GOP stays true to Trump in midterm messaging
The GOP pursues a Trumpian ad strategy as the Dems retreat to their traditional strengths. The SCOTUS ruling on Dobbs is also expected to figure heavily in this process between now and November. Read on to learn about the midterm ad war's state of play...
The GOP is doubling down on their 2016 playbook, while the Democrats are backing off progressive messaging that attended their 2020 strategy.