Tell Your Story

10/31/2025

Happy Halloween from all of us at Tell Your Story! 🎃

We’re getting in the spirit by sharing a few of our favorite costume memories:

𓀾 Steph Klaers remembers the 1991 Minnesota Halloween Blizzard: “I was a mummy. My mom spent hours wrapping me in various cloths, all for them to become soaking wet, frozen, and unraveled within an hour.”

🗽 Karen Rafeedie: “I was the Statue of Liberty. All homemade. The torch was a flashlight. And the book was a box to hold the treats.”

🤖 Kira Perdue: “The good ‘ol plastic mask and plastic ‘shirt’ the year I was R2D2 remains a favorite. Classic 70s costume that would probably be illegal today for suffocation risk.”

Now it’s your turn, what’s your most memorable Halloween costume? Share in the comments!

10/29/2025

In our next installment of Humans of Tell Your Story, our founder George Rafeedie joins us for a casual chat about how the agency got started, his go-to karaoke song, and his dream job of owning a Waffle House.

10/28/2025

Turns out dressing as clickbait really grabs attention. Thanks to Fungi Media for another unforgettable Halloween party! 👻

10/23/2025

The team took 2nd place in Fungi Media’s Halloween costume contest. Who can guess what we are? Swipe for the reveal.

10/20/2025

Traditional SEO techniques once guaranteed visibility, but search has changed. AI platforms like ChatGPT, Claude, and Perplexity now deliver direct answers, often summarizing information and crediting sources, rather than simply listing links.

To stay visible, your content must be designed in a way that allows AI systems to process, extract, and cite it easily.

That’s where an AI-optimized content strategy comes in, built on both smart technical setup and strategic content creation. Read on: https://www.tellyourstoryinc.com/blog/how-to-get-your-content-cited-in-ai-search-results/

10/14/2025

Our team is heading to Cleveland for MAICON 2025, the Marketing Artificial Intelligence Conference, to explore how AI is reshaping our industry.

We're teaming up with Smart Image to host a Marketer Meet Up. Join us to connect, share ideas, and talk marketing with fellow attendees.

🗓️ When: Wed., October 15 at 6:30 PM
📍 Where: Whistle Taproom & Venue – 818 Huron Road

RSVP with your name and email to 847.921.3925.

10/07/2025

Organic reach has been continually declining across platforms, and for 2025, it's more clear than ever that brands can't rely on it.

On average, Facebook posts reach only 1-2% of your followers, while Instagram posts reach approximately 3.5%. So, even if you've accumulated a massive number of followers, only a very minor portion of your audience will ever see it.

Learn how algorithms work and content strategies to stay visible: https://bit.ly/3WrCYVm

09/30/2025

Businesses are competing for attention in a world full of content. And our attention spans are shrinking fast. Platforms like TikTok, Instagram Reels, and YouTube Shorts thrive because they deliver fast, snackable content. In today’s crowded digital world, micro-content is a powerful tool for building brand awareness and keeping your audience engaged.

Know how short-form video drives brand growth. And see how agencies turn quick clips into lasting engagement and sales.

09/26/2025

Let's take another fun look into one of the personalities that make Tell Your Story unique. Our Design Director Mimi Lee shares her go-to coffee order, favorite sports team, and the book she’s reading in this quick-fire interview.

09/22/2025

TYS’s Amanda Pollard returned from Content Marketing World full of ideas and insights on AI’s role in content development and marketing.

AI is everywhere—but it isn’t a replacement for human creativity. The real magic in content creation comes not from the machine, but from the humans behind it.

Read her takeaways from the event at the 🔗 in our bio.

09/10/2025

Struggling to turn leads into loyal customers? With all the ads, chatbots, and shifting algorithms, your message can easily get lost. The solution: Email.

Direct, measurable, and highly personal, email marketing—powered by HubSpot’s automation and CRM—helps guide leads through your funnel and build lasting relationships.

In this new blog post, our HubSpot expert Jonathan Snavely shares a step-by-step strategy for smarter email marketing: https://lnkd.in/g_Cggi9j

09/02/2025

It's the most wonderful time of the year: Football Season!! At Tell Your Story we love Saturdays for College ball, Sundays for the NFL, and even Friday Night Lights as some of our sons (and daughters) hit the field. 🏈

The TYS team's fan favorites include the Pittsburgh Steelers, Northwestern Wildcats, Colorado Buffaloes, THE Ohio State Buckeyes (and reigning National Champs), the Chicago Bears, and Seattle Seahawks.

Drop a comment with YOUR favorite team, and let the rivalries begin.