Diverge Now

Diverge Now An online destination for the new direction of advertising, communications, and marketing!

The leading online magazine for the Advertising, Media, Marketing, Public Relations and the Communications industry.

Congrats to Lauren Wesley Wilson! We are beyond proud of you.
06/07/2017

Congrats to Lauren Wesley Wilson! We are beyond proud of you.

To say we are PROUD is an understatement! We are extremely excited to announce that our Founder and President of #ColorComm, Lauren Wesley Wilson, has been appointed to serve on the Glass Lions Jury (founded by Sheryl Sandberg) by the 64th Annual Cannes Lions International Festival of Creativity! 👏🏽👏🏽

Lauren will join an elite group of creative executives responsible for determining the best ad campaigns that address gender inequality.

http://www.prweek.com/article/1435782/colorcomm-founder-lauren-wesley-wilson-named-glass-lions-jury

J. Walter Thompson London is helping the Bede House to address domestic abuse in domestic violence problem areas in the ...
05/02/2017
JWT London and Bede House Hijack Public Wi-Fi to Offer Shocking Domestic Abuse Message

J. Walter Thompson London is helping the Bede House to address domestic abuse in domestic violence problem areas in the UK in a unique and alarming way.

http://divergenow.com/the-work/2017/05/jwt-london-bede-house-hijack-public-wi-fi-offer-shocking-domestic-abuse-message/

J. Walter Thompson London is helping the Bede House address domestic abuse in domestic violence problem areas in the UK in a unique and alarming way. The agency has created a Wi-Fi router that delivers domestic abuse

Mirum creates a new online platform- Start Network- that brings innovation and transparency to international humanitaria...
04/27/2017
Mirum Creates Start Network Online Platform

Mirum creates a new online platform- Start Network- that brings innovation and transparency to international humanitarian aid efforts:

http://divergenow.com/?p=6737

Digital agency, Mirum, has partnered with Start Network to launch a new online platform that will allow its members, donors and the public to monitor humanitarian alerts as they happen, follow how money is spent and see how

Effie Awards Worldwide Relaunches Board of Directors http://divergenow.com/?p=6672
04/24/2017
Effie Worldwide Relaunches Board of Directors

Effie Awards Worldwide Relaunches Board of Directors

http://divergenow.com/?p=6672

Effie Worldwide announced a new board of directors formed to further impact the nonprofit’s mission to serve as a forum for marketing effectiveness last month. The board includes representation from major brands, entertainment and media

Sylvester Stallone and Canelo Alvarez Trade Verbal Jabs In Tecate’s “Born Bold” Campaignhttp://divergenow.com/the-...
04/21/2017
Sylvester Stallone & Canelo Alvarez Trade Verbal Jabs In Tecate’s "Born Bold" Campaign

Sylvester Stallone and Canelo Alvarez Trade Verbal Jabs In Tecate’s “Born Bold” Campaign

http://divergenow.com/the-work/2017/04/sylvester-stallone-canelo-alvarez-trade-verbal-jabs-tecates-born-bold-campaign/

Tecate, the Mexican beer with bold flavor, has launched a new advertising campaign featuring actor, Sylvester Stallone. "Born Bold” debuts alongside Mexican super fighter Canelo Alvarez, who reprises his role following last year's "Flashy." The duo will be featured

Polaris Slingshot and Team One Launch First National Advertising Campaign Daring Adventure Seekers to Try the new Slings...
04/14/2017
Polaris® Slingshot® Launches Bold New Campaign

Polaris Slingshot and Team One Launch First National Advertising Campaign Daring Adventure Seekers to Try the new Slingshot! #divergenow

http://bit.ly/2pf8dFn

Polaris Slingshot, a global power sports leader that has been fueling the passion of riders, workers and outdoor enthusiasts for more than 60 years, launched it’s first-ever national advertising campaign.   The month long campaign set out

Wieden+Kennedy Amsterdam and Milka reveal pan-European #Easter Campaign#chocolate #divergenowhttp://bit.ly/2oHyHyx
04/14/2017
Milka and W+K Reveal pan-European Easter campaign

Wieden+Kennedy Amsterdam and Milka reveal pan-European #Easter Campaign
#chocolate #divergenow
http://bit.ly/2oHyHyx

Milka, a traditional brand of chocolate confection reminds us that Easter Tastes Better Together in the brand’s first pan-European Easter campaign. The campaign launches with ‘All For One’, a new fable set in the alpine hills around Lilaberg

Saatchi & Saatchi help celebrate #diversity in England with #EasterSOWhite. #divergenow #christmassowhite #bame #diverge...
04/14/2017
Saatchi & Saatchi Helps Celebrate Diversity with #EasterSoWhite Campaign

