Stuart Media Strategies

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Stuart Media Strategies

Stuart Media Strategies is a full-service advertising and technology firm based in Toledo, Ohio, founded by veteran media executives Andy and Thomas Stuart

05/05/2025

"Case Study: Candy Company Converts Listeners To Buyers"

Audacy's Insights Team released a new report showcasing the power of audio advertising. The study highlights a candy brand's success in increasing sales by targeting a new sports fan audience. See how audio ads can drive results for your business in this case study.
https://www.insideradio.com/free/case-study-candy-company-converts-listeners-to-buyers/article_afca7d88-1782-424b-bc24-c5eeeccd92b9.html

05/02/2025

Kripke Enterprises Chief Strategy Officer Andy Golding is back with another episode of Toledo Works! This week his guest is Jeffrey Mann, owner of Jeffrey Mann Fine Jewelers on Monroe Street in Toledo Ohio and creator of Mann Made Diamonds. Jeff shares his story of starting his Jewelry store together with his Mother and Father and how they built their business from the ground up through times of struggle to go on to achieve great success.

kripke.com
jeffreymannfinejewelers.com
https://www.facebook.com/kripkeenterprises

05/01/2025

"What's Driving Radio Listeners in 2025? New Techsurvey Results Reveal Surprises." From time-shifting habits to the rise of social video and newsletters, Jacobs Media's latest Techsurvey uncovers the changing behaviors of radio audiences. Don't miss the free April 15 webinar presented by Inside Radio and sponsored by Quu to learn more. https://www.insideradio.com/free/what-s-driving-radio-listeners-in-2025-new-techsurvey-results-reveal-surprises/article_f28726c1-d76a-41a9-a04a-28d145771561.html

04/29/2025

"TV commercial prices—how ad costs have changed over the past decade"

Learn about the significant changes in TV commercial prices over the past decade. According to Ad Age, factors such as digital advancements and the rise of streaming services have greatly impacted the cost of TV advertising. Stay informed and check out the article here: https://news.google.com/rss/articles/CBMihwFBVV95cUxOQzV4SXBpLTNxSkhYaG1QV09KRlNydVBtdU9BcUZMRENaa0pNaFhYRzI3cENUU3VXODlwZjg0cmFSZHE4eUJRX0VMSTNIVEw4ekRrTjV2eFZ1elZCSWJ1STdvQ2ZJcnU3bE9hMy1WUlhYTDhKRXFrSFJieHpJbDNmbFhHMUhCWGc?oc=5

04/28/2025

"Deloitte: Free-to-air TV advertising is still king"

According to a recent report by Deloitte, free-to-air TV advertising remains the dominant force in the industry. Despite the rise of digital platforms, TV advertising continues to reign supreme for reaching a wide audience. Read more about the findings in AdNews.

04/27/2025

Rory Sutherland is one of the world’s leading consumer behaviour experts, the Vice Chairman of Ogilvy Advertising and an author.

Expect to learn how effective companies will be at getting their employees back in office, Rory’s thoughts on Jaguars rebrand, what Rory thinks of the current state of British culture at the moment, what causes Overton windows to shift, what the Myth of Collective Wisdom is, the assessment of Trumps successful marketing campaign for president, If people who pay more taxes should get special privileges, how to make a boring product interesting, what makes a brand cool and much more…

04/26/2025

On this episode of Toledo Works, Andy Golding sits down with Brian Elias. Brian is the founder of 1-800-Hanson, ReFloor, and consults businesses across the country. Brian shares his story of how he built some of the most successful window and floor remolding companies nationally, explaining the lessons and values that were the foundation of his achievements.

kripke.com
hanson.com
refloor.com
brianelias.com

04/25/2025

"The cost of TV advertising is falling, but football ad prices surge" - According to eMarketer, the cost of TV advertising is decreasing while football ad prices are on the rise. This trend is driven by the popularity of live sports and the high demand for advertising during football games. Check out the full article here:

04/24/2025

Rory Sutherland is the author of Alchemy, a senior advertising executive at Olgivy, and the man who understands why some ideas connect with people and some ideas don’t. He’s a columnist, an innovator and a trailblazer in the world of marketing and advertising.

0:00 Intro
02:07 The concept of how we value things
18:56 Recursive Trends
23:42 The brain's marketing function: Signalling
34:43 technology making location irrelevant
41:07 making something bad to give it value
48:14 Scarcity of product
51:38 Personalisation
56:37 How to deliver a product to the world
01:02:59 Why business are focusing on the wrong thing
01:11:00 Personal branding
01:17:25 Why do you think you successful
01:33:43 The last guest question

Rory:
https://twitter.com/rorysutherland?s=20&t=4azefUUEPFOUa986gpwmeg

Rory’s book:
https://www.amazon.co.uk/Alchemy-Surprising-Power-Ideas-Sense/dp/0753556529

Listen on:
Apple podcast - https://podcasts.apple.com/gb/podcast...
Spotify - https://open.spotify.com/show/7iQXmUT...

FOLLOW ►
Instagram: https://www.instagram.com/steven/
Twitter: https://twitter.com/SteveBartlettSC
Linkedin: https://www.linkedin.com/in/stevenbartlett-123

Sponsors:
Huel - https://my.huel.com/Steven
Crafted - https://bit.ly/3JKOPFx

04/23/2025

"Starbucks is turning to old fashioned TV ads to turn things around" - In an effort to boost their sales and brand image, Starbucks is shifting back to traditional TV ads. The famous coffee chain is hoping to reach a wider audience through this approach. Read more about their strategy on Quartz.

04/22/2025

"Ad-Supported Audio Bests Ad-Free Listening In Latest Edison Data"
Despite the growing popularity of ad-free streaming services, new data from Edison Research's Share of Ear study shows that Americans still spend most of their audio time on platforms that include ads. This trend highlights the continued effectiveness and relevance of advertising in the audio industry. Check out the full report here: https://radioink.com/2025/04/10/ad-supported-audio-bests-ad-free-listening-in-latest-edison-data/

04/16/2025

"Spotify's Colorful Billboards Utilize Robust User Data To Promote Their New Upgraded Free Service"
Find out how Spotify is using its extensive user data to create vibrant billboards promoting their upgraded free service. With targeted ads and personalized messaging, Spotify is making a splash in the advertising world. Read more on DesignRush: https://news.google.com/rss/articles/CBMifkFVX3lxTE8zVUlQMEtGYTM4TVJiakVUR3ZSWEFSaVlWX1NiQUIxSmFXVDFWN0FSN0kxSHl4bDQxUlZOVkxlTmtQci1sRFU5TFV3U0hTZUw0V2g4eUN0aldjYVJuRGFBTjhTdnJGcTA4T2N6ZDR1NzRaOVRxX01RVTFGck9rdw?oc=5

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Lake George, CO

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https://stuartmediastrategies.com/

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