10/05/2026
Fixing a video after the shoot day is the costly way to do it.
Sketch it first: a few rough frames showing what the viewer sees and what they do next. Get agreement on the shape of the story before filming. Rough frames are quick and cheap to make. An afternoon now can prevent a reshoot later.
Approve the storyboard, not the invoice.
The payoff: fewer revisions, faster approval, and no wasted shoot day.
Save this for your next video project.
Solve business problems first. Stroke creative ego last.