Saatchi & Saatchi help celebrate #diversity in England with #EasterSOWhite. #divergenow #christmassowhite #bame #divergenow

http://bit.ly/2oyZBbz

Saatchi & Saatchi has launched #EasterSOWhite, an initiative that seeks to draw attention to the under-representation of the BAME community in advertising and marketing with particular focus on Easter. The UK-based campaign #EasterSoWhite is the next

RZA, Marco Parisi and Jack Parisi Release New Single Focused on #Refugees. #divergenow http://bit.ly/2nIYZkx
04/13/2017
RZA and PARISI Release New Single Focused on Refugees

RZA, Marco Parisi and Jack Parisi Release New Single Focused on #Refugees. #divergenow

http://bit.ly/2nIYZkx

"I don't understand how you could ban a man from a land that was said to be a beacon of light for men escaping the plight of tyranny and the weary poverty stricken children who are sincerely innocent to

AT&T and BBDO Worldwide launch five new spots for its "The Power of &" campaign #Divergenowhttp://bit.ly/2opg14w
04/12/2017
AT&T Launches Five New Spots From "The Power of &" Campaign

AT&T and BBDO Worldwide launch five new spots for its "The Power of &" campaign #Divergenow

http://bit.ly/2opg14w

AT&T and its agency BBDO have debuted 5 new advertisements from its “The Power of &” campaign, during this week’s broadcast of the 2017 Masters tournament. One of the ads will feature professional golfer and AT&T athlete

Operation Smile launches #UntilWeHeal Globally. Creative Director, Philip Odango, talked to #DIVERGENOW about the campai...
04/12/2017
Operation Smile Launches "Until We Heal" Globally

Operation Smile launches #UntilWeHeal Globally. Creative Director, Philip Odango, talked to #DIVERGENOW about the campaign.

http://bit.ly/2nEst34

On March 2nd, Operation Smile, an international medical charity that provides free surgeries for children and young adults in developing countries who are born with cleft lip, cleft palate or other facial deformities, launched “Until

Young & Rubicam launches 2017 #Sparkplug Incubator #divergenowhttp://bit.ly/2oXZzLE
04/12/2017
Y&R Launches 2017 Sparkplug Incubator

Young & Rubicam launches 2017 #Sparkplug Incubator

#divergenow

http://bit.ly/2oXZzLE

Y&R has launched its 2017 SparkPlug Incubator program, joined by five early-stage startups in the marketing technology space. The program will be managed by Global Director of Innovation, Mansi Jayakumar, who was included this year in

M&M's U.S.A. partners with Marvel Studios for new ad campaign around Guardians of the Galaxy vol 2. #divergenowhttp://bi...
04/12/2017
M&M’S® Partners With Marvel Studios’ For New Ad Campaign

M&M's U.S.A. partners with Marvel Studios for new ad campaign around Guardians of the Galaxy vol 2.

#divergenow

http://bit.ly/2oY1KyG

Mars Chocolate North America’s M&M’s released a new ad and merchandise to promote the release of Marvel Studios' "Guardians of the Galaxy Vol.2," which premieres in theaters on May 5, 2017. The new M&M'S commercial, M&M'S

The PR industry loses a legend- Al Golin, founder of one of the largest PR firms passed away this weekend. Matt Neale ta...
04/10/2017
Remembering Al Golin, PR Pioneer

The PR industry loses a legend- Al Golin, founder of one of the largest PR firms passed away this weekend. Matt Neale talked to DIVERGE about Al’s legacy, working with him, his favorite memory of Al and more.

http://divergenow.com/news/2017/04/remembering-al-golin-pr-pioneer/

Al Golin, founder of the world’s largest global PR agencies Golin passed away peacefully Saturday, April 8 at his second home in Scottsdale, Ariz. He was 87 and had never retired, continuing to provide counsel

PETA (People for the Ethical Treatment of Animals) launches campaign encouraging people to go to Taco Bell #DIVERGENOW h...
04/06/2017
PETA Launches Campaign Promoting Taco Bell

PETA (People for the Ethical Treatment of Animals) launches campaign encouraging people to go to Taco Bell #DIVERGENOW

http://bit.ly/2o1zxnm

Animal Right’s organization, PETA is launching a brand-new billboard campaign that encourages people to eat at Taco Bell locations all across the U.S The billboards feature a chicken's face next to the words "Let's All 'Live Más.' Would

