

Address

2625 Towngate Road
Thousand Oaks, CA
91361

General information

Wingman Media is the only response-driven media agency to specialize in companies that sell considered purchases - cars, solar panels, mortgages, windows, high end home goods, engagement rings and other big ticket items with low purchase frequency and little consumer product knowledge. Services include media planning and buying for television, radio, social and digital media.

Opening Hours

Monday 08:30 - 17:30
Tuesday 08:30 - 17:30
Wednesday 08:30 - 17:30
Thursday 08:30 - 17:30
Friday 08:30 - 17:30

Telephone

+13103029400

Website

Products

haloAMP™ Audience Management Platform
Media Campaign Strategy and Ex*****on,
Media Planning and Media Buying

Alerts

Be the first to know and let us send you an email when Wingman Media posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Wingman Media:

Category

Our Story

Wingman Media is the only response-driven media agency to specialize in companies that sell considered purchases - cars, solar panels, mortgages, windows, high end home goods, engagement rings and other big ticket items with low purchase frequency and little consumer product knowledge. Wingman Media was founded in 2003 by Entrepreneur and Broadcast Media Veteran Steve Dubane. Taking what he learned from two decades creating successful media campaigns for clients that sell considered purchases, Steve set out with a simple mission: "To make our clients rich and our mothers proud.” Wingman has since grown from a small start-up into an award-winning media agency with a track record for success. Our campaigns scale profitably and have changed the trajectory of our clients’ businesses.

Nearby media companies


Other Media Agencies in Thousand Oaks

Show All