Jesse Stay

Jesse Stay Reach out for growth hacking & AI automation! itself to help them improve their marketing and social media strategies. Myspace, Inc.

🌟Early Growth Hacker
🌟Engineering AI-native growth systems since 2005
🌟Fortune 5 validated
🌟Author: TikTok For Dummies, Canva, Minecraft For Dummies
🌟Started Social Media for O.U.R. & the Mormons. Jesse Stay, "The Social Geek", studies and learns about new business-altering paradigm shifts in technology, and shows businesses how to embrace these paradigm shifts before their competition does. H

e has written 9 books, helped design some of the top apps on Facebook through his specialty of "social design" and "growth hacking", and has consulted and worked for multi-national organizations and companies including Facebook, Inc. Jesse has grown pages in the millions for multiple organizations and individuals using a few simple techniques in Facebook marketing and ad strategy. He has tripled traffic on websites through Google+ authorship and integration strategy, and performed similar for other clients using his special "hub and spoke" technique of social presence strategy. In his books, blogs, webinars, and coaching, Jesse teaches his audiences that anyone can be a marketer. He has since been recognized as one of the top 20 developers to follow on Twitter by Mashable next to Jack Dorsey, and top 10 entrepreneurs to follow on Twitter by Mashable and Entrepreneur magazine next to Ev Williams, Biz Stone, and Guy Kawasaki. Jesse started as a software developer, programming computers since he was 10 years old living in Jakarta, Indonesia. An entrepreneur at heart, he discovered a desire to grow audiences and customers for the apps he built, but lacked the skills to do so. His only option was to go out and hire an expensive marketer, SEO, or social media professional to help with app growth. He decided this needed to change, and applied his software skills to a proven program for cultivating and growing large audiences that convert. Jesse now speaks internationally, writes books, performs webinars and coaches for individuals, businesses, and organizations looking to take their marketing to that next level using social media and other techniques. Jesse can help you grow audiences and revenue through those audiences as well! You can follow Jesse at facebook.com/stay, twitter.com/jesse, plus.google.com/+jessestay, or subscribe to his regular tips through the newsletter on this site! Book a one-on-one coaching session with him at [email protected]! Jesse's Clients, Advisory Roles, and Former Clients Include, among others:
Facebook, Inc. Ancestry.com
Cinch.fm (owned by Blogtalkradio)
The Church of Jesus Christ of Latter-day Saints
Pluralsight
FamilyLink
MovieClips.com
SocialToo.com
Xydo.com
TodaysMama.com
i.TV
JumpStart
OpenID Foundation
PeopleBrowser (now Kred)
EveryoneSocial.com (Xydo.com)
Fluid Studios
Operation Underground Railroad
Fight the New Drug
Spark Naturals

Jesse's Speaking Roles Include:
Keynote Speaker - LDS SORT Conference
Keynote Speaker - Nevada Interactive Media Summit, Reno, Nevada
Keynote Speaker - TMeetup, San Francisco, CA
Keynote Speaker - LDS America West Public Affairs Conference, Fremont, CA
TYPO3 Conference, Stuttgart, Germany
Social Media Marketing World, San Diego, CA
Facebook Success Summit
Social Media Success Summit
Small Business Success Summit
Next Level Hawaii, Honolulu, HI
Brigham Young University Hawaii, Honolulu, HI
Dallas Chamber of Commerce CIO Symposium, Dallas, TX
Silicon Valley Web Builders Inside Facebook Event, San Francisco, CA
Ignite Salt Lake City
O’Reilly Author Webinars
Safari Books Online Author Webinars
Panel, Utah Technology Council
Panel, Utah Global Entrepreneurship Week Conference
Guest Judge, Bebo’s B.E.S.T. Developer Contest, San Francisco, CA
Panel, Social Media Club alongside Frank Eliason ( )
PhotoCamp Utah
Brigham Young University, Sundance, UT
Panel, TMeetup Alongside Ben Parr from Mashable, Doug Williams and Ryan Sarver from Twitter and others in Silicon Valley
BlogWorld Expo, Las Vegas, NV

27/05/2025

BTW Peter Thiel is also “proudly gay”…BUT WHERE IS DAVID SACKS? Part 4/6.

26/05/2025

“SMASH THE PATRIARCHY!”
Part 3/6, When Likes Turn Into Power

Just wait for part 4 when I share another connection between PayPal, Facebook, and the Trump administration.

#1984

24/05/2025

I’m going to sound like a broken record soon so get ready. Let me be the first to say this: MCP is the new SEO. Stay tuned regarding my thoughts on this, but if you’re not trying to understand and integrate MCP into your brand and product, your brand and product will be forgotten by AI. Let me know if I can help you strategize.

