FlipSwitch Social Media

Home
FlipSwitch Social Media

Founded in 2012, we provide cutting edge social media, digital marketing & coaching services. If so, you're in the right place! Ok, ok...so it's not THAT easy.

Do you wish you could just "flip a switch" and instantly increase revenue for your business? Growth usually takes time. But the sooner you start, the sooner you reap the rewards! First, we're affordable. You won't pay for more than you need. Second, we're powerful. Our programs show real results and our passion for helping small businesses grow is second to none. At FlipSwitch, we specialize in he

lping small to mid-size businesses grow their brand through solutions such as:

- SOCIAL MEDIA MARKETING (mandatory for any business wishing to succeed)
- VIDEO MARKETING (production and editing)
- DIRECT SALES CAMPAIGNS (residential or B2B)
- SALES TRAINING (for employees or sales teams in ANY industry - retail, restaurant, industrial, residential D2D, B2B and more)
- BRANDING (think beyond just a logo - message, engagement, creation)

We also have trusted partners for website work, SEO and more. Contact us today to discuss how FlipSwitch can "Turn On Your Profit"!

15/08/2025

We have clients coast to coast, but we love our local Southland communities!
👉From social media videos, to large scale commercial production, and INCREDIBLE drone capabilities, we cover all the bases!

Whether it's fpr a mom-and-pop shop or Fortune 500 company, our quality, service and pricing are unbeatable.

For over 13 years, FlipSwitch has led the way in digital marketing for our clients, with our average customer working with us for 6 1/2 years!

That's UNHEARD OF in the marketing world! But it's a true testament to the work we do.

Message us today and experience a different type of marketing company.

🛑Mention this post and receive a free audit of your digital footprint, no strings attached!

14/08/2025

Paying monthly for your website? Here's a tip that will save your business a TON of money:

✅️DON'T RENT YOUR WEBSITE.

What does that mean? 🤔

If you are paying monthly for your website, you don't own your website, you are RENTING it.

Let's say a company is charging you $200 per month for a website, claiming that the price includes updates, hosting, SEO, etc. (most of that is fluff by the way, especially the SEO portion).

That means every YEAR you pay $2400 for your site. 🤯

That's ALMOST $10,000 EVERY FOUR YEARS!
🤯🤯🤯🤯 😲😲😲😲

(And most of these monthly "pay as you go" sites aren't even well designed and well built.)

Most sites can be built for $1500-$5000, unless they're complicated or are large e-commerce sites.

✅️But that's one time. Then you own the site.

So please, 🙏for the love of everything that is good in business....

Get a good website built for you so it looks great, works FOR you, and doesn't cost you thousands of dollars every single year for eternity. 😇

You're welcome. 😊

08/08/2025

Here are SIX of the biggest changes that come with the ChatGPT-5 update!

1. Unified, “Expert-Level” Intelligence

GPT‑5 offers remarkably enhanced reasoning. OpenAI describes it as feeling like “talking to a PhD‑level expert,” showcasing a significant leap in intelligence, speed, and accuracy over prior models .

2. Multiple Model Variants for Different Needs

GPT‑5 comes in several versions tailored for different uses:

▪︎GPT‑5 (standard)
▪︎GPT‑5 mini — lighter, cost-effective, available to free users
▪︎GPT‑5 nano — ultra-compact and fast, accessible via API
▪︎GPT‑5 pro and GPT‑5 thinking — unlocked in the Pro tier for more intensive, complex processing.

3. Vastly Expanded Context Window

With support for up to 256,000 tokens, GPT‑5 can maintain coherence over much longer conversations, documents, or codebases... a substantial jump in memory capacity.

4. Major Reduction in Hallucinations & More Reliable Output

GPT‑5 significantly lowers hallucination rates. In some modes, hallucinations are 26% less common than in GPT-4o and 65% less than in the o3 model. It also implements “safe completions” to handle sensitive prompts more responsibly.

