Cyclone Social

  • Home
  • Cyclone Social

Cyclone Social Social Media Marketing Agency
(1)

Our client gifting looks a little different this year.Every client is getting custom co****le bags.Their logo. Their bra...
18/12/2025

Our client gifting looks a little different this year.

Every client is getting custom co****le bags.
Their logo. Their brand. Their own set.
Plus a full Cyclone set to go with it.

These aren’t just for fun either.
They’re American Co****le Association Synergy Pro bags. Tournament-level, some of the best in the game, and a nod to a client we’ve been proud to partner with for a few years.

It’s a gift that actually gets used...
One that shows up at backyard parties, tailgates, and summer nights, all year long.

Because great partnerships deserve something memorable 🙌

We’ve been quietly stacking talent all year.Today we get to introduce someone who helped shape the internet most of us g...
12/12/2025

We’ve been quietly stacking talent all year.
Today we get to introduce someone who helped shape the internet most of us grew up on...

Meet Bob Phillipp, Cyclone’s new Director of Organic Marketing 🙌

Bob was the first hire at theCHIVE sixteen years ago.
If you know theCHIVE, you know what that means.
Massive audience. Cultural influence. Viral before viral had rules.
Bob didn’t just ride the wave. He helped build it.

What sold us, though, wasn’t his resume.

1. His brain for creative nuance...
He started breaking down content and got into how a single word in a title or one small shift in a thumbnail can take something from 30K views to 300K.
Bob lives in that level of detail.
He understands human behavior in a way you cannot fake.

2. His work ethic...
“You can’t outwork Bob.” Anyone who knows him will tell you the same thing.

3. His preparation and respect for people...
On day one, he walked into our office and greeted every team member by name… plus something personal about them.
We were all like, “How did you know that?”
His answer:
“If I’m joining your team, the least I can do is know who I’m working with.”
That says everything you need to know about the guy.

Humble. Sharp. Zero ego.
A massive culture fit.

After 16 years from Venice Beach to Austin, TX, Bob is here in Fort Wayne at the Cyclone office, leading our organic team and helping take our strategy to an entirely different level 🙌

Welcome to Cyclone, Bob!!! 👏👏👏

Good food, better people, and a reminder of why we love doing this.Happy Thanksgiving from the Cyclone crew!
27/11/2025

Good food, better people, and a reminder of why we love doing this.

Happy Thanksgiving from the Cyclone crew!

We just added a legit talent to the creative team.Welcome Devon.He’s a designer with real experience and a strong eye.Cl...
26/11/2025

We just added a legit talent to the creative team.

Welcome Devon.

He’s a designer with real experience and a strong eye.
Clean visuals, smart choices, solid instincts.
The kind of work where you look at it and immediately think,
“Alright… this guy knows what he’s doing.”

He’s been building his own brand, Lorv, for the last few years working with real clients and delivering real results.
That kind of experience hits different than the typical designer track.
You can feel it when you talk to him.

What we like even more is his energy.

Curious. Hungry. Zero ego.
He wants to grow.
He wants to sharpen.
He wants to be part of a team that pushes the work forward.

That attitude matters here.

Pumped to have him and pumped to see what he creates with us.
Welcome to Cyclone, Devon!

"This week usually forces me to slow down for a minute and look at the people who have been carrying real weight this ye...
26/11/2025

"This week usually forces me to slow down for a minute and look at the people who have been carrying real weight this year.

Two guys deserve a spotlight.

First up… Ryan.
Some people unwind by playing video games.
Ryan unwinds by reorganizing ClickUp for fun.
I swear he looks at a broken workflow the same way a five-year-old looks at Legos.

He’s been here for not even a full year
and he rebuilt our entire marketing operations foundation.
Account management. Project management. How work moves. How communication flows.
All the stuff that keeps client delivery smooth instead of chaotic.

He didn’t tweak it.
He didn’t “optimize” it.
He tore it down and rebuilt it stronger.
And even though it’s still a work in progress, it already feels night and day better.
You can feel it in every account we touch.

Then there’s Wes.

Wes has been back for just over a full quarter
and the creative department already feels like a different world.

His background speaks for itself
brands built from scratch
campaigns for national names
work on major platforms
creative instinct that is just unfair.

But what stands out most is how he leads.
Better structure.
Better ex*****on.
Better standards.
And this is the crazy part…
we’re just scratching the surface.

A lot of the past few months has been rebuilding the systems, the team, the workflow, the consistency.
Once that foundation is locked, the creative output we’re about to produce is going to be insane.

These two were a massive part of leading Cyclone through the best revenue year in our history.
By a lot.
But the wild part is how new this leadership core still is.
It feels like we’re just now getting the real version of what this place can be.

Our whole team is the reason we’re here.
But every team needs a few people who carry a little extra weight when things get chaotic.
Ryan and Wes did that this year.
They made the company better in very real, measurable ways.

Grateful for them.
Grateful for the whole squad.
And fired up for what is coming next.

Let’s keep going."

- Andrew (Founder/Owner, Cyclone)

The office looks like we lost a bet with an Amazon delivery driver.Boxes everywhere.Chairs stacked to the ceiling.People...
19/11/2025

The office looks like we lost a bet with an Amazon delivery driver.

Boxes everywhere.
Chairs stacked to the ceiling.
People working like it’s a pop-up coworking space inside a furniture warehouse.

