We Edit Podcasts

15/01/2026

Question of the day: are branded podcasts about to move from optional to essential? That’s definitely what we’re seeing!

If you’re planning for 2026, you’re probably already feeling it: attention is harder to earn, buying cycles are longer, and audiences expect more than surface-level thought leadership.
That’s where branded podcasts are starting to stand out. They’re one of the few channels that can build trust, stay present across long decision journeys, and give your brand real depth, not just reach.

We break down why this shift is happening now, and what it means for your 2026 strategy.

Link to the full blog in the comments.

14/01/2026

Are your podcast downloads really telling you anything…or just making you feel popular?

When it comes to B2B, downloads alone don’t show whether your podcast is actually making an impact. Here’s what we look at instead:
- Are listeners finishing episodes?
- Are new listeners coming back for more?
- Are episodes driving leads or revenue?
- Are people sharing and engaging?

Downloads feel nice, but real success comes from impact, trust, influence and results you can measure.

Get our full guide in the comments.

13/01/2026

What if one episode could fuel everything you post?

We’ve helped creators do this over and over, and trust us, it works. 🔥

Every episode you record is packed with gold, key ideas, quotes, and takeaways that don’t just belong in a single post. When you repurpose smartly, that one episode can become blogs, emails, social posts, reels…even enough content to fill an entire month.

Stop working harder for content that disappears after a week. Work smarter, get your ideas seen everywhere, and finally get the results your podcast deserves.

12/01/2026

Facts inform, but stories hold the power to truly inspire.�

Even in B2B, storytelling is what makes people listen to what you have to say, care enough to pay attention and most importantly, remember you long after the episode is over.�

Discover how story-driven podcasts build trust, loyalty, and long-term brand impact.

Link in the comments.�� 🔥

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08/01/2026

Planning a B2B podcast for 2026? Strategy is the difference between growth and noise.
Read the blog for a full breakdown of what a strong podcast strategy can do for your brand. 👇

https://weeditpodcasts.com/2026-b2b-podcast-strategy-checklist/

Need help applying it to your show? That is exactly what we are here for.�� Reach out to us for a free call!

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07/01/2026

Most corporate podcasts fail to capture attention and that’s exactly why yours needs a strategy. ��Our ultimate checklist shows you how to plan, produce, and promote episodes that engage your audience and deliver real results.

Ready to level up?

Read this 👇

https://weeditpodcasts.com/high-quality-corporate-podcasts-checklist/

Want to produce high-quality corporate podcasts that builds authority and drives results? Follow our ultimate checklist to plan, record, edit, and launch a show that represents your brand.

06/01/2026

We're starting the year of STRONG with a HOT TAKE.

Most podcasts should not launch in 2026.

A mic does not create authority. It amplifies clarity. If you do not know who your show is for or why it exists, you are just adding noise.

Watch this before you hit record.

Want to start a podcast that actually moves the needle in 2026? Talk to us! Follow the link in our bio to set up a FREE call and we'll help you launch a show that stands out from the crowd.

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05/01/2026

2026 is the year B2B podcasting grows up.

If your B2B podcast is built like a "when we have time for it" project, instead of the growth engine it really is, it's on it's way to becoming irrelevant.

The brands that win? They’re using podcasts to drive trust, demand, and pipeline. Your B2B podcast doesn’t need more episodes. It needs a strategy that actually drives revenue.

Get our 2026 Podcasting Playbook. 🔥

Link in the comments!

01/01/2026

Happy New Year from We Edit Podcasts!

To our clients, old and new, thank you for being part of our journey. We’re excited to support you in 2026 with expert podcast production, strategy and marketing that helps your show make real impact.

We reopen on 5 January. Book a call now and hit the ground running in the new year. ��

25/12/2025

Merry Christmas & Happy Holidays from We Edit Podcasts!

To everyone who celebrates, we’re wishing you a joyful Christmas and a restful holiday season. Thank you to our incredible clients and our amazing team for another wonderful year of meaningful conversations and standout podcasts.

We’re so grateful for you.

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22/12/2025

Smart brands aren’t just talking ABOUT their audience, they’re talking TO them.��

Podcasts are helping B2B teams build real authority, trust, and ROI that lasts long after the campaign ends.��

Read why every smart brand is betting on the mic 👇

https://weeditpodcasts.com/why-b2b-podcast-marketing-is-the-future-of-content-strategy/

Discover why B2B podcast marketing is reshaping content strategy. Learn how audio helps brands build trust, reach decision-makers, and drive long-term results.

18/12/2025

There’s a reason high-performing B2B teams are doubling down on podcasting: it reaches buyers earlier, builds authority faster, and creates long-tail content that drives demand long after the episode airs.

The shift is real and it’s reshaping how B2B brands plan their 2026 strategies.
On the blog, we break down what’s changed and how to make podcasting a cornerstone of your growth engine. Find the link in the comments.