
03/22/2022
How to Optimize Checkout Page(s) & Improve Cart Abandonment Rate
https://www.boomtownig.com/dmtrends/how-to-optimize-checkout-pages-improve-cart-abandonment-rate/
Boomtown Internet Group marries art and technology to create, conceptualize and execute Internet marketing campaigns leveraging your brand. ��
Boomtown Internet Group was founded in 1993 by Sue McCrossin. Sue pulled together a team of forward-thinking and technologically progressive marketers and web designers with decades of experience in all aspects of the digital environment. Comprised of artists and programmers, designers and fishermen, music-lovers and writers, nerds and vegetarians, photographers and moms, our diverse team brings together a plethora of ideas and solutions.
Boomtown Internet Group was founded in 1993 by Sue McCrossin. Sue pulled together a team of forward-thinking and technologically progressive marketers and web designers with decades of experience in all aspects of the digital environment. Comprised of artists and programmers, designers and fishermen, music-lovers and writers, nerds and vegetarians, photographers and moms, our diverse team brings together a plethora of ideas and solutions.
Operating as usual
How to Optimize Checkout Page(s) & Improve Cart Abandonment Rate
https://www.boomtownig.com/dmtrends/how-to-optimize-checkout-pages-improve-cart-abandonment-rate/
How to Ask for a Review?
https://www.boomtownig.com/dmtrends/how-to-ask-for-a-review/
Should #Microsoft be allowed to purchase #Nuance - #speechtotext technology for just under 20B? UK is investigating using regulatory policy.
https://techcrunch.com/2021/12/13/cma-microsoft-nuance/
The $19.7 billion acquisition of speech-to-text specialist Nuance by Microsoft, announced earlier this year, has attracted the attention of the U.K.’s active antitrust watchdog — which said today it’s taking a first look to assess whether there are reasons to be concerned about th…
Recapping the top 5 (out of thousands) of #Google #search #algorithm updates that may have impacted your website in 2021. Prep for 2022 with an #SEO plan!
https://www.searchenginejournal.com/major-google-updates-2021/425914/#close
Google makes thousands of algorithm updates each year – check out these most impactful ones and how they may affect your SEO strategy.
It's likely that your #WordPress #website already is using an #AI platform - such as one that detects spam comments.
https://www.analyticsinsight.net/7-wordpress-plugins-using-artificial-intelligence/
Your WordPress site will likely keep evolving for some time after it is built. Plugins with artificial intelligence keep learning and performing, continuously improving your site. Check out 7 wordpress plugins using AI.
Want to turn off settings that allow #Google to #track your web activity and #locations?
https://www.cnet.com/tech/services-and-software/google-is-tracking-you-but-changing-these-settings-can-stop-it/
Google stores your location and data history when you use any of its apps. Here's how to turn off tracking for good.
Should the onus for #misinformation be on individuals who share it rather than the #socialmedia outlet? #Meta execs say society is to blame, not #Facebook.
https://www.axios.com/facebook-bosworth-covid-misinformation-89a751dc-6875-4ad3-8103-33cd10b9972c.html
"You don't have an issue with Facebook. You can't put that on me."
How to avoid spam #ads on #socialmedia like the counterfeit stamp fraud #scam.
https://www.inquirer.com/business/facebook-instagram-online-shopping-scam-fake-stamps-20211212.html
Online scams are wide ranging; some people report receiving screwdrivers after ordering cordless drills, another person ordered a rattan sofa but instead received a burlap bag.
There are major consequences for review violations on #Google and #Yelp. Read the policies before trying to get more #reviews.
https://searchengineland.com/how-google-and-yelp-handle-fake-reviews-and-policy-violations-374071
A side-by-side analysis of Google and Yelp's respective approaches, policies and punitive measures.
Did you know you can create a doc in #GoogleDocs and port it over to your #WordPress site? #TheMoreYouKnow
https://www.dignited.com/88385/how-to-link-wordpress-to-google-docs-publish-posts-from-docs/
WordPress user that aren't fans of the WordPress Editor can now use Google Docs as their WordPress editor. Here's how to go about this.
#Google nixes an across-the-board #inflation pay increase for employees saying that #labor costs have increased rapidly and Google already offers fair compensation. Wow...
https://www.cnbc.com/2021/12/09/google-execs-tell-employees-they-wont-raise-pay-to-match-inflation.html
Google executives nixed the idea of raising employee pay companywide to address inflation at an all-hands meeting on Tuesday.