5. Seamless Integration with External Tools & Personalization

Soon, GPT‑5 will directly connect with services like Gmail, Google Contacts, and Google Calendar. No setup needed on your part. It also introduces preset “personalities” (Cynic, Robot, Listener, Nerd) and customizable chat themes, all within a smoother, unified interface.

6. Enhanced Capabilities in Coding, Health, and Agentic Tasks

GPT‑5 outperforms prior models on coding benchmarks (like SWE-Bench, HealthBench, Aider Polyglot), showing strong performance in programming and health-related queries. It’s also better at chaining actions, using tools like browsers or APIs, and executing complex workflows... essentially, smarter agentic behavior.

What are you MOST hopeful for with this latest update? How do you use ChatGPT?

07/08/2025

GPT-5 is Here - for Everyone!
Starting today, August 7, 2025, OpenAI has officially rolled out GPT-5 across all ChatGPT user tiers (Free, Plus, Pro, Team, and soon Enterprise & Education.)

⬇️Here’s what each tier gets:

Free: Full access to GPT-5 with a prompt limit. Hit the cap, and you’ll switch to the lighter GPT-5 Mini.

Plus: Higher usage limits and GPT-5 as your default model.

Pro: Unlimited access to GPT-5 and the powerhouse GPT-5 Pro.

In the next post, we'll break down the six biggest changes with this update.

17/07/2025

Virtual Influencers will be common in the years to come. Like .
She was "at" Wimbledon.

Well, not really. She's actually AI.

Mia’s entire account with more than 160,000 followers and counting—was created entirely with artificial intelligence.

Virtual Influencers are created using A.I. tools and CGI, and can be customized to appear like real people, animated characters or brand mascots. They're a perfect, lower-cost, fully controllable marketing option for brands. And you'll see a LOT more of these soon.

But what are your thoughts on them? Tell us in the comments.

16/07/2025

We've been talking a lot about what we coined as "Online Content Optimization," which is basically a fancy way of saying all of the content you create online is now part of your search engine optimization response, thanks to AI.

For example....DID YOU KNOW that Instagram is quietly making your professional content searchable on Google and other search engines?

We’re talking posts, Reels, carousels, all of it - not just your handle or bio anymore.

Yep! Your IG captions, hashtags, and post text can now show up in search results with VISUAL PREVIEWS!

👉Why this matters:
Instagram is no longer just a social app. It’s starting to behave like a search engine.

So are the other social channels--all in response to "Answer Engine Optimization" (AEO), and "Generative Engine Optimization" (GEO).

Whether you're a brand or a creator, this opens up a whole new lane for you!

You could start ranking for keywords without even needing a website. (no, we're not saying you don't need a website -- at least not yet!)

And if you're already creating high-quality, niche content? You’re in a better position than ever.

🙋Our perspective:
Instagram is shifting from being all about what’s TRENDING to being about what can be FOUND.

So....
▪︎Expect more brands to optimize captions like they are mini blog posts.
▪︎And expect tools to pop up that track keyword performance on IG.

This changes the game. Don’t just post for the algorithm—post for search.

Most of all, keep in mind that Google is pulling from every piece of content you or your company puts out on social media and online in general-- as well as podcasts on which you are a guest, articles in which you are mentioned, events you are hosting or are participating in, and literally everything else online.

This is why we are working with our clients to optimize all of their online content-- so that as SEO, AEO, GEO, (and AIO in general) blend together, our clients are ready.

Is your company ready?

13/07/2025

We are continually adding new clients from California even though we're based in Illinois, because we're being FOUND online and are coming up in search results.

If you own a company and need to be found online, hit us up.
Let's party....🎵🎶

28/06/2025

When we talk about Online Content Optimization (or artificial intelligence optimization) this is what we're talking about. This is what we are preparing our clients for.

If your business doesn't have excellent quality content online for the AI agents to find, your business will be irrelevant.

23/06/2025

First and foremost, social media is not a quick fix or magic pill that immediately drives sales.

Yes, occasionally you can post a piece of content and see immediate results -- especially if you are in a highly transactional business such as a restaurant. People need to eat everyday, so therefore you might post a picture or video of a delicious burger and get a few customers from it.