It’s never been a more exciting time to be a growth hacker!

22/05/2025

Comment “Dismantle the Patriarchy!”

Part 2/6.

20/05/2025

Elon and DOGE are only part of our problems. Introducing the PayPal Mafia. Get ready to take the Red Pill. No - not that red pill. Part 1/6: The Glitch in the Matrix.

19/05/2025

We didn’t elect Donald Trump. South African immigrants are the symptom for why. Stay tuned for my 6 part series…

15/04/2025

I can’t wait until I start packaging this Multi-agent Communications Framework, or my “AI employees” as you could call it, that I’ve built (it uses Cursor IDE, at least for now). As a prompt engineer, one of the guiding principles is to ask an AI LLM to "act" as a specific role, and the more it can act as and the more knowledge it has as that role, usually the better results you can get. The idea behind this Multi-agent Communication Framework (as I'm calling it now at least) is to have one AI automatically break up tasks by role, and act as *multiple* roles, each talking back and forth with each other so I don't have to do this over and over manually between agentic roles.

It has been a bit of a process to figure out the quirks and also train the individual AI “employees” to be good in their individual roles, but as I add tools and knowledge at their disposal, with the power of AI and software automation I almost have a machine of AI employees that coordinate with each other, plan with each other, delegate to each other all with the power and ability to write software on their own and manipulate file systems and even work remotely if needed.

The trick has been using many of the Agile software development and product management techniques taught to me by Alistair Cockburn (along with a few others throughout my career), who was also one of the creators of the Agile Manifesto which kicked off Agile Project Management as a methodology. The idea behind Agile is to reduce overhead and process in project management and break it up into smaller chunks that can actually be measured and the results "seen". This reduces "scope creep" and ensures that every step of the way you're only promising what can be actually measured and seen by the project team.

I start each project with a Release Planning “meeting” with my AI agent team of all relevant roles to that project, floating ideas off of the team, assigning a Scrum Master (which may become its own specific role in the future). We create a backlog of user stories, all intended to meet the requirements and goals of the project at hand and the desires of all stakeholders (sometimes just me, sometimes it could be a client).

Then we start the first sprint planning meeting where I specify some basic goals I want to achieve first within the release plan and I have “the team” pick a list of user stories from the backlog to complete during the sprint. They even assign weights to each user story to be sure we’re not taking on too much at a time.

Then comes the powerful part, and whether we do it in sprints or it’s just me asking my Executive Secretary/Personal Assistant to do something, this HAS to happen so there are measurable results for everything the AI team does: we establish a “definition of done” and then the team creates measurable and testable acceptance criteria to define what gets us to that definition of done and that gets added to each user story for the sprint.

Here’s the cool part: once those are in place we can apply actual software testing, with AI, to measure if each acceptance criteria is complete and when the user story is satisfied. We then build scripts through Behavior and Test-driven software development principles (using libraries like behat and PHPUnit) that get added to a regression test and sometimes GitHub workflows to AUTOMATICALLY define when a project is complete.

A lot of agentic AI developers talk about what they call, “vibing”. This is when, for a larger software development project, the AI kind of goes in circles with endless frustration from the developer just trying to make AI create the end project.

My approach takes a measured agile approach to force AI, working as a team of experts each with roles to fulfill, that can know exactly where they stand every step of the way and accomplish not just software projects, but managing just about anything you want to organize in life!

It still veers off here and there but the more in work on it and as soon as I get it in a more controlled environment like an extension, this will be a well-oiled machine with perhaps even a database of trained roles you can purchase. For instance, I’m currently trying to train my Graphic Designer role to use various image manipulation APIs and image creation AIs as well to do things like create professional logos and entire brand design documents, automatically. And I’m almost there!

If this piques your interest, I’m open to sharing it with others willing to be patient with it with my help as I make this a more solid product. It will be around $5k with a few months of support due to my need to hold your hand as you get started but we can also work something out where you get the packaged product for a given time once I have it ready. Reach out! I’m serious at how valuable this truly is!

In the meantime, stay tuned to hear about the first product I built with this that I’m launching soon that some of you in Austin, Texas might like! That’s what I’m training the designer to brand for right now. 😉

11/04/2025

Who wants free cell service? This includes limited free internet and text messaging. Let me know if you're interested! I just discovered a fun "hack" I didn't realize was available.

Who's watching Canva Create? Did you figure out the secret to get all the new features? What number did you get? What's ...
10/04/2025

Who's watching Canva Create? Did you figure out the secret to get all the new features? What number did you get? What's your favorite feature?

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