Big, colorful, bold typefaces with an emphasis on #accessibility, #speed, and #usability on mobile will dominate 2022 #websitedesign
https://www.prweb.com/releases/reactive_graphics_predicts_the_web_design_trends_set_to_dominate_2022/prweb18363445.htm
LONDON (PRWEB) December 09, 2021 -- The web design company has listed six key web design features which look to make a big impact heading into the new year.
#SupplyChains concerns #stress customer service reps and propel consumers to #shop earlier.
https://martech.org/shoppers-are-right-to-worry-about-holiday-supply-chain-problems/
Consumers are concerned about holiday shopping issues, a new report shows. And they're right to be.
#Google is making changes to the #local #search display because it is easier to see the results and the map without #scrolling.
https://searchengineland.com/google-rolling-out-new-map-and-local-interface-in-search-377169
Google will show local results on the left and a map on the right of those results.
#Google is updating their #terms on January 5 again, changing warranty #disclaimers, actions they will take, settling disagreements, #clarity on what you and Google can expect. https://policies.google.com/terms/update?hl=en-GB
These Terms of Service reflect the way that Google’s business works, the laws that apply to our company, and certain things that we’ve always believed to be true. As a result, these Terms of Service help define Google’s relationship with you as you interact with our services. For example, thes...
Here is why you should make #accessibility audits part of your #SEO service in 2022. https://searchengineland.com/the-cost-of-ignoring-website-accessibility-377129
Non-compliant sites are vulnerable to lawsuits, but SEOs can help protect them by advocating for accessibility, which can serve both differently-abled audiences as well as your business goals.
Since users value #reviews #quality over quantity - will #search #algorithms change in response?
https://blog.yelp.com/news/survey-finds-what-makes-reviews-trustworthy-consumers-want-more-than-ratings/
In today’s world, online reviews are ubiquitous so it’s important that consumers have access to review platforms with reliable and trustworthy information. A new survey* commissioned by Yelp and conducted by Kelton, a Material Company, polled 1,500 Americans to uncover what makes a review trustw...
#Bing now lets users #search #local stores to see if the product they want is #instock, saving you a call or a trip!
https://blogs.bing.com/search/december-2021/Search-local-stores-and-more-with-Microsoft-Bing
Time is important and shoppers are smart. Consumers increasingly check store stock availability and choose to buy online and pick up in-store. These options save time and effort, and searching with Bing or Bing Maps makes it even easier now to shop with convenience and certainty.
Read the pros and cons of static #HTML #websites vs. one built with #WordPress.
https://www.technotification.com/2021/12/static-html-vs-wordpress-sites.html
If you are an individual or part of a company that is thinking about creating a website, take a minute to read about HTML vs WordPress.
#Google keeps improving its #Gmail services adding the ability to make #voice and #video calls during a Google Chat session - the #app works on #IOS and #Android.
https://www.theverge.com/2021/12/7/22821985/gmail-audio-video-calls-google-chat-meet
As Gmail becomes Google’s central communications hub.
#Facebook's executives are still leaving the company - now the head of #Messenger says he's out.
https://www.cnbc.com/2021/12/07/facebook-head-of-messenger-stan-chudnovsky-leaving-company-in-2022.html
Facebook's executive exodus continued on Tuesday with Stan Chudnovsky, head of the company's Messenger division, announcing that he will be leaving in 2022.
#Microsoft redirects #search traffic away from #Chinese #hacking websites.
https://techcrunch.com/2021/12/06/microsoft-seizes-control-of-websites-used-by-china-backed-hackers/
Microsoft has seized control of a number of websites that were being used by a Chinese government-backed hacking group to target organizations in 29 countries, including the U.S. Microsoft’s Digital Crimes Unit (DCI) said on Monday that a federal court in Virginia had granted an order allowing the...
#Google takes new action to stop #botnets like Glupteba #malware infections, including both technical disruptions of commands and legal action against the #Russian organization.
https://blog.google/technology/safety-security/new-action-combat-cyber-crime/
Google disrupts Glupteba, a sophisticated botnet which targets Windows machines and protects itself using blockchain technology.