AICE and AMP Make Diversity a Priority Through #PrePro! #DIVERGENOW Rachelle Madden explains.http://bit.ly/2oNcZXz
04/06/2017
AICE and AMP Make Diversity a Priority Through PrePro

AICE and AMP Make Diversity a Priority Through #PrePro!
#DIVERGENOW Rachelle Madden explains.

http://bit.ly/2oNcZXz

Last year, AICE and AMP, the trade associations for post production houses and music studios serving the advertising industry, launched PrePro, a new mentorship program designed to expose culturally diverse students to careers in post production

Pepsi pulls Kendall Jenner ad- see what industry experts and brand strategists are saying #divergenow http://bit.ly/2ngI...
04/06/2017
Pepsi Pulls Controversial Kendall Jenner Ad

Pepsi pulls Kendall Jenner ad- see what industry experts and brand strategists are saying #divergenow

http://bit.ly/2ngIuMl

In less than 24 hours, Pepsi has chosen to pull its Pepsi Moments campaign that featured Kendall Jenner. The creative was produced by PepsiCo's in-house content creation arm, Creators League Studio to showcases elements of the Pepsi

J. Walter Thompson Amsterdam Creates School for Justice, where the victims of child prostitution in India are taught law...
04/06/2017
JWT Amsterdam Creates School for Justice: From Prostitution to Prosecution

J. Walter Thompson Amsterdam Creates School for Justice, where the victims of child prostitution in India are taught law, enabling them to prosecute the criminals responsible.
#Divergenow #freeagirl

http://bit.ly/2odGWSQ

When J. Walter Thompson Amsterdam was approached to work on a campaign for India’s burgeoning ‘Free a Girl Movement', they realized that an ad campaign wasn’t enough. That’s when JWT’s global creative team created the

Possible Mobile
04/05/2017
Possible Mobile

Possible Mobile

Welcome Jeff Hasen, we are pleased to have you as our new Senior Strategist! Diverge Now

ICYMI: ACLU Nationwide Launches Multilingual Ad Campaign in Defense of First Amendment: #WeThePeople means everyone!Conc...
04/05/2017
ACLU Launches Multilingual Ad Campaign in Defense of First Amendment

ICYMI: ACLU Nationwide Launches Multilingual Ad Campaign in Defense of First Amendment: #WeThePeople means everyone!
Concept by Emergence Creative. #divergenow #equality #aclu
http://bit.ly/2n7wc9j

The American Civil Liberties Union has kicked off a new campaign with billboards in Arabic, English, and Spanish intended to remind public that ‘We the People’ means everyone. The electronic billboards, conceived by the agency Emergence Creative,

Find out why Mountain Dew and Firstborn decided to go skydiving for their new VR spot. #divergenow http://bit.ly/2oDpjMD
04/05/2017
Firstborn and Mountain Dew Go SkyDiving in New VR Spot

Find out why Mountain Dew and Firstborn decided to go skydiving for their new VR spot. #divergenow

http://bit.ly/2oDpjMD

For the latest VR experience to promote Mountain Dew's Mountain Dew Label Series, digital agency Firstborn decided to go skydiving. In the spot, “DEW VR Beat Drop," viewers are transported to classy lounge party with a twist: when the

The The Collective At LAIR Mirrors Acer’s Swift Laptops with Elegant Dancers in New SpotsSteven Weinzierl, director ta...
04/04/2017
The Collective @ LAIR Mirrors Acer’s Swift Laptops with Elegant Dancers in New Spots

The The Collective At LAIR Mirrors Acer’s Swift Laptops with Elegant Dancers in New Spots

Steven Weinzierl, director talked to #DIVERGEnow about the ads.

http://bit.ly/2o60Grj

Creative content studio The Collective @ LAIR and Shanghai-based agency We Are Social’s new campaign for tech brand Acer’s Swift 7 laptop entitled #DareToBeSwift, features a series of spots running web and across all social

Meet Northwestern Mutual's Raymone jackson- see why diversity is such a priority. http://bit.ly/2oyLIL6
04/04/2017
Meet Northwestern Mutual’s Raymone Jackson

Meet Northwestern Mutual's Raymone jackson- see why diversity is such a priority.

http://bit.ly/2oyLIL6

Whether its through sponsoring events or internal efforts, Northwestern Mutual has made it a priority to continue its ongoing commitment to diversity and inclusion. Northwestern Mutual also holds many accolades and recognitions such as ranking 100 on the

Address

Get Directions 1875 Connecticut Ave NW
Washington, DC
20009

Alerts

Be the first to know and let us send you an email when Diverge Now posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Diverge Now:

Videos

Nearby media companies


Other News & Media Websites in Washington

Show All