f/go is an online media source focused building supportive and inclusive communities around the spirit of amateur sport. We believe when we all come together to build communities around active healthy lifestyles, we all win! f/go's focus is on two general key youth and adult markets:
- Urban high school sports, encouraging healthy behaviors and attitudes and supportive inclusive communities that build and encourage self-confidence, respect and a sense of belonging to something bigger. It's an important connection point to engage youth and where lifelong healthy and active lifestyles begin.
- Adult enthusiasts, engaged in athletics and sport where a range of abilities matters less than living a balanced life, where incorporating sport, fitness, athletics and play are valued and incorporated into daily life. f/go is focused on amateur athletes on the go because we believe when we are engaged in an active and healthy life, we surround ourselves and share with others the joy of living, positive spirit and camaraderie unique to sport.
