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09/08/2025

Threads of love, woven in brand colours. 🪢🎨

This Raksha Bandhan, creativity tied the knot with emotion. From heartfelt visuals to playful twists, brands found unique ways to celebrate the bond that’s part care, part chaos — and all love.

A festive scroll worth every swipe.

05/08/2025

Where architecture meets appetite 🍟🏙️

In .az "Details Matter" series, the iconic skyline of Baku transforms into tasty tributes—arches become fries, domes become buns. A stunning fusion of urban beauty and everyday delight, this campaign celebrates the charm of Baku while turning McDonald’s classics into a canvas of cultural pride.

Taste the city, one detail at a time.

🎨 Details Matter
Brand: .az
Agency:
Creative Director:
Graphic Designer:
📍Azerbaijan, Aug 2023

03/08/2025

From emotional bonds to witty banter — brands came out with all heart this 💜
Swipe through some of the most creative and relatable reactions by brands who know how to celebrate friendship the right way.

Because when emotions meet ex*****on, the connection is unforgettable.
Which one’s your favorite? 👇

29/07/2025

Bend it like a yogi 🧘‍♀️🥤
In a brilliantly simple move, turned flexible straws at fruit juice bars into tiny yoga mats—showcasing the grace and flexibility of Y+ Yoga practitioners. Low-cost, high-impact, and perfectly placed where health-conscious consumers gather.

When the medium stretches your message.

🌀 Straw – A Direct Campaign by Y+ Yoga
Brand: Y+ Yoga
Agency: , Shanghai

2005

28/07/2025

From campus runs to coffee refills—save as you go. 🎒🛒
Save the Everyday campaign captures those spontaneous, real-life moments where college meets convenience. Whether you're restocking dorm essentials or stumbling upon the perfect deal between classes, Amazon makes it effortlessly affordable.

Because every little save adds up to a smarter semester.

🎬 Save the Everyday – Amazon College Deals
Brand:
Medium: Film
Published: July 2025, USA

21/07/2025

In a house full of “no’s,” Eggo is the delicious yes. 🧇🙌

From morning chaos to waffle peace, latest campaign brings back the nostalgic L’Eggo My Eggo with a fresh twist—because honestly, No One Says No to Eggo. Whether it’s classic Homestyle or power-packed Protein Waffles, this is one breakfast that wins every time.

Created by , this feel-good reboot reconnects generations of fans through humor, warmth, and waffles.

A yes everyone can agree on.

🎬 No One Says No to Eggo
Brand: (Kellanova)
Agency:
Director: (Hungry Man)
Post: 456 Studios
Audio:
USA | 2025

20/07/2025

Southern roots. Salon results. 🍳✨

's Fixins for Country Fried Hair serves up retro glam with a side of serious hair repair. Fronted by country star and Pantene Healthy Hair Ambassador , the campaign blends diner vibes, down-home style, and damage-fighting science—because big hair shouldn’t come at a big cost.

From bleach to heat, if your hair’s been fried, Pantene’s got the fixins.

🎬 Campaign: Fixins for Country Fried Hair
Brand:
Talent:
Creative Director: Robert Reiss (VP, Pantene NA)

2025 | USA

18/07/2025

Would you tattoo “waste of space” on a child’s face?

That’s the haunting question behind Words Are Permanent—a powerful campaign by the and Using AI-generated visuals of children inked with real phrases from bullies, the work turns passing online insults into lifelong scars—making the unseen damage of cyberbullying painfully visible.

Striking, sensitive, and deeply responsible, it’s a reminder that digital words can leave permanent marks—even if typed in a second.

Because some words don’t fade. They stay.

🎯 Campaign: Words Are Permanent
Brand:
Agency:
Creative Directors: Antony Nelson,
Art Directors: , Zoe Nash
Designer:
Digital Artist: Scott Silvey
Producer:
Selected by: , .studios

2025 | UK

16/07/2025

You wake up like you sleep. 🌙➡️

In this witty new OOH campaign for .mandelboim , flips the script on morning moods—because a good day doesn’t start with coffee, it starts with the right mattress.

Striking visuals and bold minimalism highlight a simple truth: how you sleep shapes how you rise.

🎥 Campaign: You Wake Up Like You Sleep
Client: .mandelboim
Agency:
Creative Director: Tal Perlmuter
Art Director:
Studio:
Client VP:

📍 Israel | 2025

12/07/2025

What if the best came from here? 🌍🎬

bold new brand film Watch Us flips the global script—reminding the world that Africa isn’t a footnote in entertainment, it’s the future. Directed by Fort’s and narrated by Emmy nominee Thuso Mbedu, the film is a powerful tribute to the homegrown heroes shaping culture from Joburg to the world stage.

From Grammy winner Tyla to Olympians, fashion icons, and street legends, every frame says it loud: Africa isn’t waiting for permission. We’re already shining.

This isn’t just a platform. It’s a movement.

🎥 Campaign: Watch Us
Client:
Agency:
Director:
CMO, MultiChoice: Yatish Narsi

📍 2025

09/07/2025

You can silence the streets. But not the screen. 📣🖥️
In an era where peaceful protest is under threat, and elvis launch They Can’t Arrest This Billboard—a bold digital demonstration across UK cities that puts real activists inside Digital Out of Home screens, where their right to protest can’t be stripped away.

From climate justice to NHS advocacy, each billboard becomes a living banner of resistance, amplifying voices that laws are trying to quiet.

Because protest isn’t a crime. It’s democracy in motion.

🎥 Campaign: They Can’t Arrest This Billboard
Client:
Agency: elvis
Media Partner:

Credits
Executive Creative Director: Neale Horrigan
Creative Director: Alexandru Vasile
Campaign Lead (Greenpeace): Ruth Potts
Creative Client Director (Ocean Outdoor): Xavier Keenan

📍 2025

08/07/2025

Travel isn’t a contest... unless you’re with National. ✈️🏆

New York’s Win At Travel campaign shows what it means to rent like a pro—skip the counter, choose any car, and unlock it with your phone. No lines. No delays. Just smooth moves.

Rent. Ride. Win.

🎥 Campaign: Win At Travel
Client:
Agency: New York

📍 2025

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