But it’s all on purpose.

We are rebuilding the entire Cyclone office from the ground up.
New space.
New flow.
New energy.

…stay tuned 👀

QBR day.The part of the job nobody posts about... long talks, tough questions, and real planning.This is where strategy ...
06/11/2025

QBR day.

The part of the job nobody posts about... long talks, tough questions, and real planning.

This is where strategy actually happens.

Where we tear down campaigns, dig through data, and figure out how to make the next quarter stronger than the last.

It’s not creative shoots or flashy ads, but it’s the heartbeat of everything we do.

Proud of this team for caring this much about the details.
That’s what separates good from great.

Just finished reviewing data from our last 6 studio shoots vs lo-fi sessions and it’s honestly fascinating.Everyone love...
05/11/2025

Just finished reviewing data from our last 6 studio shoots vs lo-fi sessions and it’s honestly fascinating.

Everyone loves to argue “studio vs lo-fi,” but the truth is they win at different parts of the funnel.

Here’s what we’re seeing across both paid and organic:

Studio content (high production):
• Hook rate (scroll-stop in first 1.5s): 21%
• Hold to 50% view: 64%
• Average watch time: 11.2s
• Brand recall surveys: up 37%
• Assisted conversion lift (view-through): +28%

Lo-fi content (handheld, casual):
• Hook rate: 38%
• Hold to 50% view: 47%
• Average watch time: 7.9s
• Click-through-to-landing: +62%
• Cost per add-to-cart: down 34%

Translation:

Studio builds authority. It makes people believe in the brand.
Lo-fi drives action. It makes people act on it.

The smart move isn’t choosing one....it’s using both intentionally.

Studio content earns attention and sets tone at the top of the funnel.
Lo-fi creative capitalizes on that trust further down.

One builds the world.
The other moves product through it.

Stop arguing about which is “better.”
Start tracking where each one wins.

A few weeks back we’re in the middle of a content sprint. Projects flying, calendars packed, everyone moving fast. Someo...
14/10/2025

A few weeks back we’re in the middle of a content sprint. Projects flying, calendars packed, everyone moving fast. Someone says, “We really need another heavy hitter on the organic team.”

Enter Sarah Bodkin.

She jumped in like she’d been here for months. No warm-up, no easing in, just straight to work. Within days she was running projects, throwing out great ideas, and instantly making the team better.

Sarah’s worked in social with brands before, so she gets how this world moves. She’s quick, tuned-in, and has that sense for what’s worth posting and what’s not. She knows how to keep things real, high quality, and on brand.

Outside of work, she’s a yoga instructor here in Fort Wayne. Which makes sense. She’s calm, centered, and somehow still moves at full speed.

She’s sharp, kind, and the definition of a team player.

We’re lucky to have her.

Wes is back.And if you know Wes, you already know how big that is.This isn’t “cool, we hired someone.” This is we just b...
08/07/2025

Wes is back.

And if you know Wes, you already know how big that is.

This isn’t “cool, we hired someone.” This is we just brought back one of the best creative minds in the game. Period.

Wes has built brands from scratch, led teams across industries, and created work that’s been seen on ESPN, MTV, the NBA, NFL, MLB…you name it. But honestly? That’s not even the impressive part.

The impressive part is this:
He makes everyone around him better.
He’s the guy who will push you, challenge you, call you on your sh*t…
and still be the first one to hype you up when you win.

This is family. This is the standard.
Let’s get to work.

03/07/2025

We’re hiring. Come work with us. 🚀

We’re a fast-growing digital marketing agency built for people who move fast, think big, and want to do work that actually drives results.

We’re looking for people who get agency life…social media, paid ads, creative, strategy, internships, leadership. If you’re good at what you do and you’re hungry to grow, let’s talk.

✔ Flexible work�✔ Unlimited PTO�✔ Career growth & bonus opportunities

Check out open roles or apply on our website: https://www.cyclonesocial.com/work-at-cyclone

Say hey to Gunnar. New(ish) Organic Specialist who somehow manages to bring fresh ideas, energy, and chaos in the best w...
09/06/2025

Say hey to Gunnar. New(ish) Organic Specialist who somehow manages to bring fresh ideas, energy, and chaos in the best way possible.

This isn’t his first time with us. He started as a high school intern back at Leo and now he’s back for college credit, stepping up and making things happen.

He just gets it. Social, culture, branding... how it all connects. He’s still learning how to turn that into great work for clients…and he’s doing an awesome job.

Also yes, that’s a hat. And a coney dog. The man bleeds Fort Wayne.
We’re pumped he’s back.

Address

IN

Telephone

+12606228772

Website

Alerts

Be the first to know and let us send you an email when Cyclone Social posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Cyclone Social:

Shortcuts

  • Want your business to be the top-listed Media Company?

Share

Social Media Marketing Agency

We are an independent, full-service, creatively driven social media marketing agency that creates and cultivates strong relationships between great companies and their customers. We partner with brands to maximize business objectives with our award-winning creative production, digital strategy, influencer marketing, paid media, and social media campaigns. Our goal is not to sell your product or service - our goal is to sell your product or service AGAIN. Our formulas for building loyalty have generated millions of dollars in business for our clients. We want to share these concepts with you.

WE DON'T SIGN CONTRACTS. WE SHAKE HANDS.

We do not bring on direct competitors as clients. Once we have one client in an industry, we are exclusive to them.