Project Thirty Six

31/08/2024

Reviewing our behind-the-scenes footage taught me 3 key lessons:

1. Hire the best:
A skilled Director of Photography (DP) is crucial—they bring your vision to life. Thanks,

2. Direct with assertiveness:
Clear, confident communication keeps everyone aligned and the shoot on track.

3. Prepare relentlessly:
Pre-visuals, shot lists, and thorough planning are essential for a smooth and successful shoot.

28/08/2024

Absolutely essential for every video creator: storytelling.

Without a compelling story, keeping your audience hooked is nearly impossible.

Always weave rich, engaging stories into your content to captivate and retain your viewers! 🎥✨

23/08/2024

What an experience.

About two weeks ago, we went and shot video for one of the coolest companies around, Audioformz.

So I figured, why not shoot a vlog?'

This one is especially great because it shows EXACTLY what goes into a complex, high stakes video shoot for a business. It can take a lot more energy than anticipated to get the end result, but the end result is always worth it.

Please enjoy episode 3 at the link below, and let me know what you think!

In his week-in-the-life vlog, videographer and small business owner Alex Trevino takes you behind the scenes of a high-stakes ATV shoot for Audioformz, a com...

08/08/2024

Video production without a strategy is just a video. Anyone can make a video look good. With a solid strategy, video can be a game-changer for any business.

03/10/2022

Are you a self employed business owner who struggles to find the time to create video content? You're not alone! In this post, I'll share 5 tips on how to effectively manage your time so that you can create videos that are both high quality and effective.

1- Make a storyboard or plan before starting to film.

This will help you stay organized and on track while you are filming. Investing the time, "ahead of time", in planning this out will truly save you even more time in the shoot and edit.

2- Use a content calendar to schedule your content.

A content calendar is a tool that allows you to plan and schedule your content in advance. This way, you can batch create content and have it ready to go when you need it. So if you're feeling overwhelmed by your content marketing, take a deep breath and grab a content calendar. It just might be the answer to your problems.

3- Fail quickly, and keep moving forward.

Making mistakes is inevitable when you're shooting your own content. So don't be afraid to mess up - it's part of the process!

4- Take breaks while editing to avoid burnout and come back with fresh eyes

As anyone who has ever shot video or edited knows, it can be easy to get wrapped up in the project and lose track of time. Whether it's going for a walk, grabbing a bite to eat or just taking a few deep breaths, taking some time for yourself will make a world of difference.

5- Only get feedback from a select few work before publishing it online.

Any creator who's put their work out on the internet knows that feedback is a double-edged sword. So, how do you strike the right balance? One approach is to only seek feedback from a select few people before publishing your videos online. Look for people whose opinions you trust and who will give you constructive criticism.

Now that you have a few tips to help you save time, it's important to put them into practice. Follow us on LinkedIn and I'll continue sharing more ways that you can create high-quality content without spending all day in front of the computer. In the meantime, what are your favorite tips for saving time while creating video content? Share them in the comments below!

10/08/2022

When we work together, you have permission to fail. Here’s me failing 😂🤣😭😬👍

05/08/2022

When you are nervous in front of a camera, even if it's your own, here's the 1 TIP that I have for you! It'll make things so simple for you. You got this 💪 🙌 👌

04/08/2022

HAVE. A. PLAN.

Every piece of content that appears on any of your profiles needs to be there for a REASON.

Figure that out, and you'll be well on your way to engaging and building your audience online.

What tools do you use to plan out your content?