The Sway

30/06/2025

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Moore County Fourth of July: Events in Pinehurst, Aberdeen, Carthage and more, from fireworks to pet parades.

27/06/2025

We're only a week from the Fourth of July. Here's how to show your patriotism while shopping small.

No shade, but it’s time to retire your Old Navy flag tank. Been there, done that and a new one each year is just unnecessary. Instead, find festive fits from small businesses to show your patriotism this Fourth of July. We’ve compiled some local looks so you can make ’em want a hot dog reee...

24/06/2025

Newsletter subscribers saw it first:

Mason’s is on the Move If you’ve ever been in downtown Aberdeen on a weekend morning, you’ve likely seen a line out the door for Mason’s Restaurant & Grocery. The restaurant defeated the odds after opening in 2020 and has expanded its offerings, most recently adding a dinner menu. Now, owner...

24/06/2025

Declaring your freedom from hot dogs is easy with 4th of July catering from Embers BBQ. Everyone will feel like a wiener with a plate of meats like ribs, brisket or pulled chicken or pork and sides like hush puppies, mac 'n cheese, slaw and more. Embers has the food covered, so you can focus on hosting and toasting. No grillin, just chillin.

23/06/2025

🎆 Baby, you're a ... you get it. If you're feeling like a plastic bag, let the wind carry you to the National Athletic Village, where you'll enjoy a petting zoo from the Pint-Sized Pasture, food trucks, face painting, fairy hair, vendors, music by Whiskey Pines, fireworks and more. Bring a chair and money for food trucks, concessions and the beer garden.

Links to more details in the comments

22/06/2025

Cozy up with something handmade locally.

Meet Dayna Morrow, the artist behind crocheted baby animals that are arguably cuter than your baby (don’t @ us). Dayna’s never crocheted anything like a blanket or hat — for her, the thrill is in bringing to life just about any animal you can think of. She’s made everything from cows and dee...

21/06/2025

🎵 Hold Me Closer, Tony Danza 🎵
Sing the wrong lyrics somewhere other than the shower when Vision4Moore keys up Face 2 Face: Tribute to Elton John and Billy Joel. Held at Weymouth Center for the Arts & Humanities, the concert puts these piano icons center stage and benefits the center and its programs. Catch the local stop on this nationwide tour at 6 p.m. Saturday, June 28.

Get tickets here:
https://ticketmesandhills.com/events/tribute-to-elton-john-billy-joel-featuring-face-2-face-6-28-2025

20/06/2025

Catch Maisonette's next Apres Cafe night this Saturday, June 21. Don't let it be an affogato thought.

Not An Affogato Thought Meet The Sober Bartender, also known as Micheal-Anthony Hogan. As the name suggests, he doesn’t drink but he does mix up drinks for others at pop-up events — nonalcoholic drinks. Though he doesn’t drink as a personal choice, he made the decision to stay sober afte...

20/06/2025

Downtown Aberdeen and Aberdeen Carolina & Western Railway kicked off the weekend with their first Third Thursday event. Catch the next one July 17.

20/06/2025

Beef up your summer menu. Riley's Ranch is having a sale on their grass-fed hamburger. Order 15, 25 or 50 pounds by June 27 and pick up at the Carthage farm on June 29. Shop online at https://www.rileysranch.com or call 803-517-5476.

Grass fed, grass finished ground beef sale at Riley‘s Ranch. Order online or message us by 6/28. No antibiotics, no hormones, cows raised on pasture 365 days a year! Stock your freezer with healthy regeneratively farmed Beef. www.rileysranch.com

19/06/2025

In case you need some design inspo, we compiled a local list of pieces to wrangle up.

Your home should be exactly what you want it to be. While trends come and go, we love that the coastal cowgirl trend isn’t just cute, it’s clever. It’s laid-back, a little mismatched but most importantly, easy to weave into your home. The best part? When you’re ready to switch things up, mos...