LAO

03/08/2021

Giveaway time 🎉

LAO Theory gives you $1000❗️

We will give you $1000 worth of ads spent and also set up and mange your brand social media ad accounts for a full month!🚀

How to win❓
- Tag 3 business owners/entrepreneurs.
- like our post.
- share this post

Good luck!

01/07/2021

🚀 Want to scale your ecommerce brand?

"...I dont think there is a chance we be pushing for 100k in our 3rd full month in business" - Derek, owner of All American

Contact us today to get a free proposal.

14/05/2021

2k a day 🤯

We can do it for you too❗️

We are now accepting one last client for this month, make sure to contact us as fast as possible 👋

12/05/2021

🤯 RESULTS RESULTS RESULTS

Become our next success story 🚀

Contact us for a free strategy consultation.

11/05/2021

THIS is why we do what we do!

Ready to scale your store ?

Contact us for a free strategy consultation 🚀

24/11/2020

17/06/2020

17/06/2020

Defining your audience +
scaling campaigns.This is the stage where profitable advertisers set themselves apart.

Remember facebook ads is as much of an art as it is a science

This is the area where you can choose any custom audience or lookalike audience you’ve created, or create an audience from scratch based on interests.

Interests are a ways of targeting people who are likely to be interested in your product based on other things they are interested in.

The best tool to find related interest is audience insights on facebook.

Dm for more information 🔥

16/06/2020

Risking > Regretting

16/06/2020

Ad lifecycle It is important to understand the logic of the ad lifecycle and understand what works best. You would like to start with a post engagement campaign for about 2-5 days to get likes and comments on your ad.
Next I would recommend to copy the same ad and run a traffic campaign to make people click your ad and view your content.
Once you have enough people who:
View your content Added to cart
Purchase Watch your video
You can retarget them and create custom audience and lookalike audience and that’s where the real profit is.
For more information Dm Us.
Or [email protected]

09/06/2020

CHALLENGE

09/06/2020

Facebook offers a generous amount of data and analysis for every ad campaign. It’s all available from the dashboard menu. In theory, you might have 1 campaign with 5 different ad sets and 10 different ads in each ad set. Numbers get bigger the more levels you go down.
To see an overview of stats from any of these categories, you can quickly toggle back and forth from your main ads dashboard.All data can be sorted by clicking on the heading for each column. The stats for each have a robust set of data based on performance, delivery, cost,
relevance, and more.
How long should I let an ad run?When should I stop it?
You can tell a lot about an ad for 60 dollars of ad spend, I generally set brand new ads to 20$ a day and let them run for 3 days and then review the results.
Dm for more information 🚀
[email protected]

08/06/2020

READY.

04/06/2020

BUDGETING
HOW TO SET A BUDGET FOR YOUR FACEBOOK AD?
In the budget settings for your Facebook ad, you’ll get to control a couple of important elements: How much you want to spend and when you want to start spending it. There
are further, specific customization options at this stage, too, for those eager to have even more control over the specifics of delivery.

Chosing a budget
By default, Facebook starts out suggesting a $20.00 daily budget. You can adjust this however you want, choosing either “daily”
or “lifetime” budget and also editing the amount you’re wanting to spend.
With the daily budget, the amount you set is the maximum you will spend on any given day.
With the lifetime budget, the amount you set is the maximum you will spend on the lifetime of your ad.
When you choose a lifetime budget, you will also need to set a start and end date for your ad.
The option to run the ad continuously is no longer available.

Chosing a schedule For daily and lifetime ads, you can tell Facebook when specifically you’d like the ad to run. By default,
if you are running a daily ads budget, Facebook suggests to run the ad continuously. Otherwise, you
can choose to start and end the ad on a specific day.
(Facebook runs the math here for you and tells you the maximum amount, total, you will spend)
Dm for more information
info@laotheory@gmail.com

03/06/2020

YOU vs you

03/06/2020

Post engagement:
includes all actions that people take involving your ads while they're running. Post engagements can include actions such as reacting to, commenting on or sharing the ad, claiming an offer, viewing a photo or video, or clicking on a link.

Traffic:
is designed to drive people to your website or app. With Traffic as your objective, you can create ads that: Send people to a destination such as a website, app or Messenger conversation (website clicks) Increase the number of people going to your mobile or desktop app (App Engagement)

Conversion:
Think of conversion campaigns as campaigns you run once you know something about your customers, when you use your Facebook pixel you can set what it called event codes which signal that certain people took certain action.Now you can optimize and target people who are most likely to add to cart or purchase.

DM FOR MORE INFORMATION.
[email protected]

01/06/2020

01/06/2020

Most important tool for business owners❗️❗️❗️
Conversion tracking and pixel
Facebook has a unique system for tracking actions that occur after someone leaves a
Facebook ad and travels to a web page. You can install a Facebook pixel that tracks things
like page views, registration, and orders.
To get your Facebook pixel, go to the menu at the top of the page, and select “Pixels”
under the “Assets” menu.
From the pixel page, click Create a Pixel. Then click View Pixel Code.
The pixel code goes into the code of your page, in the head section. You can copy and
paste the code from Facebook into your page, and for further tracking, you can add any
number of variables to your code from Facebook’s many options.
• View Content
• Search
• Add to Cart
• Add to Wishlist
• Initiate Checkout
• Add Payment Info
• Purchase
• Lead
• Complete Registration
For example, if you were to add extra conversion tracking for Leads to your Facebook
code, you might take the original code from Facebook and add in the extra snippet for
Leads to the page where your lead capture takes place.
For example, if you were to add extra conversion tracking for Leads to your Facebook
code, you might take the original code from Facebook and add in the extra snippet for
Leads to the page where your lead capture takes place
DM FOR MORE INFORMATION
[email protected]