31/05/2023
💡Want an easy way to come up with ideas?
Try an an exercise called “Idea Mating!”
Let’s say you’re writing an article on how to be a better parent. First, make a column with ten qualities or traits of your ideal reader. In this case, it’s a parent. You might list ten types of parents, including men, women, single, young, traveling, working, stay-at-home, and so forth.
In the second column, make a different list based on random words. The list might be of verbs, song titles, emotions, holidays, or a million other possibilities.
The two columns should not be related.
Let’s say you choose to list holidays in your second column. You would list days such as New Year’s, Easter, the 4th of July, Thanksgiving, Christmas, and so on.
Then, randomly “mate” a word from each column.
For example, put “single mother” with “Christmas.” What are the possibilities for an article on that topic? Or what about an article for traveling parents on the 4th of July?
Are you going to try Idea Mating? Let us know what combinations you come up with in the comments below! 💡