But for most businesses, social media is a piece of a larger puzzle, designed to strengthen your community and build your brand so that you are recognized as a leader in your industry over time.

Therefore...
Here are five things to consider when setting your social media strategy.

After all, it all begins with a STRATEGY.
Then planning and ex*****on of the strategy.
Then possibly results.

👉Since results typically don't happen overnight, don't wait another day to start!

Message us today to see how we have helped thousands of businesses for the past 13 years.

19/06/2025

The Frankfort Chamber of Commerce Community Golf Outing is always a blast! If you're not a member, you should join! It's a great way to hit some golf balls and do some networking while you're at it!

30/05/2025

SEO is now AIO. We actually call it "OCO" -- "Online Content Optimization."

We coined this term because your business's search engine ranking results will come from everywhere you have content online: your website, your Google reviews, your social media posts, podcasts you've been on, blog posts, EVERYWHERE.

The AI search will return results to the user in DETAIL based on how detailed their search query is. If your company doesn't have enough of those "details" out there (i.e., proper info on your site, LOTS of social media content, pricing, menus, etc.), it won't add you to the list of search results. You'll be invisible.

But we shouldn't be speaking in future tense. It's not that this "will" happen. This is already happening.

Yet most businesses have ZERO idea that this is even a thing, let alone that it's ALREADY how search results are being generated. (i.e. Gemini at the top of your Google search results when you look for something)

Luckily we have already been building out the AI search framework and response for our clients for many months. They'll be ahead of the game. 💪

If you're not sure how your company is positioned online, message us and we'll complete a free AI search audit for you and see how you rank NOW, as well as how you WILL rank in the months and years moving forward as this technology progresses.

Don't wait though....because remember, it's already happening. ;)

23/05/2025

AN ANNIVERSARY MESSAGE FROM OUR CEO:

"FlipSwitch, just turned 13 and we have grown year over year since our inception. But we've NEVER seen growth like we've seen in the last 9 months.

From what I can tell, this hyper growth is primarily due to three things:

1. Companies finally realizing the power of social media after all these years. (hey, better late than never, lol);

2. The power of "word-of-mouth" and referrals, which is how we gain one or two new clients per week on average;

3. And perhaps most important (certainly when it comes to brand longevity), is that FlipSwitch is recognized as a leader in digital marketing, with calls coming in from states as far away as California, Michigan, Florida, and more.

It's exciting to own and operate such a successful agency for all these years when so many have come and gone, (especially right here in our backyard in Chicagoland).
It's something I grow prouder of by the year.

Thank you to every client we've had-- from mom and pops, to Fortune 500, and everything in between.

❤️And THANK YOU to my amazing team and our preferred partners for all you do! It couldn't be done without you!"

Here's to 13 more!💪"

Sincerely,
Dan Peterson Official

Address

Champaign, Frankfort, Orland Park And

60601

Opening Hours

Monday	09:00 - 17:00
Tuesday	09:00 - 17:00
Wednesday	09:00 - 17:00
Thursday	09:00 - 17:00
Friday	09:00 - 17:00

Telephone

+18778378585

Website

http://www.flipswitchsocialmedia.com/

Alerts

Be the first to know and let us send you an email when FlipSwitch Social Media posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to FlipSwitch Social Media:

Shortcuts

Address
Telephone
Opening Hours
Alerts
Contact The Business
Claim ownership or report listing
Want your business to be the top-listed Media Company?

Country:

City:

Our Story

Do you wish you could just "flip a switch" and instantly increase revenue for your business? If so, you're in the right place! Ok, ok...so it's not THAT easy. Growth usually takes time. But the sooner you start, the sooner you reap the rewards! FlipSwitch is an industry leader in social media marketing for small to midsize companies. We handle all aspects of your social media strategy, from creation and curation of rich content, to posting, monitoring, engagement, analytics, branding, graphic design....you name it. If it's a part of social media, we take care of it for you.