What are the opening hours?

Monday 8:30am - 5:30pm Tuesday 8:30am - 5:30pm Wednesday 8:30am - 5:30pm Thursday 8:30am - 5:30pm Friday 8:30am - 5:30pm

Wingman Media

Wingman Media is an award-winning media planning and buying agency serving companies that sell niche products and services.

12/02/2025

This mattress retailer learned an expensive lesson about the Lower Funnel Trap.
They cut brand-building spend by 39% to chase immediate sales. Their competitor did the opposite, investing in awareness and expanding their stores. Result? The competitor crushed them in search volume by 62%.
We reversed the damage with a full-funnel strategy that met customers at every stage:
✓ Rebuilt brand authority through streaming TV and sports inventory
✓ Used life event data to reach buyers before they started searching
✓ Dominated search with aggressive branded and competitor keyword strategies
The results: 30% sales growth, 123% increase in consideration-attributed sales, and 72% improvement in programmatic ROAS.
Long-funnel brands need long-funnel strategies. See how they turned it around.
Read the full case study: https://bit.ly/3M3Hwzz

11/24/2025

We're excited to welcome Luca to the Wingman Media team!
Luca brings over six years of programmatic media buying experience to our crew, with a track record in growth marketing and lead generation across industries like lottery, B2B, legal services, and CPG. He's worked at independent agencies and gained client-side experience at Dick's Sporting Goods, giving him a perspective that spans both traditional and digital media buying.
What really caught our attention? Luca's passion for combating programmatic ad fraud—a billion-dollar problem that most agencies would rather ignore.
When he's not optimizing campaigns, you'll find Luca on the golf course or hiking Pennsylvania trails with his wife and their golden retriever.
Welcome to the team, Luca!

11/17/2025

Our team spent Friday at the 2025 Ad Relief Luncheon.
Ad Relief does something important: they help advertising professionals when life throws them a crisis they didn't see coming. Medical emergencies. Natural disasters. The kind of hardship that doesn't pause for deadlines or budgets.
The room was full of people who understand that community means showing up when someone needs it.
We talk a lot about strategy and metrics in this business. But this? This is the work that actually changes lives.
Proud to support Ad Relief and everyone who makes it possible.

11/03/2025

Our team brought the creativity this Halloween! 🎃
From spooky to silly, our costume contest did not disappoint. Huge props to everyone who dressed up and brought the Halloween spirit.
Special shout out to our winners: Monique, Gregg, and Marshall 👻

10/30/2025

Here's what's really happening to your marketing budget.
Last-click attribution erases the full-funnel touchpoints that drive conversions. High-funnel channels creating awareness get defunded first because they're not getting credit.
Your pipeline narrows. Conversions get expensive. Competitors with better attribution gain ground.
Nielsen found brands adding upper-funnel media saw 70% higher ROI when paired with mid-funnel efforts.
Read the full breakdown, plus get our free guide on all 5 thinking traps undermining growth and how to counter them.
https://bit.ly/4mTyEZO

10/24/2025

When COVID hit, Sit 'n Sleep did what seemed smart. Cut brand advertising and focus only on immediate sales. But there's a trap in that thinking.

While they focused on the "bottom of the funnel," their competitor invested in building brand awareness AND opened stores across the region.

The result? They fell way behind in customer interest and search volume.

So how did they turn it around?
They went back to the fundamentals and started meeting customers at EVERY stage of their journey. Top of funnel with streaming TV and sports ads to rebuild trust and awareness. Middle of funnel using smart targeting on social media to reach people before they even started shopping. Bottom of funnel through strategic search ads and retargeting to capture ready-to-buy customers.

The results were incredible. → 30% growth in total sales → More than double the consideration-driven sales → Major improvements in advertising efficiency

The takeaway? Quick wins are tempting, but sustainable growth comes from showing up for your customers throughout their entire journey, not just when they're ready to buy.

Read the full case study here https://bit.ly/43s5Dxs
Then grab our complete full-funnel guide to learn how to avoid common marketing traps and build your own growth story!

10/17/2025

🎉 We're thrilled to welcome Nick as our new Account Director!
Nick is a marketing and advertising strategist with a talent for turning insights into impact. His experience spans entertainment, consumer packaged goods, and health & wellness, where he's launched integrated campaigns that connect data, creativity, and storytelling to deliver real business results.
What makes Nick's perspective unique is his experience working both agency and client side. This gives him a full 360° view of how to engage audiences and move brands forward. He's excited to join the Wingman team and fuel even more growth and innovation.
Outside of work, Nick spends quality time with his family, stays active in and outside of the gym, and explores new destinations with his camera in hand 📸 He's always searching for great food and fresh inspiration from different cultures.
We're excited to have Nick's strategic mind and diverse experience on our team!
Welcome aboard, Nick! 🚀

10/09/2025

Last-click gives 100% credit to the final search click. Zero credit to the CTV ad from three weeks ago. Zero to the YouTube ad that drove the website visit.
So you cut awareness spending. Brand discovery drops. Fewer people search for you. Low-funnel performance suffers. The cycle accelerates.
This is one of five thinking traps sabotaging growth.

Download our free guide to discover all five and the power moves to counter them. https://bit.ly/432O5I0

09/26/2025

We're excited to welcome Allison as our new Media Supervisor.
Allison brings over four years of media experience spanning both digital and traditional channels across a wide range of verticals including CPG, auto services, government agencies, and data technology. That versatility is exactly what we look for in a media leader.
When she's not planning campaigns, you'll find Allison trying new recipes in the kitchen, reading a good book, hiking, or exploring LA with her dog Miso.
Welcome to Wingman Media, Allison!

09/19/2025

What a fantastic day on the course supporting Ad Relief! Nothing better than combining our love of golf with supporting a great cause. Proud that Wingman Media could be an executive sponsor for this amazing charity event. Already looking forward to next year! ⛳🏌️‍♂️

09/11/2025

We're excited to welcome Dana as our new Senior Broadcast Buyer.
Dana brings ten years of local buying experience across a variety of accounts. When she's not placing media buys, you'll find her jogging by the beach, trying new restaurants, or spending time with her family.
Welcome to Wingman Media, Dana.

09/05/2025

This hits different when you realize it's happening to your campaigns right now 💯
Your radio ad gets someone's attention. Your CTV ad builds consideration. Your search ad gets the conversion credit.
Guess which budget gets cut next quarter?
The measurement problem is costing you more than bad creative ever could.
https://bit.ly/46oaJg3

Address

2625 Townsgate Road #330
Westlake Village, CA
91361

Opening Hours

Monday	8:30am - 5:30pm
Tuesday	8:30am - 5:30pm
Wednesday	8:30am - 5:30pm
Thursday	8:30am - 5:30pm
Friday	8:30am - 5:30pm

Telephone

+13103029400

Website

https://wingmanmedia.com/

Alerts

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Our Story

Wingman Media is the only response-driven media agency to specialize in companies that sell considered purchases - cars, solar panels, mortgages, windows, high end home goods, engagement rings and other big ticket items with low purchase frequency and little consumer product knowledge. Wingman Media was founded in 2003 by Entrepreneur and Broadcast Media Veteran Steve Dubane. Taking what he learned from two decades creating successful media campaigns for clients that sell considered purchases, Steve set out with a simple mission: "To make our clients rich and our mothers proud.” Wingman has since grown from a small start-up into an award-winning media agency with a track record for success. Our campaigns scale profitably and have changed the trajectory of our clients’ businesses.