Another allegation against an #ecommerce software company (#Shopify) selling pirated #content.
https://www.booksandpublishing.com.au/articles/2021/12/08/207552/us-ed-publishers-sue-shopify-over-alleged-selling-of-pirated-material/
Purchase a subscription to view job ads and other premium content on Books+Publishing.
How did #GoogleMyBusiness becoming #Google Business affect your #local business? Helpful charts.
https://searchengineland.com/seismic-event-or-overblown-rebrand-local-search-experts-weigh-in-on-death-of-google-my-business-376941
Google’s recent rebranding and new profile management options may be a sign that it’s improving features for multi-location brands, while driving adoption with SMBs via profile controls in Search and Maps.
#Napari can help #Python programmers make #data more visual.
https://www.nature.com/articles/d41586-021-03628-7
The image viewing and analysis software napari has filled a gap in the programming language’s scientific ecosystem.
Do you think #Google's recent changes to #search to include more #healthcare information such as whether your #insurance is accepted are improvements?
https://blog.google/products/search/making-healthcare-options-more-accessible-search/
We’re helping people make more informed healthcare choices by adding more information to healthcare Business Profiles on Search and Maps.
Will #AI finally help us make sense of the huge increase in #climate #data collected from satellites?
https://www.wsj.com/articles/climate-change-data-deluge-has-scientists-scrambling-for-solutions-11638720016
As earth-observing satellites, aircraft and ocean buoys churn out ever-rising amounts of information about our planet, data managers turn to cloud computing and artificial intelligence.
We continue to stay on top of the #GoDaddy #data breach that impacted #WordPress users.
https://www.cpomagazine.com/cyber-security/godaddy-data-breach-impacts-wordpress-users-with-managed-hosting-plans-1-2-million-accounts-impacted/
An SEC filing has revealed that GoDaddy suffered a data breach that impacts some 1.2 million of its current and former managed hosting customers. Wordpress users may have had their email addresses exposed.
Some companies want you to benefit from your #personal #data being collected by the #technology industry. It is worth #billions.
https://www.wsj.com/articles/personal-data-is-worth-billions-these-startups-want-you-to-get-a-cut-11638633640
Entrepreneurs, politicians and a real-estate mogul are trying to help consumers control the data that the tech industry collects.
Is #JavaScript the best programming language for web #development?
https://www.analyticsinsight.net/best-programming-languages-for-web-development/
Choosing the best programming language for your web development project is a critical task. Check out the best programming languages for your web development.
#OhNo Did you share your personal #data when you shared your #SpotifyWrapped data yesterday?
https://www.cnn.com/2021/12/02/tech/spotify-wrapped-data/index.html
Like many other Spotify users, I opened the music streaming app on Wednesday and received a cheerful message: "Your 2021 Wrapped is here," it read, imploring me to explore the top songs, artists, and podcasts I listened to "in a year that was far from normal."
@Meta removes over 250 #fake accounts set up by #China for fake #Swiss scientist posting #COVID19 #Disinformation in the USA.
https://www.reuters.com/technology/facebook-instagram-remove-chinese-network-over-fake-swiss-biologist-covid-claims-2021-12-01/
Facebook owner Meta Platforms Inc said on Wednesday it had removed accounts used by an influence operation originating in China that promoted claims of a fake "Swiss biologist" saying the United States was interfering in the search for COVID-19's origins.
Should #Meta embrace "#digital ownership" before the #metaverse can become "real"?
https://www.reuters.com/technology/facebook-risks-meta-flop-metaverse-developers-say-2021-12-01/
Facebook risks missing the point of metaverse - and a coming shift in consumers' behaviour - if it fails to permit digital ownership, according to some of the virtual world's pioneers.
Is it right to sue #Shopify for not removing merchants who are known to #sellcontent - pirated #content - such as PDFs, ebooks, or practice tests?
https://www.wsj.com/articles/five-publishers-sue-shopify-over-textbook-pirates-11638392284
Publishers say e-commerce company should be responsible for policing its customers, while Shopify says it takes actions against sellers that violate its policies.
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What does #GooglePenguin 4.0 mean for the health of your site? Jenna explains how you can keep up! https://www.boomtownig.com/blog/the-importance-of-an-updated-disavow-file-after-penguin-4-0/
Next year is certain to bring a lot of changes to #SocialMediaMarketing! Check out Megan's predictions. https://www.boomtownig.com/blog/7-social-media-marketing-trends-look-2017/
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