Insight Marketing Group

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Insight Marketing Group Since 2006 we have been hands-on, day after day helping medical practices like yours attract and retain additional patients.

Dr Marketing Tips is a medical marketing learning system that has been developed with Carol (a client of ours) in mind. Carol is a great (albeit very busy) person who works with 12 doctors at a medium sized practice in South Florida. She wears many hats – human resources, physician relations, administration and marketing. Carol’s doctors want her to know what’s going on. They expect her to keep th

eir website current, attend health fairs, arrange speaking engagements, create advertisements for the practice, understand all the latest trends and generally make them look good while bringing in more and more patients. They don’t understand why referrals might be down or why Carol can’t get that negative patient review off of the Internet. Carol doesn’t ‘do’ Facebook and hopes her doctors don’t discover it either (because she’ll be expected to take care of that too). Dr Marketing Tips is your teacher, your muse and your secret weapon to help grow your medical practice. We give you the tools and knowledge you need to be a great medical marketer. We share best practices and show you step-by-step what works and what doesn’t. Our templates, tips, worksheets and ongoing ideas will make your life easier while helping your practice stand out from your competitors.

09/09/2025

Thanks for the kind words, Kevin! 💙

In this episode of the DrMarketingTips Show, we share how one practice cut $5K+ from their annual budget and gained comp...
08/09/2025

In this episode of the DrMarketingTips Show, we share how one practice cut $5K+ from their annual budget and gained complete control of their waiting room messaging.

Listen now wherever you get your podcasts. https://insightmg.com/ep-360/

02/09/2025

🔍 Anybody can tell you what they 'think' you should do to grow your practice, but not everybody actually understands your practice like we do. 🤝 Rest in peace, John. You were always our champion. 🕊️

01/09/2025

One of our clients saved $15,000 in print costs in just one year.

How? By moving to our centralized portal, a busy ortho group was able to get all their materials designed, printed, and delivered, managed easily in one place.

• They dropped booklet costs from ~$8.40 to just $5.81 (a 30% decrease).
• They saved time with automated supply tracking.
• They maintained consistent, on-brand patient materials.

➡️ See the full case study and how we did it: insightmg.com/saving-big-on-essential-patient-materials-how-a-printing-partnership-cut-costs-by-25/

We hope you have a wonderful and safe Labor Day! 🛠️
01/09/2025

We hope you have a wonderful and safe Labor Day! 🛠️

26/08/2025

We were deeply honored by the warm introduction from Sherhea, President of the Healthcare Leaders Association of Northeast Florida, at their recent meeting. 😊

Her kind words and the opportunity to present to such a distinguished group left us humbled and grateful. 🙏

Thank you for allowing us to share our insights and expertise. 🌟

Is your star rating enough?In this week’s DrMarketingTips Show, we dig into how directory listings REALLY impact your pa...
25/08/2025

Is your star rating enough?

In this week’s DrMarketingTips Show, we dig into how directory listings REALLY impact your patient volume (and how practices are saving thousands by simplifying their review process).

Listen and subscribe wherever you get your podcasts:https://insightmg.com/ep-359/

That’s a wrap! 🎬 Huge shout-out to the whole team at SRB OBGYN for bringing the awesome energy (and all the smiles) toda...
20/08/2025

That’s a wrap! 🎬 Huge shout-out to the whole team at SRB OBGYN for bringing the awesome energy (and all the smiles) today. It was a blast!

19/08/2025

OrthoLive CEO and practicing orthopedic surgeon R. Michael Greiwe, MD, reflects on collaborating with us.

🚀 Our partnership achievements for OrthoLive include:

🎨 Brand Identity
🖥️ Website Development
🔗 Social Media Presence
📥 Downloadable Lead Magnets & Assets
📝🎥 Written & Video Content
🛡️ HIPAA-Compliant Web Forms

18/08/2025

Is your practice not showing up in Google's search results? Everything is changing, and Google’s new AI tool is rapidly transforming the way content is discovered, consumed, and ranked, particularly in healthcare.

Discover more: https://insightmg.com/googles-new-web-guide/

12/08/2025

🌟 Dr. Ann Grider at Women First in Louisville, KY, shares her experience working with Insight Marketing Group.

"I can't say enough! They've made my job easier by understanding the needs of independent medical practices. They've been wonderful in the last two years—responsive, creative, and providing great content." 👩‍⚕️🙌

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FL

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(407) 399-2905

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Get in Front of the Right Patient, at the Right Time, with the Right Message.

Since 2006, Insight Marketing Group has been providing full-service marketing solutions to independent medical practices (and only independent medical practices) of all shapes and sizes to help attract and retain new patients without creating additional headaches.

Medical practices are unique beasts unto themselves (especially with some of the personalities out there… not that we’re going to name names), and that’s why it’s of the utmost importance to work with a small, dedicated team who understands what you do and how to best showcase the benefits and outcomes you offer patients. That’s where we come in.