FP1 Strategies

12/09/2025

Six of our top 10 ads from 2025 used generative AI. Read our blog on our favorite spots of the year.

Top 10 Ads of 2025 By FP1 Strategies “Off Years” don’t exist at FP1, and 2025 was no exception. This year, our creative team worked with President Trump’s senior political advisors, Chris LaCivita and Tony Fabrizio, to launch an independent expenditure campaign against Congressman Thomas Mas...

11/11/2025

This Veterans Day, we’re spotlighting a true American Warrior. Read our blog on Navy SEAL Jared Hudson.

Veterans Day Spotlight: Jared Hudson By FP1 Strategies On Veterans Day, FP1 honors the men and women who have served our nation in uniform. Their dedication to the mission and our country does not end when their time in uniform does. Many continue to serve by leading in their communities and working...

10/27/2025

The road to Virginia’s 2025 election, through our lens. Check out the first installment of our “Travel Tales” series.

Travel Tales: On the Road During the Virginia Election Cycle By FP1 Strategies We’re excited to kick off our new “Travel Tales” blog series — a behind-the-scenes look at the FP1 production teams’ adventures across the country as we help candidates tell their stories and connect with voters...

10/16/2025

When listing the top GOP firms, Gemini called FP1 the Masters of the Tough Fights.

Read our blog on AI and our winning culture.

By FP1 Labs At FP1 Strategies, we’re all in on harnessing the power of artificial intelligence (AI) to strengthen our creative muscles and improve the efficiency of our business operations. We’ve created FP1 Labs to use the latest AI innovations to experiment, scale and build new solutions for o...

10/14/2025

Partner Trent Wisecup has been named Creative Director of FP1/PLUS. Read our blog on Trent’s new role.

By FP1 Strategies Trent Wisecup, a Partner at our firm since 2018, has been named Creative Director of FP1 Strategies and PLUS Communications. An award-winning writer and producer, Trent spearheaded the creative process that earned FP1 the Reed Award for Creative Agency of the Year in 2025. His adve...

10/09/2025

From scrappy start up to industry leader, these 51 ads tell our story.

Read our blog and watch the spots.

51 Notable Ads By FP1 Strategies FP1 stands for Fifty Plus One Strategies. At our firm, we’re driven to get our clients to that magic number on Election Day. Everything we do is focused on winning. Since our founding, our team has helped elect 38 U.S. Senators, 64 Members of Congress, 8 Governors ...

10/06/2025

To celebrate National Coaches Day, FP1 is highlighting some of our favorite ads featuring our clients’ careers before they came to Washington: http://bit.ly/4nB2iEe

09/29/2025

At FP1, we invest in our people. Read our blog on our professional development initiatives.

A Commitment to Professional Development By FP1 Strategies At FP1 Strategies, we pride ourselves in identifying and developing talent. We have the best team in Republican politics because we invest in our people. This year, five young team members received promotions. We have 10 talented people who....

09/23/2025

We’ve launched our first client-approved political ad generated entirely by AI.

Read our blog on how we did it.

By FP1 Labs FP1 is serving as the media consultant to a South Carolina super PAC supporting the gubernatorial campaign of Attorney General Alan Wilson. On the heels of Congresswoman Nancy Mace’s entry into the race, SC Conservative Action wanted to launch a sticky digital video to raise questions ...

09/11/2025

We’ll never forget 9/11 or the heroes who fought the terrorists.

Read our blog on former Navy SEAL Tim Sheehy’s campaign. http://bit.ly/4pg8frx

09/04/2025

NFL season kicks off today — and we’re celebrating with a look back at our favorite gridiron-inspired ads.

Are You Ready for Some Football? By FP1 Strategies NFL football is officially back today — and there’s nothing more American. The sport embodies toughness, competition, and community, the same qualities voters expect in their leaders. That’s why football is such a natural theme in political ad...

08/29/2025

This Labor Day weekend FP1 is examining the vital role working class voters are playing in the new GOP coalition.

Read our blog. http://bit.ly/45Rl4zK