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Monday 8am - 5am Tuesday 8am - 5am Wednesday 8am - 5am Thursday 8am - 5am Friday 8am - 5am

Rana Labs

We are a communication agency that executes social impact and behavior change projects. We're based in Washington DC, Guatemala and Uganda.

We address issues of gender, inclusion, disability, environment and human rights. In Spanish, rana means “frog”, an ancient symbol of transformation and metamorphosis. This same word, in Arabic, means “beautiful, eye-catching.” We combine both of these definitions to be the foundation for everything we produce: we strive for our work to be beautiful and eye-catching, and the process by which we create is transformational.

09/19/2025

🎉 Today Rana is 10 years old! 🎉
We’re deeply grateful to our friends, families, supporters, and partners across the world who have been part of this journey. Thank you for helping us reach this milestone!

04/14/2025

The Rana production team and Events DC at the National Cherry Blossom Festival this weekend - a chilly day but amazing crowd!

02/25/2025

🎬🐸

12/06/2024

We're back in 🇿🇼Zimbabwe🇿🇼! Filming, sharing the latest in AI, media production and design with really talented communications specialists and enjoying sadza & braai.

06/05/2024

Be part of our history 🐸

05/23/2024

We're about to start a brand new chapter in the history of Rana Labs, almost 9 years in the making!

We're opening a new studio and you're invited to come check it out! We'd love to show you the space, our gear, have a drink and catch up. And of course, take that nice new profile photo with our backdrop... Those of you in the DC area, message me if you can make it.

June 7th, 3-9pm at 1712 N St NW - ground floor, Suite 101.

We'll be sending out a more formal invite next week. More details:
🐸 www.ranalabs.com/studio 🐸

Come see our new studio on Friday, June 7th! We can’t wait to show you the new space and gear. Drinks and light food on us, while you catch up with our team and take a new profile photo with our studio backdrop!

05/09/2024

In Karamoja, on the border between Uganda and Kenya, Rana Labs produced a video about communities who are standing up to mineral extraction companies to get a share of the profits, and using those funds to take better care of their communities and families 📸📣

Address

Washington D.C., DC

Opening Hours

Monday	8am - 5am
Tuesday	8am - 5am
Wednesday	8am - 5am
Thursday	8am - 5am
Friday	8am - 5am

Telephone

+12022803627

Website

https://ranalabs.com/

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Why Rana?

“So, why Rana?” This is by far the most popular question we are asked and it’s one of our favorites. Are we a secret government cover-up? A weird science lab? There’s only one way to find out – read on!

First, a translation: rana means frog in Spanish. But that doesn’t answer the question. People tend to tilt their heads and say (sometimes apologetically) “So are you a pharmaceutical company? Do you test medicine on frogs?” Another person actually asked if we were a reptile mutation lab–this is true–and it made us feel like actors in an elaborate X-Files secret government cover-up operation. While that might be a fun daydream, it isn’t why we chose the name.

So, this is the point in the conversation when our answer changes from mysterious to philosophical: “we do social impact communication.” However, all this usually accomplishes is that our poor listener tilts their head the other way, waiting for some kind of punchline.

Yes, social impact communication. Here’s the not-so-short definition:

We believe that using communication tools like videos, websites and podcasts can generate change. Even more, we know we can educate others in how to use these tools to bring about transformation in their own community.

The word transformation is paramount to us. And the frog is an ancient symbol of transformation. That’s why it’s our symbol, our mascot and our belief system. Our team is passionate about developing the next generation of video producers, coders, podcasters and digital media creators to inspire social change. We are in effect a laboratory of transformative ideas (not genetic mutations, sorry!).

But there’s more: each member of our team has gone through a series of professional and personal metamorphoses. Embracing each of our own unique transformation is what makes us stand out from the rest. We create content from our heart and believe in genuine storytelling; this is why we call Rana Labs our home.

The secret behind Rana Labs is the passion and desire to seek transformation. It is what truly defines and motivates us in each project we are involved in, regardless of the origin and country we are from, our home is where our convictions and values live.

Now that you know our not-so-secret answer to our most popular question, take a look at www.ranalabs.com and see some of the examples of transformation throughout the site.